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Roobet Launches MMA Podcast Slate with Brandon Moreno, Iridium Sports, Chute Boxe Academy
Roobet, the pioneering entertainment brand and one of the world’s fastest-growing crypto casinos, is making a splash in the MMA content creator space–launching new podcasts with three influential figures across the global combat sports industry:
- Champions Corner Podcast hosted by current UFC flyweight champion Brandon Moreno in Spanish, available now. Guests so far include Rey Mysterio, Diego Lopez, Moreno’s wife, and his psychologist.
- On The House hosted by renowned agent and MMA businessman Jason House in English, premiering in mid summer.
- Chute Boxe Podcast hosted by Diego Lima, head coach and manager of the famed Chute Boxe Academy in São Paulo, Brazil, in Portuguese, premiering in late Summer with guests including former UFC Lightweight Champion Charles Oliveira.
As part of the initiative, Roobet has built two state-of-the-art podcast studios at House’s Iridium Sports Agency headquarters in Las Vegas–where House will host his series–and at the renowned Chute Boxe Academy where Lima will host.
Roobet’s podcast slate is part of the company’s larger support of combat sports athletes and content creators. For the past year, Roobet has been a major sponsor of Moreno, Oliveira and the Chute Boxe Academy at large, multiple world champion Canelo Alvarez, former UFC Middleweight Champion Alex Pereira, UFC star Marlon “Chito” Vera and more.
Said Brandon Moreno, “I hope to bring my fans a glimpse behind how I am on a personal level and topics that my friends and I enjoy to discuss. Mainly to have fun and engage with my fans. I haven’t had a podcast where I really get to control the narrative and Roobet allowed me to have the platform.”
Said Jason House, “Too many times in life, we listen to respond. I am creating a podcast with Roobet for the great opportunity to listen to learn. ‘On The House” will give people a platform to share their story and in the process give the audience advice on life, business and success. I’m excited to work with Roobet because they share the same culture as our agency Iridium Sports, and I love everything their brand represents.”
Said Diego Lima, head coach and manager of the famed Chute Boxe Academy, “We hope to hold a podcast so that everyone can follow the lives of our fighters, learn more about their private lives, about stories of overcoming and dedication, and not only from athletes, but from several different celebrities. Being able to be with Roobet in this undertaking is fantastic, so that we can do our best and have all the necessary structure to make the best podcast, so that we can make a podcast unlike anything that has ever been done, there are many ideas, which thanks to Roobet, we can do.”
Said Roobet Co-Founder and Head of Partnerships Anthony Brennan, “Supporting content creators is at the core of what we do, and we’re honored to have a trio of partners like Brandon, Jason and Diego to launch a global, multilingual content slate that reflects the MMA community at large. This initiative goes beyond traditional sponsorships that rise and fall with fighter’s schedules; it is about creating platforms to support fighters outside of the cage and to build a revenue stream beyond their fighting career.”
Midnite has agreed a partnership with Middlesbrough FC that will see the UK bookmaker become the club’s principal partner and front-of-shirt sponsor for the 2026/27 campaign, which Middlesbrough describes as its landmark 150th season.
The companies announced the deal alongside a fan activation at Riverside Stadium on Thursday, July 9, branded “This Season’s On Us”. The initiative offered supporters prizes including 2026/27 season tickets, 2026/27 shirts, match tickets, or a £25 club shop voucher, with fans required to answer Middlesbrough trivia and complete a football challenge.
Middlesbrough former players Craig Hignett and David Wheater attended the event, and, according to the company, took bonus attempts on behalf of participants who missed out.
Andrew Mook, Midnite’s Head of Brand Marketing, said:
“Middlesbrough have a storied history and we’re delighted to announce this partnership during such a monumental year with the club celebrating their 150th anniversary.
“It was great to see so many Middlesbrough fans at the “This Season’s On Us” activation, we hope they enjoyed taking part and meeting club legends, with David Wheater hitting top bins on several occasions and allowing fans to win big with season tickets.
“We can’t wait to get to Riverside Stadium in August to kick-off a new season and we’re excited to say that we have plenty of new and captivating campaigns planned.”
Lee Fryett, Middlesbrough FC Chief Commercial Officer, added:
“We’re delighted to welcome Midnite as our new Principal Partner.
“We’re looking forward to working closely with Midnite to develop engaging campaigns, content and unique experiences that bring our fans even closer to the club.
“We’re confident this partnership will provide real value for our supporters while supporting our ambitions both on and off the pitch.”
The post Midnite signs as Middlesbrough FC principal partner for 2026/27 season appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to launch in Ontario’s regulated market.
The licence allows ThrillTech to deploy its opt-in side bet jackpots technology with regulated online casino, sports betting and lottery operators across the province.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its “ThrillPots” mechanics sit as an independent, player-funded side bet and do not alter the underlying game’s return-to-player mathematics.
ThrillTech said the Ontario approval enables its existing multinational partners that also operate in the province to launch its side bet jackpots locally, while it also holds talks with potential new operator partners. The company lists its regulated footprint as including the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil and Peru.
The post ThrillTech secures AGCO supplier licence for Ontario launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
ThrillTech said it has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to offer its side-bet jackpot technology to regulated online casino, sports betting, and lottery operators in Ontario.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its ThrillPots product lets operators add player-funded, opt-in side-bet jackpots on top of existing games, without changing gameplay or the underlying return-to-player (RTP) calculations. ThrillTech positions the mechanic as a way to drive incremental engagement and revenue.
ThrillTech said the Ontario licence enables existing multinational partners that also operate in the province to roll out ThrillTech-powered jackpots locally, and added it is in discussions with potential new operator partners. The company listed other regulated jurisdictions it serves as the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil, and Peru.
The post ThrillTech wins AGCO supplier licence to enter Ontario market appeared first on Americas iGaming & Sports Betting News.
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