eSports
2020 NBA 2K League APAC Invitational: Recap
The NBA 2K League APAC Invitational has been run and won for another year, and a new MVP was crowned and subsequently established himself as a serious NBA 2K League draft candidate.
The tournament of course established in part to identify regional talent did just that, as 20 of the very best players from the region put on a show of extremely high level NBA 2K basketball befitting of the end-goal, a chance to impress team management and talent evaluators alike and be drafted onto a NBA2K League team.
Seoul, South Korea was the venue, a fitting backdrop for a rapidly growing esports venture in the NBA 2K League. The event was a double header in that the League made a special announcement by officially unveiling and welcoming the Gen.G Tigers of Shanghai as the 23rd franchise.
Enough of the formalities however. It is time to look at how the tournament played out. I thought it would be interesting to provide some overarching thoughts on how the tournament played out including any outstanding individual efforts.
Michael ‘BearDaBeast’ Key from T-Wolves Gaming said it best in his pre-tournament interview with Jeff Eisenband – “The competition is great. I’m not gonna lie to you. I tell you the truth (sic). I didn’t think these guys could play on the level we play on, so that has shocked me the most”.
The standard of play at the APAC Invitational has been extremely high considering players are thrown together in a short space of time and expected to perform underneath the bright lights of the stage and broadcast cameras which is exactly the type of crucible which forges strong willed players who find a way to win.
The Chinese and South Korean playing contingent impressed me with their overall skill and knowledge of the game. Their task made all the more difficult with language barriers and limited experience on the retail version of NBA 2K. Zhang ‘Cherry_Zi’ Wenxuan on a lock build and Haoyu ‘Ironman’ Li particularly impressed, Cherry_Zi was everywhere on defence and set the tone, perhaps didn’t stuff the stats but snuffed out actions before they happened and Ironman blew game two wide open with some impressive sharp shooting. An honorable mention to Poon Shing Ki ‘TR-Gobert-AP’ George of whom has potential, perhaps didn’t have the best outing but was active, engaged and in the right spots to contribute.
As expected the tournament was a hard-fought battle between ball-handlers and lockdown builds as every game turned into a point guard dual to create space and scoring opportunities. Lockdown builds as expected had a huge say in each game in particular in trying to keep a lid of their matchup.
It was difficult to select a ‘first-team lockdown’ with a three-way battle between xMonaa-, iAmMarioXXIII and Cherry_zi. All three set the tone defensively for their teams by disrupting the point guard play as best they could, blowing up screen-and-roll-actions and jumping passing lanes. However, it was Eugene ‘iAmMarioXXIII’ Pillai who rose above and took first team honours, managing to give a much needed scoring boost to the team with transition buckets and flying around the court on defence picking up the opposing point guard full court.
The story of the tournament was the extreme proficiency, scoring and shot creation shown by Jordan ‘JaeDubb’ Walden at point guard on ‘Team L5’ leading them to a tournament victory and in the process – collecting a much deserved and unanimous Most Valuable Player Trophy and really announcing himself on the world NBA 2K stage. Jaedubb is well known to the NBA 2K community in Australasia for point guard play. Jaesubb’s performance across both games were complete all round ‘floor general’ performances – setting the table for teammates and scoring at will dropping 34 points and 11 assists in the final.
JaeDubb moves into the draft pool for the upcoming season three NBA 2K League and undoubtedly skyrockets up the draft boards as teams are still searching for franchise cornerstone ball handlers. Season two champions T-Wolves Gaming BearDaBeast showed just how important it is to build around dynamic point-guard-play.
It’s time to nominate this writer’s All-Tournament-First and Second teams. In the interest of fairness, players were selected by position only. There is no fluidity however I’m aware many players are skilled at many positions.
Please note the following is the opinion of the author and not that of the NBA 2K League.
First Team
PG Jordan ‘JaeDubb’ Walden – MVP.
SG Eugene ‘iAmMarioXXIII’ Pillai
SF Lynard Clark ‘PBE_Clark’ Banzon
PF Li ‘Ironman’ Haoyu
C Meason ‘Milo’ Camille
Second Team
PG Aiden ‘TheGoldenDunk-’ Fleming
SG Zhang ‘Cherry_zi’ Wenxuan
SF Aminolah Jr. ‘PBE_Rial’ Polog
PF Benjamin ‘iki-ll_illuminati’ Teitzel.
C Poon Shing Ki ‘TR-Gobert-AP’ George
Team ‘L5’ are your 2020 APAC Invitational champions. Their starting line-up included:
1. Jordan ‘JaeDubb’ Walden – MVP.
2. Zhang ‘Cherry_zi’ Wenxuan
3. Aminolah Jr ‘PBE_Rial’ Polog
4. Benjamin ‘iki-ll_illuminati’ Teitzel.
5. Hu ‘Lucky_yi_Wesely’ Yi
There are many extremely talented players in the region. What is undeniable is the appetite for NBA 2K basketball in the Asia-Pacific region. The local scene is growing year over year both in regard to localized tournaments and active participants on the five versus five Pro-Am game mode. The establishment of the Gen.G Tigers of Shanghai is an incredibly important milestone in the league’s trajectory and for global expansion coupled with the APAC Invitational which is a fitting capstone event that brings all the Asia-Pacific countries together to compete for all the marbles – glory on the virtual hardwood and spots in the NBA 2K League draft pool.
Brazilian Carnival
Esportes da Sorte transforms Carnival 2026 into a nationwide immersive experience
Leading Brazilian iGaming company Esportes da Sorte has transformed Carnival 2026 into a nationwide immersive experience, activating urban art installations, hydration stations and large‑scale attractions across nine cities in Brazil. As part of its expanded cultural engagement strategy, the brand is serving as an official sponsor in key Carnival locations and delivering experiential initiatives designed for revelers in the streets and major public spaces.
Esportes da Sorte’s nationwide platform builds on its history of investing in popular culture and public events, moving beyond traditional branding to create meaningful on‑site activations that enhance the urban environment and respond to the unique character of each city’s Carnival celebrations.
In Rio de Janeiro, the company’s efforts focus on the street Carnival experience with hydration points, cool zones and shaded areas in high‑traffic celebration routes. São Paulo’s megabloc circuits feature water trucks, hydration stations and on‑site urban support.
In Recife Antigo, one of Carnival’s cultural centers, Esportes da Sorte installed a standout Ferris wheel at Marco Zero, offering panoramic views of the festivities and historic landscape. Urban transformations like video mapping on iconic buildings and aerial installations along Rua Marquês de Olinda further blend public space with the Carnival experience.
Other cities such as Olinda and Salvador also feature tailored activations, including sensory design, refreshment tunnels and themed artistic displays that align with local traditions and festival dynamics.
In addition to physical structures, the initiative includes a robust communications strategy, sensory activations, public well‑being supports and content campaigns that amplify the carnival‑street experience across digital and traditional media.
According to Germana Casal, Production Coordinator at the Esportes Gaming Brasil Group, the goal is to “be present in a meaningful way at the country’s biggest popular celebration,” respecting each city’s identity and delivering initiatives that improve the Carnival experience for participants.
Esportes da Sorte’s Carnival 2026 project builds on the brand’s presence at more than 100 Carnival parties and street blocos in 2025, reinforcing its leadership role in Brazil’s largest cultural event and deepening its connection with urban celebration culture nationwide.
The post Esportes da Sorte transforms Carnival 2026 into a nationwide immersive experience appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
chess esports
Team Vitality announces E.Leclerc as new Main Partner
Team Vitality, one of France’s leading esports organizations, has announced a strategic new partnership with French retail giant E.Leclerc, naming the supermarket chain as the club’s Main Partner for 2026.
Under the agreement, E.Leclerc’s logo will feature prominently on Team Vitality’s international team jerseys, including rosters for League of Legends (LEC and LFL), Valorant (VCT EMEA), Rocket League, Rising Bees and Chess.
Shared Values and Fan Initiatives
The partnership aims to promote accessibility, wellness, and nutrition within the esports community, while bringing gaming culture into E.Leclerc retail spaces through immersive experiences, tournaments and activations designed to engage fans across France.
Team Vitality’s holistic wellbeing program, KARE, which supports performance, nutrition and mental health, aligns closely with E.Leclerc’s focus on responsible lifestyle initiatives. Together, they plan to champion inclusivity, provide unique gaming opportunities, and celebrate esports culture in both digital and physical environments.
With a global audience exceeding 10 million followers, Team Vitality’s influence in competitive gaming makes this partnership a landmark moment for both brands. E.Leclerc’s commitment to youth engagement and cultural connection positions the retailer as a significant non‑endemic supporter of the growing esports ecosystem.
Nicolas Maurer, CEO and Co‑Founder of Team Vitality, described the alliance as a historic milestone that will broaden esports’ reach across everyday life in France and reinforce its cultural legitimacy.
The post Team Vitality announces E.Leclerc as new Main Partner appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
AI chatbot esports
G2 Esports and Theta Labs Launch AI Agent Sami
G2 Esports has partnered with Theta Labs to launch “Sami,” a next-generation AI agent designed to enhance fan engagement across multiple competitive esports titles.
The AI-powered assistant will provide G2’s global fanbase with instant access to match schedules, player stats, team rosters, tournament standings, and real-time competitive updates. Sami supports major titles including League of Legends, Counter-Strike 2, VALORANT, Tom Clancy’s Rainbow Six Siege, and Call of Duty.
Accessible via the official G2 website and Discord starting February 17, Sami is built to deliver accurate, always-on responses to fan queries in natural language. From tournament updates to player performance metrics and G2-specific trivia, the AI agent reflects the organization’s unique brand voice and competitive culture.
AI-Powered Fan Engagement at Scale
Sami is trained and deployed using Theta EdgeCloud’s hybrid cloud-edge infrastructure, which integrates over 30,000 distributed edge nodes with cloud services from Google Cloud and Amazon Web Services. The system delivers approximately 80 PetaFLOPS of GPU compute power, enabling real-time processing and analysis at significantly reduced costs compared to traditional centralized cloud platforms.
The AI infrastructure dynamically assigns workloads to high-performance GPUs, including NVIDIA A100 and H100 cloud GPUs, as well as RTX 3090 and 4090 desktop GPUs, optimizing performance and cost efficiency. This decentralized architecture allows G2 to scale fan engagement globally while maintaining low latency and high reliability.
Strengthening Esports AI Innovation
Theta Labs has rapidly expanded its presence in the esports industry, powering AI-driven fan experiences for organizations such as Cloud9, FlyQuest, Evil Geniuses, NRG, Gen.G, Dignitas, 100 Thieves, Method, and Team Heretics.
According to Mitch Liu, CEO of Theta Labs, esports fans increasingly demand instant access to team data and competitive updates. AI agents like Sami enable organizations to provide 24/7 automated engagement while maintaining a unique community personality.
Sabrina Ratih, COO of G2 Esports, emphasized that Sami is more than a standard chatbot. Built to reflect G2’s playful and competitive tone, the AI assistant combines advanced machine learning with brand-driven communication to deliver both entertainment and functionality.
The Future of AI in Esports
The launch of Sami positions G2 Esports at the forefront of AI-driven fan engagement in competitive gaming. By leveraging decentralized GPU infrastructure and blockchain-powered cloud computing, the partnership with Theta Labs signals a broader industry shift toward scalable, cost-efficient AI solutions for esports organizations.
As AI integration becomes a competitive differentiator in esports, solutions like Sami are expected to redefine how teams interact with their global communities in real time.
The post G2 Esports and Theta Labs Launch AI Agent Sami appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
-
Amusnet6 days agoWeek 7/2026 slot games releases
-
Aphrodite’s Kiss6 days agoLove on the Reels: Slotland Introduces “Aphrodite’s Kiss”
-
Brino Games6 days agoQTech Games integrates more creative content from Brino Games
-
Alex Malchenko6 days agoEvoplay Strengthens Canadian Presence with BetMGM Partnership
-
3 Oaks Gaming6 days ago3 Oaks Gaming Enters Spanish Market
-
blask7 days agoWhen LATAM gambles: Blask reveals seasonality patterns across six countries
-
Latest News6 days agoRed Papaya Presents: Lucky Rainbow Rush Adventure
-
AMLA6 days agoAMLA Launches Public Consultation on Three Draft Regulatory Acts



