eSports
Team Vitality and Lille Olympique Sporting Club Renew Their Partnership
Leading global esports organisation Team Vitality and Ligue 1 club Lille Olympique Sporting Club (LOSC), the 2021 French football champion and founding club of the eLigue 1 Uber Eats, announced the renewal of their partnership for the 2024 season. This renewed partnership solidifies the club’s commitment to excellence in competition and has brought together a formidable duo that will perform on the French EA SPORTS FC 24 scene. The two French clubs have joined forces for a second consecutive year to compete in French EA SPORTS FC esports.
Team Vitality and LOSC eSports introduced Ilian Bouchi as its newest recruit to the EA SPORTS FC 24 team. Coming from the north of France, Ilian is a die-hard football fan who discovered his talent for FIFA games with his family as a child, before being scouted for his potential soon after his first competitions.
Known for his exceptional mechanics, Ilian quickly ranked amongst the top players in Europe. He will focus his talents on achieving the clubs’ goals of dominating the eLigue 1 Uber Eats and taking the scene by storm. His arrival reflects the commitment of Team Vitality and LOSC eSports commitment to recruiting top young talent and remaining at the forefront of competition.
Ilian Bouchi said: “I am honoured to join a team as prestigious as Team Vitality and LOSC eSports. It’s a privilege to play alongside Rocky, having followed his career when I was younger and seen them evolve as a player. As a LOSC supporter myself, I’m really looking forward to representing the club for this upcoming season. I will do my best to take the team as far as possible.”
Team Vitality appointed Johann Simon, better known as “Maniika”, as coach of the team. The ex-professional player has over a decade of experience in FIFA games and has participated in several World Cups with several titles to his name including, eLigue 1 Champion (2017) and Dreamhack Champion (2016). This season will be the beginning of his new path into coaching. Finally, Olivier “NephaleM” Morizet takes on the role of Team Manager to support the team throughout the year.
Johann “ManiiKa” Simon said: “I am delighted to start this new adventure, particularly for a huge organisation like Team Vitality and a club like LOSC! I can’t wait to work with the team and help them conquer eLigue1.”
Just like last year, the two clubs are keen to stand out during eLigue 1 Uber Eats with the ultimate goal of winning the league and qualifying for the FIFAe World Cup.
The team will continue to wear the Team Vitality x LOSC mixed jersey with the colours of red and white which stands as a symbol of the collaboration. The team will also continue to train at Team Vitality’s V.Performance bootcamp, in the famous Stade de France. They will also have access to the prestigious Domaine de Luchin training centre and headquarters of LOSC.
“Signing LOSC for a second year is an incredible opportunity for our two clubs. LOSC is a club that shares our vision of excellence in competition, whether that is in esports or traditional sports. We can’t wait for the season to begin to see this new duo evolve together,” Nicolas Maurer, CEO & Co-founder of Team Vitality, said.
“We’re delighted to renew our collaboration with Team Vitality who are one of Europe’s leading esports organisations, after a successful first year together. Team Vitality is an ambitious organisation, and so is LOSC! We’re all competitors, and by combining our strengths and shared values, we look to achieve our highest goals. We welcome Ilian and Maniika who’ll join Rocky and the team. We hope they have a great season in EA Sports FC esports,” Olivier Letang, President and CEO of LOSC, said.
Berlin-based initiative will embed researchers with teams and publish findings with partners including German Sport University Cologne.
G2 on 5 June 2026 announced the G2 Performance Lab, an applied research and innovation platform focused on performance development for its competitive rosters. The initiative is based in Berlin and has a dedicated site at.
The lab is launching with support from Red Bull and is designed to combine scientific research with day-to-day performance work across G2 teams. G2 said it intends to share outputs beyond the organisation through scientific publications and academic work with institutions including the German Sport University Cologne.
Launched earlier this year, the Performance Lab is led by PhD candidate and G2 Performance Coach Ismael Pedraza-Ramirez. Its first project, “A Space for Leaders”, focuses on leadership development across G2 staff and sits under one of four stated pillars: coaching and coach development. The other pillars are training design & delivery, player development, and performance health & support systems, with projects planned for 2026 involving academic contributors including German Sport University Cologne and Vrije Universiteit Brussel.
“As a long-standing partner of G2, Red Bull has played a central role in supporting the vision behind the G2 Performance Lab,” said Alban Dechelotte, G2 CEO. “Red Bull’s track record of investing in athlete performance and high-performance environments speaks for itself. Across traditional sports and esports alike, they share our ambition to build something truly impactful. When you have partners around the table who have that same mindset, it pushes ideas further, raises the standard, and helps challenge what’s possible.”
”The work we’re doing at the G2 Performance Lab is truly innovative for esports and sports, and is going to revolutionise how we approach performance improvement at G2 and beyond,” said Ismael Pedraza, Performance Lab Director and Performance Coach at G2. ”Elite esports competitors are incredible at what they do, yet they have the potential to go even further. Little is still known about how to properly develop them into world-class competitors, and we’re taking steps to change that with Red Bull’s support. Through robust scientific research and practical work, we’re designing the tools and building the infrastructure to bring out the best in our competitors, while also sharing our findings with the world to support the entire esports scene.”
The post G2 launches Performance Lab research unit backed by Red Bull appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BETER has won the Esports Betting Supplier award at the EGR B2B Awards 2026, securing the category for the second consecutive year.
The company said the win is its fifth industry accolade of 2026. The EGR B2B Awards recognise suppliers serving the global iGaming sector across product quality, innovation, reliability and service.
BETER’s esports offering includes its exclusive ESportsBattle content, which it says delivers more than 550,000 events annually across eFootball, eBasketball, eHockey and eTennis, with up to 50 markets per event and an average operator margin of 7.5%+. The company also said ESportsBattle received ESIC Gold Standard Accreditation in 2025 and is now available in several US states, including Kentucky, New Jersey, Arizona, Florida and Colorado.
Separately, BETER said it has expanded its eFootball schedule with more than 4,200 monthly events “tailored to key US betting hours”. It also highlighted its Esports Odds Feed, which it says covers more than 450 tournaments globally and more than 40,000 pre-match and live events annually across titles including CS2, Dota 2, League of Legends and Valorant.
Adam Conway, General Manager of the Esports Business Unit at BETER, said: “Winning this award for the second year in a row is a proud moment for our team and a strong sign that operators continue to see the value of our esports products.
“Our products are built to give operators fast, reliable content that performs around the clock, not only during peak betting hours, while complementing traditional sports. That consistency is what makes the product so important in today’s sportsbook environment.
“We have continued to expand the portfolio, strengthen our US presence, and enhance our eFootball offering. Winning this category again reflects the trust that operators, partners, and the wider industry place in our products and people.
“This recognition reflects the dedication and expertise of teams across the business, including product development, trading, technology, integrity, operations, legal, commercial, marketing, and many others who contribute to our success every day. While we are proud of this achievement, it also motivates us to keep raising the bar, expanding further in regulated markets, and maintaining the high standards that have made BETER one of the industry’s leading providers of fast-paced betting content.”
The post BETER wins Esports Betting Supplier at EGR B2B Awards for second year appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Esportes Gaming Brasil director Hugo Baungartner used a panel appearance at BiS Brasília (Brazilian iGaming Summit) to argue that sports and cultural sponsorships should be measured by their long-term impact, not just brand visibility. Baungartner spoke during the session “A Importância dos Patrocínios e das Leis de Incentivo para a Sustentabilidade do Esporte e da Cultura.”
During the debate, Baungartner said sector maturity requires a long-term approach that turns sponsorships into platforms for relationship-building and local ecosystem development, connecting with fans, consumers and communities.
He highlighted the group’s sports partnerships with Corinthians, Ceará, Náutico and Ferroviária, as well as support for Brazilian cultural events including Carnaval, São João and the Festival de Parintins. Baungartner said major events can move entire supply chains by boosting tourism, commerce and job opportunities, and pointed to the importance of working with local suppliers and professionals in Parintins to expand the positive impacts of sponsorship spending.
Baungartner also addressed challenges in Brazil’s regulated betting market, saying consolidation depends on governance, integrity and consumer protection, alongside efforts to combat illegal operators. He said advances in provider regulation and stronger financial traceability mechanisms are important steps to limit unauthorized activity and improve user security.
“Patrocínio responsável é aquele que cria conexão real com o público e deixa legado no território. No esporte e na cultura, isso significa investir com governança, transparência e propósito, fortalecendo um ecossistema que gera renda, emprego e oportunidades”, afirmou.
The post Esportes Gaming Brasil exec calls for ‘responsible sponsorship’ at BiS Brasília appeared first on Americas iGaming & Sports Betting News.
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