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KX Named Official Supplier Of Real-time Data Analytics To Alpine F1 Team In Global Partnership Agreement

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Alpine F1 Team is pleased to partner with KX, a worldwide leader in real-time streaming analytics.

–  KX will become the team’s official supplier of real-time analytics software and services.

–  The announcement comes after an 18-month project where the KX streaming analytics platform was deployed across the entire Alpine F1 Team organization.

–  Alpine F1 Team looks forward to working with KX to enable real-time data capture and analysis of millions of data points to perform ahead of the competition.

LONDONAug. 2, 2021 /PRNewswire/ — KX, a worldwide leader in real-time streaming analytics, today announced a partnership with Alpine F1 Team as official supplier of real-time analytics software and services. The KX technology enables real-time data capture and analysis of millions of data points across thousands of sensors for split-second decision-making during races, as well as for off-track operational improvements.

The announcement comes after an 18-month project where the KX streaming analytics platform was deployed across the entire Alpine F1 Team organization, in France for the power unit and in the UK for chassis and transmission. KX software is used to capture and analyze data across driver simulators, wind-tunnels, dynometers, telemetry instruments and sensors. With its ultra-high performance, extreme low latency and incredibly small footprint, the KX platform can capture, analyse, model and visualize track data faster than a live video stream can be broadcast from a race.

The KX logo will appear on Alpine F1 Team’s garage environment, symbolising the official kick-off of this multi-year, multi-faceted relationship.

Laurent Rossi, Chief Executive Officer, Alpine: “We are delighted to welcome on board KX to the Alpine family. In a sport where winning is measured in fractions of a second, this partnership will help Alpine F1 Team perform ahead of the competition. We look forward to working with them as we collectively strive for greater performance in all areas.”

Nathan Sykes, Business Systems and Data Science Director, IT Enstone, Alpine F1 Team: “In such a highly technical and highly regulated sport, the ability to make faster and better decisions is a game changer. The relationship we have with KX has matured over the last few years and the power of their advanced sub-second analytics and maths engine running in our Azure cloud, has consolidated its position as our tool of choice for our holistic data science platform. KX delivers true end-to-end real-time analytics with unrivalled speed of data ingestion and capture, advanced modelling and predictive analysis as well as visualization of insights. This means we can spot and react to problems before they happen and identify opportunities to increase performance, all in milliseconds. We’re already seeing significant benefits from using the KX platform and we’re looking forward to scaling up the deployment to continue driving the team forward.”

Gerry Buggy, Chief Strategy and Product Officer KX: “We are excited to be working with Alpine F1 Team to help them enhance on-track and operational performance through real-time data analytics. This partnership strengthens our existing relationship, and we look forward to developing the platform to drive on and off-track success.”

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LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva

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With the release of a dynamic promotional video starring its ambassador, Simon Msuva, LEONBET continues a new chapter in its partnership with the Tanzanian national team forward.

Filmed in Tanzania, the campaign captures the energy of local football culture and highlights Msuva’s personality both on and off the pitch. One of the key moments of the video features the famous “Msuva Flip”- the player’s signature goal celebration, a backflip that fans immediately recognise whenever he scores.

The video is fast-paced and vibrant, reflecting the passion of Tanzanian football fans.The campaign also features Baraka Mpenja, a well-known sports commentator and voice of Tanzanian football, who brings additional authenticity and connection to the local audience.

Simon Msuva is known not only for his performances on the field but also for his strong charisma. According to the production team, he quickly immersed himself in the filming process and brought the same vibrant energy and character that fans associate with his game.

During the recent season, Msuva has scored several memorable goals that drew attention from fans and sports media alike. That excitement and emotion became the foundation for the new campaign.

“This campaign is part of our broader strategy to get closer to sports fans and build a stronger emotional connection with our audience. Working with talents like Simon Msuva allows us to speak the same language as the fans and be present where their passion is.” said Jérôme J. D., Regional Director of Operations.

The video continues the collaboration between LEONBET and Tanzanian national team captain Simon Msuva and supports the brand’s ongoing engagement with football fans in Tanzania.

The post LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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BetConstruct AI

BetConstruct AI Showcases Full Platform at SiGMA South America 2026

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BetConstruct AI, a global iGaming platform provider, will present its full ecosystem at Stand N150 during SiGMA South America 2026, taking place from April 7–9 in São Paulo, Brazil.

With South America rapidly emerging as one of the most dynamic iGaming regions, BetConstruct AI is positioning itself as a key partner for operators looking to scale efficiently and competitively. The company delivers a vast offering, including over 140,000 pre-match events, 90,000+ live matches monthly, and 45,000+ casino games from 350+ providers.

One Platform, Multiple Growth Drivers

Visitors to Stand N150 will experience live demos across six core solution areas:

Acquisition, Content & Entertainment
A comprehensive offering spanning sportsbook, casino aggregation, affiliate marketing through Affigates, and six flexible front-end solutions, including crypto-ready platforms.

Payments & Licensing
With 500+ payment integrations and a fully managed licensing service, BetConstruct AI enables operators to enter regulated South American markets with confidence and compliance.

Retention & CRM
AI-powered CRM tools predict churn up to 14 days in advance, identify high-value players early, and automate personalized engagement across multiple channels. A game recommendation engine further enhances player activity and revenue potential.

Risk Management
The Umbrella AI system combines sportsbook and casino risk, AML, and responsible gaming into a unified solution. Advanced tools detect fraudulent behavior early and forecast negative-value players well in advance.

Operational Services
End-to-end support includes licensing, digital marketing, CRM management, trading, risk control, and infrastructure protection.

BetConstruct AI Poker
A flexible B2B poker network offering turnkey, white-label, or API integration, supported by strong liquidity, built-in security, and Web3-ready infrastructure.

World Cup-Focused Engagement Tools

To help operators maximize opportunities around the 2026 World Cup, BetConstruct AI is introducing two zero-cost promotional solutions:

Powerfull (Pre-Tournament Campaign)
A challenge-based campaign running before kickoff, rewarding players with Free Bets that accumulate and activate during the tournament—driving engagement, reactivation, and cross-product activity.

Bet on League (In-Tournament Hub)
A fully integrated World Cup hub featuring standings, schedules, and interactive tools that convert fan engagement into betting activity. It includes AI-powered bet suggestions and requires no additional development or fees.

Beyond the Expo

In addition to the exhibition, BetConstruct AI will host an exclusive Harmony ChoiceMe event on April 7 at Tetto Lounge in São Paulo, offering industry leaders a premium networking environment.

As the South American market accelerates, BetConstruct AI invites operators to visit Stand N150 to explore how its platform, tools, and expertise can drive the next phase of growth.

The post BetConstruct AI Showcases Full Platform at SiGMA South America 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva

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leonbet-shares-a-new-campaign-with-tanzanian-ambassador-simon-msuva

With the release of a dynamic promotional video starring its ambassador, Simon Msuva, LEONBET continues a new chapter in its partnership with the Tanzanian national team forward.

Filmed in Tanzania, the campaign captures the energy of local football culture and highlights Msuva’s personality both on and off the pitch. One of the key moments of the video features the famous “Msuva Flip”- the player’s signature goal celebration, a backflip that fans immediately recognise whenever he scores.

The video is fast-paced and vibrant, reflecting the passion of Tanzanian football fans.The campaign also features Baraka Mpenja, a well-known sports commentator and voice of Tanzanian football, who brings additional authenticity and connection to the local audience.

Simon Msuva is known not only for his performances on the field but also for his strong charisma. According to the production team, he quickly immersed himself in the filming process and brought the same vibrant energy and character that fans associate with his game.

During the recent season, Msuva has scored several memorable goals that drew attention from fans and sports media alike. That excitement and emotion became the foundation for the new campaign.

“This campaign is part of our broader strategy to get closer to sports fans and build a stronger emotional connection with our audience. Working with talents like Simon Msuva allows us to speak the same language as the fans and be present where their passion is.” said Jérôme J. D., Regional Director of Operations.

The video continues the collaboration between LEONBET and Tanzanian national team captain Simon Msuva and supports the brand’s ongoing engagement with football fans in Tanzania.

The post LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva appeared first on Americas iGaming & Sports Betting News.

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