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Gaming Corps partners with market leader pioneer Betsson Group

Published

5 years ago

July 23, 2021

Swedish game developer Gaming Corps has announced a partnership agreement with market-leading iGaming pioneer Betsson Group. The agreement incorporates development of
an exclusive casino game, bespoke adaptation of the upcoming iJect series of Multiplier Games based on crypto crash game functionality for several Betsson Group brands, as well as distribution of Gaming Corps’ complete iGaming portfolio via aggregator iSoftbet.

Publicly listed Swedish game developer Gaming Corps has entered into a comprehensive partnership agreement with iGaming pioneer Betsson Group. The agreement is chiefly comprised of three parts, the first of which concerns distribution of Gaming Corps’ complete iGaming portfolio to Betsson Group’s fully and partially owned online casinos under brands such as Betsafe, Europebet and NordicBet. The second part concerns the bespoke adaption of upcoming Multiplier Games as well as upcoming Blackjack games for several of the Betsson Group brands. The Gaming Corps Multiplier Games are fast casino games inspired by crypto currency crash games, on route to being launched under the new product brand iJect. The third part concerns bespoke development of a new type of game which will be offered exclusively via Betsson Group online casinos.

“Gaming Corps is demonstrating real innovation with their iGaming portfolio. The upcoming Table Games and iJect series of Multiplier Games resonates with how Betsson Group sees the industry going forward, and together I believe we can position ourselves at the forefront of this development. In addition, we are impressed with the speed at which Gaming Corps has been able to develop new products which has led to partnering on creating an exciting new type of game. It will be interesting to follow how this cooperation unfolds and I am confident that we will build market value for both parties.” says Paul Malt, Head of Games, Betsson Group.

“This agreement constitutes a significant milestone in Gaming Corps’ development and is evidence that the products we have chosen to invest in are leading the Company on the right path. We are incredibly pleased to be entering into a partnership with one of Europe’s leading iGaming companies, a player responsible for driving the industry forward over the course of many years, having left a significant imprint on it, not least here in Sweden. Now we are given the opportunity to not only offer our games to all of Betsson Group’s many players around the world but also, in collaboration with a tremendously industry-savvy team, develop the next generation of casino games. That is a challenge I know our talented team members will meet. I would like to thank Betsson Group for good cooperation, we look forward to working on many exciting projects together in the future.” says Juha Kauppinen, CEO, Gaming Corps.

The agreement furthermore includes some exclusivity for Betsson Group on Gaming Corps’ upcoming iJect series of Multiplier Games in Italy and Georgia. Distribution of the full Gaming Corps portfolio will be carried out via iSoftbet’s Game Aggregation Platform (GAP).

“As we continue to develop our product portfolio, I believe Gaming Corps is on the right track of offering the type of innovation that large operators are looking for in an increasingly saturated market. With our upcoming products we have let gamification lead the way, and that represents the core of this new partnership with Betsson. I am very excited to get
started on our collaboration.” says Alex Lorimer, Head of Business Development, Gaming Corps

Related Topics:Juha Kauppinen latest-news

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Vegangster Powers Reels Points, the New Coin-Based Loyalty System on Reels.io

Published

11 minutes ago

April 30, 2026

Wladimir P.

Reels.io has added Reels Points, a new loyalty layer powered by Vegangster. Players earn coins by playing casino games or placing bets. Coins can be tracked in the player profile and redeemed in the Vegangster-powered Lootbox Shop.

Two bigger steps are next. The first is on-platform: coins will soon be spendable across a selection of games as in-play credit, opening up a second use case beyond the Lootbox Shop. The second is on-chain. Reels.io is heading toward a $REELS Token Generation Event, at which point accumulated Reels Points will convert into Reels Tokens, a publicly traded cryptocurrency.

That turns the loyalty layer into a stake in the brand itself, and gives players a real choice along the way: spend coins now on lootboxes and in-game perks, or stack them for the token conversion later.

The system is 100% Vegangster-developed and currently available only on Reels.io. It will roll out to select partners first, then be offered to all Vegangster clients, with the crypto layer as an optional component depending on each operator’s market.

Michael Oziransky, Chief Product Officer at Vegangster, commented: “Reels.io is the kind of brand that pushes a system to its limits, which is exactly why we wanted them as the first deployment. They are running the points layer and the Lootbox Shop now, with in-game spending and a token conversion already mapped out. What works for them sets the bar for the version we roll out across the rest of our network.”

The Reels.io launch is the first deployment of what Vegangster sees as a long-term loyalty product. With the points layer live, the Lootbox Shop active, and a clear path toward in-game spending and token conversion, the system is built to grow with the brands running it.

About Reels.io

Reels.io is an online casino and sportsbook offering a wide library of slots, table games, live dealer content, and sports and esports markets, along with regular rewards and promotions for active players.

About Vegangster

Vegangster provides a full iGaming platform built for speed, scale, and operator control. Its turnkey, white-label, and sweepstakes solutions bring casino and sportsbook content, payments, CRM, compliance, and social features together in one mobile-first system. With Vegangster, operators can launch quickly and grow with confidence.

The post Vegangster Powers Reels Points, the New Coin-Based Loyalty System on Reels.io appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Latest News

N1 SEO Traffic Cup: final results coming soon

Published

11 minutes ago

April 30, 2026

Wladimir P.

n1-seo-traffic-cup:-final-results-coming-soon

N1 SEO Traffic Cup — the first tournament in the N1 Traffic Cups series is coming to an end, with April 30 as the final day of the promo. Over the 2 months, around 300 teams joined the promo, driving SEO traffic to N1 Partners’ casino and betting brands.

Participants competed not only on volume, but also on efficiency, strategic thinking, and scaling. The more brands a partner drove traffic to, the higher their coefficient for score calculation was. The final results depend entirely on each team’s own performance — that makes the tournament fair and engaging.

The winners will be announced by May 10. In this article, you’ll find out which brands delivered the strongest results in the N1 SEO Traffic Cup, along with key trends in working with this traffic source.

N1 SEO Traffic Cup: Wrap-Up

The N1 Partners expert team answered the hottest questions about the tournament wrap-up — insights that can be valuable for partners who keep running SEO traffic to N1 brands.

1. Which brands showed the best performance during the tournament?

Several brands clearly stood out:

HollyWin
Slot Mafia
Lucky Hunter
RollXO
Slot Lounge

2. What do the tournament results say about the current state of SEO traffic in iGaming?

The key takeaway: SEO remains one of the core channels in iGaming. However, it’s evolving and adapting in response to Google updates. This is no longer about writing articles and getting traffic — it’s about systematic unit economics management.

An interesting point — the tournament mechanics focused not on volume, but on efficiency (FTD + coefficients). This clearly shows that iGaming SEO is shifting from mass traffic to controlled performance.

It’s also worth noting that the rule “There are no fixed winners — KPI execution matters more than leaderboard position” gave every participant a real shot at top prizes, while competitors’ results served as additional motivation for growth.

3. What key trends did you observe among top participants?

Several major trends stood out:

Multi-brand strategy = a must-have
Top performers don’t rely on a single offer — they build strategies around a portfolio of brands. This proves that SEO is moving closer to media buying.
Aggregators, comparison pages, and multi-intent pages are effective
Among the top-performing approaches: offerwall pages, cross-brand strategies, and parasite SEO.

Stay tuned for updates on the N1 SEO Traffic Cup from N1 Partners to find out who landed in the prize tiers and what rewards the top teams received — final results will be announced separately by May 10.

And this isn’t the end — a new tournament from the N1 Traffic Cups series will start very soon. Follow the announcements not to miss your chance and jump back into the competition, sharpen your skills, as well as compete for even bigger prizes.

N1 Partners is: