BetMGM
BetMGM Announces New Pledge to Promote Responsible Gaming in Advertising
BetMGM, a leading sports betting and iGaming operator, announced a new pledge to prominently feature responsible gaming messages in its marketing and advertising campaigns beginning March 1, in alignment with the start of Problem Gambling Awareness Month. As part of the pledge, responsible gaming messaging will be featured within BetMGM’s mobile app and within BetMGM advertisements ranging from billboard marketing to television, print, and radio ads across the US and Canada.
Additionally, responsible gaming messages and banners will be incorporated into BetMGM’s digital and social platforms, as well as on property signage within physical BetMGM Sportsbooks. Responsible gaming messages were developed in partnership with GameSense, an award-winning responsible gaming program developed and licensed to MGM Resorts and BetMGM by the British Columbia Lottery Corporation (BCLC).
“We are committed to leading the industry in promoting responsible gaming, which is why we’re announcing this unprecedented pledge to spotlight responsible gaming messaging in our advertising. As the legalized sports betting and online gaming industry continues to expand, it is vital that we not only equip players with tools and resources for how to play in a responsible and safe manner, but that we also make a significant commitment to showcasing responsible gaming in our advertising,” Adam Greenblatt, CEO of BetMGM, said.
GameSense is an industry-leading program focusing on positive, transparent, and proactive conversations with players about how to gamble responsibly. BetMGM has integrated GameSense into its digital platforms, providing customers tools for setting spending limits, while dispelling common gambling misconceptions. GameSense also explains the basic rules of gambling and offers easily accessible resources for customers and their families to connect with highly trained GameSense Advisors. Through the integration with BetMGM, customers can receive the same GameSense experience they have grown to count on at MGM Resorts properties nationwide.
“With the continued growth of sports betting and iGaming, it’s imperative that our industry remain committed to supporting the best interests of our guests and customers. MGM Resorts is the premier leader in gaming entertainment, and GameSense has helped us set the standard for promoting responsible gaming and prioritizing player health. We commend BetMGM for this groundbreaking commitment,” Bill Hornbuckle, CEO and President of MGM Resorts, said.
“Entain is committed to providing the safest possible betting and gaming platform for all our customers around the world. This is even more important in a market like the US where betting and gaming is going through rapid and transformative growth. Technology is the key enabler in providing a safety net for our customers. Building these tools with GameSense into the BetMGM platform is the best way forward,” Jette Nygaard-Andersen, CEO of Entain, said.
“While today’s announcement is a significant step forward, one that we hope other operators will follow, we also know that this is just the start. Research is essential to progress and will make an important contribution to tackling problem gambling. We are committed to protecting players across the country and have partnered with the International Center for Responsible Gaming (ICRG) to help better understand and tackle the issues around advertising and problem gambling,” Greenblatt said.
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BetMGM
FanDuel to Eliminate Credit Card Deposits Starting March 2
FanDuel Sportsbook will no longer accept deposits by credit cards beginning March 2, the same step DraftKings Sportsbook took in August.
FanDuel issued a statement saying this decision has been in the works.
“Over the last few months, FanDuel has been evaluating the payment methods that we offer to customers and made the decision to remove credit cards as an option for our Sportsbook, casino and racing product in the United States. This change was made to improve the deposit experience for our customers,” the sportsbook said.
Many sports bettors don’t use credit cards because they are responsible for the fees.
U.S. Sen. Elizabeth Warren of Massachusetts applauded FanDuel’s actions.
“Last week, I asked sports betting companies about Americans getting scammed by credit card companies when placing sports bets – to the tune of a $10 junk fee just to fund a $20 bet,” Warren posted on social media.
“Glad to see Fanduel take action to protect consumers from these junk fees, joining DraftKings. The rest of the industry should follow suit.”
Two notable sportsbooks with nationwide locations, BetMGM and Caesars, accept credit cards.
FanDuel also announced Jan. 22 a program called “Play with a Plan” to encourage responsible wagering. Bettors are able to track their account activity, set spending limits and establish deposit notifications.
The post FanDuel to Eliminate Credit Card Deposits Starting March 2 appeared first on Americas iGaming & Sports Betting News.
Alex Malchenko
Evoplay Strengthens Canadian Presence with BetMGM Partnership
Evoplay is celebrating another milestone in its regulated-market journey with a new launch in Ontario, teaming up with BetMGM to bring its games to one of Canada’s most dynamic and competitive jurisdictions.
The rollout introduces 18 Evoplay titles to BetMGM Casino in Ontario, carefully selected to deliver long-term engagement and appeal to a wide range of player preferences. The first wave includes proven performers such as:
• Hot Triple Sevens
• Hot Volcano
• Gold of Sirens Bonus Buy
• Inner Fire Bonus Buy.
These are games that have already demonstrated strong results across multiple regulated markets.
This launch marks another confident step in Evoplay’s Canadian expansion, reinforcing the company’s commitment to aligning its content with local market requirements, player expectations, and regulatory standards.
Alex Malchenko, Head of Sales at Evoplay, said: Ontario continues to set a high standard for regulated online casinos, making it a market where the right partnerships truly matter. Collaborating with BetMGM allows us to expand our reach with a portfolio that has already performed strongly across multiple areas and territories.
Oliver Bartlett, VP of Gaming at BetMGM, said: “Partnering with Evoplay adds a strong selection of proven, high-performing titles to our growing portfolio in Ontario.”
The post Evoplay Strengthens Canadian Presence with BetMGM Partnership appeared first on Americas iGaming & Sports Betting News.
BetMGM
BetMGM Updates Anti-Harassment Policy to Protect Athletes
BetMGM, a leading sports betting and iGaming operator, has updated its terms of service to explicitly prohibit athlete harassment. Under the revised terms, BetMGM will suspend a customer’s account if the customer is found to have used harassing or abusive language toward athletes, coaches, or team or league personnel.
While the operator’s previous terms allowed account suspension for any lawful reason, including harassment, the update provides even more clarity around the policy and underscores BetMGM’s commitment to sports integrity and player safety. Updates to the terms of service are subject to regulatory approval as required.
“We are unwavering in our commitment to sports integrity — and that commitment extends to safeguarding athletes, coaches and league personnel. Our legal, regulated environment enables us to identify misconduct, investigate reports, and take action when necessary. Any confirmed instance of harassment will result in decisive measures, including account suspension,” said Rhea Loney, BetMGM’s Chief Compliance Officer.
Football legend and BetMGM ambassador Barry Sanders said: “As a professional athlete, I know how important respect is — both on and off the field. BetMGM is sending a strong message that harassment has no place in sports or sports betting. I’m proud to see BetMGM protecting athletes and promoting integrity.”
This update aligns with BetMGM’s broader responsible gambling initiatives, including the integration of educational messaging through GameSense at 10 football stadiums nationwide. GameSense is an industry-leading program developed and licensed to MGM Resorts International and BetMGM by the British Columbia Lottery Corporation. The program is integrated across BetMGM’s mobile and desktop platforms, as well as MGM Resorts properties nationwide, providing practical tips and promoting positive, transparent, and proactive engagement around responsible play. BetMGM offers a variety of responsible gambling tools including the ability to set time and spending limits.
The post BetMGM Updates Anti-Harassment Policy to Protect Athletes appeared first on Americas iGaming & Sports Betting News.
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