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Vegangster Integrates OnAim Gamification Platform to Drive Player Engagement

Published

1 month ago

January 15, 2026

iGaming operators on the Vegangster platform can now launch configurable gamification campaigns designed to increase player engagement and retention across casino and sportsbook products.

Vegangster has completed a direct integration with OnAim Architecture, embedding its gamification toolkit into the Vegangster ecosystem. The partnership gives operators access to a full suite of engagement features, including leaderboards, reward bars, raffles, Journey Path, a unified Coin and Prize system, ready-to-use templates, and a rich library of mini-games, all managed directly within the platform.

All OnAim features available on Vegangster are fully customisable, from timeframes and prize logic to visual branding. Promotions can be created in minutes and triggered by real player actions such as bets, wins, and logins, enabling operators to run campaigns that feel timely and relevant without added operational complexity.

Through the OnAim Architecture, operators can quickly launch campaigns designed to boost retention, support upsell strategies, or achieve specific KPIs. Engagement can be scaled using a broad range of gamification tools or accelerated with pre-built promotion templates based on proven feature combinations. The toolkit is completed by a drag-and-drop Landing Page Builder, allowing teams to create unlimited, fully branded promotion pages in minutes.

“Operators told us they needed gamification that could scale without technical bottlenecks slowing down every campaign,” said Michael Oziransky, Chief Product Officer at Vegangster. “The OnAim integration delivers exactly that: configurable features that marketing teams can deploy independently and tie directly to player behaviour triggers.”

“By integrating at the core level with Vegangster, we’ve made gamification even more accessible and easy to use. Partners can create fully gamified promotions directly from their platform, starting from scratch or using our proven template system. Campaigns can be launched in minutes, and we’re setting out to build playable, engaging, and fully customisable experiences that turn engagement into real impact,” said Lasha Kalandadze, CTO at OnAim.

The OnAim gamification toolkit is now available for all Vegangster operators. Existing clients can activate gamification features through their account management teams, with campaign configuration managed directly within the Vegangster back office. New operators can access OnAim tools during onboarding as part of their standard platform setup.

Live demonstrations of the partnership will be available at ICE Barcelona, Fira Barcelona Gran Via, 19–21 January 2026. Visit Vegangster at stand 1E20.

About Vegangster

Vegangster provides a full-stack iGaming platform engineered for speed, scalability, and operator control. Its turnkey, white-label, and sweepstakes solutions integrate casino and sportsbook content, payments, CRM, compliance, and social features into a single mobile-first system. With Vegangster, operators can launch quickly and scale with confidence.

About OnAim

OnAim is a no-code gamification-as-a-service platform for iGaming operators, empowering teams to create and optimise gamified experiences in minutes while converting engagement into retention and lasting player loyalty.

Press Contact:

Romans Kozlovskis

Senior Content & PR Manager

[email protected]

Related Topics:iGaming OnAim Gamification Platform Vegangster

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Free Ticket Drops

GGPoker Brings Back WSOP Super Circuit with Record $180M Guarantee

Published

6 hours ago

February 24, 2026

Wladimir P.

ggpoker-brings-back-wsop-super-circuit-with-record-$180m-guarantee

GGPoker, the world’s largest online poker platform, is set to host the highly anticipated 2026 WSOP Super Circuit online tournament series, running from March 1 to March 31.

This year’s edition features an unprecedented $180 million in guaranteed prizes, solidifying GGPoker’s reputation as the premier global poker destination.

Players will compete across 18 WSOP Gold Ring events, offering the chance to win one of poker’s most prestigious trophies and significant cash prizes.

Key Events & Highlights:

#5: $525 Mystery Millions [Final Stage] – March 9, $525 buy-in, $10M GTD ($1M Top Bounty)
#13: WSOP Super Circuit MAIN EVENT [Day 2] – March 23, $1,700 buy-in, $15M GTD
#18: GGMillion$ High Roller [Day 2] – March 30, $10K buy-in, $10M GTD

Exclusive Champion Perks
Winners of all 18 Gold Ring events receive:

A $5K WSOP Paradise package
Recognition on the official WSOP Rankings leaderboard

$3 Million in Free Ticket Drops
Participants in any WSOP Super Circuit event can win WSOP Express tickets, $5K Ring Passes, or $10K Bracelet Passes. Tickets will be awarded randomly throughout the series, totaling $3 million in free prizes.

Live Coverage
Final tables for the Main Event (#13) and High Roller (#18) will be streamed live on GGPoker.TV and YouTube, hosted by Jeff Gross, with commentary by Daniel Negreanu for the High Roller.

Player and Ambassador Excitement
Daniel Negreanu said: “The 2026 WSOP Super Circuit at GGPoker is absolutely massive. With $180M in total guarantees, including $15M Main Event and $10M Mystery Millions, it’s the perfect time to compete for record-breaking prizes.”

The post GGPoker Brings Back WSOP Super Circuit with Record $180M Guarantee appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Casino Bonus Features

PopOK Gaming Unveils Macaco Millionario Dual-Grid Slot

Published

7 hours ago

February 24, 2026

Wladimir P.

popok-gaming-unveils-macaco-millionario-dual-grid-slot

PopOK Gaming has launched Macaco Millionario, a vibrant online slot inspired by Chinese symbolism and designed with an innovative double-grid bonus feature.

Rich red and gold visuals, lucky symbols, and a playful Macaco character combine to deliver a visually engaging and rewarding gaming experience.

The game features a 5×3 layout with 30 fixed paylines and two types of Wilds, including Double Wilds that count as two symbols for higher winning potential. The Double Fortune Free Spins round introduces an extra 5×3 reel set, allowing players to spin two grids simultaneously. Wins across both grids trigger multipliers up to x20, and retriggers extend the bonus for bigger payouts.

With a maximum multiplier of x1,732, Macaco Millionario delivers exciting bonus features, including Free Spins, Double Free Spins, Double Win Multipliers, Extra Spins, and a jackpot option. The game offers an RTP of 96.56% and supports bets from EUR 0.02 to EUR 100, fully optimized for web and mobile play. Multi-language support includes English, Brazilian Portuguese, Spanish, Chinese, and Hindi.

“Macaco Millionario blends cultural familiarity with a unique bonus structure that delivers thrilling moments in every spin,” said Tsovinar Elchyan, Head of Partnerships at PopOK Gaming. “The double-grid feature sets it apart from traditional slots, offering operators and players something truly innovative.”

The slot is now live and available for integration across all platforms supporting PopOK Gaming content. Operators interested in adding Macaco Millionario to their portfolios can contact PopOK Gaming directly.

The post PopOK Gaming Unveils Macaco Millionario Dual-Grid Slot appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

AI in lottery

Scientific Games Appoints Rich Wasserman as Senior Vice President of Product Engineering

Published

7 hours ago

February 24, 2026

Wladimir P.

scientific-games-appoints-rich-wasserman-as-senior-vice-president-of-product-engineering

Scientific Games has appointed Rich Wasserman as Senior Vice President of Product Engineering, reinforcing its commitment to advancing lottery systems technology and digital innovation.

Based in Atlanta, the global lottery provider continues to expand its technology leadership as one of the fastest-growing suppliers of retail and digital lottery solutions worldwide.

Leadership Experience from Amazon, Facebook and Stitch Fix

Wasserman brings more than 20 years of experience leading engineering, data science and product teams across high-performance technology platforms.

He previously held senior leadership roles at:

Amazon
Facebook
Stitch Fix

At Stitch Fix, he served as Vice President of Engineering and Data Science, leading automation, AI-driven systems and platform optimization initiatives. Wasserman holds a Ph.D. in Electrical Engineering and a Computer Science degree from the University at Buffalo.

Driving Innovation Across Global Lottery Platforms

In his new role, Wasserman will oversee Product Engineering across Scientific Games’ global portfolio serving more than 150 government-regulated lotteries. His responsibilities include advancing:

Retail lottery systems
Digital lottery platforms
Hardware and software innovation
Data analytics and AI capabilities
Consumer engagement technologies

CEO Pat McHugh stated that Wasserman’s experience scaling AI-powered platforms at world-class technology firms will help accelerate innovation and deliver next-generation lottery solutions focused on sustainable growth.

Strengthening Lottery Technology Leadership

Scientific Games continues to invest in technology, analytics and digital transformation to enhance consumer experiences across retail and online lottery channels. The appointment underscores the company’s strategy to integrate advanced analytics and machine learning into its global lottery ecosystem.

The post Scientific Games Appoints Rich Wasserman as Senior Vice President of Product Engineering appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.