Canada
PLAYMAKER HIRES HEAD OF MONETIZATION TO ENHANCE REVENUE GENERATING CAPABILITIES ACROSS ITS PORTFOLIO OF DIGITAL SPORTS MEDIA ASSETS
Playmaker Capital Inc. (TSXV: PMKR; OTCQX: PMKRF) (“Playmaker”), the digital sports media company that delivers authentic content experiences through its portfolio of sports media and technology brands, is pleased to announce that it has hired Felipe Cortelezzi as its new Head of Monetization. Mr. Cortelezzi will maximize revenue-generating capabilities across Playmaker’s portfolio of digital sports media assets, and his efforts will bring immense value to corporate advertisers and sports betting operators looking to access Playmaker’s vast ecosystem of highly engaged sports fans.
Mr. Cortelezzi brings to this role a deep understanding of multiplatform advertising sales, publisher Ad operations and performance, affiliate partnership generation, and video-based media distribution. Most recently, Mr. Cortelezzi served as Director, AVOD Monetization & Operations at ViacomCBS where he led the process for the sale and placement of a variety of advertising campaigns on ViacomCBS video-based content, including some of the most-watched video and television content throughout the Americas. Prior to his role at ViacomCBS, Mr. Cortelezzi held various leadership positions in sales and advertising throughout Argentina, South Africa, and the U.S.
In his new role as Head of Monetization at Playmaker, Mr. Cortelezzi will have direct oversight for monetization efforts across Playmaker’s portfolio of sports media brands throughout North America and Latin America. Playmaker’s brands in the aggregate generated over 210 million web sessions from 85 million unique users in December 2021, and its owned and operated social media presence is in excess of 100 million followers across Facebook, Instagram, Twitter, YouTube, Twitch, and TikTok.
Playmaker’s monetization capabilities are powered by Bench, an in-house tech stack that includes best-in-class technology tools integrated into a software platform that is designed to enhance user engagement and supercharge monetization. Bench is currently operational for Playmaker brands, Futbol Sites (Latin America) and Yardbarker (U.S.) and the migration of monetization of The Nation Network (Canada) is in process. Once fully implemented, Bench, along with the expertise of Mr. Cortelezzi and Playmaker’s ad operations team, will provide industry-leading monetization capabilities for Playmaker.
“We are very happy to add Felipe to the Playmaker team. I have known Felipe for more than 15 years and I deeply believe in his professional and personal skills and everything he can contribute to Playmaker,” commented Federico Grinberg, EVP of Playmaker and CEO of Futbol Sites, a Playmaker brand. “In his role, Felipe will help to quickly unify and scale the monetization capabilities of Playmaker Bench across all of Playmaker’s assets.”
“To succeed we need to have the best team and we are fortunate to have the opportunity to add someone with Felipe’s capability and experience,” said Jordan Gnat, CEO of Playmaker. “We will continue to add the best and brightest to the Playmaker family.”
As regulated sports betting continues to become more widely adopted throughout the Americas, Playmaker will monetize its web-based and social media platforms through more affiliate revenue partnerships, for which Mr. Cortelezzi will be instrumental in executing on. Mr. Cortelezzi will report to Federico Grinberg, and he will be based in Miami, FL.
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Canada
Rivalry to Report First Quarter 2024 Results on May 30
Rivalry Corp. (the “Company” or “Rivalry”) (TSXV: RVLY) (OTCQX: RVLCF) (FSE: 9VK), the leading sportsbook and iGaming operator for Gen Z, today announced details of its planned release of first quarter 2024 financial results.
The Company expects to file its Q1 2024 results the morning of Thursday, May 30, 2024 prior to the commencement of TSXV trading. Management plans to host an investor conference call that same day at 10:00 am EDT to discuss the results.
Conference Call Details |
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Timing: | Thursday, May 30, 2024 at 10:00 am EDT |
Dial-in: | 1-800-717-1738 (toll free) or (+1) 289-514-5100 (local or international calls) |
Webcast: | A live webcast can be accessed from the Events section of the Company’s website at rivalrycorp.com |
A replay of the webcast will be archived on the Company’s website for one year. | |
Canada
Play’n GO announces partnership with Canadian operator Loto-Québec
Play’n GO, the world’s leading casino entertainment provider, has today announced a partnership with Canadian operator Loto-Québec, launching the Swedish gaming giant’s games into another Canadian province.
Already active in another Canadian province , this partnership sees Play’n GO’s content available in the province of Québec exclusively with Loto-Québec, a state-owned corporation, where online players now have access to titles such as Tome of Madness.
Magnus Olsson, Chief Commercial Officer, Play’n GO said: “At Play’n GO, we have always been clear in our vision to be active in every regulated market in the world, and this partnership with Loto-Québec is the next step on that journey.
“Our past success in Canada gives us confidence that players in Québec will enjoy the best Play’n GO content, and we look forward to many years of success with Loto-Québec in the province.”
Stéphane Martel, Head of Product and Innovation at Loto-Québec added: “As the sole iGaming operator in Québec, we pride ourselves on offering titles that truly add value to our platform, lotoquebec.com. We are happy to bring Play’n GO games to our players.”
Canada
Court Decision Upholds iGaming Ontario’s Model
iGaming Ontario has welcomed the decision of the Ontario Superior Court, which found that iGaming Ontario’s model is consistent with the Criminal Code and that iGaming Ontario is conducting and managing igaming in the province.
“We have always been confident in our model and are pleased that the court has ruled in our favour, and that Ontarians can continue to play with confidence in our regulated igaming market,” said Martha Otton, Executive Director of iGaming Ontario.
“Ontario’s model meets the requirements and contributes to the public good by protecting players, their data and their funds, while helping to fund priority public services in Ontario, and bringing well-paid, high-tech jobs and economic development to Ontario,” Otton added.
In dismissing the application brought forward by the Mohawk Council of Kahnawà:ke (MCK), the Superior Court found that iGaming Ontario is the “operating mind” behind Ontario’s competitive igaming market in accordance with the conduct and manage requirements of the Criminal Code.
iGaming Ontario will continue to conduct and manage igaming as it has since the launch of the regulated market on April 4, 2022.
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