Latest News

Exclusive interview with McLaren on brand partnerships

Published

2 years ago

August 31, 2023

Reading Time: 2 minutes

PartyPoker has conducted an interview on their blog, where McLaren Racing’s Nick Martin (Executive Director, New Business) shares what the F1 racing team is looking for in their partners, success stories and examples of innovative campaigns.

McLaren and betting group Entain signed a partnership for PartyCasino and PartyPoker in 2021, which has already resulted in several successful initiatives and campaigns over the past two years.

An example of this is the poker tournament McLaren Turbo Series, which took place from 13-28 August 2023, hosted by PartyPoker.

The McLaren Turbo Series is just one of the initiatives to come out of the partnership, and when asked to give other examples, Martin says that “a great one recently, was our Returnship scheme with Entain, which helps to reignite the careers of women returning to roles in STEM. As part of the programme, an initial 10 places were offered to women, at Entain or within our F1 Team, for six months.”

When elaborating on what McLaren is looking for when selecting brand partnerships and recent collaborations, Martin continues: “Another example is what we’ve done together with Entain where we hosted a fireside chat with Zak Brown (CEO, McLaren Racing) and Jette Nygaard-Andersen (CEO, Entain PLC), putting two like-minded leaders together to talk about their role as CEOs and their approach to leadership. This was a piece of content that catered to not only a business audience but also a broader audience where again, we are always looking for ways to engage our sizeable fan base.”

The interview also goes into detail on how McLaren is working with a wide variety of partners and how being present in the digital sphere is just as important as being available for motorsport fans locally and internationally:

“Firstly, we work to maximise visibility for partners across our most valuable inventory, which is our cars and our drivers.

Secondly, we have a real focus on digital. McLaren has led the way in F1 on digital and social, being the first team to join Instagram, the first to join TikTok and the first to launch an app.

At Silverstone this year, we hosted a free Fan Zone in Manchester for our fans who couldn’t be at the race itself.[CF1] This ran across all three days of the Silverstone weekend and gave people the opportunity to cheer for McLaren and watch together while offering interactive experiences on-site. This was a great activation which was quite accessible and brought papaya to the people of Manchester!”

Latest News

Filippo Anzalone Joins Gamblers Connect Contributors Program

Published

11 hours ago

January 12, 2026

Wladimir P.

filippo-anzalone-joins-gamblers-connect-contributors-program

Monday 12 January: Gamblers Connect, the award-winning iGaming media and affiliate platform, has announced Filippo Anzalone, Head of Sales at Odds Scanner Group, as its first official Contributor for the 2026 Gamblers Connect Contributors Program.

Anzalone is the first of 12 industry experts to join the programme, a curated selection of practitioners with true “skin in the game.” At Odds Scanner Group, Anzalone is responsible for scaling and leading a high-performing organisation of more than 10 professionals. His reputation is built on his ability to combine strong legal and analytical expertise to close complex, high-value agreements — skills that move the needle in a saturated market.

As the first of the 12 contributors, Anzalone will offer the community a behind-the-scenes perspective on building lasting partnerships and expanding across borders, drawing on his hands-on experience in international growth. Gamblers Connect readers can expect Anzalone’s first analysis piece to be published soon, setting the tone for a year of knowledge-driven content.

Gjorgje Ristikj, Founder of Gamblers Connect, said: “One of the key reasons we selected Filippo Anzalone as the inaugural contributor is his global versatility. Fluent in Italian, English, Spanish and Portuguese, he brings a multi-jurisdictional perspective that is rare in the sector. He is already a recognised industry voice, frequently appearing at conferences and panels to discuss sustainable revenue growth.”

The post Filippo Anzalone Joins Gamblers Connect Contributors Program appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Compliance Updates

Isle of Man Government reaffirms commitment to iGaming sector

Published

11 hours ago

January 12, 2026

Wladimir P.

isle-of-man-government-reaffirms-commitment-to-igaming-sector

With more than 20 years’ experience as a leading iGaming jurisdiction, the Isle of Man has built a strong international reputation based on robust regulation, political and economic stability, and a partnership-led approach between Government, regulators and industry.

That reputation continues to underpin confidence in the Island as a premier jurisdiction for high-quality iGaming businesses.

The Chief Minister has reaffirmed Government’s continued commitment to the iGaming sector ahead of attendance at ICE 2026, commenting:

‘For more than two decades, iGaming has been an important and successful sector for the Isle of Man’s economy and community, offering a robust, transparent and responsive regulatory environment. iGaming remains just as important today as it will be in the future.

‘In the face of a more complex and challenging global environment in recent years, Government has invested significantly in strengthening our understanding of risk and ensuring we have the right resources and frameworks in place to recognise and respond effectively to emerging threats.

‘As we look ahead to ICE 2026 and other major industry events over the next 12 months, we will continue to work across industry and all agencies to ensure the Isle of Man remains a secure, stable and trusted jurisdiction for high quality and well-regulated iGaming businesses.’

Attendance at ICE 2026 will mark the start of a coordinated programme of engagement, with Digital Isle of Man due to attend a number of key events alongside industry over the coming year to continue to promote the Island as an internationally respected jurisdiction for iGaming.

The Isle of Man Government remains committed to working in partnership with industry to support sustainable growth, meet international standards, and ensure the long-term success of the iGaming sector.

The post Isle of Man Government reaffirms commitment to iGaming sector appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Latest News

Arizona Department of Gaming Awards Its First Peer Support and Recovery Contract Designed to Further Problem Gambling Assistance

Published

11 hours ago

January 12, 2026

GamingAmericas.com

arizona-department-of-gaming-awards-its-first-peer-support-and-recovery-contract-designed-to-further-problem-gambling-assistance

Investment in new, no-cost services to facilitate problem gambling recovery across the state

The Arizona Department of Gaming’s Division of Problem Gambling (Division) announced today that it has awarded its first peer support and recovery services program contract to Dezerve Counseling LLC, which was selected following a competitive Request for Proposal to develop, launch, and manage the State of Arizona’s first problem gambling peer support and recovery program. The award marks a significant public investment in problem gambling recovery in Arizona, where peer support services will be provided free of charge and confidentially.

“Creating an additional pathway to recovery for Arizona community members negatively impacted by problem gambling – via the peer support and recovery services program – is exciting for our agency and the people we serve,” said Elise Mikkelsen, Director, Division of Problem Gambling. “We are proud of our track record of offering timely and effective assistance to Arizonans, and we look forward to adding peer support and recovery services to enhance the comprehensive options available through the Division of Problem Gambling.”

Each client participating in the program will be paired with a Peer Support and Recovery Specialist who has deep, lived experience with problem gambling; entered the problem gambling recovery community themself or supported a loved one doing so; and has been rigorously trained in peer support practice, including through applicable professional certifications. With first-hand, lived experience in addiction, specialists can provide a non-clinician point of view with real-time, confidential advice and support.

“We at Dezerve Counseling are honored and excited to partner with the Division of Problem Gambling to launch a dedicated peer support and recovery program for problem gambling,” said Darfetta Muhammad, Chief Administrative Officer at Dezerve Counseling. “We believe, just as the Division does, that recovery begins with a single step forward. We are proud that Dezerve Counseling can now offer that vital next step to individuals and families navigating problem gambling.”

For convenience and maximum impact, peer support will be available statewide and offered in-person, virtually, and over the phone, and will be provided in one-on-one settings as well as in group settings led by a specialist. Importantly, Arizonans may access the peer support program at any stage of their problem gambling journey – this includes individuals experiencing problem gambling and reaching out for assistance for the first time, as well as individuals already seeing a doctor or clinician. There will be no fee for participants and no requirement that the participant have an insurance plan.

To drive workforce capacity to meet the demand for problem gambling support, the program will recruit and train Peer Support and Recovery Specialists who will be ready to make an immediate impact on their clients’ recovery. This workforce component is consistent with the Division’s focus on ensuring gambling treatment programs can meet future community needs while increasing system capacity. Dezerve Counseling and the Division expect the program to launch Spring 2026.

To learn more about the Division of Problem Gambling and its work providing a sustainable continuum of services that reduces the impact of problem gambling across Arizona, please visit problemgambling.az.gov. Always 24/7, free, and confidential, Arizonans who want to inquire about problem gambling services are encouraged to text NEXTSTEP to 53342 or call 1-800-NEXT-STEP.

The post Arizona Department of Gaming Awards Its First Peer Support and Recovery Contract Designed to Further Problem Gambling Assistance appeared first on Americas iGaming & Sports Betting News.