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Bud Light NEXT Celebrates Climate Neutral Certification Ahead of Earth Day 2022

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Today, as Earth Day 2022 approaches, Bud Light NEXT is proud to announce it has completed the process to become Climate Neutral Certified. By measuring and offsetting last year’s carbon emissions and implementing reduction plans for future emissions, Bud Light NEXT has met the independent certification standard from Climate Neutral, a nonprofit organization working with brands and consumers to eliminate greenhouse gas emissions. The new designation comes just two months after hitting store shelves as Anheuser-Busch’s first-ever zero carb beer.

Climate Neutral’s certification builds on internationally recognized standards for carbon measurement, neutrality, and reduction. When Climate Neutral certifies a brand such as Bud Light NEXT, it means the brand has chosen to be accountable for the greenhouse gas emissions generated in the production and operations of their goods or services. To showcase its commitment, Bud Light NEXT will proudly feature the Climate Neutral certification on its packaging beginning in June.

“When we launched Bud Light NEXT, we wanted to bring a beer to market that was all about breaking barriers, just like the consumers it was brewed for,” said Andy Goeler, Vice President of Marketing, Bud Light. “We have a huge opportunity with Bud Light NEXT to take bold action that creates a better future for our consumers and the next generations to come, and our Climate Neutral certification is a big step in that journey for us.”

In honor of this milestone, Bud Light will also be working with its leading esports partner – League of Legends Championship Series (LCS) – to offset 100% of the electricity used during the LCS Spring Finals in Houston, TX at NRG Stadium taking place April 23-24 with clean, renewable sources from wind power.

Today’s announcement for Bud Light NEXT builds on recent actions that Bud Light has taken to protect the environment and encourage consumers and partners to do the same.

· During the 2021 NFL Season, Bud Light was the first major beer brand to join the How2Recycle® labeling program to educate and inspire consumers to recycle their beer bottles, cans and packaging.

· Ahead of Super Bowl 56, Bud Light NEXT teamed up with innovative fleet partners Nikola Corporation and BYD Motors to conduct a zero-emissions beer delivery of Bud Light NEXT.

“We’re excited that Bud Light NEXT is joining our movement, as one of hundreds of brands that have earned the Climate Neutral Certified designation,” said Austin Whitman, CEO of Climate Neutral. “Brewers such as Anheuser-Busch, alongside their brands like Bud Light NEXT, have a tremendous reach with their operations and their consumers. Their involvement is a proof point that climate change is now an issue of widespread importance. And their actions show that we all have ways to respond immediately and visibly to it by avoiding, removing, and reducing greenhouse gas emissions.”

With this milestone, Bud Light NEXT is not only Anheuser-Busch’s first-ever zero carb beer but is also positioned to become the company’s first net zero carbon footprint beer. Bud Light NEXT is just one part of the company’s larger ambition to achieve net zero by 2040 through industry-leading sustainability initiatives.

To follow the latest on Bud Light NEXT, visit BudLight.com and follow Bud Light on Facebook at Facebook.com/BudLight, on Twitter at @BudLight, and on Instagram at @BudLight.

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Score Queens launches with free-to-play World Cup predictor game Palace Picks

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Score Queens, a new female-first sports gaming community, has launched with Palace Picks, a free-to-play daily predictor game created for this summer’s World Cup.

Palace Picks runs throughout the tournament and asks players to answer five multiple-choice predictor questions plus one score prediction linked to that day’s matches. Players collect “Jewels” through participation, which the company says can be used to unlock raffle tickets for the headline prize.

The product has been developed in collaboration with Two-Up, a digital agency focused on sports, betting and gaming experiences. Score Queens said the partnership combines its brand positioning with Two-Up’s product, UX and digital delivery work.

The launch prize, sponsored by Vision4Sport, is a Monaco Grand Prix 2027 experience for one winner and a guest. The package includes Friday attendance with two grandstand passes, two superyacht party tickets in Port Hercule with food and drinks, and £1,500 towards flights and accommodation. Score Queens values the prize at over £5,000.

Kitty Miller, Founder of Score Queens, said: “Score Queens came from a very simple frustration. Women are already watching sport, talking about sport and being part of the big sporting moments, but so much of the betting and gaming world still feels like it wasn’t built with us in mind.

“Palace Picks is our first step in changing that. It is free to play, easy to join, and designed to bring more women into the sporting conversation through play, prediction, culture and community. We wanted to create something that feels fun, social and accessible, without dumbing anything down.”

The post Score Queens launches with free-to-play World Cup predictor game Palace Picks appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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SkillOnNet launches Konami Online Interactive iGaming content in Mexico

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SkillOnNet has launched Konami Online Interactive’s iGaming portfolio in Mexico, making Konami Gaming, Inc. casino titles available to players via its Spanish-language site, PlayUZU.

Mexico is the first market in what the companies described as a broader multi-country rollout planned over the coming months, targeting additional regulated jurisdictions.

PlayUZU players in Mexico will have access to Konami slot titles including China Shores™, All Aboard™, African Diamond™ and BOMBERMAN BLAST™, a game inspired by Konami’s BOMBERMAN video games.

Jani Kontturi, Head of Games at SkillOnNet said: “Konami Online Interactive has developed some of the industry’s most recognisable casino titles, and we’re proud to partner with them to introduce this content to our players in Mexico. These are iconic games with proven appeal both on land and online.”

Eduardo Aching, Vice President of iGaming & International Gaming Operations at Konami Gaming, Inc. said: “SkillOnNet’s proven track record makes them an ideal partner as we continue to grow the reach of Konami content internationally. We are excited to expand our games with players in Mexico through this collaboration and further strengthen our presence in Latin America.”

The post SkillOnNet launches Konami Online Interactive iGaming content in Mexico appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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ThrillTech rolls out ThrillPots jackpot side-bet with Lottomart in UK and Gibraltar

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Lottomart launches Flash Pots, adding ThrillTech’s operator-branded jackpots to its regulated markets.

ThrillTech has launched its ThrillPots™ side-bet jackpot product with Lottomart across the operator’s regulated UK and Gibraltar markets.

The rollout introduces Flash Pots, a ThrillPots™-powered jackpot game integrated within Lottomart’s gaming platform. ThrillTech said the deployment expands its UK footprint and adds another regulated-market operator to its integration network.

ThrillPots™ is an operator-branded jackpot layer designed to sit alongside existing betting and gaming products. Players opt in by placing a small additional stake alongside eligible gameplay—such as slots, live casino games or sports bets—for a chance to enter pooled jackpot prizes.

Ben Bradtke, Co-Founder of ThrillTech, said: “Lottomart is exactly the kind of operator ThrillPots is built for. Lottomart is renowned for offering the excitement of jackpots and we’re delighted that ThrillPots™ can elevate the experience for players.”

Chris Ruddock, Commercial Director at Lottomart commented: “Jackpot-centric gaming is core to the Lottomart experience, making this partnership a natural evolution of our offering. While our players are already engaged with our Jackpot pooled prizes, this collaboration allows us to bring a uniquely branded proposition to our players. We are thrilled to introduce Flash Pots, our new ThrillPots™ powered jackpot, to the site.”

ThrillTech said it is now live across 10 regulated jurisdictions and has recently announced partnerships with NordPlay, EstrelaBet in Brazil, the Tote Group and BVGroup’s UK brands such as Betano, talkSPORT Bet and Heart Bingo. The company also said it holds ISO 27001 certification.

The post ThrillTech rolls out ThrillPots jackpot side-bet with Lottomart in UK and Gibraltar appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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