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The Gold Standard in Affiliate Programs: How Partners 1xBet Dominates the iGaming Market
Are you an affiliate marketer, webmaster, or blogger looking to monetize your audience and traffic in a most profitable way? We know how crucial it is to find the right source of income that offers both high payouts and conversion rates so that’s why we have prepared our new article about the affiliate program that meets all the requirements for those keen on monetizing their web presence.
What is the program?
This exceptional affiliate program is called Partners 1xBet. Since its inception in 2016, it has consistently set the bar high in the industry of affiliate programs with betting (Sports, eSports) and gambling (Casino, Slots) offers. Partners 1xBet’s reputation is bolstered by an array of prestigious accolades, including those from esteemed organizations like SBC, SiGMA, and the International Gaming Awards. Moreover, 1xBet’s collaboration with global sports powerhouses such as FC Barcelona, Paris Saint-Germain, and esteemed names in the esports world like Team Spirit and OG, speaks volumes about its credibility and stature.
Why is this affiliate program the best on the market in 2024?
Unmatched Conversion Rates
A standout feature of Partners 1xBet is its remarkable conversion rate, boasting 40%+ of site visitors becoming first-time players. This rate significantly surpasses the industry standard, presenting affiliates with a prime opportunity to amplify their earnings.
Effortless and Unlimited Payouts
Affiliates benefit from automatic weekly payouts with a low threshold of just $30, guaranteeing timely and unrestricted access to earnings. This feature is particularly advantageous for those who value consistent cash flow from their affiliate endeavors.
Diverse Revenue Models
With Partners 1xBet, affiliates are at liberty to select from varied cooperation models such as RevShare (up to 40%), CPA, or a Hybrid model. This flexibility ensures that affiliates can tailor their approach to align with their individual goals and strategies, maximizing their earning potential.
Sustained Income Stream
The program promises a lifetime income from referred players. This means that affiliates continue to reap commissions as long as their referrals remain active on the platform, complemented by some of the highest commission rates in the industry.
Extensive Selection of Offers
With over 5,000 markets and thousands of daily events across sports, eSports, casino games, and slots, affiliates have an abundant range of content to promote, catering to a wide array of interests and preferences.
Global Footprint
Partners 1xBet has a formidable global presence, covering more than 62 countries and offering over 49 localizations. This global reach empowers affiliates to target diverse markets and audiences, enhancing the scope of their promotional efforts.
Comprehensive Promotional Support
The program equips affiliates with a suite of ready-made promotional materials and private managers to assist in obtaining any additional resources needed. Unique promotional codes further enhance the effectiveness of marketing campaigns.
In-Depth Performance Analytics
Affiliates have access to detailed reporting tools, enabling them to monitor performance, analyze data, and refine their strategies for optimal results.
Advanced Tracking and Optimization
Guaranteed traffic tracking with smart links ensures that every campaign’s performance is accurately monitored, allowing for strategic adjustments and enhanced results.
Innovative Integration and Marketing Tools
The inclusion of postbacks simplifies monitoring, while a range of marketing tools like JSON feeds and S2S integration equips affiliates with everything needed for systematic profit generation.
The success of Partners 1xBet is further evidenced by its expansive affiliate community, which encompasses over 20,000 members globally. This network is a driving force, attracting more than 700,000 users daily, showcasing the extensive reach and significant earning potential of the program. Such impressive user engagement highlights 1xBet’s ability to provide a reliable and profitable platform for affiliates, making it a top choice for those looking to forge a successful path in the betting and gambling affiliate market.
Affiliate Industry
SiGMA exclusive: Aleksandra Drigo on traffic shifts, transparency, and the future of SEO affiliates
In an exclusive interview for the SiGMA News, Aleksandra Drigo, Chief of Business Development at SEOBROTHERS, shared her perspective on the future of affiliate marketing in Canada.
She discussed how Alberta’s upcoming market launch could reshape competition, why transparency has become a cornerstone of operator-affiliate partnerships, how compliance is changing the way affiliates choose partners, and why localisation, trusted brands, and data-driven decision-making will define the next generation of SEO affiliates.
Regulation will reshape Alberta’s affiliate landscape
As Alberta prepares to regulate its online gambling market, affiliates are entering a more challenging environment. While regulation brings greater transparency, it also increases compliance demands, acquisition costs, and competition – particularly from larger, well-funded companies.
“Many affiliates, especially independent SEO players, may decide not to enter fully regulated markets and instead focus on regions with more predictable economics and lower regulatory pressure,” Aleksandra said.
Bigger brands gain the advantage
According to Drigo, regulated markets naturally favour established affiliate businesses, whereas smaller publishers face much higher barriers to entry despite niche opportunities still existing.
“Regulated markets tend to favour larger players. Big affiliate companies have the resources for legal support, compliance teams, advanced tracking infrastructure, and long-term investment without expecting fast ROI.”
Compliance is now a deciding factor
Operator selection is no longer based solely on commercial terms. Affiliates increasingly assess partners by their transparency, reporting quality, responsible gaming standards, responsiveness, and ability to meet local regulatory requirements.
“We pay close attention to how consistent an operator is in terms of reporting, responsible gaming policies, speed of communication, and local regulations compliance. Reputation risks affect both sides. If an operator lacks transparency or fails to follow compliance standards, it directly impacts the affiliate business as well.”
Communication matters more than financial disputes
Drigo believes that most partnership conflicts arise not from payment issues, but from poor communication and limited access to performance data.
“Financial disagreements can usually be resolved quickly if there is trust and clear communication between both sides. Whereas, when affiliates do not receive timely information, face unclear reporting, or get no explanation for performance changes, tensions escalate very quickly. In regulated markets, communication and transparency become just as important as the financial terms themselves.”
The future belongs to trusted brands and localisation
Looking ahead, Drigo expects meticulous localisation, brand authority, first-party audiences, and community-driven products to define success in regulated North American markets. As AI reshapes search, affiliates will need stronger technology, diversified traffic sources, and compliance-friendly SEO strategies to remain competitive.
“With AI and online search ecosystem changes already transforming the SEO landscape, affiliates need to become much more flexible and technology-driven than before. And compliance-friendly SEO strategies and diversification beyond traditional search traffic are becoming increasingly important.”
The post SiGMA exclusive: Aleksandra Drigo on traffic shifts, transparency, and the future of SEO affiliates appeared first on Americas iGaming & Sports Betting News.
Merkur Group-owned operator will migrate retail and online sports betting across 50+ shops and hundreds of terminals onto EveryMatrix’s full stack.
EveryMatrix has agreed an omnichannel partnership with Betcenter Belgium to power the operator’s sports betting platform, replacing an in-house legacy setup with EveryMatrix’s full technology stack.
Under the deal, EveryMatrix will migrate Betcenter’s customer activities and operations and deliver sportsbook services across both retail and online channels. Betcenter operates online and in more than 50 retail betting shops, with 600 Self Service Betting Terminals (SSBTs) and 300 SSBT-light units, according to the companies.
The agreement extends EveryMatrix’s relationship with Betcenter owner Merkur Group, following a March announcement that EveryMatrix would power Merkur’s Cashpoint brand in Denmark for online sports and casino and more than 1,000 sports betting terminals in 230 shops.
Ebbe Groes, Group Co-CEO & Co-Founder, EveryMatrix, said: “To be able to extend our partnership with Merkur Group in Belgium so soon after agreeing to work with its Cashpoint brand in Denmark is something you rarely see in our industry.
“There has been, and continues to, be an enormous amount of hard work put into both making and delivering these deals on both sides so I’d like to thank the Merkur Group and my own internal EveryMatrix teams for making this a reality.”
Mathias Dahms, Managing Director of the Sports Betting Division, Merkur Group, said: “We have learned to regard EveryMatrix as a reliable and competent partner and look forward to taking the next step with them on this challenging project in Belgium.
“Through this partnership, we will consolidate our market-leading position in Belgium and further expand it with new products.”
The post EveryMatrix to replace Betcenter Belgium sportsbook platform in omnichannel deal appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
The expanded integration will bring Blueprint’s full Rapid Fire Jackpots portfolio into NetBet’s casino lobby over time.
Blueprint Gaming has expanded its partnership with UK-facing operator NetBet by rolling out its Rapid Fire Jackpots
progressive jackpot content to the operator’s casino lobby.
The companies first partnered in 2025, with NetBet already offering Blueprint releases including Fishin’ Frenzy Lure ‘Em In, Eye of Horus and King Kong Cash. NetBet has also run a selection of Rapid Fire Jackpots titles, including Fishin’ Frenzy Big Catch 3, The Goonies Quest for Treasure 2 and Fishin’ Frenzy Even Bigger Fish 2.
Under the extended collaboration, Blueprint said the entire Rapid Fire Jackpots portfolio will be integrated into NetBet’s casino lobby over time, starting with an initial batch of titles now made available to NetBet players.
Rapid Fire Jackpots launched in June 2024 and is positioned by Blueprint as a complementary mechanic to its Jackpot King product, designed to deliver more frequent jackpot wins. Jack Lawson, Senior Account Manager at Blueprint Gaming, said: “Rapid Fire Jackpots has added a new dimension to our portfolio since launch, giving players access to more frequent jackpot drops alongside the premium gameplay experiences our content is known for.
“Expanding the rollout of the mechanic with NetBet allows us to build on the strong momentum already generated through our partnership, while further cementing our position as a leading supplier in the UK market.” Claudia Georgevici, PR Manager at NetBet Casino, said: “Blueprint Gaming’s titles have proven to be a strong addition to our casino lobby over the past year, and the integration of Rapid Fire Jackpots is set to further boost that offering.
“The mechanic’s combination of achievable, frequent jackpot wins and engaging gameplay delivers exactly the type of experience that resonates with our players, making it a valuable addition to our growing content selection.”
The post Blueprint Gaming rolls out Rapid Fire Jackpots to NetBet UK appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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