eSports
BETER expands Esports offering with vast boost to Efootball events

BETER, the industry’s leading provider of next-gen betting and gaming solutions, has announced an exclusive distribution deal that will allow it to significantly increase its Efootball offering to up to 15,000 events per month.
In a move that notably strengthens its position as the market’s leading provider of next-gen betting and gaming solutions, BETER’s newly enhanced Efootball provision further underpins its offering as the most comprehensive package available across the European market.
In a further boost to the supplier’s extensive Esports offering, a deal has been struck with the Esports Content Factory (ECF) giving exclusive distribution rights to BETER which adds more depth of content to the events it supplies.
Available via existing feeds to BETER partners across 40 different global markets, each eight-minute event will comply with BETER’s strict integrity policies and technical requirements, supported by the provider’s expert and trusted team.
Commenting on the development, Gal Ehrlich, CEO of BETER, said: “We are confident that Efootball will continue to play a key role in the gaming industry and as such, BETER continues to meet the demand for fast-paced events that are gaining momentum across sportsbooks.
“We’re constantly refining and improving our provision of the most advanced selection of high-velocity betting products that the current generation of players require. Our huge increase in the number of events along with our exclusive distribution deal promises a more complete and diverse Efootball experience, which will further our engagement value as the industry’s most comprehensive supplier.
“We can now provide a jam-packed match schedule that’s available 24/7, catering to all operators and their players. Our leading content allows sportsbooks to fill free airtime and engage their customers with fast, high quality Efootball content designed to meet their specific needs.”
Already renowned as a leading supplier of data and content, BETER is used by the likes of Sportradar, Bet365, William Hill and Fortuna Entertainment Group. The company recently overhauled its multiple verticals spanning fast sports, esports, gaming and live casino.
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eSports
2025 PUBG MOBILE WORLD CUP FINALISTS LOCKED IN AS 16 TEAMS MAKE THE CUT

The prestigious 2025 PUBG MOBILE World Cup (PMWC) is shifting into high-gear as the pivotal Survival Stage has concluded after two days of high-stakes plays and fierce competition which saw Horaa Esports take pole position. In total, eight elite teams have emerged victorious, earning a spot to compete in the 2025 PMWC Grand Finals, where they’ll be reunited with the eight teams that came out on top during the Group Stage last weekend. Only one team will take home the lion’s share of the $3 million prize pool, and the crown position as the 2025 PMWC Champion, as part of the Esports World Cup in Riyadh.
Over the course of three action-packed days, the Survival Stage delivered intense battles in 12 adrenaline-fueled matches, as 16 teams fought for the final eight coveted slots in the Grand Finals. Early momentum was set by Fire Flux Esports on day one, consistently securing top finishes, while POWR Esports made a strong impact on day two with aggressive plays and smart rotations. Throughout the stage, teams such as Regnum Carya and eArena demonstrated their resilience and adaptability, skillfully navigating high-pressure situations to place in the Top 3 for four of their matches. The MEA region also proved itself a powerhouse, with both Team Falcons and POWR Esports advancing to the Grand Finals. Surprisingly, last year’s reigning champions, Alpha7 Esports, were eliminated in this Survival Stage, ending their run in the tournament after a series of hard-fought matches, guaranteeing a new team will take the throne.
Showcasing their strategic brilliance, Horaa Esports earned an impressive 108 points, marking them as the top dogs of the Survival Stage. Along with seven other finalists from this stage, they have secured their spot in the Grand Finals.
The 16 top-performing teams to compete in the Grand Finals from tomorrow include:
- Horaa Esports
- Fire Flux Esports
- POWR Esports
- Regnum Carya
- eArena
- NS RedForce
- Team Falcons
- Yangon Galacticos
- Alter Ego Ares
- 4Thrives Esports
- DRX
- Weibo Gaming
- Alpha Gaming
- Team Secret
- TT Global
- IDA Esports
This Grand Finals will also feature a brand new theme song Smash!, a hype beat that will play once the SMASH ruleset is active and a team is just one Winner Winner Chicken Dinner away from overall victory. With the placements confirmed and schedule locked in, the 2025 PMWC Grand Finals weekend is set to be an exceptional display of top PUBG MOBILE Esports talent. As the second edition of the PUBG MOBILE World Cup (PMWC), and part of the Esports World Cup, these dedicated teams will be doubling down on their competitive edge, leaving everything on the battleground as they fight for the crown, and the lion’s share of the $3 million prize pool.
The post 2025 PUBG MOBILE WORLD CUP FINALISTS LOCKED IN AS 16 TEAMS MAKE THE CUT appeared first on European Gaming Industry News.
Asia
JBO Thailand Launches Esports World Cup Promotion

JBO, a well-established online gaming and entertainment platform, has announced an exciting new promotion tailored for the highly anticipated Esports World Cup 2025. Esports enthusiasts in Thailand now have a compelling opportunity to win up to 30,000 Jcoin by placing wagers on the thrilling “World Cup Qualifiers” matches. This shows JBO Thailand’s commitment to giving great value and fun experiences to all its players.
This exclusive event is ongoing and will conclude on August 24, 2025, at 23:59 (GMT+8). This period strategically aligns with the intensified global esports calendar, leading up to the Esports World Cup and its critical qualifying rounds. JBO Thailand is actively creating an immersive environment that allows fans to engage more deeply with preferred teams and competitive events. Participation in the promotion is straightforward. Players are simply required to place bets on eligible “Esports World Cup Qualifiers” matches through JBO’s designated esports betting providers, IM Esports and TF Esports. The promotion is conveniently accessible via the “Reward Corner” section on the JBO platform, ensuring a seamless and intuitive user experience for all participants.
At the core of this attractive offer is JBO’s innovative Jcoin reward system. Players who log in to JBO and achieve a weekly turnover exceeding 3000 in the Esports category will automatically qualify for Jcoin rewards. The reward system gives bigger prizes as you play more, with up to 30,000 Jcoin available each week.
JBO also ensures a smooth and secure experience through the easy-to-use JBO app available for both Android and iOS devices. With fast withdrawals and smooth gameplay, the platform is ideal for esports fans to enjoy and earn real rewards. JBO is trusted across Asia and has Dimitar Berbatov as its brand ambassador, showing it as a top sportsbook and esports operator.
The post JBO Thailand Launches Esports World Cup Promotion appeared first on European Gaming Industry News.
Compliance Updates
Oddin.gg Officially Registered with LOTBA as a Supplier in the City of Buenos Aires

Oddin.gg has been officially registered as a supplier by the Lottery of the City of Buenos Aires (LOTBA). This authorization clears the way for Oddin.gg to provide its end-to-end esports betting ecosystem—including its Odds Feed, Risk Management, BetBuilder, Widgets, and more—to licensed operators in the City of Buenos Aires. The milestone reinforces Oddin.gg’s strategic focus on supporting partners across Latin America.
LOTBA, the regulatory authority for online gaming within the Autonomous City of Buenos Aires, is well known for its rigorous compliance and technical standards. While the body manages licensing and enforcement, suppliers must undergo a formal registration process before providing services to local operators. Oddin.gg’s successful registration confirms that it has met all relevant technical, financial, and compliance requirements.
Juana Bischoff, Senior Business Development Manager LATAM at Oddin.gg, said: “Being officially registered with LOTBA marks an important step in Oddin.gg’s long-term commitment to the Latin American market. Esports is gaining real traction across the region, and we want operators in Buenos Aires—and beyond—to have the tools and insight to deliver a top-tier esports betting experience. We’re not just bringing leading technology—we’re bringing the local expertise and regulatory awareness needed to help our partners like Betsson and Jugadon grow.”
The post Oddin.gg Officially Registered with LOTBA as a Supplier in the City of Buenos Aires appeared first on Gaming and Gambling Industry in the Americas.
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