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RAW adds Svenska Spel Sport and Casino to growing roster of operator partners

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Another day, another tier-one operator partnership announcement for the fast-growing RAW Group. The studio and aggregator is proud to announce that its games are live with Svenska Spel Sport and Casino.

The partnership sees players in Sweden gain access to a portfolio of thrilling slot and skill-game content via the provider’s powerful RAW Arena aggregation platform.

RAW Arena is packed full of casino games from a hand-picked selection of providers that are not afraid to push boundaries in their pursuit of putting players on the edge of their seats.

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This includes titles from RAW iGaming, the Group’s in-house studio that has quickly made a name for itself thanks to the patent-pending mechanics that power its games.

RAW considers itself a pink shark in the sea of sameness. Its mission to blast industry monotony out of the sky has led to the development of stand-out titles that are now a must-have for operators wanting to engage and entertain players in markets across Europe and beyond.

This includes the patent-pending SuperSlice® and SuperTracks®, both of which tear up the rulebook when it comes to what players expect from a slot game. Players at Svenska Spel are also among the first to experience RAW’s latest game-changing mechanics, SuperStretch™ and SuperSymbols™.

They can do this on titles such as the high-performing Joker & The Thief SuperSlice™ and SuperTracks Railways®, as well as Mad Joker SuperSlice®, Lucky McGee’s SuperSlice® Swirl, Raging Super2Ways™, Ramses & the Book of Rings SuperSlice® and the latest release Aztec Supertracks™.

The RAW Group is disrupting the status quo of slot provision by bringing something new to the table via game mechanics that really are unique. For example, RAW iGaming’s SuperSlice® engine uses wheels instead of reels while the SuperTracks® engine uses pathways or tracks to determine wins. Not only do these games stand out for how they look, they incorporate more ways to enhance anticipation and excitement that is far removed from the traditional raft of same, same slot games.

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Svenska Spel, Sweden’s state-owned gambling operator, is one of the most established and trusted brands in the market and knows exactly how to deliver an experience that not only meets but exceeds player expectations.

Tom Wood, CEO of RAW Group, says, “This calibre of operator partner shows the company is now a top-flight content provider to the industry’s power players.

Svenska Spel Sport and Casino is a big name not only in Sweden but the wider European gambling market and for it to have selected our titles for its lobby proves there is tremendous demand for genuinely fresh content that offers new experiences to players. This is something our games provide in spades.

“Svenska Spel is just the sort of partner we like to work with – established, trusted and just as committed to being a disrupter as we are.”

Niklas Örtbrant, Head of Online Casino at Svenska Spel Sport and Casino, added: “Player preferences are always changing and, as an operator, it’s our job to stay on top of these trends and ensure our game lobby offers what our players are looking for. In RAW, we have a content partner that is completely reinventing casino content with mechanics that stand out. This difference is something that we and our players are seeking, which in turn makes this one of our most important integrations to date.”

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GiG Accelerates Growth Strategy with Key Appointments to Drive Global Partnerships and Sportsbook Expansion

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Gaming Innovation Group (GiG) has reinforced its commercial development strategy with two new appointments focused on accelerating revenue growth of its vast partnership ecosystem and delivering on the next phase of its SportX sportsbook growth, with the arrival of Andy Kelly as Head of Partnerships and Mitchell Harrison as Business Development Director for Sportsbook.

As GiG continues to deliver sustainable momentum across its full suite of platform and sportsbook solutions, the addition of two highly experienced industry professionals supports its ambition to provide deeper, more dynamic engagement with existing and prospective partners.

With over 15 years of commercial and operational leadership experience, Andy Kelly joins GiG with a proven track record in forging strategic partnerships and delivering measurable revenue growth. In his new role as Head of Partnerships, Andy will be responsible for optimising the breadth and strength of GiG’s extensive third-party platform integrations marketplace, spanning content, payments, and sportsbook supply chain.

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Further to Andy’s appointment Mitchell Harrison has been appointed as Business Development Director for GiG’s SportX, the company’s sportsbook solution. With more than 7 years of iGaming business development experience at leading companies such as SBTech, DraftKings and Genius Sports, Mitch brings deep domain knowledge to the sports betting ecosystem from both a B2B and B2C perspective.

As GiG continues to build on the momentum of a strong 2024, these appointments mark a significant step forward in supporting the company’s expanding portfolio of global partners, enhancing its ability to scale operations and capitalise on increasing demand for its market-leading technology and services. The appointments signal a clear intent to capitalise on the strong trajectory of the company, ensuring it remains well positioned to serve a diverse and growing client base with world-class solutions.

Andrew Cochrane, Chief Business Officer at GiG, said: “The addition of two highly regarded people with very specialised areas of expertise will be invaluable as we continue to accelerate our global partnership strategy and drive expansion for our platform and sportsbook solutions. With our technology firmly delivering real results for operators in both established and emerging markets, their arrival further strengthens our ability to scale growth for the business.”

Andy Kelly, Head of Partnerships at GiG, said: “I’m really excited to be joining GiG at such a pivotal time in the growth of the company. The technology we have available to existing and prospective customers is fantastic and puts us at the forefront of the industry, which was one of the many factors for joining GiG. We also want to offer our customers the best partners and suppliers to ensure they see maximum returns on investment.”.

Mitchell Harrison, Business Development Director for Sportsbook at GiG, said: “Having worked with the executive management team in highly successful circumstances before, at both SBTech and at DraftKings, I am delighted to be joining them once again on another journey that has the potential for high impact growth opportunities. What excites me about GiG is how the product is being engineered specifically to reward operators with industry-leading margin optimisation tools, robust trading capabilities, and unparalleled flexibility to adapt to local market demands. I’m looking forward to accelerating the business growth and helping SportX establish itself as the sportsbook of choice for operators worldwide.”

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The post GiG Accelerates Growth Strategy with Key Appointments to Drive Global Partnerships and Sportsbook Expansion appeared first on European Gaming Industry News.

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Unlock Romance and Riches with Book of Love!

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Million Games is excited to introduce Book of Love, a captivating new slot that blends passion, mystery, and thrilling gameplay into one enchanting experience. Step into a world where love and fortune intertwine, as Cupid himself guides players through a heartwarming journey filled with exciting features and big win potential.

A Love Story Told on the Reels

Book of Love is a 5-reel, 3-row, 10-payline slot game with a 96.32% RTP and a max win of 5,000x your bet. The game’s romantic theme comes to life with love letters, roses, heart pendants, and, of course, the magical Book of Love itself.

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But this isn’t just a story of romance – it’s a chance for players to uncover riches hidden within the book’s pages.

Exciting Bonus Features Await

The Book of Love is both a Scatter and a Wild, meaning it can substitute for other symbols and trigger Love Spins when three or more land on the reels.

Love Spins:

  • Landing 3 or more Book of Love symbols awards 10 Love Spins.
  • Before the round starts, one random symbol is chosen by the Book of Love to act as a special Expanding Symbol for the duration of the bonus.

Expanding Symbol:

  • The selected Expanding Symbol covers entire reels when part of a winning combination.
  • Expanding symbols pay on all win lines, regardless of their position on the reels.

With the Book of Love guiding the way, every spin brings excitement, anticipation, and the potential for big wins!

Will You Find Fortune in the Book of Love?

Whether you’re drawn in by the romantic theme or the thrill of the bonus features, Book of Love offers a memorable slot experience that keeps players engaged.

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Ready to turn the pages of love and luck? Play Book of Love now!

The post Unlock Romance and Riches with Book of Love! appeared first on European Gaming Industry News.

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MetaBet hires Leah Mayo as VP of Operations

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MetaBet, the leading provider of real-time sports betting tools and interactive engagement technology, has appointed Leah Mayo as Vice President of Operations.

Mayo has more than a decade of operational leadership spanning startups, government, and non-profit sectors and will be integral in accelerating MetaBet’s growth as the business enters its next chapter.

Leah Mayo, Vice President of Operations for MetaBet, commented: “Joining MetaBet provides the perfect opportunity to work alongside and learn from Mark. Moving into the sports analytics space offers huge potential, and I cannot imagine a better team to work with. I cannot wait to build the operational backbone to support MetaBet’s continued innovation and success.”

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A core focus of the role will be working closely with MetaBet CEO Mark Phillip to deliver on the company’s vision, streamline internal operations, and ensure day-to-day execution across finance, HR, compliance, and sales support. Mayo will be creating operational frameworks that allow MetaBet to build on its strong foundation and expand with discipline and clarity.

Before MetaBet, Mayo was an independent consultant and Fractional COO for several global companies in the travel and hospitality sectors, guiding U.S. market expansion efforts, operational efficiency improvements, and go-to-market strategies. She also founded FOUND Experience, a travel tech company recognized by BuiltIn as “One to Watch 2020.” Earlier in her career, Leah worked with  the British government on internationalization growth strategy for tech clients ranging from Fortune 5 companies to high-growth startups.

Mayo earned an Executive MBA from the University of Cambridge, and a Bachelor of Arts in Government from the University of Texas at Austin.

“MetaBet built this category and continues to lead it with the best technology in the space. With Leah driving operations, we now have the bandwidth and speed to innovate faster and deliver new market-shaping products to the industry” said Mark Phillip, Founder and CEO of MetaBet.

The post MetaBet hires Leah Mayo as VP of Operations appeared first on European Gaming Industry News.

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