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Zilliqa Group Partners with Racing League
Zilliqa Group, a leading provider of Web3 solutions and blockchain infrastructure best known for the development of the Zilliqa blockchain – a high-performance, high-security and low-fee layer-1 protocol, announced a partnership with Racing League, the premier team-based horse racing competition in the UK.
The partnership will centre on the development of an innovative and interactive Web3 fan engagement programme set to launch later this year. The programme will combine the physical aspects of horse racing with all-new virtual concepts, underpinned by Zilliqa blockchain technology. This strategic initiative is being built to bolster the global presence of Racing League and bring the revolutionary competition to an engaged international audience.
The partnership will represent the best of sporting history and new-era technology, using Web3 technologies to re-imagine fan engagement in horse racing, a sport renowned for its rich traditions and passionate global fan base. This venture is fundamental to Racing League’s ongoing strategy to reinvigorate horse racing for the next generation of fans, which has been at the forefront of innovation in the sport, by introducing a team-based competition format that has drawn participation from the world’s leading jockeys and trainers.
The programme will offer opportunities for fans to participate in owning their favourite horses, vote on important team and league decisions, compete in prediction games with tangible rewards – both physical and digital – and enjoy exclusive discounts on tickets and merchandise. These initiatives aim to deepen the bond between fans and the sport, transforming passive spectators into active participants.
The platform will also introduce a series of engaging and immersive experiences designed to bring fans closer to the thrilling world of horse racing. From behind-the-scenes access to live racing events, to direct interactions with renowned jockeys and trainers, the partnership is set to redefine the fan experience by offering unparalleled engagement opportunities in the horse racing industry.
The partnership with Racing League represents Zilliqa Group’s continued focus on the multi-billion-dollar loyalty sector across sports, esports, luxury and lifestyle. It follows the recent launch of The Pride, a bespoke fan engagement programme for European esports team Mad Lions. Utilising its market-leading blockchain technology, Zilliqa is powering a next-frontier fan engagement model that leverages the transformative potential of Web3 technologies.
Zilliqa Group CEO Matt Dyer said: “This partnership with Racing League marks a significant milestone in Zilliqa Group’s strategic expansion into the loyalty sector. As we deploy our cutting-edge technology and innovation, we are fully committed to re-imagining and levelling up the loyalty industry with Web3 technologies. The partnership offers a unique opportunity to seamlessly intertwine technology with tradition, to help redefine horse racing – in both the physical and digital realms – for fans of today and tomorrow. The journey that lies ahead is truly exciting and we look forward to forging a new path in this space together with Racing League.”
Ben Spivack, COO & Head of Partnerships at Racing League, said: “At Racing League, we recognise the importance of engaging with fans in new and innovative ways. Our partnership with Zilliqa, a leader in blockchain technology, provides us with an opportunity to heighten fan engagement, bringing an interactive dimension to our sport that aligns with the digital age.”
Daniel Cuc
REEVO Announces New Partnership with R. Franco Digital
REEVO has announced a new partnership with R. Franco Digital, a leading provider of global gaming solutions and part of the renowned Orenes Group. The collaboration further strengthens REEVO’s growing aggregation ecosystem, expanding its content offering with the distinctive and well-established titles from one of the industry’s most respected suppliers.
Through this integration, R. Franco Digital’s portfolio will be available through the REEVO aggregation platform, giving operators seamless access to a broad range of engaging content through a single, efficient connection. The partnership reinforces REEVO’s mission to deliver scalable technology and diverse content that helps operators enhance their casino offering and reach new audiences across regulated markets.
For REEVO, the partnership represents another important step in expanding its aggregation network with studios that bring proven industry experience and high-quality entertainment to operators worldwide.
Daniel Cuc, Head of Account Management at REEVO, said: “Partnering with R. Franco Digital is a fantastic milestone for REEVO as we continue to expand our aggregation ecosystem with globally recognized providers. Their strong heritage, technical expertise, and reputation for delivering engaging gaming experiences make them an excellent addition to our platform. At REEVO, our goal is to give operators access to the most diverse and high-performing content available, and this partnership strengthens our ability to deliver exactly that.”
The collaboration highlights REEVO’s continued momentum as a trusted aggregation partner for leading operators and suppliers across the iGaming industry. By bringing together innovative studios and established gaming brands, REEVO continues to build a platform that combines reliability, scalability and high-value entertainment.
Javier Sacristán Franco, International Business Director at R. Franco Digital, said: “Partnering with an aggregator of REEVO’s technical caliber is a major milestone in our mission to bring R. Franco Digital’s unique entertainment experiences to a global audience. This integration allows us to leverage REEVO’s extensive reach, making our content more accessible to operators than ever before. We look forward to a successful collaboration as we continue expanding our digital footprint and bringing innovative content to new markets alongside such a dynamic partner.”
The post REEVO Announces New Partnership with R. Franco Digital appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Betsson Group
Betsson Group shortlisted in 11 categories at the Italian Gaming Awards 2026
Betsson Group has been shortlisted in 11 categories at the Italian Gaming Awards (IGA) 2026, taking place in Rome on 14 April as part of the Italian Gaming Expo & Conference (IGE) 2026, held on 14–15 April.
The awards celebrate excellence across the Italian gaming industry, recognising best practices, innovation and leadership. Winners are selected through an independent evaluation by a jury of industry experts via a dedicated voting process.
Betsson Group nominations include:
• Best Betting Operator – Betsson Group
• Best Casino Games Operator – StarCasinò
• Best Executive Leadership – Stefano Tino, Managing Director Southern Europe at Betsson Group
• Best Marketing Campaign – Betsson.Sport
• Best Mobile Operator – Betsson Group
• Customer Care – Betsson Group
• Diversity & Inclusion Award – Betsson Group
• ESG Compliance Award – Betsson Group
• HR Award: Employer of the Year – Betsson Group
• Operator of the Year – Betsson Group
• Responsible Gaming – Betsson Group
These nominations highlight Betsson Group’s continued focus on innovation, operational excellence and delivering a high-quality customer experience.
IGE 2026 brings together key stakeholders from across the Italian gaming ecosystem to explore the future of the industry, with a focus on technological innovation, sustainability and responsible growth.
Across two days, the conference will feature panels, discussions and networking opportunities involving representatives from institutions, ADM (Customs and Monopolies Agency), licensees, technology providers, associations and academia.
The post Betsson Group shortlisted in 11 categories at the Italian Gaming Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Blockchain
Blockchain.com Opens Malta Office to Anchor European Operations
Blockchain.com announced the official opening of its Malta office, marking the next step in the company’s European expansion and its long-term commitment to building regulated digital asset infrastructure across the region.
The new office will serve as a strategic hub for Blockchain.com’s operations across Europe following the company securing its Markets in Crypto Assets (MiCA) license from the Malta Financial Services Authority (MFSA). The license enables Blockchain.com to passport regulated crypto brokerage services across the European Economic Area under the EU’s first comprehensive digital asset regulatory framework.
“We didn’t pick Malta by accident. Malta has taken a thoughtful and forward-looking approach to digital asset regulation. At Blockchain.com, we’ve spent over a decade building a brand of trust and integrity, and we’re bringing that same professional-grade standard to users across Europe. This office represents our commitment to building trusted, compliant infrastructure for the crypto market,” said Nic Cary, Co-founder and Vice Chairman at Blockchain.com.
Blockchain.com’s Malta office will support a range of functions including regulatory engagement, operational development and retail client services across the European market. The company will soon launch its institutional business, partnering with some of the region’s leading licensed firms.
Blockchain.com operates in more than 70 jurisdictions worldwide. Since 2011, Blockchain.com has processed over $1.2 trillion in crypto transactions, created more than 90 million wallets and verified over 40 million users. As a global crypto brokerage, Blockchain.com provides individuals and institutions with secure access to digital assets while maintaining a strong commitment to compliance, transparency and security.
The post Blockchain.com Opens Malta Office to Anchor European Operations appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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