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SkillOnNet rolls out Playtech content in Spain
Landmark integration comes as operator continues to add localised content to its roster of popular online casino brands
SkillOnNet, the award-winning operator and online casino platform with some of the biggest brands in the market, has extended its already successful partnership with Playtech by launching the tier one developer’s content to its players in Spain for the first time.
Playtech recently made its full suite of online casino content available to its operator partners targeting the fast-growing jurisdiction and SkillOnNet is one of the first to make its portfolio of slots available to players at its flagship Spanish language brand, PlayUZU.
This means that PlayUZU players will now be able to access chart-topping titles such Fireblaze Suite,
Cash Collect Suite, Quantum Ruleta, Buffalo Blitz Live Show and more.
The roll out of Playtech content in Spain forms part of wider efforts by SkillOnNet to localise its network of online casino brands, which include PlayOJO, Genting Casino, Spin Genie, Metal Casino and BacanaPlay, for the specific markets in which they are available to players.
This approach has seen it secure significant market share in a wide range of European and Latin American jurisdictions. In the latter, is has been making a significant push with its PlayUZU and BacanaPlay brands in markets such as Mexico, Peru and Chile.
Jani Kontturi, Head of Games at SkillOnNet, said: “This is a milestone moment for SkillOnNet and our PlayUZU brand. Playtech is one of the most in-demand slot providers in the world, and our players in Spain have been waiting to be able to access its content.
The wait is now over for players at PlayUZU, who can now enjoy the thrills and excitement of the games we now have to offer.
This roll out shows our commitment to localisation and to meet the different player preferences in the different markets we target. This approach has seen us command significant market share and we expect to solidify our position in Spain following the addition of Playtech to our portfolio.”
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Betnacional
Playson strengthens Brazilian presence with Betnacional partnership
Playson, the established digital entertainment supplier, has strengthened its presence in Brazil after going live with leading local operator Betnacional, marking another key milestone in its Latin American growth strategy.
Owned by Flutter, Betnacional is a prominent sportsbook and casino brand focused on the Brazilian market, known for its strong local reach and expanding player base. Through the partnership, Betnacional’s customers now gain access to a selection of Playson’s top-performing titles, including 4 Pots Riches and Diamonds Power—both featuring the popular Hold and Win mechanic—as well as Sugar Teddy x1000, all recognised for their engaging gameplay and proven success in regulated markets.
The agreement highlights Playson’s ongoing strategy of collaborating with trusted, high-impact operators in key growth regions. Brazil continues to be a major focus for the supplier, driven by rising demand for high-quality, mobile-optimised content tailored to local player preferences.
This latest deal further strengthens Playson’s foothold in the country, where it is rapidly expanding its network of operator partners and solidifying its role as a key content provider in the region.
“Partnering with Betnacional is an important milestone for us in Brazil,” said Cristhian Zito, Head of LatAm at Playson.
“As a highly respected local brand with a deep understanding of its audience, we are confident our content will resonate strongly with its players. This launch reinforces our position in the market and our commitment to delivering engaging, high-performing games across Latin America.”
Frederico Cunha, Head of Comercial at Betnacional, added: “We are delighted to welcome Playson’s portfolio to our platform. Their games are known for their quality, strong mechanics, and consistent performance, making them a valuable addition to our offering. We look forward to working closely together to enhance the entertainment experience for our players.”
The post Playson strengthens Brazilian presence with Betnacional partnership appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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Gambling in the USA
RubyPlay expands US footprint with West Virginia launch
RubyPlay, a studio-driven content ecosystem, has further strengthened its position in the regulated US iGaming market with its official launch in West Virginia, marking its third state entry.
The expansion brings RubyPlay’s distinctive portfolio of premium titles to the Mountain State, giving leading US operators access to high-performing games such as Vegas No Limit Wins SE, Mad Hit® Diamonds, and Mad Hit® Devil.
Operators in West Virginia will benefit from RubyPlay’s flexible content platform, built on shared technology, infrastructure, and distribution capabilities designed to meet individual partner requirements.
At the core of the offering is RubyPlay’s studio-based ecosystem, which includes market-specific studios like xSlots. These studios deliver localised content, bespoke game development, and faster time to market, helping operators create more tailored player experiences.
The move continues RubyPlay’s steady expansion across the US, following successful entries into New Jersey and Delaware. As the company builds momentum in regulated markets, the US remains a central pillar of its growth strategy, with plans to enter Pennsylvania in the near future.
“Our launch in West Virginia reflects RubyPlay’s ongoing commitment to expanding across regulated US markets,” said Dima Reiderman, Chief Commercial Officer at RubyPlay.
“Each new state allows us to strengthen our commercial presence while building valuable partnerships with leading operators.
“Through our studio-driven model, we enable operators to deliver content that aligns closely with their strategy and audience, creating more relevant and differentiated player experiences.”
The post RubyPlay expands US footprint with West Virginia launch appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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