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FORT WORTH, Texas, Sept. 10, 2025 (GLOBE NEWSWIRE) — SEGG Media Corporation (NASDAQ: SEGG, LTRYW) (“SEGG Media” or the “Company”), a sports, entertainment and gaming conglomerate that owns Sports.com, Concerts.com, and Lottery.com, today announced a strategic global distribution partnership with the Døds Diving League (DDL), the official global platform for the world’s fastest-growing extreme sport. The partnership will be managed by Sports.com Studios Ltd, the newly launched sports content subsidiary of SEGG Media. The partnership will bring the thrill of Døds to millions of fans worldwide.

Under the agreement, Sports.com Studios becomes a global distribution partner for DDL events, ensuring competitions and original content will be delivered through the Sports.com media player. This fresh, short-form, high-energy content is designed to capture the imagination of younger audiences and differentiate Sports.com from traditional media platforms.

The partnership will deliver:

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• Global Streaming & Broadcast Distribution – Døds competitions streamed through Sports.com Studios’ media ecosystem, supported by SEGG’s rapidly expanding digital reach.
• Original Content Creation – Exclusive documentaries, athlete profiles, training features, and behind-the-scenes storytelling that highlight the culture and personalities driving the sport.
• Expanded Fan Engagement – Interactive features, social media activations, and fan-driven content to engage new global audiences, particularly Gen Z and Millennial fans.
• Commercial Growth – New sponsorship models, subscription products, and pay-per-view opportunities designed to scale Døds into a sustainable global sport.

“This partnership marks a major milestone in the evolution of Døds,” said Paul Rigualt, CEO of Døds Diving League. “By joining forces with Sports.com Studios, we’re unlocking opportunities to showcase our athletes, competitions, and the unique spirit of Døds to audiences worldwide. With over 33% of our TV audience under 30—and even stronger traction on digital—we are one of the few sports drawing Gen Z and Millennials back to live sports viewing. That makes us a natural fit for Sports.com.”

“Sports.com Studios is proud to partner with the Døds Diving League, showcasing our commitment to delivering fresh, exciting, and differentiated sports to global audiences,” said Tim Scoffham, CEO of Sports.com Media. “This is exactly the kind of new, short-form, high-energy sport that defines our mission to engage young fans and create global communities around innovative sports content.”

Tamer Hassan, President of Sports.com Studios, added: “Døds represents the type of originality, cultural crossover, and fearless athleticism that aligns perfectly with our vision. Through the Sports.com platform and SEGG Media’s global ecosystem—including organically grown communities such as Veloce and Quadrant (500M+ monthly views) and GXR Galaxy (1M+ active subscribers)—we are uniquely positioned to amplify Døds into a worldwide phenomenon.”

This partnership underscores SEGG Media’s broader mission: building a global ecosystem where emerging sports and entertainment properties can thrive by accessing new audiences, unlocking sponsorship visibility, and achieving rapid growth through the Sports.com platform.

About Døds Diving League
Døds diving, or “Death Diving,” is a thrilling extreme sport that originated in Norway. Known for its daring athleticism, raw bravery, and creative expression, Døds diving involves leaping from significant heights into the water in the most dramatic and visually striking way possible.

For more information, visit dodsdivingleague.com

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About SEGG Media Corporation
SEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including Sports.com, Concerts.com and Lottery.com. Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love.

Forward-Looking Statements

This press release contains statements that constitute “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements, other than statements of present or historical fact included in this press release, regarding the Company’s strategy, future operations, prospects, plans and objectives of management, are forward-looking statements. When used in this Form 8-K, the words “could,” “should,” “will,” “may,” “believe,” “anticipate,” “intend,” “estimate,” “expect,” “project,” “initiatives,” “continue,” the negative of such terms and other similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. These forward-looking statements are based on management’s current expectations and assumptions about future events and are based on currently available information as to the outcome and timing of future events. The forward-looking statements speak only as of the date of this press release or as of the date they are made. The Company cautions you that these forward-looking statements are subject to numerous risks and uncertainties, most of which are difficult to predict and many of which are beyond the control of the Company. In addition, the Company cautions you that the forward-looking statements contained in this press release are subject to risks and uncertainties, including but not limited to: the Company’s ability to secure additional capital resources; the Company’s ability to continue as a going concern; the Company’s ability to complete acquisitions; the Company’s ability to remain in compliance with Nasdaq Listing Rules; and those additional risks and uncertainties discussed under the heading “Risk Factors” in the Form 10-K/A filed by the Company with the SEC on April 22, 2025, and the other documents filed, or to be filed, by the Company with the SEC. Additional information concerning these and other factors that may impact the operations and projections discussed herein can be found in the reports that the Company has filed and will file from time to time with the SEC. These SEC filings are available publicly on the SEC’s website at www.sec.gov. Should one or more of the risks or uncertainties described in this press release materialize or should underlying assumptions prove incorrect, actual results and plans could differ materially from those expressed in any forward-looking statements. Except as otherwise required by applicable law, the Company disclaims any duty to update any forward-looking statements, all of which are expressly qualified by the statements in this section, to reflect events or circumstances after the date of this press release.

This press release was published by a CLEAR® Verified individual.

CONTACT: For additional information, visit www.seggmediacorp.com or contact media relations at [email protected].

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FORT WORTH, Texas, Sept. 04, 2025 (GLOBE NEWSWIRE) — SEGG Media Corporation (NASDAQ: SEGG, LTRYW) (“SEGG Media” or the “Company”), a sports, entertainment and gaming conglomerate that owns Sports.com, Concerts.com, and Lottery.com, announces the US reintroduction of its flagship brand, Lottery.com. The reintroduction through affiliate partnerships will be supported by a nationwide rewards platform aimed at engaging digital-first lottery players while using its brand power to boost state lottery revenues. The Company has begun the process of securing official affiliate relationships with the state lotteries of Pennsylvania, Michigan, and Virgina.

iLottery is expanding rapidly across markets, and the numbers speak for themselves:

• In Pennsylvania, the iLottery platform achieved over $1 billion in annual online/mobile sales within two years of its launch—a record-breaking debut for the North American digital lottery market, (Spectrum Gaming Capital, June 3, 2023)
• In Virginia, iLottery became available online starting July 1, 2020. During its first 12 months, online sales surpassed $807 million. (Spectrum Gaming Capital, June 3, 2023)
• In Michigan, the iLottery program has become a mature digital driver. In its first full year (FY 2016), online sales were $146 million and by FY 2019 had surged 320% to $613 million in gross sales; that represents a striking compound growth in just three years. Additionally, as of FY 2023, this mature platform contributed more than $1 billion to Michigan’s School Aid Fund, with over 2.2 million registered users—roughly 28% of Michigan adults—and accounting for more than 1.1 million unique purchasers. (Michigan.gov, August 2024)

These statistics underscore the booming digital lottery ecosystems in the affiliate states—making SEGG Media’s renewed Lottery.com initiative both timely and strategically sound.

By potentially aligning with established iLottery programs in these high-performing states, SEGG Media positions itself as a collaborative partner—delivering value to state lotteries and digital-savvy players alike. The rewards platform, launching in phases later this year, is designed to drive player engagement and reinforce community investments funded by lottery proceeds.

“The excitement surrounding Saturday’s Powerball estimated $1.7 Billion jackpot is exactly why we accelerated our timeframe to reintroduce the Lottery.com in the US market,” said Gregory Potts, COO of SEGG Media. “Lottery.com is a globally recognized brand. Reintroducing it now allows us to capitalize on historic demand, support the individual state lotteries, and deliver long-term value for our shareholders.”

The rewards program will roll out in phases beginning later this year, with participating states and retailers announced in the coming weeks. SEGG Media is committed to compliance with all applicable state and federal regulations while promoting responsible gaming.

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About SEGG Media Corporation
SEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including Sports.com, Concerts.com and Lottery.com. Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love.

Forward-Looking Statements

This press release contains statements that constitute “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements, other than statements of present or historical fact included in this press release, regarding the Company’s strategy, future operations, prospects, plans and objectives of management, are forward-looking statements. When used in this Form 8-K, the words “could,” “should,” “will,” “may,” “believe,” “anticipate,” “intend,” “estimate,” “expect,” “project,” “initiatives,” “continue,” the negative of such terms and other similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. These forward-looking statements are based on management’s current expectations and assumptions about future events and are based on currently available information as to the outcome and timing of future events. The forward-looking statements speak only as of the date of this press release or as of the date they are made. The Company cautions you that these forward-looking statements are subject to numerous risks and uncertainties, most of which are difficult to predict and many of which are beyond the control of the Company. In addition, the Company cautions you that the forward-looking statements contained in this press release are subject to risks and uncertainties, including but not limited to: the Company’s ability to secure additional capital resources; the Company’s ability to continue as a going concern; the Company’s ability to complete acquisitions; the Company’s ability to remain in compliance with Nasdaq Listing Rules; and those additional risks and uncertainties discussed under the heading “Risk Factors” in the Form 10-K/A filed by the Company with the SEC on April 22, 2025, and the other documents filed, or to be filed, by the Company with the SEC. Additional information concerning these and other factors that may impact the operations and projections discussed herein can be found in the reports that the Company has filed and will file from time to time with the SEC. These SEC filings are available publicly on the SEC’s website at www.sec.gov. Should one or more of the risks or uncertainties described in this press release materialize or should underlying assumptions prove incorrect, actual results and plans could differ materially from those expressed in any forward-looking statements. Except as otherwise required by applicable law, the Company disclaims any duty to update any forward-looking statements, all of which are expressly qualified by the statements in this section, to reflect events or circumstances after the date of this press release.

This press release was published by a CLEAR® Verified individual.

CONTACT: For additional information, visit www.seggmediacorp.com or contact media relations at [email protected].

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Nationwide Excitement over $1.3 Billion Jackpot Accelerates Company’s US Reintroduction of Lottery.com Brand

FORT WORTH, Texas, Sept. 03, 2025 (GLOBE NEWSWIRE) — SEGG Media Corporation (NASDAQ: SEGG, LTRYW) (“SEGG Media” or the “Company”), a sports, entertainment and gaming conglomerate that owns Sports.com, Concerts.com, and Lottery.com, today announced its plans for reentry into the domestic U.S. lottery market. As part of this reintroduction of the Lottery.com brand, the Company will launch a nationwide lottery rewards program and has started the process to serve as an official affiliate partner of state-operated iLottery programs in Pennsylvania, Virginia, and Michigan.

Upon approval, the affiliate marketing programs will mark a return to the U.S. lottery sector for the Lottery.com brand and position the company as a key player in connecting state lotteries with modern, digital-first audiences. Through affiliate integration, the Company will help drive responsible player acquisition and enhance visibility for state-regulated lottery products.

According to a 2023 Gallop survey, more than 143 million Americans purchase lottery tickets on an annual basis. iLottery is the fastest growing segment in the industry. In 2024 the Kentucky Lottery reported that it generated $671 million in sales from their iLottery program or 31% of overall sales. They project iLottery sales to grow by 26% in 2025.

In addition, the Company will introduce a nationwide lottery rewards program designed to benefit both lottery players and authorized retailers. This initiative will allow players to earn exclusive rewards, promotions, and experiences, while also creating new engagement opportunities for retailers who serve as the backbone of lottery distribution. By appealing to all lottery players regardless of their purchase method, the Company is positioning itself to build an ecosystem of unique experiences and products that are created specifically for this community.

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“Massive prizes like this week’s Powerball estimated $1.3 Billion jackpot bring out the casual players and introduce new consumers to the fun and excitement of lottery games,” said Gregory Potts, COO of SEGG Media. “As more states adopt iLottery programs, we will use the Lottery.com brand to promote and expand those digital initiatives and increase the community benefits supported through lottery ticket sales across the country. Through our rewards program, SEGG Media will deliver a win-win solution that supports state lotteries, creates more value for players, and drives growth for retailers. We strongly believe our shareholders will see the value in using the Lottery.com brand to support, rather than compete, with local retailers and state lottery associations.”

The rewards program will roll out in phases beginning later this year, with participating states and retailers announced in the coming weeks. SEGG Media is committed to compliance with all applicable state and federal regulations while promoting responsible gaming.

About SEGG Media Corporation
SEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including Sports.com, Concerts.com and Lottery.com. Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love.

Forward-Looking Statements

This press release contains statements that constitute “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements, other than statements of present or historical fact included in this press release, regarding the Company’s strategy, future operations, prospects, plans and objectives of management, are forward-looking statements. When used in this Form 8-K, the words “could,” “should,” “will,” “may,” “believe,” “anticipate,” “intend,” “estimate,” “expect,” “project,” “initiatives,” “continue,” the negative of such terms and other similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. These forward-looking statements are based on management’s current expectations and assumptions about future events and are based on currently available information as to the outcome and timing of future events. The forward-looking statements speak only as of the date of this press release or as of the date they are made. The Company cautions you that these forward-looking statements are subject to numerous risks and uncertainties, most of which are difficult to predict and many of which are beyond the control of the Company. In addition, the Company cautions you that the forward-looking statements contained in this press release are subject to risks and uncertainties, including but not limited to: the Company’s ability to secure additional capital resources; the Company’s ability to continue as a going concern; the Company’s ability to complete acquisitions; the Company’s ability to remain in compliance with Nasdaq Listing Rules; and those additional risks and uncertainties discussed under the heading “Risk Factors” in the Form 10-K/A filed by the Company with the SEC on April 22, 2025, and the other documents filed, or to be filed, by the Company with the SEC. Additional information concerning these and other factors that may impact the operations and projections discussed herein can be found in the reports that the Company has filed and will file from time to time with the SEC. These SEC filings are available publicly on the SEC’s website at www.sec.gov. Should one or more of the risks or uncertainties described in this press release materialize or should underlying assumptions prove incorrect, actual results and plans could differ materially from those expressed in any forward-looking statements. Except as otherwise required by applicable law, the Company disclaims any duty to update any forward-looking statements, all of which are expressly qualified by the statements in this section, to reflect events or circumstances after the date of this press release.

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This press release was published by a CLEAR® Verified individual.

CONTACT: For additional information, visit www.seggmediacorp.com or contact media relations at [email protected].