Compliance Updates
IAS Enhances TikTok Brand Safety with New Category Exclusions and Vertical Sensitivity Segments
Integral Ad Science, a leading global media measurement and optimisation platform, announced it is expanding its unparalleled brand safety and suitability measurement reporting on TikTok to include new Category Exclusion and Vertical Sensitivity Segments, enabling advertisers to avoid a wider range of content unsuitable to their brand. This expansion further enhances and simplifies how advertisers measure and safeguard their campaigns on TikTok through IAS’s industry-leading, AI-driven Total Media Quality (TMQ) product and ensures they can confidently scale their brand on one of the world’s largest and fastest-growing short-form video entertainment platforms.
IAS is also expanding its industry-leading Brand Safety and Suitability Measurement on TikTok to an additional 11 countries, bringing the total to 62 countries, across 34 languages. IAS’s AI-driven Total Media Quality product for TikTok uses cutting-edge Multimedia Technology combining image, audio, and text signals with frame-by-frame video analysis to accurately classify content in the For You Feed, at scale, aligned to 12 GARM Brand Safety & Suitability categories and four risk levels.
“The rapid adoption of short-form video on social platforms like TikTok created demand for next-generation solutions that can provide protection and performance for advertisers. As the first independent, third-party digital media quality provider offering an end-to-end brand safety solution for TikTok, global advertisers now have access to AI-backed solutions to safeguard and scale their brands across one of the largest and fastest-growing social platforms around the globe,” Lisa Utzschneider, CEO of IAS, said.
The new expanded measurement capabilities further help advertisers on TikTok by adding:
- New Category Exclusion and Vertical Sensitivity segments: IAS now provides independent, third-party assurance that advertisers’ campaigns are appearing next to brand suitable content aligned to the new segments available within TikTok Ads Manager. The categories include pets, beauty, food, fashion/retail, travel, financial services, technology, automotive, gaming, professional services, entertainment, gambling and lotteries, violent video games, combat sports, and youth content.
- Ease of activation: With new Automated Suitability Profiles, the new Category Exclusion and Vertical Sensitivity Segments will automatically be applied within IAS Signal for measurement. IAS Signal is a unified reporting platform that delivers the data and insights advertisers need to easily manage their digital campaigns to provide a seamless interface for advertisers.
- Deeper insights: IAS is aligning its reporting in Custom Report Builder (CRB) to the profiles advertisers create in TikTok Ads Manager, including campaign name, ad group, objective type, and ad buying type. Advertisers can now drill down to the ad creative level for deeper and more strategic actionable data.
- Expanded coverage: IAS now supports 62 countries, expanding its AI-driven Brand Safety and Suitability Measurement for TikTok to 11 additional countries including Bangladesh, Cambodia, Costa Rica, Denmark, Dominican Republic, Finland, Greece, Guatemala, Hungary, Norway and Panama.
“TikTok is continuously building and refining our brand safety and suitability solutions for advertisers, and evolving to stay ahead of emerging needs. We are excited to be partnering with trusted third-party measurement provider Integral Ad Science to complement our own TikTok Inventory Filter, and our new brand suitability controls Category Exclusion and Vertical Sensitivity, so advertisers are confident in the tools that empower them to connect with our community,” Chen-Lin Lee, Global Head of Measurement and Data Partnerships at TikTok, said.
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Compliance Updates
CATALIST SPORTS SECURES NEW SUPPLIER LICENSES IN ARKANSAS AND NEBRASKA
New approvals in U.S. states and applications in Canadian provinces drive Catalist Sports’ latest expansion across regulated North American markets
Catalist Sports, a leading licensed supplier of sports betting content to the regulated U.S. marketplace, has continued to expand its regulated market footprint with new supplier licenses secured in Arkansas and Nebraska, alongside recently submitted Canadian applications in Ontario and Alberta.
Arkansas’ regulated sports betting market is set for significant growth, with major operators including DraftKings and FanDuel entering the state in March 2026. In addition to Arkansas, Catalist Sports has successfully obtained a supplier license in Nebraska.
Following the approval of its supplier license in Missouri, the latest state to regulate online gambling, in December, Catalist Sports is now licensed in 30 U.S. jurisdictions, with two Canadian provinces expected to follow.
These license updates reinforce Catalist Sports’ commitment to serving both U.S. and Canadian regulated betting markets with compliant, high-quality content and services.
“Securing licenses in new jurisdictions and strengthening our regulatory standing is fundamental to serving as a trusted, key supplier to our operator partners,” said James Monk, Vice President & General Manager of Catalist Sports.
“Arkansas represents an exciting next step for us, particularly as major brands prepare to enter the market. At the same time, our licenses in Nebraska, along with applications in Ontario and Alberta, and ongoing license upgrades, position Catalist to continue delivering scalable, compliant, and differentiated services to our partners.”
Catalist Sports’ expanding North American footprint supports the company’s broader strategy to provide licensed operators with premium data, live streaming, and advanced trading capabilities, helping partners maximize in-play engagement, product innovation, and long-term growth in regulated markets.
Catalist Sports distributes official data and live streaming rights from a vast portfolio of events to licensed U.S. sportsbooks. This includes top-tier tennis properties such as the Australian Open, ITF World Tour, Davis Cup, and Billie Jean King Cup, as well as events across soccer, basketball, and ice hockey, which power year-round engagement for sportsbooks seeking continuous, high-frequency, high-quality live betting content.
The post CATALIST SPORTS SECURES NEW SUPPLIER LICENSES IN ARKANSAS AND NEBRASKA appeared first on Americas iGaming & Sports Betting News.
Arkansas
CATALIST SPORTS SECURES NEW SUPPLIER LICENSES IN ARKANSAS AND NEBRASKA
Catalist Sports, a licensed supplier of sports betting content to the regulated U.S. market, has strengthened its North American presence with newly secured supplier licenses in Arkansas and Nebraska, alongside fresh applications submitted in Ontario and Alberta, Canada.
Arkansas is expected to see significant growth in its regulated sports betting market, with major operators such as DraftKings and FanDuel set to enter in March 2026. Alongside this, Catalist Sports has also successfully obtained a supplier license in Nebraska, further extending its reach across key U.S. jurisdictions.
Following its recent approval in Missouri—the latest state to regulate online gambling—Catalist Sports is now licensed in 30 U.S. jurisdictions, with Canadian expansion expected to follow pending approvals.
These developments reinforce the company’s commitment to delivering compliant, high-quality betting content and services across regulated markets in both the U.S. and Canada.
“Securing licenses in new jurisdictions and strengthening our regulatory position is essential to supporting our operator partners,” said James Monk, Vice President and General Manager of Catalist Sports. “Arkansas represents an exciting opportunity, particularly as major brands prepare to enter the market. Combined with our Nebraska license and Canadian applications, we are well positioned to deliver scalable, compliant, and differentiated services.”
Catalist Sports’ continued expansion supports its broader strategy of providing operators with premium data, live streaming, and advanced trading capabilities, helping to drive in-play engagement, product innovation, and long-term growth.
The company distributes official data and live streaming rights from a wide portfolio of events to licensed U.S. sportsbooks, including leading tennis competitions such as the Australian Open, ITF World Tour, Davis Cup, and Billie Jean King Cup, alongside coverage across soccer, basketball, and ice hockey to power year-round betting engagement.
The post CATALIST SPORTS SECURES NEW SUPPLIER LICENSES IN ARKANSAS AND NEBRASKA appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Compliance Updates
IGA Board of Directors Convenes at Hard Rock Hotel San Diego
The Indian Gaming Association (IGA) Board of Directors convened at the Hard Rock Hotel San Diego in conjunction with the 2026 Indian Gaming Tradeshow & Convention, marking a critical gathering of tribal leadership focused on governance, financial stewardship, and the protection of tribal sovereignty.
During the annual Board Meeting, the IGA Board formally approved the FY2025 independent audit report, reaffirming the organization’s strong financial position and continued commitment to transparency and accountability to its member tribes.
In addition to approving the audit, the Board adopted a formal resolution opposing the Commodity Futures Trading Commission’s (CFTC) efforts to regulate so-called “event contracts,” including sports-related prediction markets. The resolution underscores IGA’s position that these activities constitute gambling and fall exclusively under the jurisdiction of tribal and state governments.
“Today, our Board took decisive action to protect what generations before us fought to build. These so-called prediction markets are an attempt to bypass tribal authority and recast gambling as a financial product. We will not allow that. We will stand united to defend tribal sovereignty and the integrity of Indian gaming,” said David Z. Bean, Chairman of the Indian Gaming Association.
With more than 350 exhibitors and thousands of attendees gathered in San Diego, the 2026 Indian Gaming Tradeshow & Convention continues to showcase the strength, resilience, and unity of tribal gaming.
The post IGA Board of Directors Convenes at Hard Rock Hotel San Diego appeared first on Americas iGaming & Sports Betting News.
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