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BHA Sets Gold Standard with Armed Forces Support
The British Horseracing Authority (BHA) has secured a prestigious Gold Award in recognition of the organisation’s sustained support for the British Armed Forces community.
Gold status is the highest accolade available as part of the Armed Forces Covenant Employer Recognition Scheme.
It is granted by the UK Government to employers who demonstrate exceptional commitment to those who serve and have served, including veterans, reservists and their families.
The BHA’s gold standard approach recognises the added value that serving personnel, reservists, veterans and military families bring to the workplace and the importance of taking positive steps to enable them to excel in their roles.
The organisation has introduced a range of measures as part of this commitment to the Armed Forces community, including bespoke advice and assistance programmes, flexible employment policies, additional leave to assist with training and deployment and a forces-friendly approach to recruitment.
The awarding of gold status builds on the BHA’s proud and long-standing connection with the British Armed Forces, which was formalised in October 2022 when the organisation signed the Armed Forces Covenant.
Commenting on the achievement, BHA Director of Legal, Governance and Business partners, Catherine Beloff, said: “We are immensely proud that less than two years after signing the Armed Forces Covenant we have achieved the highest accolade awarded by the Employer Recognition Scheme. Securing a Gold Award is a wonderful accomplishment and a testament to our collective efforts to strengthen the BHA’s valued relationship with the Armed Forces community.
“The BHA is committed to providing a welcoming and inclusive environment for all our colleagues and will continue to ensure that our employment policies recognise and reflect the unique skills, knowledge and experience that serving personnel, veterans and military families can bring to the organisation.”
BHA Handicapper and Reservist, Corporal Rachel Brierley-Ambrose – who has been instrumental in spearheading the organisation’s efforts in this area – said: “I am delighted that the BHA has been awarded Gold as part of the Employer Recognition Scheme for the organisation’s continued support for the Armed Forces community. It is a brilliant achievement and shows that the organisation values the contribution of military personnel working in the BHA and across British racing.
“Joining the Armed Forces Reserves was one of the most rewarding decisions I’ve made. It has allowed me to develop a variety of skills and meet a diverse group of people.
“I hope that through achieving the Gold award, the BHA can continue to promote the employment of reservists, veterans, cadet forces, adult volunteers and family members of persons serving in the military, and highlight the multitude of benefits they bring to an organisation.”
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SOFTSWISS has successfully wrapped up its participation in SiGMA Europe 2024. This final major event of the year highlighted the achievements and progress of the iGaming industry over the past months. With a dynamic presence and the award-winning concept ‘Grab Success in iGaming’, SOFTSWISS made a lasting impact over the three action-packed days of the conference.
The SOFTSWISS booth became a nexus for clients, partners, and industry professionals, sparking new connections and fueling discussions on the latest trends. Among the highlights was the unveiling of the iGaming Trends Report 2025, offering a forward-looking analysis of the industry’s trajectory. Positioned as the ‘mother of all conferences’, SiGMA Europe proved the ideal stage for the report’s launch, with all 27,000 attendees able to grant complimentary access to this vital resource.
“iGaming is growing at a rapid pace, and for many, the main challenge is to keep up with this growth. SOFTSWISS takes a much broader view in this regard: it is important for us to understand where iGaming is heading and anticipate trends in order to strengthen our leadership positions,” said Vitali Matsukevich, COO at SOFTSWISS.
Before the expo officially opened, SOFTSWISS was honoured as the Best Platform Provider at the SiGMA Europe Awards 2024. This accolade is a testament to the company’s commitment to delivering robust, innovative technology solutions that empower iGaming operators worldwide.
One of the event’s most highly anticipated discussions, “How to Choose a Secure and Safe Crypto Casino,” featured Vitali Matsukevich among its expert panellists. The session drew a full house, reflecting the high interest in the future of crypto casinos amidst the evolving global economic and political landscape.
During the discussion, Matsukevich shared his deep knowledge and insights on leveraging blockchain technology to ensure smarter, safer choices for consumers in the crypto casino space. His expertise underscored SOFTSWISS’ position at the forefront of innovation in this fast-growing market segment.
SiGMA Europe 2024 provided a platform not only to showcase SOFTSWISS’ accomplishments but also to reaffirm its role as an industry leader. Already preparing for the next major event, ICE Barcelona 2025 in January, SOFTSWISS will once again present its cutting-edge tools and insights to operators worldwide.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
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Former New Jersey Governor Chris Christie has backed Texas to legalise online sports betting in the state’s next legislative session.
Christie helped pave the way for sports betting liberalisation across the US by bringing the Supreme Court case that led to the repeal of PASPA.
The case was fought and won by prominent conservative lawyer Ted Olson, who Christie hired to argue the case for states to make their own decisions on sports betting. Olson died last week at the age of 84.
After Missouri became the 39th US state to legalise sports betting in some capacity, attention has quickly turned again to the big three states of Texas, California, and Florida.
“I think it’ll happen in Texas in the next legislative session,” said Christie, speaking to Covers.com. The next session is due to commence in Texas on January 14, 2025.
Christie is less confident about California, however, where competing sports betting ballots failed in 2022 amid a bitter dispute and lobbying war between online operators and local tribes.
California is seen as essential to the future prospects of US sports betting operators, given its size and wealth and dramatic impact on the country’s total addressable market (TAM).
“I don’t know about California,” said Christie. “This really takes gubernatorial leadership, and Gavin Newsom has got to decide if this is one of the issues he wants to lead on.
“Without gubernatorial leadership, the legislature won’t do it because they’re pulled like taffy in too many directions by too many different interests. Without the governor pushing for it, I just don’t think it’ll happen.”
Despite another potential setback in California, Christie has backed sports betting to penetrate pretty much every state eventually.
“I really believe sports betting is inevitable to go just about nationwide, because people in America love their sports, they just do,” he said. “I think it is in the leagues’ best interests to grow their audience. The government gets some piece of the pie out of that which they enjoy, and the public seems to be pretty happy for the most part.”
Depending on expansion, US sports betting could, in theory, reach every state. It would then become a national issue, but Christie has warned the federal government not to interfere.
“Let the states handle it,” he said. “The states are doing fine. You haven’t heard of anything awful or irreversible happening since each state has been involved and they should have the ability to decide whether they want gambling or not.
“I don’t think the federal government should have anything to do with it and I don’t think they ever should have. I don’t think they have to be babysitters for the governors of the country.”
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