Canada
World’s First Lower-Risk Gambling Guidelines: Helping People in Canada Make Informed Decisions
The Lower-Risk Gambling Guidelines released by the Canadian Centre on Substance Use and Addiction (CCSA) will help people in Canada reduce gambling-related harms. The guidelines, which are the culmination of over five years of intense research, provide evidence-informed advice about how to gamble in a lower-risk way.
The Lower-Risk Gambling Guidelines are:
- Gamble no more than 1% of household income before tax per month
- Gamble no more than 4 days per month
- Avoid regularly gambling at more than 2 types of games
For the Lower-Risk Gambling Guidelines to be effective, people must follow all three guidelines.
“Gambling is a legal activity that can pose risks to some people in Canada, including financial hardships, relationship conflicts, emotional or psychological distress, and health issues,” explains CCSA Senior Research and Policy Analyst Dr. Matthew Young, who co-chairs the Lower-Risk Gambling Guidelines Scientific Working Group that leads the project. “These guidelines will help people in Canada who gamble do so in a way that lowers their risk of experiencing these problems.”
This is the first large-scale, international, comprehensive project in the world to produce guidelines for lower-risk gambling. Developing the guidelines involved:
- Collaborating with some of the world leaders in gambling research;
- Analysis of data from over 60,000 people who gamble from eight different countries;
- Feedback from over 10,000 people in Canada collected via an online gambling survey;
- A series of interviews and focus groups with people who gamble from across Canada; and
- Consultation with over 20 individuals who work in harm reduction, treatment and programs related to gambling.
“Until now, our best advice to people who gamble was to set personal spending and time limits,” states Dr. David Hodgins, Professor of Psychology at the University of Calgary and co-chair of the working group. “We can now provide more specific direction on what these limits should be, based upon the experiences of tens of thousands of individuals.”
To present the guidelines, CCSA has created gamblingguidelines.ca. The website provides information on the guidelines, the types of harms people can experience and populations especially at risk, and further safety tips for avoiding gambling harms. There is also a suite of resources that partners and the public can download to help promote the guidelines.
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Hard Rock Digital announced the official launch of Hard Rock Bet in Ontario, Canada, marking the company’s first international market expansion and bringing its award-winning mobile sportsbook and online casino platform to players across the province.
Hard Rock Bet enters Ontario with a differentiated offering that combines a premium online sportsbook experience with one of the largest online casino selections in the market, featuring more than 3000 games, including top slots, table games, and live dealer content from leading providers. The platform delivers an intuitive player experience, fast deposits and withdrawals, and parlay wagering across fan-favorite sports from around the world. Ontario players will have access to exclusive Legendary Reward Drops at launch, as well as online Unity Points, which can be redeemed in the Hard Rock Bet Reward Store.
The Ontario launch reflects Hard Rock Digital’s commitment to building a truly local presence in Canada. Hard Rock Bet draws on the legacy of Hard Rock Hotel & Casino Ottawa, which has established itself as a trusted destination in the province. The company has an Ontario-based marketing team and a 24/7 local customer support operation to provide players with around-the-clock service.
“Expanding into Ontario with Hard Rock Bet marks the first time we’ve brought our platform to an audience outside the US. We’re excited to introduce Ontario players to a premium entertainment experience that reflects the energy and service synonymous with the Hard Rock brand. And by investing in local talent, local partnerships, and localized customer support, we’re creating an experience designed specifically for Ontario players,” said Marlon Goldstein, Executive Managing Director & CEO of Hard Rock Digital.
“Hard Rock Hotel & Casino Ottawa has the reputation of bringing people together for amplified entertainment experiences, and we’re excited to see that spirit extend into the digital space. The launch of Hard Rock Bet is a natural next step for the Hard Rock brand in Ontario, and we look forward to building on that connection with guests and players over time,” said Christine Crump, President of Hard Rock Hotel & Casino Ottawa.
The launch will also be supported by connections to Toronto’s iconic music scene, including a collaboration with Canadian artist Choclair that remastered a celebrated 20-year-old track, “Let’s Ride,” to celebrate Hard Rock Bet’s arrival in Ontario.
Hard Rock Bet is available for download via iOS and Android and can also be played on desktop via HardRockBet.ca.
The post Hard Rock Bet Brings World-Class Sports Betting and Online Casino to Ontario appeared first on Americas iGaming & Sports Betting News.
Supplier says its slot content is live across most tier-one Alberta brands, extending its Canadian footprint to three provinces.
1X2 Network has gone live in Alberta, launching with seven operators in the province’s newly regulated iGaming market.
The supplier said the rollout covers the majority of Alberta’s tier-one brands. It added that its content has secured homepage placement across operator lobbies since the market opened, with Iron Dog Studio’s 3 Hot Chilli Peppers featuring on the homepages of most operators in the province.
The Alberta launch follows 1X2 Network’s existing presence in Ontario and Quebec. The company said Alberta will be treated as a core market for future game releases, with new titles included in its ongoing release schedule for the province.
Kevin Reid, Chief Executive Officer at 1X2 Network, said: “Going live in Alberta with seven operators is a fantastic start and a real milestone in our North American journey.
“North America is a primary focus for us this year, and Alberta is now a core market for everything we release. We’re excited to build on this momentum as we expand further across the region.”
The post 1X2 Network launches in Alberta iGaming market with seven operators appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
1X2 Network has deepened its commitment to North America by going live in Alberta, launching with seven operators in the province’s newly regulated iGaming market. The rollout spans the majority of Alberta’s tier-one brands and reinforces the supplier’s decision to make the region a primary focus for the year ahead.
Since the market opened, 1X2 Network content has secured prominent homepage placement across operator lobbies, giving its studios immediate visibility with Albertan players from day one. Leading the way is Iron Dog Studio’s 3 Hot Chilli Peppers, the network’s flagship title, which currently features on the homepages of most operators in the province.
The launch builds on the momentum 1X2 Network has established in Ontario and Quebec, where its content has resonated strongly with local players. On the back of that success, the supplier has confirmed Alberta as a core market for all future game releases, ensuring new titles reach Albertan players as part of its ongoing release schedule.
Alberta represents the latest step in a wider North American growth strategy, with its Canadian presence now spanning three provinces.
Kevin Reid, Chief Executive Officer at 1X2 Network, said: “Going live in Alberta with seven operators is a fantastic start and a real milestone in our North American journey.
“North America is a primary focus for us this year, and Alberta is now a core market for everything we release. We’re excited to build on this momentum as we expand further across the region.”
The post 1X2 Network goes live in Alberta as North American expansion gathers pace appeared first on Americas iGaming & Sports Betting News.
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