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The emergence of new gaming venues are accounting for 30 percent of Blueprint machine orders
Renewed market confidence, a strong product offering and the opening of new gaming ventures on the UK high street are all combining to help drive the sales of Blueprint digital machines, according to feedback from the brand, which is part of MERKUR UK.
Reflecting on the market dynamics David Purvis, Managing Director of Blueprint Operations, stated: “We went into the ACOS show on the back of a very successful quarter in which sales were 50 percent up on the same stage 12-months ago” he confirmed. ”We subsequently put a lot of care and resource into our presence at ACOS which included holding a virtual exhibition the week prior for those members of the industry who were unable or not comfortable with travelling to London and the investment that we made has certainly paid dividends.
“In the month following ACOS we have continued to take orders across the range. Significantly, customers know that despite the well documented supply chain issues and due to a combination of meticulous planning and the fact that Blueprint machines carry the Made In Germany badge we are not subject to the long transit times incurred when production is in the Far East. As it stands currently we are able to quote the normal delivery times which means that operators are able to invest in their existing premises and perhaps most significantly that new venues can open with a full complement of top earning Blueprint product and start to pay back on the investment made.”
He added: “Analysing the orders processed during and followingmOctober’s exhibition , some 30 percent of the total volume has come from operators launching new venues. Clearly the UK high street is undergoing a period of significant change and low stake, low prize gambling entertainment venues are bringing much needed life and energy to UK high streets.”
Blueprint’s new product offering comprises three cabinets which aim to extend the digital entertainment experience from the home environment into retail venues. The Ultramax Cat C features a seamless edge-to-edge gaming experience courtesy of the two 31.5” screens. The B3 Wave+ and Auroramax+ also feature large screens – the Wave+ has a 43” curved portrait screen with the Auroramax+ boasting two 32” HD screens. Both have a new 15.6” video play deck to deliver a more interactive experience and feature the QXI6000 Quad core PC for enhanced graphical performance and smooth gameplay. David Purvis concluded: “Looking ahead I think there’s a buoyancy and quiet confidence in the market. The high proportion of vacant premises sitting empty on the high street has led to a restructuring of shop rents and the emergence of a more leisure oriented retail experience all of which augurs well for the future.”
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Conferences
Win Systems presents at GAT Expo Cartagena its new generation of games designed to captivate players
Win Systems, a leading provider of technology solutions for the gaming and entertainment industry, will be showcasing its latest innovations at the upcoming GAT Expo Cartagena, taking place in Cartagena de Indias on March 25–26. Visitors can find the company at booth A7, where it will present its newest electronic roulettes, slot machines, and game packs designed to elevate player engagement and enhance operator performance.
Highlighting the lineup is Alpha Wing X, a hybrid title that merges online-style gameplay with on-floor interaction. Featuring high multipliers and dynamic mechanics, it’s designed to appeal to both regular players and new audiences seeking a modern, engaging experience.
Win Systems will also feature Neo Link Mystical, a pack including Cardinal Gods and Monkey Legend. These five-reel slots offer unique mechanics and bonus features, creating fresh opportunities for players to win throughout each session.
Another key offering is Neo Link Dynasty, which comprises Little China and Golden Lion. Maintaining a five-reel structure, the pack introduces diverse wild mechanics and bonus functionalities to enrich gameplay and expand prize potential.
The company’s portfolio is further enhanced by Beaver Builders Link, set in a vibrant forest where a community of beavers guides players toward big prizes. With multiple bonus features and multipliers, including the ability to trigger three bonuses simultaneously, the game delivers fast-paced, high-reward rounds.
Rounding out the showcase is Money Duck Link Power Zones, which revisits the rubber duck universe across four themes: Splash, Pirate, 7’s & Fruits, and Bell’s n Fruits. Featuring bold visuals and interactive bonus mechanics, the game allows up to three bonuses to activate at once, offering highly dynamic gameplay with strong winning potential.
Through these launches, Win Systems continues to expand its content portfolio with innovative games that blend entertainment, eye-catching design, and engaging mechanics to drive gaming-floor performance.
Attendees of GAT Expo Cartagena are invited to visit booth A7 to experience these games firsthand and meet the Win Systems team, who will provide an in-depth look at the company’s latest solutions for the sector.
For more details about Win Systems and its technology offerings, visit www.winsysgroup.com.
The post Win Systems presents at GAT Expo Cartagena its new generation of games designed to captivate players appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
23 Broadway
23 Broadway secures $3m seed funding to launch AI-powered user acquisition financing platform
23 Broadway has raised $3 million in Seed funding to drive the next phase of its growth and launch a fully integrated, AI-powered user acquisition financing platform.
The funding round was co-led by Betty and Will Ventures, with participation from 359 Capital, CEAS Investments, and Dave Bartman.
The company played a key role in helping Betty achieve an 18% market share in Ontario, leveraging its world-class performance marketing team and proprietary AI system, Atlas. Atlas predicts the optimal cost to acquire a customer and estimates their long-term value, allowing marketing spend to be deployed with precision.
With this new capital, 23 Broadway will integrate non-dilutive financing with its existing performance marketing and technology capabilities, offering a single, streamlined solution for user acquisition.
Jordan Tuch, CEO of 23 Broadway, said: “23 Broadway is reimagining user acquisition financing by not only providing capital but deploying it through proprietary technology and performance marketing expertise. We’ve created a model that empowers businesses to scale faster without needing to build complex technology or marketing infrastructure themselves. The ability to use AI and execute bids based on a customer’s predicted lifetime value means we can deploy capital far more efficiently. That combination of predictive intelligence and funding creates a powerful growth engine for our partners.”
The company’s strategy centers on combining in-house technology with performance marketing expertise to deliver a differentiated, durable user acquisition financing solution. Growth-stage businesses gain access to dedicated capital for customer acquisition without giving up equity, while also benefiting from advanced marketing execution across major advertising platforms like Google Ads.
The funding will support further development of Atlas and enhance 23 Broadway’s predictive modeling capabilities. Additional priorities include creating new AI-driven tools to strengthen retention marketing for gaming companies and onboarding more partners seeking scalable user acquisition financing solutions.
The post 23 Broadway secures $3m seed funding to launch AI-powered user acquisition financing platform appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Conferences
Win Systems presents at GAT Expo Cartagena its new generation of games designed to captivate players
Win Systems, a leading technology provider for the gaming and entertainment industry, will participate in the upcoming edition of GAT Expo Cartagena, to be held in Cartagena de Indias on March 25 and 26. The company will be present at booth A7, where it will showcase its latest developments in electronic roulettes, slot machines, and a selection of new games designed to enhance the player experience and maximize operator performance.
Among the most notable launches is Alpha Wing X, a title that combines elements of online gaming with the on‑floor experience, offering a dynamic and modern gameplay with high multipliers and mechanics designed to attract both regular players and new audiences.
The company will also present Neo Link Mystical, a pack that includes the games Cardinal Gods and Monkey Legend. Both titles offer five‑reel slots with special mechanics and bonus features that add dynamism and new opportunities for prizes throughout the session.
Another featured product will be Neo Link Dynasty, which includes the games Little China and Golden Lion. This pack maintains the five‑reel slot structure while incorporating different wild mechanics and bonus functionalities that enrich the gaming experience and expand prize potential.
The lineup is completed with Beaver Builders Link, a game set in a colorful forest where a community of beavers invites players to build big prizes through multiple bonus features and multipliers. Additionally, its three bonuses can be triggered simultaneously, generating highly dynamic rounds with strong winning potential.
Finally, Win Systems will present Money Duck Link Power Zones, bringing back the universe of rubber ducks across four unique themes: Splash, Pirate, 7’s and Fruits, and Bell’s n Fruits. With vibrant visuals and bonus mechanics that multiply prizes when completing marked zones on the reels, the game allows up to three bonuses to be activated simultaneously, offering rounds with high reward potential.
With these launches, Win Systems continues expanding its content portfolio with innovative proposals that combine entertainment, appealing design, and mechanics aimed at boosting gaming‑floor performance.
Visitors to GAT Expo Cartagena will be able to discover these and other innovations at booth A7, where the Win Systems team will personally present its latest solutions for the sector.
For more information about Win Systems and its cutting‑edge technological solutions, visit www.winsysgroup.com.
The post Win Systems presents at GAT Expo Cartagena its new generation of games designed to captivate players appeared first on Americas iGaming & Sports Betting News.
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