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Rootz Promotes Two Team Members

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With Rootz having experienced one of the fastest initial growth periods in the history of European online casinos, we have decided to promote internally as Rootz expands its footprint and prepares to grow the company in 2020 and beyond.

We are pleased to announce the promotions of two of our team members – Melanie Hainzer and Tony Kjaldstrom – to C-level positions within the company.

Ms. Melanie Hainzer has been promoted from Head of Marketing to the Chief Marketing Officer (CMO) role while Mr. Tony Kjaldstrom is being elevated from Head of Casino to Chief Operating Officer (COO).

Melanie Hainzer, CMO

Having joined Rootz in early 2019, Ms. Hainzer has demonstrated a robust understanding of the iGaming industry. With over 10 years of experience in roles ranging from CRM Manager to Country Manager, Melanie brings broad experience to this position. Melanie has been an integral part of the early successes. Most notably, Melanie has been at the forefront of the marketing efforts for Wildz Casino, Rootz’s first online casino brand.

Responding to the news of her promotion, Melanie remarked, “It’s an honour to be not only considered, but promoted to an executive position at Rootz. I’ve been very happy to work for this company and am excited to assume a larger role. I’m looking forward to 2020 and beyond.”

Tony Kjaldstrom, COO

Mr Kjaldstrom also joined in 2019 and helped shepherd Rootz through the opening months, demonstrating tremendous competence and the ability to troubleshoot and manage a brand new platform. Tony has helped build and manage the casino platform and is playing a central role in planning the future strategy.

Tony also had some comments related to his promotion. “These are exciting times at Rootz and Wildz. I’m very grateful for this new position and will remain committed to seeing that Rootz doesn’t rest on its previous success and instead redoubles its efforts to make fantastic casino products even better. Let’s go!”

CEO’s Statement

Lasse Rantala, the Rootz CEO, had the following to say about these latest promotions: “Melanie and Tony are two of the hardest-working people in a company full of impressive workers. To be able to excel where there are so many motivated people is a testament to their extraordinary work ethic and ability.

Both Melanie and Tony helped to guide the company through opening months. Those first month required extraordinary time commitments and a focused attention to detail as Rootz worked to finesse our strategies and our custom platform in those early months. I have no doubt that the elevation of these two talented individuals into C-level roles will be a tremendous asset to this company for many years to come.

It is especially satisfying that we were able to fill these roles with current Rootz team members. We take great pride in being able to promote internally and look to do so in the future as much as possible.”

About Rootz:

Rootz Ltd is an iGaming technology company providing a full-scope platform, Rootz. Automate the Game, the Rootz slogan, has influenced product development from Day 1. Rootz believes human beings should be left to pursue their creative talents while allowing repetitive tasks to be managed by machines. This focus has allowed Rootz to build the next generation casino product, Wildz.com, an online casino customised to each individual user. Rootz Ltd is based in Malta and holds an MGA license.

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AGEM Announces Board Of Directors Elected at 2026 Annual Meeting

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The Association of Gaming Equipment Manufacturers (AGEM) announced that its membership elected a new Board of Directors at its 2026 Annual Meeting. AGEM Board Chair Ryan Comstock, Acting Chief Executive Officer at Ainsworth Game Technology, was not up for election as he transitions into the second year of his two-year term as Chair and led the meeting which approved one-year terms on the Board of Directors for:

• Elaine Hodgson, DIRECTOR (President / CEO, Incredible Technologies)

• Lauralyn Sandoval, DIRECTOR (Vice President of Gaming Strategy & Business Development, Aristocrat Gaming)

• Phil O’Shaughnessy, DIRECTOR (Vice President, Global Communications, Government Relations & Sustainability, IGT)

• Steve DiMasi, DIRECTOR (Senior Vice President of Global Government Affairs & Business Development, Light & Wonder)

• Randy Gilbert, SECRETARY (Chief Executive Officer, TableTrac)

• Thomas Jingoli, TREASURER (President & Chief Operating Officer, Konami Gaming).

The AGEM Board of Directors also approved one-year terms as ex-officio/non-voting members on the Board of Directors for:

• Cassie Stratford, EX-OFFICIO DIRECTOR (Senior Vice President, Legal Operations & Compliance–Boyd Gaming Corporation; Global Gaming Women Advisory Board Member)

• Bob Parente, EX-OFFICIO DIRECTOR & ASSISTANT TREASURER (Executive Vice President & Chief Business Development Officer, Light & Wonder).

The post AGEM Announces Board Of Directors Elected at 2026 Annual Meeting appeared first on Americas iGaming & Sports Betting News.

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QTech Games recruits banking and AI leader Jonny Youssef as CTO to drive next phase of its growth journey

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QTech Games, the leading game aggregator for emerging markets, has appointed Jonny Youssef as Chief Technology Officer (CTO) to lead the next phase of the company’s technology organisation, innovation and technology strategy as QTech accelerates its global expansion. Jonny will lead the continued development of QTech’s platform architecture and engineering organisation, focusing on scalability, AI-driven capabilities and next-generation tools designed to support operators and content partners across fast-growing markets. Jonny brings more than 20 years of technology leadership experience across banking, fintech, SaaS platforms and AI-driven innovation. His background combines enterprise-scale infrastructure expertise with hands-on experience building and scaling digital platforms and emerging technology systems. Previously, Jonny served as Head of Innovation for Swedbank Group Lending & Payments, where he led digital initiatives across lending, payments, APIs and digital channels within one of the Nordic region’s largest banking groups. He has also held senior technology leadership roles at Entercard Group, overseeing technology infrastructure and mission-critical production environments supporting large-scale payment operations across Nordic markets. Alongside his enterprise leadership experience, Jonny has founded and scaled several technology ventures and digital platforms. As a technology founder and CTO, he has led the design and development of international platforms operating across Europe and Asia, building distributed engineering teams and scalable digital infrastructure.

In recent years, Jonny has contributed to the development of next-generation AI and sustainability technology initiatives, including work with Circular Living and Biotonomy, where advanced AI, IoT and Edge AI systems are used to power intelligent environments, autonomous infrastructure and real-time operational insights. Beyond his commercial initiatives, he is also a board member and early contributor to The AI Community of Sweden, a national innovation network connecting professionals, enterprises and academia to collaborate on AI innovation. At QTech Games, Jonny will focus on strengthening the company’s technology foundations as it continues to scale globally, enhancing AI-driven functionality, automation and analytics capabilities that enable partners to unlock greater value from the platform. He will also oversee QTech’s engineering and technology teams to ensure continued innovation while maintaining the speed, reliability and integration flexibility that have become hallmarks of QTech’s aggregation platform.

QTech Games’ CEO, Philip Doftvik, said: “We’re delighted to welcome Jonny to QTech at an important moment in our growth journey.

“He brings a rare combination of enterprise technology leadership, platform-building expertise and forward-looking innovation in AI and automation. His experience across banking infrastructure, global digital platforms and emerging technology ecosystems makes him uniquely positioned to guide us through its next phase of technological evolution.

“As we continue to expand across emerging markets, Jonny’s leadership will help ensure we remain at the forefront of innovation — delivering scalable infrastructure, AI-driven insights and powerful technology solutions that help our partners grow.”

Jonny Youssef added: “QTech Games has built a strong reputation as one of the most innovative and reliable aggregation platforms serving emerging markets.

“What impressed me most is the company’s focus on speed, simplicity and partner success — combined with a clear ambition to continue evolving the platform through technology. I’m excited to join the team at a time when AI, automation and data-driven capabilities are creating new opportunities to deliver even greater value to operators and game providers.

“My focus will be on strengthening the platform architecture, scaling our technology capabilities with AI and supporting the next phase of QTech’s growth.”

The post QTech Games recruits banking and AI leader Jonny Youssef as CTO to drive next phase of its growth journey appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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GameOn Expands Fractional CMO Division with Appointment of Roxana Nazalu

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GameOn, the specialist iGaming marketing and PR agency, has added Roxana Nazalu to its growing GameOn CMO team.

Roxana joins as a Fractional CMO and in a consulting capacity. She will be responsible for supporting clients across campaign strategy, creation and implementation.

Roxana is one of the most experienced iGaming marketers in the industry, having worked for some of the biggest names in the business.

This includes the likes of Las Vegas Sands, Casimba Gaming, Aspire Global and Pragmatic Play.

This experience led her to launch Orange Synapse, a specialist agency serving iGaming providers in markets across the world.

Roxana’s appointment as a Fractional CMO Consultant marks a deeper collaboration between GameOn and Orange Synapse, allowing each to offer a wider range of products and services to its respective clients.

GameOn’s Fractional CMO service has gone from strength to strength since launching back in October 2024.

Led by Alex Wilson, it allows clients to unlock the benefits of a full-time CMO but on a fractional basis, making it the perfect option for start-ups and smaller organisations in growth phase. It’s also a great option for established organisations, allowing them to embrace marketing as a revenue engine and not just a support function, but with board-level accountability.

Alex WilsonHead of Marketing Division at GameOn, said: “We are delighted to welcome Roxana to the GameOn CMO team at such a pivotal moment for our agency. Since launching our fractional service in 2024, the demand for high-level strategic leadership, without the overhead of a full-time executive, has exploded. 

“Roxana is a powerhouse in the iGaming space and her track record with global giants like Pragmatic Play and Las Vegas Sands speaks for itself. 

“By bringing her expertise into the fold, we’re not just adding a consultant, we’re significantly deepening our strategic offering and ensuring our clients have access to the very best marketing minds in the business.”

Roxana NazaluFractional CMO Consultant at GameOn, added: “Joining forces with GameOn is a natural evolution for me and a fantastic opportunity for Orange Synapse.

“I’ve always admired GameOn’s reputation for delivering clear, results-driven PR and marketing within the iGaming sector. This collaboration allows us to offer a truly holistic service, bridging the gap between high-level strategy and technical implementation for slot studios, operators, affiliates, payment providers and other industry stakeholders. 

“My focus will be on helping clients navigate complex markets and scale their brands with the agility that the fractional model provides. I look forward to working alongside Alex and the team to drive meaningful growth for our partners.”

The post GameOn Expands Fractional CMO Division with Appointment of Roxana Nazalu appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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