Eastern Europe
BF Games live in Romania with MaxBet.ro

Creative development studio BF Games has gone live in Romania for the first time in an exclusive deal with MaxBet.ro, one of the country’s leading operators.
BF Games’ best performing titles in Eastern Europe are now available to MaxBet.ro’s customers with the entire games portfolio soon to be added and will be offered exclusively for a period of six months. BF Games’ casino portfolio of 53 titles includes Book of Gods, Stunning Hot, Stunning Hot 20 Deluxe, Crystal Mania and Hot Classic.
The agreement significantly enhances MaxBet.ro’s customer offering and further fuels BF Games’ commercial expansion across Europe.
BF Games was granted its Romanian Class II licence at the end of 2019, allowing it to offer its services to online operators in the country for the first time.
The supplier’s Remote Gaming Server distributes content directly to operators, ensuring seamless integration and speed to market.
Piotr Szpoton, CEO at BF Games, said: “Extending our customer reach across new verticals is a cornerstone of BF Games’ commercial strategy, so it’s very pleasing to build on our Romanian licence acquisition by partnering with one of the country’s leading and best-known operators.
“We are delighted to become MaxBet.ro’s exclusive provider and feel confident that our portfolio will be a hit with its players.”
Victor Rusinov, CEO at MaxBet.ro, said: “BF Games is renowned for producing world-class games suited to players of any experience level, so we are thrilled to have them on board.
“We’ve built a deserved reputation for providing world-class entertainment experiences in Romania and have no doubt that BF Games’ dynamic offering will further strengthen our standing.”
Conferences in Europe
Altenar Steps in as General Sponsor of EEGS 2025

The prestigious Eastern European Gaming Summit (EEGS) is set to welcome Altenar, a prominent sports betting software provider, as a General Sponsor for its 2025 edition. Scheduled for 26th and 27th November at the IEC in Sofia, Bulgaria, this partnership exemplifies Altenar’s unwavering commitment to driving innovation and growth within the gaming and entertainment sectors. This long-standing collaboration has consistently generated mutual benefits and opportunities for both Altenar and the event, as well as for all participants involved.
Altenar continues to deliver top-tier solutions for licensed operators across the globe. From standalone sportsbook offerings to comprehensive turnkey solutions, Altenar combines proven reliability with tailored services to meet diverse client needs.
Since its inception in 2011, Altenar has powered hundreds of online sports betting platforms, while their self-service betting terminals and mobile applications adapt to the evolving demands of operators, leading to a rapidly expanding client portfolio in over 30 countries.
Altenar’s involvement as a sponsor underscores their essential contribution to the overall success of the EEGS, emphasizing a collective dedication to excellence and advancement in the industry. This year’s event promises to be a critical platform for industry leaders, visionaries, and entrepreneurs to discover and discuss the latest trends in gaming, entertainment, and hospitality.
As the foremost conference in the region, the Eastern European Gaming Summit (EEGS) offers an engaging setting for industry pioneers to network, collaborate, and delve into the opportunities shaping the future of gaming and entertainment.
Align your company with this esteemed conference and take advantage of the insights and expertise shared at the event.
Check the available sponsorship options here.
The post Altenar Steps in as General Sponsor of EEGS 2025 appeared first on European Gaming Industry News.
Balkans
BEGE and EEGS Unveil Visionary 2025 Concept Focusing on Proximity, Collaboration, and AI

BEGE (Balkan Entertainment and Gaming Expo) and EEGS (Eastern European Gaming Summit) are excited to announce their groundbreaking 2025 concept, which emphasizes the critical importance of proximity, collaboration, and forward-thinking strategies – all while integrating the latest advancements in Artificial Intelligence.
At the heart of this initiative is a strong commitment to fostering meaningful connections within the industry. Together, BEGE and EEGS are creating a vibrant platform for networking and idea exchange, bringing industry leaders together to explore the future of gaming. With multiple networking opportunities throughout the BEGE and EEGS, attendees will have countless chances to engage with one another, share insights, and forge valuable partnerships.
“The power of community is essential to our mission,” says Natalia Baevska, Project Manager of BEGE and EEGS. “By collaborating, we can harness our collective strengths to unlock new opportunities for growth within the region.”
Nino Berezhiani, Marketing Manager, highlights the significance of the initiative’s theme, “Proximity to Potential: Where Every Piece Matters.” She explains, “This slogan captures the essence of our vision. It underscores the idea that every connection and collaboration serves as a vital piece of a larger puzzle, driving innovation and success in our industry. We are excited to create an environment where companies can showcase their achievements, celebrate excellence and engage in meaningful dialogue.”
In addition to the networking events, the initiative will feature an impressive lineup of thought-provoking lectures and lively panel discussions led by industry experts, all designed to spark engagement and collaboration.
Furthermore, the integration of AI into this initiative promises to elevate gaming experiences and enhance operational efficiency, setting a new benchmark for innovation in the sector.
With this ambitious initiative, BEGE and EEGS are poised to transform the gaming landscape in the Balkans, encouraging all stakeholders to come together and actively shape the industry’s future.
The post BEGE and EEGS Unveil Visionary 2025 Concept Focusing on Proximity, Collaboration, and AI appeared first on European Gaming Industry News.
Compliance Updates
Ukraine Creates New Agency Named “PlayCity” to Control Gambling and Lotteries

Ukraine has created a new agency named “PlayCity” to control state policy in the field of gambling and lotteries.
The work of “PlayCity” will be coordinated by the Cabinet of Ministers through the Deputy Prime Minister for Innovation, Development of Education, Science and Technology — Minister of Digital Transformation Mykhailo Fedorov.
In 2025, the agency will be financed within the budget of the liquidated Gambling Commission (CRGL).
In December 2024, the parliament decided to liquidate CRGL and transfer gambling regulation functions to the Ministry of Digital Economy. It was decided to automate licenses to remove the human factor from the process and reduce corruption.
The post Ukraine Creates New Agency Named “PlayCity” to Control Gambling and Lotteries appeared first on European Gaming Industry News.
-
a betting platform7 days ago
BETesporte Reinforces Commitment to Sports with Major Investments Across Brazil
-
Latest News7 days ago
Trends in affiliate marketing in 2025 from Boomerang Partners: AI, Personalized Engagement, Crypto, Betting, and Tournaments
-
California Gambling Control Commission7 days ago
California Gambling Control Commission Advances Licensing, Tribal Partnerships, and Responsible Gaming Initiatives
-
Online7 days ago
Best Online Casino Canada: (Complaints Investigated) 2025 User Reviews Tested & Verified
-
Online7 days ago
New Online Casinos in the USA 2025: Big Dollar Casino Best for New Players
-
casino7 days ago
Best Online Casino Games 2025: Black Lotus Top for Real Money Casino Games
-
Nasdaq:LTRY7 days ago
Lottery.com Files Amended Registration Statement on Form S-1
-
Nasdaq:LTRY7 days ago
Sports.com Named Headline Event Partner for Soccerex Europe 2025 in Amsterdam