Canada
PointsBet Appoints Liam Roecklein as Senior Vice President of Content
PointsBet has announced the appointment of Liam Roecklein as the company’s new Senior Vice President of Content.
Roecklein previously served as the Senior Vice President & General Manager at Cheddar News, overseeing the live streaming financial news network’s content, growth, programming, production, and branded teams. He brings his expertise and strategic growth experience to PointsBet as the brand ramps up the creation of original content under the direction of recently named U.S. Chief Marketing Officer, Kyle Christensen.
Roecklein will oversee PointsBet’s overall content strategy for digital, social and traditional media, enhancing the consumer experience with the help of key partners such as NBC Sports, for whom PointsBet is the exclusive sports betting partner, and professional sports teams and leagues, including the NFL, NBA, NHL, MLB, and PGA Tour.
“PointsBet’s stable of talent and sports partnerships offers a treasure trove of untapped resources. The industry is just starting to embrace the assets available to create extraordinary content for use in traditional, online and social media. We are at the precipice of what’s to come. True to form for the brand, PointsBet will be at the forefront of attracting users and engaging them where they are,” Roecklein said.
“We are poised to do big things with Liam coming on board. His proven track record of growing businesses using content as a staple for building communities can’t be understated. This market is still so new to so many. We have a unique opportunity here to expand the sporting experience with our in-house technology and the NBC partnership, highlighting why PointsBet is the premier destination for bettors. Liam and his team will be at the center of this,” PointsBet U.S. CMO Kyle Christensen said.
While at Cheddar, Roecklein was an integral part of building the brand as the company’s fifth employee, playing a significant role in the company’s sale to Altice USA in 2019. Prior to Cheddar, Roecklein worked as an Executive Producer at Time Inc.
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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
BCLC
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.
The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.
‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.
‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’
AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’
Stay tuned for registration details early next year.
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