Allwyn
Allwyn Installs Over 22,000 Wave Terminals Across UK Retail Locations
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Allwyn, operator of The National Lottery, has installed more than 22,000 Wave terminals across UK retail locations.
This marks the halfway point in Allwyn’s scale rollout of the new machines, which Allwyn said will modernise and improve The National Lottery in-store experience for retailers and players alike.
Shop owners and staff are said to be responding enthusiastically to the new terminals – which are replacing legacy machines dating back to 2009 – with the new technology making an immediate difference to their businesses and customers.
The new machines offer retailers a significant upgrade to the previous technology, including:
• A high-speed processor for faster transactions
• A larger, tilt-adjustable LCD screen
• Wireless 1D barcode and 2D code scanners
• A versatile play slip reader that can be fed both horizontally and vertically
• Enhanced functionality, including improved reporting and the ability to update National Lottery Fast Pay cards.
Allwyn’s director of operations, Jenny Blogg, said: “Our wide-ranging transformation of The National Lottery continues at pace, with thousands of Wave terminals being installed every week.
“We’ve now invested more than £400m upgrading The National Lottery’s outdated operations and technology.
“Not only is this generating a hugely positive response from our retail partners, but it stands us in good stead to deliver on the exciting plans we have for new games, a better player experience, and a commitment to double returns to Good Causes from £30m to £60m every week by the end of our 10-year licence.”
Allwyn said the rollout is part of its broader strategy to overhaul The National Lottery to ensure it delivers even more for its millions of players, tens of thousands of retail partners and hundreds of Good Cause projects in every postcode district right across the UK.
The post Allwyn Installs Over 22,000 Wave Terminals Across UK Retail Locations appeared first on European Gaming Industry News.
Allwyn
Allwyn revamps National Lottery Lotto and brings Powerball to the UK
Allwyn, operator of The National Lottery, will introduce a new two-round Lotto format from 7 June and plans to launch a UK-specific version of Powerball later this summer, subject to final regulatory approval.
From 7 June, each £2 Lotto line will include two rounds per draw, giving players “two chances to win” from a single line. Allwyn said the change improves the odds of winning any prize from 1-in-9.3 to 1-in-4.9. Tickets go on sale on Sunday 7 June, with the first draw on Wednesday 10 June, continuing on Wednesdays and Saturdays at around 8pm. Two sets of six main balls and a Bonus Ball will be drawn using two separate draw machines.
Allwyn said the updated format is expected to increase the number of Lotto millionaires from around 140 a year to around 345. Lotto jackpots will continue to start at £2m and can roll over up to five times before a must-be-won event on the sixth consecutive draw. The £1m fixed prize for matching five main numbers plus the Bonus Ball remains, while the jackpot for matching six main numbers is shared across both rounds. The Lotto HotPicks add-on will also move to the two-round format and will remain priced at £1.
Powerball will be introduced in the UK in partnership with the Multi-State Lottery Association (MUSL). Allwyn said the UK version will be priced at £4 per line and will offer access to a “shared jackpot” with US participants, with UK jackpot winners paid out over 30 years. UK draws will align with the existing Powerball schedule, with ticket sales closing at 11.55pm the night before draws on Mondays, Wednesdays and Saturdays, and draw results produced from the Powerball studio in Florida at around 4am on Tuesday, Thursday and Sunday.
Allwyn CEO, Andria Vidler, said, “We are delivering on our promise to bring more games, more entertainment and more innovation to The National Lottery. With extensive upgrades to our digital and retail channels now complete, we have a fantastic summer lined up, as we are now able to bring these exciting new games to our players.” She added that Allwyn’s goal is “doubling weekly returns to Good Causes from £30m to £60m by 2034, with £33m a week currently raised.”
The post Allwyn revamps National Lottery Lotto and brings Powerball to the UK appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Allwyn
Formula 1 and Allwyn Extend Official Partnership in New Multi-year Agreement
Formula 1 and Allwyn have announced the extension of their Official Partnership, with the leading lottery-led entertainment company signing a new multi-year agreement following a successful first season in the sport, during which Formula 1 continued to reach a more diverse global audience of 827 million fans.
The extension represents a significant opportunity to build deeper audience engagement through pioneering fan-centric activations. The renewed agreement also includes new interactive and broadcast elements designed to attract and develop fan avidity. It builds on a strong inaugural year in 2025, while continuing a shared commitment to innovation, technology and driving positive change in the communities where both organisations operate.
As part of the expanded partnership, Allwyn will have enhanced brand assets and visibility during the formation lap at selected races this season, aligning with Allwyn’s “Winning Awaits” brand positioning. With the 2025 season reaching a global TV audience of 1.8bn, this is recognised as one of the most watched and exciting pre-race moments of a Formula 1 weekend, when anticipation and tension builds, helping bring to life this message immediately before lights out.
Allwyn will also integrate into the F1 Predict platform, where fans can try to guess the outcome of key moments during a Grand Prix weekend, through the creation of the Allwyn League which will give them the chance to win exclusive F1 prizes – including grandstand tickets to a Grand Prix for the highest scorer over each race weekend plus special end-of-season prizes such as Paddock Club access and one-of-a kind memorabilia.
The successful F1 Allwyn Global Community Awards initiative which saw four charities across the US, Mexico and the Netherlands each win an Allwyn donation of €100,000 in 2025 will return and expand in 2026, doubling in size to help up to eight local community organisations associated with Grands Prix this year.
Emily Prazer, Chief Commercial Officer of Formula 1, said: “We’re delighted to be extending and enhancing our partnership with Allwyn, benefitting our fans and the communities where we race. Our work with Allwyn reflects our shared commitment to leaving a positive legacy and leveraging innovation as a way of delivering new fan experiences both at home and at our global events. Allwyn is a strong and valued partner to F1, both in growing the sport and in benefitting the people it reaches around the world.”
Pavel Turek, Chief Officer Global Partnerships at Allwyn, said: “We are thrilled to take our official partnership with Formula 1® to the next level, marking our most significant long-term commitment to the sport to date. By continuing our collaboration, we are committing to our shared belief in the power of Formula 1 to reach and inspire a global audience. This next chapter allows us to deepen that connection even further through the launch of the Allwyn League fan experience, our headline partnership of the Formation Lap and the expansion of our F1 Allwyn Global Community Award programme. We will ensure the excitement of the track delivers a rewarding experience for fans and a lasting positive impact for the communities we visit.”
The post Formula 1 and Allwyn Extend Official Partnership in New Multi-year Agreement appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Allwyn
Allwyn Completes the £450M Transformation of UK National Lottery
Allwyn has completed a £450m transformation of the UK National Lottery, the biggest transformation since its launch in 1994. Through meticulous planning, testing and execution, Allwyn delivered more than 30 new systems – moving tens of thousands of retailer records, 18 million player records and over three billion historical transactions from old platforms to new ones.
Allwyn’s upgrade last summer of its core retail technology in its 43,500 retail partners and gaming systems was followed by the transformation of its digital capabilities earlier this year. The unprecedented changes allow for greater player protection and increased innovation both in retail and online. The £450m investment unlocks a comprehensive programme of new games to produce more winners and attract more players and generate more money for Good Causes.
Allwyn’s first full year as the operator of The National Lottery also saw a significant growth in sales: £8.1bn in 2025, up 3.5% on the previous year. More than £1.7bn was generated for Good Causes in 2025, the equivalent of £33m every week, up from £30m a week when Allwyn took over operations in February 2024.
In addition to money generated for National Lottery funded projects, almost £1bn (£967m) was raised in National Lottery Duty for the Treasury in the same period.
The National Lottery is the UK’s biggest single funder of the arts, sports, heritage and community outside Government. Allwyn is on track to double the amount the National Lottery generates for Good Causes from £30m a week to £60m a week by the end of the licence in 2034.
Allwyn’s transformation of The National Lottery’s digital capabilities – through wholesale overhauls of The National Lottery website and apps – is essential to bringing in a new generation of players and ensuring it continues to deliver week in, week out for the Good Cause beneficiaries who rely on its funding.
A record 12.1m people now play the National Lottery on digital platforms, with 1m more users logging on in 2025. In total, National Lottery digital sales hit £4.1bn in 2025, up 9.8% on 2024. Digital sales now account for 51% of all National Lottery sales, the first time digital has represented more than half of sales in its 31-year history.
The National Lottery’s retail estate has also been transformed with the nationwide rollout of new state-of-the-art terminals, which speed up transactions for retailers and players alike. The programme that spanned the length and breadth of the UK, with more than 41,000 outdated legacy terminals having now been swapped out.
From small corner shops and local newsagents to larger convenience stores and supermarkets – with independents making up the majority – Allwyn’s retail partners are the backbone of The National Lottery. With 94% of UK adults living or working within one mile of a National Lottery terminal, Allwyn is supporting high streets in every corner of the UK.
And with hundreds of lottery grants in every postcode district – ranging from world-class heritage projects to life-changing community projects, as well as funding Olympic and Paralympic athletes – most people in the UK will have benefited from a National Lottery-funded project at some point.
Andria Vidler, CEO of Allwyn UK, said: “Allwyn is committed to restoring the magic to The National Lottery and delivering long-term growth. Being the guardian of this unique UK institution is a privilege and a responsibility we take incredibly seriously.
“We are delighted to have delivered growth to The National Lottery while successfully completing the largest international upgrade in lottery history. This is a hugely exciting time for The National Lottery and its players, as these much-needed upgrades now allow us to launch new games and products, meaning we can generate more money than ever before for Good Causes.”
The post Allwyn Completes the £450M Transformation of UK National Lottery appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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