Betr Introduces Real Money Fantasy Sports Vertical with Launch of “Betr Picks” Across US

Betr Holdings announced the launch of Betr Picks, a pick ’em style fantasy game to complement its existing real money and free-to-play online sports betting (OSB) product, Betr Sportsbook.

The simple and intuitive real money fantasy pick ’em experience allows users to select “More” or “Less” from a wide array of player projections to build a lineup with as few as 2 and up to a total of 8 players. Users have the potential to win up to 100x their initial entry if they get 8 picks correct. Betr Picks is now available in 24 jurisdictions (including California, Texas, Florida, Illinois, Georgia, and North Carolina) which collectively represent over half of the U.S. adult population, and the Company is planning to further expand its fantasy reach to at least 30 total jurisdictions by the end of 2023. The Betr Fantasy & Sportsbook app is currently available on iOS with plans to launch on Android soon. This launch marks the first time that sportsbook and fantasy will operate within a single app.

Fantasy sports is the latest extension of Betr’s real money gaming business, which already has an established OSB business with live operations in Ohio and Massachusetts and plans to launch OSB in Virginia in the coming weeks and additional jurisdictions in the months ahead. Betr Picks offers a differentiated pick ’em experience, including the ability to pick up to 8 players, higher payout multiples (up to 100x), and no pushes. Betr’s signature focus on simple and intuitive product design, along with its bespoke integrations with Betr Media, will further distinguish the Betr Picks experience from the broader fantasy sports gaming market.

“We are thrilled to expand the Betr Gaming business by introducing our real money fantasy sports vertical with the launch of Betr Picks. Betr Picks allows us to acquire and engage real money gaming users across the United States, enabling Betr Gaming to more fully capitalize on the nationwide presence of Betr Media for the first time, all while providing a complimentary pre-match experience to our in-play focused OSB product. We believe Betr Picks already features a strong core user experience relative to existing pick ’em products, and we have several material enhancements that will be released over the coming weeks and months including more sports, game modes, media integrations, deposit and withdrawal capabilities, and more,” Joey Levy, Founder and CEO of Betr, said.