International Game Technology PLC
IGT Signs Licensing Agreement with Maryland Lottery
International Game Technology PLC announced that it has signed a licensing agreement with the Maryland Lottery and Gaming Control Agency (Maryland Lottery) for IGT’s patented Cash Pop draw-based game. The Maryland Lottery expects to launch Cash Pop in May 2024 with four daily drawings at multiple price points from $1 to $10.
“The Maryland Lottery is always excited to launch new draw games, and IGT’s Cash Pop will be a novel addition to our portfolio. We’re confident that the 1 in 15 odds of winning a single ‘Pop’ will resonate with our existing players, and the gameplay is easy to understand, which will help us engage a new generation of players,” Kate Airey, Director of Product Development for the Maryland Lottery and Gaming Control Agency, said.
“This licensing agreement between the Maryland Lottery and IGT for our proprietary Cash Pop game builds upon our strong momentum expanding the reach of this exciting game. Cash Pop has yielded significant sales in jurisdictions where it’s available, and we believe it will enhance Maryland Lottery’s draw game portfolio with its simplistic and flexible gameplay features that players readily embrace,” said Jay Gendron, IGT Chief Operating Officer, Global Lottery.
Cash Pop gives players the ability to strategize their wager and create their own personalized experience every time they play, which has proven to be highly engaging among players where Cash Pop is offered. Players wager one or more numbers from 1 to 15 and then select a wager amount of $1, $2, $5, or $10 per number. The player can also choose how many consecutive games to play. When the wager is placed, the terminal randomly assigns the value of the prize to be won if the number is matched, which produces a “two games in one” aspect to the game. Lotteries can also choose the frequency of the draws according to their needs, but each draw will be a single number from 1 to 15. Cash Pop has proven to be a solid sales producer with average weekly per capita sales of $0.10 across the US in the first quarter of 2023.
2024 EKG Slot Awards Show
IGT PlayDigital Launches Global Sensation Mystery of the Lamp Game in US Online Gaming Markets
International Game Technology PLC announced that IGT PlayDigital recently released the award-winning Mystery of the Lamp game in several U.S. online gaming jurisdictions – New Jersey, Pennsylvania, Michigan, and West Virginia. IGT’s Mystery of the Lamp game rose to super-star status by achieving high performance in land-based casinos worldwide and winning “Top Performing NEW Premium Game” at the lauded 2024 EKG Slot Awards Show.
IGT PlayDigital’s version of the player-favorite game retains many of the same attributes that continue to propel the success of the land-based game, including its three collection-pot mechanics, vibrant art package, and attractive bonuses.
“Adding Mystery of the Lamp to IGT PlayDigital’s content library for the U.S. enables our customers to offer players another highly successful IGT land-based game across platforms. Much like we did with IGT’s Prosperity Link’s arrival in the online space, we anticipate players and operators will quickly gravitate to Mystery of the Lamp given its strong following around the world and the quality of the gameplay experience,” said Gil Rotem, President of IGT PlayDigital.
IGT PlayDigital introduced Mystery of the Lamp Treasure Oasis, one of five IGT Mystery of the Lamp themes. The game has a 5×3 reel configuration, features four compelling jackpots and includes Hold & Win-style bonus play.
IGT Global Solutions Corporation
IGT Delivers Upgraded Lottery Solutions to North Carolina Education Lottery with 10-Year Contract Extension
International Game Technology PLC announced that its subsidiary, IGT Global Solutions Corporation, signed a 10-year contract extension with the North Carolina Education Lottery (NCEL). The contract extension will begin July 1, 2027, and run through June 2037. The NCEL has been a valued IGT customer since the Lottery began in 2006.
Under the terms of the agreement, IGT will deploy its high-performing Aurora central system, a feature component of IGT’s integrated lottery solution, OMNIA. Additionally, IGT will provide upgraded Wizard back-office business applications, up to 8500 newly launched Retailer Pro S2 terminals, 500 GameTouch 28 self-service vending machines, 2000 lottery play centers, 4000 Jackpot signs, a dual cellular communication network, and expanded testing capabilities for the NCEL.
“IGT has been a trusted partner to the NCEL for more than 18 years, supporting our consistent growth and record-breaking sales. Supporting public education is our mission, and we now raise more than $1 billion a year for our state. We look forward to extending our strong relationship with IGT. The new technology that IGT will provide will help the lottery continue to responsibly increase sales and our contributions to North Carolina,” said Mark Michalko, CEO and Executive Director of the N.C. Education Lottery.
“The NCEL is among the top 10 most successful lotteries in the U.S., and IGT is excited to upgrade its retail technology with our high-performing solutions, and help it drive sales growth. IGT’s future-forward technology will provide the systems and equipment needed for the NCEL to work effectively and efficiently for its players, its retail partners, and the good causes it serves,” said Jay Gendron, IGT Chief Operating Officer Global Lottery.
IGT’s Aurora platform and related components were developed to drive lottery innovation and profitability. This technology will provide the NCEL with intuitive, user-friendly applications, tools, and reporting capabilities. Components of Aurora, including Performance Wizard, Sales Wizard, Learning Wizard, and Retailer Wizard will streamline operations for optimal functionality. The introduction of IGT’s high-performance, high-volume Retailer Pro S2 terminals will enable the NCEL to easily add new features across multiple point-of-sale terminals simultaneously.
Global Gaming Expo
IGT Unveils Expansions of Player-Favorite Game Content and Proven Solutions at G2E 2024
International Game Technology PLC announced that it will showcase a spectacular portfolio of games, cabinets and systems innovations at the Global Gaming Expo (G2E) in Las Vegas, Nev., Oct. 7-10, 2024. The event will serve as the global trade show debut for new products across all segments and an opportunity to highlight IGT’s excellence as an end-to-end global gaming supplier.
“IGT’s G2E 2024 portfolio emphasizes our expansion on exciting game themes and leading-edge solutions that have propelled IGT Global Gaming’s growth in key categories such as premium MLP, WAP, video poker, VLT and systems. From extending the Wheel of Fortune brand to additional product categories, to new Tiger and Dragon, Prosperity Link and Whitney Houston Slots themes, and our radically modernized IGT ADVANTAGE X solution, our G2E portfolio caters to our customers’ opportunities of today and the future,” said Nick Khin, IGT President of Global Gaming.
Some of the key highlights within IGT’s G2E booth will include:
Elevating Tiger and Dragon Success to New Heights
IGT’s Tiger and Dragon Multi-Level Progressive (MLP) slot game was a newcomer slot hit of the summer after landing three consecutive #1 finishes on Eilers-Krejcik’s NEW Games Premium Leased and Wide-Area Progressive (WAP) report. IGT is building on the success of the theme with the introduction of three new games: Tiger and Dragon Super Gong and Tiger and Dragon Super Bonus on the PeakCurve 49 cabinet, and Tiger and Dragon Super Arrow on the towering SkyRise cabinet. All three games include the engaging Tiger, Dragon, and Tiger and Dragon bonuses, and add “super” features by way of multipliers and “super arrow”.
Delivering Jackpots that Make You Want to Dance
IGT will shine a bright spotlight on Whitney Houston I Wanna Dance with Somebody Slots. Housed on the stunning Peak65 cabinet, this game leverages strong game mechanics and brings them to life via a spectacular brand. This is IGT’s second Whitney Houston-themed slot game following Whitney Houston Slots, which debuted in the #1 position on the Eilers-Krejcik’s NEW WAP games category. The game features a range of iconic Whitney Houston images, concert footage, and music, including smash hits such as “I Wanna Dance with Somebody” and “Where Do Broken Hearts Go” along with six compelling progressive jackpot levels.
Introducing the New Frontier of Casino Management System (CMS) design with IGT ADVANTAGE X
G2E will be the debut of IGT ADVANTAGE X, the latest iteration of the Company’s award-winning CMS technology. The new solution is designed for on-premises and cloud-based deployments and includes modern advancements in systems architecture. Key features of IGT ADVANTAGE X include its service-bus architecture, more accessible and actionable event data via IGT ADVANTAGE Data Link, centralized single sign-on, and multiple functions that will help operators deliver real-time, personalized offers that enhance the player experience. The IGT systems team will also showcase advancements to its Resort Wallet and IGTPay cashless solution by way of new advancements in account security, registration and on-machine slot marker technology.
Advancing High-Limit Play with New Mechanical Reel and Core Video Slot Content
At G2E, IGT will bring back its dedicated zone for high-limit slots, a segment of the market where IGT retains strong leadership. The area will feature mechanical reel games such as Cash Up Jackpots and Red White & Blue 2x3x5x Superstar Respin, and next-generation versions of player-favorite core video titles such as the Wolf Run Wild Moon, Twin Win Diamond, Twin Win Pearl, and Black Widow Grand games.
Extending Wheel of Fortune to Additional Product Categories and Hardware solutions
As previously announced, IGT will have G2E attendees cheering WHEEL-OF-FORTUNE! as the Company makes the legendary slot theme a centerpiece of its trade show exhibition. For the first time, IGT will extend the player-favorite brand to the video poker, ETGs and VLT product categories. These games pair the famous Wheel of Fortune brand with exciting gaming experiences like never before to complement IGT’s diverse Wheel of Fortune slots games portfolio. G2E will also be the trade show debut for 11 new Wheel of Fortune slots games, including the attention-grabbing Wheel of Fortune Cash Link Big Money game on the new Wheel of Fortune Trio cabinet and Wheel of Fortune Cash Link Reels Double Diamond on the DiamondRS Wheel cabinet.
As an end-to-end solutions provider, IGT will also feature new VLT solutions, including the all-new Sierra 27 VLT, Class II games, new historical horse racing content, as well as a range of market-attuned products for international markets.
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