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Evoplay Reports Landmark Growth and Strategic Expansion Throughout 2025

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Evoplay, the award-winning game development studio, has officially reflected on a transformative 2025, marking a year of record-breaking commercial performance and aggressive global expansion. By blending technological innovation with strategic partnerships, the studio has solidified its position as a leader across slots, instant games, and the rapidly evolving lottery vertical.

Diversified Content and Collaborative Innovation

In 2025, Evoplay maintained a prolific production schedule, releasing 45 new titles. This diverse portfolio spanned traditional slots, instant games, and lottery-focused content, ensuring the studio met the varied demands of global operators.

A pivotal moment for the studio’s creative strategy was the launch of Uncrossable Rush. This title represented Evoplay’s first co-developed game created in direct collaboration with an affiliate partner. The success of this player-centric approach led to a subsequent Christmas edition, proving that combining developer expertise with partner insights is a winning formula for modern iGaming.

To drive player retention, the studio also launched Big Adventures, its largest multi-title promotional campaign to date. The initiative successfully unified Evoplay’s most recognizable games under a single creative concept, significantly boosting brand visibility across international markets.

Dominating the Lottery Vertical

A core pillar of Evoplay’s 2025 strategy was the modernization of the lottery sector. The studio successfully localized and launched lottery content in:

  • Azerbaijan

  • Peru

  • Washington D.C. (USA)

The development of “lottery-friendly” titles, such as Adrenaline Rush: Scratch and Scratch Match, was bolstered by a major distribution agreement with Scientific Games. Integrating with the SG Content Hub has provided Evoplay with a streamlined gateway into high-entry-barrier markets across North America and Europe.

“It was a year of progress for our lottery business,” said Frank Cecchini, Head of Lottery at Evoplay. “The experience we gained helped us refine our approach and develop more lottery-friendly games, with a clear focus on engaging new players while remaining within a responsible gaming ethos.”

Record-Breaking Financials and Market Entry

The studio’s strategic moves translated into significant growth across all key performance indicators (KPIs) in 2025:

  • Gross Gaming Revenue (GGR): +25%

  • Total Rounds Played: +20%

  • Bet Sum: +22%

This commercial surge was supported by successful entries into highly regulated jurisdictions, including Ontario (Canada), Brazil, and Peru.

Strengthening the Affiliate Ecosystem

Evoplay also prioritized its B2B infrastructure by launching the Affiliate Hub. This dedicated platform has already seen over 500 registered affiliates, fostering deeper collaboration within the marketing community. Furthermore, a partnership with AdKey.App enabled the development of dedicated iOS, Android, and PWA game apps, ensuring Evoplay content remains accessible beyond traditional web browsers.

Industry Recognition and Award Wins

The industry at large took note of Evoplay’s momentum, with the studio receiving 79 award shortlists and several prestigious wins, including:

  • SBC Awards Lisbon: Industry Innovation of the Year

  • SBC Awards Europe: Game Design & Art Direction

  • iGaming Awards LATAM & Affpapa Awards: Slots Provider of the Year

  • EiGE Awards: Ivan Kravchuk named Best iGaming CEO

Ivan Kravchuk, CEO at Evoplay, concluded: “It has been a year of ambitious projects and bold decisions. We expanded into new markets, including Canada, laying a solid foundation for growth across North America. I am proud of the Evoplay team’s achievements and grateful to our partners. Steady, brave, and passionate – this is what sets Evoplay apart.”

The post Evoplay Reports Landmark Growth and Strategic Expansion Throughout 2025 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Easter

Evoplay expands seasonal portfolio with a duo of new Easter games

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Evoplay, the award-winning game developer, is marking the Easter season with the release of two vibrant new titles — Uncrossable Rush Eggster and 3 Bunny Pots Bonanza — combining high-energy gameplay with feature-rich mechanics.

Leading the seasonal rollout is Uncrossable Rush Eggster, the newest entry in the studio’s popular crash-style series. Players once again follow Eggwina the hen as she navigates a hectic 24-lane highway, choosing after each successful move whether to cash out or continue for bigger multipliers.

The game offers four difficulty levels, from Easy to Hardcore, alongside fully customisable autoplay settings. With unpredictable traffic patterns shaping every round, the experience delivers a dynamic risk-reward balance where no two sessions feel the same. Fast-paced gameplay and rising multipliers make it particularly appealing for players seeking quick, high-intensity sessions with a seasonal twist.

Joining the release is 3 Bunny Pots Bonanza, a slot set inside a treasure-filled bunny vault, where players spin for vibrant coins, glittering gems, and golden rewards.

At its core are Bonus Coin symbols that unlock a feature packed with multipliers, extra spins, and expanding reels through three distinct boosters. With multiple gameplay combinations and the potential to trigger the Grand Jackpot, the title offers a highly engaging experience with strong replay value and multiple paths to big wins.

Together, the two launches highlight Evoplay’s ability to blend seasonal themes with varied gameplay formats, catering to a wide spectrum of player preferences during one of the year’s most active content periods.

Ivan Kravchuk, CEO at Evoplay, said: “Easter is a great opportunity for us to explore more playful themes across different game formats.

“With Uncrossable Rush Eggster, we’ve added a seasonal twist to one of our most recognisable series, while 3 Bunny Pots Bonanza delivers a feature-rich slot packed with colour and rewarding mechanics. Together, they offer players two distinct but equally engaging ways to celebrate the season.”

The post Evoplay expands seasonal portfolio with a duo of new Easter games appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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SlotCatalog and Evoplay Demonstrate How Data-Driven Design Creates More Engaging Slot Experiences

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In 2025, SlotCatalog and Evoplay joined efforts to create Uncrossable Rush, using data and design side by side. Instead of relying on assumptions, the teams focused on how players actually interact with modern slot formats.

This collaboration links two roles that usually work separately. SlotCatalog is an online analytics platform that compiles and maintains structured data on slot games across the global market, while Evoplay focuses on producing casino content for operators in multiple regions. Working together allowed both sides to approach the project with a shared view of how players interact with familiar slot structures.

Why Data-Driven Design Matters in Today’s iGaming Market

The volume of new releases means players have little patience for complexity. When a slot communicates its rhythm early and keeps the action smooth, it becomes easier to understand and more comfortable to return to.

Saturated release cycles – New titles appear constantly, competing for lobby space.

Short attention spans – Players expect games to feel clear and responsive within seconds.

Volatility balance – Risk, pacing, and reward frequency must align with expectations.

Measurable engagement – Session length, replay rate, and feature use show what keeps players returning.

Uncrossable Rush follows this logic. It is an instant-format game inspired by CrossyRun mechanics, where players guide Eggwina across traffic lanes, collect multipliers, and decide when to cash out. Fast rounds, rising difficulty and repeatable patterns support quick, replayable sessions.

About the Collaboration

SlotCatalog operates as an analytics platform tracking slot mechanics, availability, and market activity across a large catalogue of games. Evoplay is an international studio producing slots and instant titles for online casino operators. The work on Uncrossable Rush marks SlotCatalog’s first co-development project and introduces external research directly into the design process.

From SlotCatalog’s analytical perspective, the goal was to build a game around proven engagement factors rather than novelty alone. Evoplay translated those insights into a fast, easy-to-read format designed for repeat play.

Uncrossable Rush key characteristics:

Format: Instant game

Core mechanic: CrossyRun-style lane crossing with multipliers and cash-out choice

Volatility: Adjustable risk as difficulty rises

RTP: ~96%

Target audience: Players who prefer short sessions and quick decisions

Mobile compatibility: Optimized for smartphones and tablets

Fedir Havlovskyi, CEO of SlotCatalog, noted: “At SlotCatalog, users come first. We look for partnerships that help create products people actually enjoy and understand. This collaboration reflects our focus on quality and our commitment to meeting player expectations.”

With more games entering the market, studios face pressure to keep releases both familiar and relevant. The collaboration between SlotCatalog and Evoplay suggests a practical direction forward, where research becomes part of the groundwork rather than a tool used only after launch.

Uncrossable Rush reflects that mindset. The project shows how established formats can be refined through informed planning, resulting in an experience that feels deliberate, accessible and suited to today’s players.

The post SlotCatalog and Evoplay Demonstrate How Data-Driven Design Creates More Engaging Slot Experiences appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Evoplay expands into Peru through new partnership with LaFija.com

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Evoplay, the award-winning game development studio, has strengthened its presence in Peru by partnering with leading regional operator LaFija.com, marking another step in the company’s ongoing expansion across regulated Latin American markets.

The collaboration introduces Evoplay’s portfolio to LaFija’s Peruvian customer base, bringing popular and high-performing titles such as Cat’s BlessingPenalty Shoot-Out: Street, and Hot Volcano to local players.

LaFija.com, operated by Virtual Padlocks, is a popular casino brand focused on delivering localised, high-quality content across Latin America.

Evoplay continues to build momentum across the region through strategic partnerships with leading brands, and the launch with LaFija.com further reinforces its commitment in ensuring its content aligns with LatAm preferences and regulatory standards.

Alex Malchenko, Head of Sales at Evoplay, said: “Peru is a key market for us. Partnering with LaFija.com allows us to bring our portfolio of popular, performance-led titles to a new audience, strengthening our presence in the region and supporting our ambition to deliver market-aligned content across LatAm.

“Our goal is to continue to provide operators with experiences that engage players while building upon our own long-term growth.”

Debora Camacho Alvarez, Head of Marketing at Virtual Padlocks, added: “We are pleased to collaborate with Evoplay and bring their visual and engaging content to players via the LaFija.com brand in Peru.

“Their innovative titles complement the platform perfectly, enhancing the experience LaFija.com offers while supporting its drive for localised, high-quality gaming.”

The post Evoplay expands into Peru through new partnership with LaFija.com appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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