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European Gaming Congress 2024

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Maverick Gaming Celebrates New Opening in Mountlake Terrace, Washington

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Maverick Gaming announced the launch of its new “Ace’s Poker” room in the city of Mountlake Terrace, Washington. This exciting new poker brand is the first in the state and represents the continuous investment in Maverick Gaming’s strategy to redevelop and connect its properties across its regional footprint. Based in Kirkland, Washington, Maverick Gaming has acquired numerous unique brands and properties in Nevada, Colorado, and Washington. The multi-year plan is to upgrade the physical infrastructure, improve the overall gaming/guest experience, and rebrand as Maverick Casino & Hotel, Ace’s Poker, Dragon Tiger Casino, or Macau Legend. The integration of its properties showcases Maverick Gaming’s investment in local communities, including its long-term commitment as a community partner through its employee-led philanthropic arm, Maverick Cares.

“I am excited to continue investing in our local communities by offering great jobs in a new venue for entertainment in Mountlake Terrace. Growing up in Hoquiam, it was a dream of mine to build a gaming company in my home state of Washington. Ace’s Poker is designed to be a destination of choice for those who like to play cards responsibly,” said Eric Persson, Chief Executive Officer and majority owner of Maverick Gaming.

Maverick Gaming’s state-of-the-art property will debut with over $2 million in renovations, highlighting an investment in the local economy and workers. Ace’s Poker will employ 90 staff from its union-led workforce (Maverick Gaming is the largest private sector employer of Teamsters Local 117 members in the state of Washington). Each facility will continue to be an integral part of Maverick Gaming’s implementation of rigorous problem gambling policies which include a company-wide self-exclusion practice, which was one of the first in the state. Renovations and features of the new property include:

Larger than life wall mural of poker stars Eric Persson, Patrik Antonius, and Matt Su

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Over 30 65” TVs for players’ viewing enjoyment

Over 5000 square feet of modern “Maverick Blue” carpeting

100 gallons of custom Maverick Blue paint covering 35,000 square feet

Eye-catching laminate flooring

Separate private game area

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Full-service bar with 20+ pull tab game selections

Newly-constructed men’s and women’s restroom

Ace’s Poker branded player’s check-in podium

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Canada

ComeOn Group adds sportsbook to its offering in Ontario

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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.

ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.

ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.

Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”

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*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)

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BCLC

INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform

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INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.

The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.

INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.

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Canada

IAGR announces Toronto as host city for 2025 conference

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Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.

The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.

‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.

‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’

AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’

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Stay tuned for registration details early next year.

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