American Gaming Association
MGM Resorts & BetMGM to Increase Responsible Gaming Messaging at NFL Stadiums During Upcoming Season
MGM Resorts International and BetMGM announced that they are once again partnering with the American Gaming Association (AGA) to promote Responsible Gaming Education Month (RGEM 2024) in September. The two companies will execute their responsible gaming campaign at designated National Football League (NFL) stadiums for the second year, with increased exposure for GameSense. GameSense is an industry-leading responsible gaming program first developed and licensed to MGM Resorts in 2017 by the British Columbia Lottery Corporation (BCLC). The program focuses on positive, transparent, and proactive engagements with guests and customers about how to gamble responsibly. With this development, GameSense marketing will appear more often and in more prominent venue locations during each game.
GameSense messaging will be promoted at the following stadiums:
• Acrisure Stadium (Pittsburgh Steelers)
• Allegiant Stadium (Las Vegas Raiders)
• Empower Field at Mile High (Denver Broncos)
• Ford Field (Detroit Lions)
• GHEA Field at Arrowhead Stadium (Kansas City Chiefs)
• M&T Bank Stadium (Baltimore Ravens)
• MetLife Stadium (New York Jets)
• Nissan Stadium (Tennessee Titans)
• State Farm Stadium (Arizona Cardinals)
In 2023, MGM Resorts and BetMGM were among the first gaming operators to promote responsible gaming through marketing within League stadiums.
“We’re excited to bring responsible gaming initiatives directly to fans in these NFL venues again this season. We are setting a new standard for safety and awareness in the industry. At BetMGM, we believe that protecting our players and promoting responsible play is essential to the future of sports betting,” Rhea Loney, Chief Compliance Officer at BetMGM, said.
BetMGM will also add to its catalog of advertisements in the coming months that highlight its comprehensive responsible gaming resources. The spots will feature brand ambassadors sharing engaging messaging, similar to its highly regarded responsible gaming commercial featuring NHL MVP Connor McDavid.
Also, coinciding with RGEM 2024, MGM Resorts is announcing a $440,000 contribution to fund responsible gaming research through the International Center for Responsible Gaming and Kindbridge Research Institute. These studies aim to advance industry best practices and fill significant research gaps on under-studied populations, including women military Veterans.
Stephen Martino, SVP and Chief Compliance Officer at MGM Resorts, said: “The importance of responsible gaming research funding cannot be overstated. As a gaming industry leader, it’s imperative that our company supports efforts to better understand the diverse impact gambling has on various populations, including those that may be at greater risk of developing problematic behaviors.”
Throughout RGEM 2024, MGM Resorts and BetMGM will continue to conduct extensive training to raise employee awareness of responsible gaming. Recently, MGM Resorts’ GameSense Advisor Program certified more than 500 customer-facing employees, equipping them with the skills and confidence to educate customers about casino games and empower them to make informed decisions. BetMGM will also deploy extensive employee training, including additional education for its VIP Staff, while advancing responsible gaming through lived experiences with its EPIC Global Solutions partnership.
Additionally in September, new GameSense messaging will be displayed prominently on table games throughout MGM Resorts’ properties nationwide. Similar messaging will continue to be featured on all slot machines, 8000 of which include QR codes offering access to responsible gaming information and educational materials from GameSense. Responsible gaming tips will also appear on MGM Resorts’ Las Vegas marquees and on more than 35,000 screens across the company’s portfolio. BetMGM will release improved responsible gaming tools within its platform as well. These tools are designed to help players manage their budgets, stay within their limits, and promote a responsible and sustainable entertainment experience.
MGM Resorts and BetMGM continue their partnership with the AGA’s “Have A Game Plan. Bet Responsibly.” public service campaign to educate new and seasoned bettors on responsible sports wagering. The campaign aims to protect customers and reinforces the use of regulated markets, which prioritizes player protection and safeguards.
Joe Maloney, SVP of Strategic Communications at American Gaming Association, said: “Collaboration is integral to strengthening our collective responsibility efforts. Both in their work with the AGA and throughout the legal, regulated gaming industry, MGM Resorts and BetMGM continue to be leaders in forming innovative partnerships that are advancing responsible gaming in meaningful ways.”
American Gaming Association
U.S. Commercial Gaming Revenue Hits $78.7 Billion in 2025
The U.S. commercial gaming industry reached a record high in 2025, generating $78.72 billion in gross gaming revenue (GGR), a 9.2% increase over the previous year, according to the American Gaming Association’s (AGA) Commercial Gaming Revenue Tracker. In 2025, legal, state-regulated gaming generated $18.09 billion in gaming tax revenue, supporting state and local education, infrastructure, and other services across the country, up 15.1% over last year.
“For another year, legal commercial gaming in the United States has delivered exceptional results for consumers, operators, and the communities we serve. These record revenues and tax contributions demonstrate the broad appeal of regulated gaming markets and why strong state oversight remains essential as our industry evolves,” said Bill Miller, President and CEO of the American Gaming Association.
Growth Across the Industry in 2025:
• Traditional Gaming generated $50.94 billion in revenue, up 2.3%, while contributing $11.33 billion in taxes, a 7.2% increase.
• Sports Betting revenue rose to $16.96 billion, a 22.8% increase, on a total handle of $166.94 billion (+11.0%). State-regulated sportsbooks generated $3.71 billion in taxes, up 32.4% year-over-year.
• iGaming reached $10.74 billion in revenue (+27.6%) and delivered $2.59 billion in taxes, a 36.9% increase.
All 38 commercial gaming markets saw annual revenue increases in 2025. These figures reinforce strong consumer enthusiasm for legal, regulated gaming and highlight the expanding economic impact of state-regulated markets.
Protecting State- and Tribal-Regulated Gaming
Industry leaders and lawmakers continue to take a stand against prediction markets offering sports contracts outside state and tribal regulatory frameworks. These platforms operate without state oversight, are not subject to the same consumer protection and responsible gaming standards, and do not contribute tax revenue.
Even with a record state-regulated gaming tax impact in 2025, the AGA estimates that prediction markets offering sports event contracts have diverted more than $500 million in potential sports betting tax revenue to date.
“With 2025 marking another record year, the industry’s performance reinforces a clear principle. Sports betting belongs under state and tribal regulation. That’s how consumers are protected and how communities share in the benefits,” added Miller.
The post U.S. Commercial Gaming Revenue Hits $78.7 Billion in 2025 appeared first on Americas iGaming & Sports Betting News.
American Gaming Association
Americans to Legally Wager Estimated $1.76 Billion on Super Bowl LX
The American Gaming Association (AGA) estimates that Americans will wager a record $1.76 billion legally on Super Bowl LX. This figure reflects the continued growth and strength of the legal, state- and tribal-regulated sports betting market.
“No single event brings fans together like the Super Bowl, and this record figure shows just how much Americans enjoy sports betting as part of the experience. By choosing legal, regulated sportsbooks, fans are having fun while supporting a safe and responsible market,” said Bill Miller, AGA President and CEO.
A new AGA study shows that prediction markets are confusing consumers by promoting sports betting as an investment rather than entertainment, underscoring concerns about how these products are marketed and their lack of responsible gaming tools.
Confusion Around Regulatory Oversight
78% of sports event contract bettors believe state regulators could assist in resolving disputes on their platform, even though prediction markets operate entirely outside state sports betting regulatory frameworks. These findings underscore widespread confusion among sports event contract users on the regulatory oversight governing prediction markets.
Perceptions of Gambling and Investment
Sports event contract bettors are three times more likely than sportsbook bettors to frame their trading as an investment: 28% of sports event contract bettors describe their activity as investing, compared to 9% of sportsbook users.
Additionally:
• 31% of sports event contract bettors report encountering trading or investing comparisons in platform messaging, versus 7% among sportsbook users.
• 25% of sports event contract bettors report funding activity from their investment budget, compared to only 9% of sportsbook users.
• Though more than a quarter of sports event contract bettors believe they are investing, most sports event contract users (58%) still view the activity as gambling, suggesting at least some users distinguish between platform messaging and underlying risk.
Access to Responsible Gaming Tools
Only 28% of sports event contract bettors say responsible gaming tools are easy to find on their platform, compared to 58% of sportsbook users, reflecting substantially lower visibility and accessibility of safeguards on prediction market platforms.
“This research reinforces why state- and tribal-regulated sportsbooks are critical, offering strong oversight and consumer protections that prediction markets simply do not match,” added Miller.
The post Americans to Legally Wager Estimated $1.76 Billion on Super Bowl LX appeared first on Americas iGaming & Sports Betting News.
American Gaming Association
Joint AGA-IGA Letter Addressing Unregulated Sports Event Contracts
Below is a joint letter from the American Gaming Association and Indian Gaming Association on addressing unregulated sports event contracts in upcoming cryptocurrency market structure legislation.
Dear Members of the United States Senate and House of Representatives,
On behalf of the American Gaming Association (AGA) and the Indian Gaming Association (IGA), we write to urge timely congressional action to address the explosion of unregulated sports event contracts being offered by prediction markets. Since these contracts, that are indistinguishable from legal sports betting, were launched last January, they have grown exponentially in trading volume and have expanded beyond the outcome of single games to include complex parlays and even potential wagers on the collegiate transfer portal. This growth has occurred by exploiting regulatory inaction by the Commodity Futures Trading Commission (CFTC), which undermines state law and tribal sovereignty and flies in the face of existing federal laws and regulation intended to protect consumers and the integrity of our nation’s financial markets. We firmly believe that congressional consideration of cryptocurrency market structure legislation provides an important, bipartisan opportunity to prevent sports betting and casino gambling under the guise of “event contracts.”
Together, our associations represent the legal regulated gaming industry in the United States that generates $329 billion in annual economic impact, produces $53 billion in tax revenue, and supports 1.8 million jobs. As one of the most highly regulated industries in the United States, licensed gaming operators work with more than 8,400 state and tribal regulators across the country to ensure our industry has transparency, integrity, strict consumer safeguards and responsible gaming practices. It’s a proven framework that ensures local control and protects players and the public while delivering billions of dollars in community benefits.
For decades, we have followed a uniquely American approach to gaming – an approach that has been the foundation of our success. This system gives the people a voice on whether and how to allow gaming, which creates a social contract between states, tribes and our industry: when we earn the privilege to enter your community, we deliver benefits in return.
In 2018, the Supreme Court overturned the Professional and Amateur Sports Protection Act and ruled that states have the right to determine whether to legalize sports betting. Since then, 39 states and the District of Columbia have done so, which in many jurisdictions has included close coordination with tribal authorities. Where sports betting has been legalized, states and tribes have set strict guardrails to ensure strong protections such as:
• Minimum betting ages (21+ in most jurisdictions)
• Licensing and suitability requirements for operators
• Anti-money laundering (AML) and Know Your Customer (KYC) protocols
• Mandatory responsible gaming resources, including self-exclusion programs
• Independent integrity monitoring and compliance audits
In contrast, several CFTC registered prediction market platforms have made self-certified event contracts available to anyone 18 and over, in all 50 states, circumventing state and tribal gaming laws and denying states and tribes hundreds of millions of dollars of critically needed revenue for schools, roads and first responders. The CFTC has not reviewed or approved any of these contracts as more entities enter the market, and their offerings get more audacious.
The CFTC’s own regulations – adopted pursuant to the Commodity Exchange Act (CEA) – prohibit event contracts regarding terrorism, assassination, war, gaming, or an activity that is unlawful under any State or Federal law. According to 39 state Attorneys General, these contracts are contrary to their state laws. They violate the Indian Gaming Regulatory Act (IGRA) that gives tribes exclusivity to offer gaming products on their land. Sports event contracts also violate the federal Wire Act that makes it illegal to offer sports wagers across state lines.
And while the gaming industry has focused our efforts on stopping unregulated sports wagering, we have seen a troubling proliferation of other concerning betting categories that seek to capitalize on tragedy, invite manipulation, and undermine public trust. Most recently, questions and concerns have been raised regarding contracts tied to the capture of Venezuelan President Nicolas Maduro and ongoing armed conflicts abroad – categories that would never be permitted under state or tribal law.
These contracts are being offered in flagrant disregard of state laws, tribal sovereignty, the Commodity Exchange Act, and CFTC regulations. They mislead consumers into believing that a sports bet is an investment, fail to protect the young and the vulnerable, open the door to money laundering, match fixing and insider trading. They rob state budgets and tribal finances while simultaneously forcing states and tribes to expend massive legal resources to defend their sovereignty.
During his confirmation hearing, Chairman Selig made it clear that the CFTC would not rein in sports betting contracts under his leadership, instead deferring to the outcome of litigation that could take years to be fully resolved. However, Mr. Selig also said that the CFTC would follow Congress if they were to step in and speak on these contracts. Therefore, it is critical that Congress act swiftly to include legislative language in the cryptocurrency market structure legislation that reenforces existing law and prohibits gaming through CFTC-registered platforms. We stand ready to work with you on this issue and appreciate your consideration.
Sincerely,
Bill Miller
President & CEO
American Gaming Association
David Z. Bean
Chairman
Indian Gaming Association
The post Joint AGA-IGA Letter Addressing Unregulated Sports Event Contracts appeared first on Americas iGaming & Sports Betting News.
-
Compliance Updates7 days agoArizona Division of Problem Gambling and the Arizona Lottery / Recognize March as Problem Gambling Awareness Month
-
Booming Games6 days agoBooming Games’ Trollfufu Bonanza Bursts Onto the Scene
-
Latest News6 days agoNFL LEGEND ROB GRONKOWSKI TAKES ON HIGH-STAKES POKER PROS ON POKERSTARS BIG GAME ON TOUR IN LAS VEGAS
-
Compliance Updates6 days agoDutch Regulator Publishes Match-fixing Trend Analysis 2025
-
Animal Wellness Action3 days agoGREY2K USA Worldwide and Animal Wellness Action Celebrate House Agriculture Committee Passage of a Ban on Greyhound Racing in America
-
Gambling in the USA6 days agoDigicode at NEXT.io Summit NYC 2026: Driving the Future of iGaming Technology
-
Inferno Mayhem3 days agoPG Soft cranks up the volume with electrifying Inferno Mayhem slot
-
Caesars Entertainment Windsor Limited3 days agoOLG and Caesars Sign Long-term Operating Agreement for Windsor Casino



