GR8 Tech has once more been honored as the Best Sports Betting Provider in Central and Eastern Europe at the GamingTECH Awards 2026, solidifying its status as a top sportsbook technology partner in the area. After the company’s victory in the same category in 2025, the newest acknowledgment highlights its reliability and ongoing advancement in enhancing its sportsbook platform.

“This award is meaningful for us because it comes at a time when operators are asking more from their sportsbook,” said Dinos Doxiadis, Head of Sportsbook at GR8 Tech. “They need speed when traffic peaks, more control over how they trade and promote, and a product that helps them respond quickly when demand shifts. That is where we have been investing, especially with the World Cup ahead.”

With operators gearing up for larger event-triggered traffic surges, increased competition for player acquisition, and heightened expectations regarding in-play betting and engagement, the quality of sportsbooks is growing increasingly crucial. GR8 Tech is focusing on that sector by optimizing its sportsbook for better management, scalability, and increased efficiency in converting player interest into profit.

For GR8 Tech, the accolade is further evidence that its sportsbook approach is effective. As the World Cup nears, the company stays dedicated to providing operators with a better product for the year’s largest betting chance, with additional sportsbook updates coming soon.

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GR8 Tech is implementing a series of platform-wide enhancements designed to help operators maximize performance during the year’s biggest sporting event. With the World Cup expected to drive massive traffic, repeated betting surges, and intense competition for player acquisition, these updates focus on the areas that most directly impact operator results. The improvements aim to help partners convert more traffic, retain more players, and extract greater value throughout the entire tournament journey.

“World Cup traffic by itself does not guarantee better results. What matters is how well operators can turn that attention into acquisition, conversion, retention, and long-term player value,” said Denys Parkhomenko, Chief Product Officer at GR8 Tech. “That is where our focus is right now. We are enhancing the sportsbook experience, expanding engagement and loyalty tools, and advancing our crypto capabilities to help partners make the most of the biggest opportunity of the year.”

Key Areas of Focus

1. Sportsbook
The sportsbook is receiving a comprehensive upgrade, including redesigned navigation for easier event discovery, improved campaign visibility, and enhanced Bet Builder functionality. Additional updates include quick-access, player-specific markets and new Odds Boost features, balancing player appeal with margin control.

2. Engagement and Retention
GR8 Tech is expanding its loyalty and bonus systems with a VIP-focused program, automated bonus mechanics, more flexible bonus selection, and enriched casino and sports-related engagement tools. The update also includes updated tournament settings and the introduction of new game content to enhance player retention.

3. Crypto
The company is strengthening its crypto offering with early-stage player segmentation based on wallet transaction history, more flexible VIP and risk management before first deposit, and smoother wallet-based payments, including ramp payments and direct top-ups via WalletConnect and other wallets.

Across the platform, these updates are designed to help operators capitalize on the World Cup’s peak traffic, delivering measurable improvements at every stage of the player journey. Detailed release notes will follow, highlighting specific product enhancements and the developments shaping GR8 Tech’s World Cup-ready platform.

GR8 Tech – Platform for Champions

GR8 Tech is an award-winning provider of high-performance sportsbook and iGaming solutions that empower operators to lead and win in competitive markets. Its portfolio includes Crypto Turnkey and Hyper Turnkey solutions, ULTIM8 Sportsbook, Infinite Casino Aggregation, and the proprietary affiliate management platform Aff.Tech.

With a geo-specific, operator-first approach, GR8 Tech delivers practical innovations that drive measurable results quickly and efficiently. Trusted by top operators worldwide, the company has over 100 successful deployments and multiple industry recognitions, including Platform Provider of the Year at the SBC Awards 2025.

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GR8 Tech, a leading provider of high-performance sportsbook and iGaming solutions, will exhibit at Booth 103 during SAGSE Latam 2026 on March 18–19. With Latin America recognized as a key growth region, GR8 Tech is bringing its full platform ecosystem to the show to demonstrate how operators can become the next iGaming champions.

The company will showcase five flagship solutions, each designed to empower operators in fast-growing, competitive markets:

• ULTIM8 Sportsbook – Flexible, high-performance sportsbook tailored for fast-moving Latam markets

• Hyper Turnkey – End-to-end iGaming infrastructure for rapid, reliable market entry and operations

• Crypto Turnkey – Platform optimized for VIP and crypto-first player acquisition and retention

• Aff.Tech – Affiliate management solution tracking performance and optimizing acquisition across channels

• Infinite Casino Aggregation – Extensive game catalog accessible via a single integration

These solutions form part of GR8 Tech’s Platform for Champions, a comprehensive proposition combining technology, operator expertise, and a collaborative community designed to drive measurable success.

“While Brazil often dominates the conversation around Latam iGaming, the rest of the region represents substantial growth potential,” said Yevhen Krazhan, CSO of GR8 Tech. “SAGSE Latam is the perfect venue to showcase the opportunities in markets like Argentina, Chile, Colombia, Paraguay, Peru, and Uruguay, and to connect with forward-thinking operators ready to expand.”

GR8 Tech has built a reputation as an award-winning provider, trusted by leading operators worldwide. The company has executed over 100 successful client cases and earned multiple industry recognitions, including Platform Provider of the Year at the SBC Awards 2025.

Attendees are invited to visit Booth 103 to explore GR8 Tech’s solutions and book meetings to discuss strategies for achieving rapid growth and market leadership in Latin America.

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