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KX Named Official Supplier Of Real-time Data Analytics To Alpine F1 Team In Global Partnership Agreement
Alpine F1 Team is pleased to partner with KX, a worldwide leader in real-time streaming analytics.
– KX will become the team’s official supplier of real-time analytics software and services.
– The announcement comes after an 18-month project where the KX streaming analytics platform was deployed across the entire Alpine F1 Team organization.
– Alpine F1 Team looks forward to working with KX to enable real-time data capture and analysis of millions of data points to perform ahead of the competition.
LONDON, Aug. 2, 2021 /PRNewswire/ — KX, a worldwide leader in real-time streaming analytics, today announced a partnership with Alpine F1 Team as official supplier of real-time analytics software and services. The KX technology enables real-time data capture and analysis of millions of data points across thousands of sensors for split-second decision-making during races, as well as for off-track operational improvements.
The announcement comes after an 18-month project where the KX streaming analytics platform was deployed across the entire Alpine F1 Team organization, in France for the power unit and in the UK for chassis and transmission. KX software is used to capture and analyze data across driver simulators, wind-tunnels, dynometers, telemetry instruments and sensors. With its ultra-high performance, extreme low latency and incredibly small footprint, the KX platform can capture, analyse, model and visualize track data faster than a live video stream can be broadcast from a race.
The KX logo will appear on Alpine F1 Team’s garage environment, symbolising the official kick-off of this multi-year, multi-faceted relationship.
Laurent Rossi, Chief Executive Officer, Alpine: “We are delighted to welcome on board KX to the Alpine family. In a sport where winning is measured in fractions of a second, this partnership will help Alpine F1 Team perform ahead of the competition. We look forward to working with them as we collectively strive for greater performance in all areas.”
Nathan Sykes, Business Systems and Data Science Director, IT Enstone, Alpine F1 Team: “In such a highly technical and highly regulated sport, the ability to make faster and better decisions is a game changer. The relationship we have with KX has matured over the last few years and the power of their advanced sub-second analytics and maths engine running in our Azure cloud, has consolidated its position as our tool of choice for our holistic data science platform. KX delivers true end-to-end real-time analytics with unrivalled speed of data ingestion and capture, advanced modelling and predictive analysis as well as visualization of insights. This means we can spot and react to problems before they happen and identify opportunities to increase performance, all in milliseconds. We’re already seeing significant benefits from using the KX platform and we’re looking forward to scaling up the deployment to continue driving the team forward.”
Gerry Buggy, Chief Strategy and Product Officer KX: “We are excited to be working with Alpine F1 Team to help them enhance on-track and operational performance through real-time data analytics. This partnership strengthens our existing relationship, and we look forward to developing the platform to drive on and off-track success.”
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18th Federal Civil Court of the Federal District blocks enforcement of Brazilian registration No. 501759803 after action by Aviator Studio Brazil.
A Federal Court in Brazil has ordered the suspension of Spribe’s trademark registration for “Aviator,” preventing the company from relying on exclusivity rights tied to Brazilian trademark registration No. 501759803 until a final judgment is issued.
The decision was issued by the 18th Federal Civil Court of the Federal District, following legal action brought by Aviator Studio Brazil. Aviator Studio said the court recognized the strength of its claims on the grounds of invalidation of Spribe’s trademarks.
According to Aviator Studio, the case centers on evidence that the Aviator trademark was created and used years before Spribe obtained trademark protection in Brazil. The company said the court acknowledged evidence that the Aviator brand originated in Georgia in 2016 and was formally registered there in 2018.
The court also took note of prior judicial decisions in Georgia that, according to Aviator Studio, invalidated Spribe’s registration of the Aviator trademark and confirmed the rights of the original trademark owner.
“This decision represents an important step in protecting the Aviator brand and enforcing intellectual property rights internationally. In practical terms, this means that, until the final resolution of the Spribe’s trademark invalidation proceedings, Spribe will no longer be able to continue it’s disruptive practices against operators, including sending threatening letters or initiating legal actions related to the use of Aviator Studio’s trademark.” comments George Pruidze, CEO of Aviator Studio. “We remain committed to defending the integrity of the Aviator brand and ensuring that its legitimate ownership is recognized across all jurisdictions.”
The post Brazil federal court suspends Spribe’s Aviator trademark rights pending final ruling appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Aviator Studio
Aviator Studio Secures Significant Legal Victory in Brazil as Federal Court Suspends Spribe’s Aviator Trademark Rights
Aviator Studio has achieved a significant legal victory in Brazil after a Federal Court ordered the suspension of Spribe’s trademark registration for “Aviator,” recognizing the strength of Aviator Studio’s claims related to the grounds of invalidation of Spribe’s trademarks.
The decision, issued by the 18th Federal Civil Court of the Federal District, prevents Spribe from relying on the exclusivity rights arising from Brazilian trademark registration No. 501759803 until a final judgment is rendered.
The ruling follows legal action brought by Aviator Studio Brazil, which demonstrated that the Aviator trademark had been created and used years before Spribe obtained trademark protection in Brazil. The court acknowledged evidence showing that the Aviator brand originated in Georgia in 2016 and was formally registered there in 2018, years before Spribe’s Brazilian registration.
Importantly, the court also took note of previous judicial decisions in Georgia that invalidated Spribe’s registration of the Aviator trademark and confirmed the rights of the original trademark owner.
“This decision represents an important step in protecting the Aviator brand and enforcing intellectual property rights internationally. In practical terms, this means that, until the final resolution of the Spribe’s trademark invalidation proceedings, Spribe will no longer be able to continue it’s disruptive practices against operators, including sending threatening letters or initiating legal actions related to the use of Aviator Studio’s trademark.” comments George Pruidze, CEO of Aviator Studio. “We remain committed to defending the integrity of the Aviator brand and ensuring that its legitimate ownership is recognized across all jurisdictions.”
Aviator Studio will continue pursuing all available legal measures to safeguard its intellectual property rights and protect the integrity of the Aviator trademark worldwide.
The post Aviator Studio Secures Significant Legal Victory in Brazil as Federal Court Suspends Spribe’s Aviator Trademark Rights appeared first on Americas iGaming & Sports Betting News.
The Esportes Gaming Brasil activation aired in two five-minute slots after Brazil’s opening match, alongside a broader SBT sponsorship and bar program.
Esportes da Sorte aired a World Cup-themed activation on Times Square’s large-format screens in New York on 13 and 14 June 2026, following Brazil’s opening match of the tournament. The campaign ran in two continuous five-minute slots and prompted passers-by to sing the chant: “I am Brazilian, with great pride and great love”.
The Times Square creative featured singer Léo Santana and a group of brand ambassadors and influencers named by the company as Carlinhos Maia, Bruno Formiga, Luisinho Freitas and Raul Erlich, who are producing tournament coverage from the US.
The activation was placed by Esportes Gaming Brasil, the holding group behind Esportes da Sorte, Lottu and Onabet. The company said the New York placement formed part of a wider multi-platform World Cup strategy spanning advertising, live activations and real-time content.
Esportes Gaming Brasil is an official sponsor of the tournament broadcasts on SBT, with planned visibility across free-to-air TV, the +SBT streaming platform, N Sports and digital channels. In Brazil, the group said it is also running activations across approximately 130 bars in cities including São Paulo, Recife, Salvador, Belo Horizonte and Fortaleza.
The company is also running two national campaigns during the World Cup period: “Cheer Like a Corinthian” and “Call-Up”.
The post Esportes da Sorte runs World Cup fan chant spot on Times Square screens appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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