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Winlandia set for launch in major European markets including the UK, Norway and Denmark having already gone live in Sweden
Finlandia Casino, the hugely popular online casino brand that has been entertaining Finnish players for ten years, has rebranded to Winlandia so that the operator can expand its reach into core regulated markets across Europe.
Over the past decade, Finlandia Casino has become the go-to online casino destination for Finnish players thanks to its commitment to offering the best possible Finnish customer journey, a huge portfolio of slots, table and live dealer titles, a great selection of payment options and exciting promotions and bonuses.
This top-rated player experience ultimately saw players from other markets sign-up to Finlandia, with this demand being a driving force behind the rebrand and decision to expand into additional markets.
Following the rebrand to Winlandia, the same fun and entertaining experience will now be offered to players in markets such as the UK, Sweden, Denmark and Norway.
Winlandia plans to stand out from its rivals by tailoring the player experience it offers across games, payments, bonuses and customer service in each market, delivered with a playful Nordic twist and the Finnish Sisu.
By offering a wide selection of games in each market with its portfolio soon to surpass 5,500 titles from all the major developers as well as up-and-coming providers making a name for themselves.
The decision to rebrand from Finlandia Casino came from a desire to expand internationally, but also to keep pace with the decision to dissolve the gambling monopoly in Finland and open the market to other licensed operators over the coming years.
The operator plans to be among the first to apply for a licence in Finland when it can do so. It also has plans to enter other Nordic markets such as Norway, as well as the likes of Canada and New Zealand as it pivots into being a truly international operator.
Christoffer Grönlund, Head of Acquisitions & PR at Winlandia, said: “We are so excited to have rebranded to Winlandia and to take our amazing casino experience to more markets such as the UK, Sweden, Norway and Denmark in the first phase. In the second phase, we will enter Canada and New Zealand.”
“The team behind Winlandia is hugely passionate about online casino and delivering the absolute best experience to our players.
“We believe the only way to truly stand out is to excel across all areas and let data lead the way, from brand to bonuses, games to payments and of course customer service. Localisation, personalisation and conversion rate optimisation are also a must for each market.
“We have a very experienced team behind Winlandia with +15 years in iGaming and we know exactly how to deliver this and so much more to players in each market.
“We have some incredibly exciting plans in the works and look forward to more players than ever before being able to enjoy what Winlandia has to offer.”
Kelly Pracht CEO and Co-Founder of nVenue
OddsMatrix boosts sportsbook offering with US micro-markets nVenue partnership
OddsMatrix, EveryMatrix’s tier-1 sportsbook platform and odds feeds service, has agreed terms with US micro-markets provider nVenue in a mutually beneficial product partnership.
OddsMatrix will integrate nVenue’s leading micro-markets products enabling its customers to access the US market’s most popular sports including American football, basketball, baseball, ice hockey and motorsport.
As part of the agreement, nVenue will integrate OddsMatrix’s Fast Markets into its data aggregation platform, with a focus on soccer, and distribute them to its well-established customers, including major operator brands and suppliers in the US and internationally.
OddsMatrix launched Fast Markets in time for the start of the 2023-24 soccer season, enabling operators to offer a range of real-time, instant betting options across a variety of individual game moments.
Fast Markets supply leading sportsbooks with a wide range of in-game, time-driven soccer betting options, providing brands with a further revenue stream across a range of top leagues.
Micro betting, popular in the regulated US sports betting market, is a high-frequency, low-price sports betting product. It is increasingly seen as a key driver to boosting in-play wagering across several sports, creating new opportunities for operators to differentiate, while attracting a new generation of customers who favour instant entertainment, both increasing player engagement and casual player spend.
Tor Skeie, CEO, OddsMatrix, said: “Micro betting is one of the fastest growing betting formats in North America so we’re delighted to be able to provide our customers with access to one of the most innovative products available via nVenue.
“Combining both technologies and offering our fast soccer markets to their customers was a no-brainer. We’ve aligned perfectly with the nVenue team ever since we began partnership discussions and we’re looking forward to seeing the results.”
Kelly Pracht, CEO and Co-Founder of nVenue, said: “Partnering with EveryMatrix represents a key company milestone for nVenue as we expand the global reach of our micro-betting technology.
“EveryMatrix’s platform allows us to seamlessly integrate live, in-play betting opportunities, including micro-markets, into a vast international network of operators. This collaboration enables us to meet the evolving needs of bettors while delivering a new menu of well-timed, expertly priced live betting markets to customers around the world.”
The post OddsMatrix boosts sportsbook offering with US micro-markets nVenue partnership appeared first on Gaming and Gambling Industry in the Americas.
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Stakelogic Expands Presence in Switzerland with Exclusive Blackjack Launch at Jackpot.ch
Award-winning Stakelogic Unveils Branded 7-Seat Blackjack Table at Jackpot.ch, enhancing the Swiss Live Casino Experience
Stakelogic has strengthened its position in the Swiss online casino market by securing an agreement with Jackpot.ch, the online platform of Grand Casino Baden, the country’s second-leading casino.
Offering Swiss players an immersive and premium live casino experience, Stakelogic has unveiled a branded Jackpot.ch Chromakey 7-seat Blackjack table, integrated through Gamanza as part of the partnership, guaranteeing flawless gameplay and outstanding performance.
This milestone is a significant growth phase for Stakelogic in the regulated iGaming market of Switzerland. Jackpot.ch is going to offer a distinctive and exclusive gaming experience to its players with the introduction of a branded blackjack table, thus cementing its position as a leading online casino.
Stakelogic’s Chromakey technology enables highly customisable branding, allowing operators to design a unique live casino setting. The 7-seat blackjack format boosts engagement, delivering a genuine and interactive table game experience.
With its latest launch, Stakelogic has further established itself as a leading supplier of live dealer products, with further emphasis on important regulated markets. Jackpot.ch players can now enjoy a high-quality, custom branded blackjack experience, adding to the online gaming landscape in Switzerland.
Neil Tanti, Head of Sales at Stakelogic, commented: “We are excited to team up with Jackpot.ch, one of Switzerland’s biggest online casinos, to introduce our branded 7-seat Blackjack table. It demonstrates our dedication to delivering innovative live casino solutions, which are tailored to meet the requirements of our operator partners.”
Brian Christner, Chief Online Gaming at Jackpot.ch added: “We are very excited about this partnership with Stakelogic. Their cutting-edge technology and dedication to quality align with Jackpot.ch’s mission to provide our players with the best gaming experience. The launch of our branded 7-seat blackjack table is a significant moment for us, as it sets a new standard for premium live casino entertainment on the market.”
The post Stakelogic Expands Presence in Switzerland with Exclusive Blackjack Launch at Jackpot.ch appeared first on European Gaming Industry News.
Immersive virtual product adds 30,000 extra events to leading African sportsbook
Logifuture, a leading supplier of award-winning iGaming products, has strengthened its partnership with leading African sportsbook Bolabet with the integration of Zoom Soccer.
Zoom Soccer delivers ultra-realistic virtual events for sportsbook users, delivering tens of thousands of events every month for nonstop 24/7 action. With no off-peak moments and a packed schedule that’s always relevant, Zoom ensures continuous engagement. Powered by RNG for steady margins and consistent profits, it creates a fast-paced, immersive betting experience that mirrors the excitement of real football games.
This extended partnership means Bolabet is now able to offer more than 30,000 extra pre-match and in-play betting events each month to its players in Africa.
The move follows the successful addition of Simulate – another of Logifuture’s pioneering virtual products – to the Bolabet platform in August 2024.
Niccolo Cassettari, Group Chief Business Development Officer at Logifuture, said: “We are thrilled to deepen our collaboration with Bolabet through the addition of Zoom Soccer, building on the success we have seen with our Simulate partnership.
“At Logifuture, we remain focused on delivering fast-paced and entertaining sports products, and with the expansion of Zoom Soccer, we are poised to meet that demand.
“As the need for dynamic, quick-turnaround sports content increases, particularly in emerging markets, this integration will further strengthen Bolabet’s virtual sports portfolio and offer players an unparalleled gaming experience.”
Bolabet CEO Justin Palmer said: “Bolabet aims to deliver an engaging and interactive experience for our players and it’s a pleasure to welcome Logifuture’s Zoom Soccer to our product portfolio.
“The addition of Simulate last year has been hugely popular with our players and we are sure Zoom Soccer will further enhance our players’ experience.”
The post Logifuture and Bolabet deepen partnership with addition of Zoom Soccer appeared first on European Gaming Industry News.
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