Canada
Amazing Trends that are Set to Transform the Gambling and Casino Industry in 2021
The year 2020 has made it to the history books when the COVID-19 pandemic has pushed the entire world into a recession. It hit many industries that even some of the well-established businesses have to shut down. However, it is not the case for the gambling and casino industry.
The gambling and casino industry grows as an increasing number of online casinos, and gambling sites appear on the market. These sites are generating high revenues despite the world’s current situation.
More people turn to their hand-held devices for entertainment, such as gambling and betting. Top it up with huge technological upgrades and user experience. Below are the trends transforming the gambling and casino industry in 2021.
Mobile technology
Gaming on mobile devices has brought casino games and other gambling sites closer to players than ever. In developed countries where virtually everyone owns a mobile device, gambling is at their fingertips. With blazing WiFi speeds of 4G and soon 5G with unlimited data packages, free online casino apps are being downloaded to virtually all smartphones and other devices.
Most players prefer playing on their mobile devices as it allows them to play anytime and anywhere. They don’t have to spend on expensive computers or wait for the boot up before they can start playing. Moreover, they can play quick games with their mobile devices while watching tv, sitting on the bus, or at the park while watching their kids playing around.
More than 50% of all gambling is done on mobile devices, and it wouldn’t be a surprise if mobile gambling becomes more common shortly.
Artificial intelligence
AI or artificial intelligence has been solving many problems and saving humans from tons of working hours in the casino and gambling industry. The AI is being used in:
Chatbots: Customers don’t have to wait in line for customer support to answer their queries. AI chatbots can solve any complicated issues.
Anti-scammers: Sadly, many players are still trying to abuse the online casinos and other players by using different apps or bots to gain unfair advantages. AI can find these individuals and kick them out of the site.
Customer behavior analysis: AI can analyze the players’ preferences to offer them the best solutions and options on a personalized approach. AI can determine the types of promotions it can offer to each player, making their user experience less frustrating and more interesting.
Enhances game processes: AI can detect any problem within the game and inform the developer.
VR and AR changes the user experience
Virtual reality and augmented reality have created a lot of impact on the industry of gaming. Online casinos use technologies to offer their players “complete immersion” within the game, taking their user experience to a higher level.
Through VR and AR, gamers can visit a casino, play games like slot machines, and interact with other players in real-time without going out of their homes.
The blockchain technology
Transactions made using cryptocurrency are currently the fastest and the safest mode of payment. Players don’t have to use their bank, credit/debit card account information if they pay via blockchain.
Moreover, blockchain utilizes non-editable and timestamped record blocks that a group of computers manage, making it impossible to hack. It also provides transaction transparency with high limits and less transaction costs.
Gambling legislation
The past years have seen many changes in gambling legislation. Many countries have become open to gambling operations that offer them a good amount of tax income from their revenues. Moreover, its legalization allows it to become safer and more regulated.
Since the emergence of gambling sites and online casinos, the popularity of the gambling industry keeps on rising every year. Moreover, the pandemic had pushed the technological improvements further and made many changes in the legislation.
While the year 2021 is still struggling for many industries, the gambling and casino industry remains unaffected. Instead, it keeps on prospering despite all the challenges that the world is currently facing.
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Alberta Gaming
Edmonton Elks, Play Alberta Connect on New Partnership

Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.
The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.
“We couldn’t be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field – it’s about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, we’re creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,” said Elks President and CEO Chris Morris.
The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.
“Since Play Alberta’s launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,” said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.
The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmonton’s home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.
The post Edmonton Elks, Play Alberta Connect on New Partnership appeared first on Gaming and Gambling Industry in the Americas.
BCLC
BCLC Celebrates its 40th Anniversary With New Scratch & Win that Lets Winners Give Back

BCLC has launched a Scratch & Win ticket that is a win-win for both the Top Prize winner and their registered B.C. charity of choice.
The Greater Good Giveaway ticket offers a Top Prize of $10,000 for the winner and $10,000 for their registered charity of choice, selected from a list of British Columbia charities on CanadaHelps.
Thomas D’Cruz from Richmond is the first Top Prize winner for Greater Good Giveaway. D’Cruz selected the B.C. Children’s Hospital Foundation to receive the $10,000 charity prize, sharing that he “wanted to help children.” The winning ticket was purchased at Walmart on Alderbridge Way in Richmond.
There are over 12,000 registered B.C. charities on CanadaHelps for Top Prize winners to select from that support a variety of different causes, including arts and culture, education, social services and more.
“At BCLC, we believe that when we share the wins, we feel more connected to each other, our communities and our province,” says Natasha Questel, BCLC Chief Social Purpose Officer and Vice President of Marketing. “Our players have shared that they are interested in different types of prizing that go beyond a dollar amount, so as we celebrate our 40th anniversary we’re thrilled to launch the Greater Good Giveaway – a ticket that allows our players the chance to support causes that resonate deeply with them, and aligns strongly with our social purpose – to generate win-wins for the greater good.”
Greater Good Giveaway tickets are $2 each and are available for purchase at lottery retailers across the province. For full details on the Greater Good Giveaway ticket, including how to play, please visit our website.
In 2024, B.C. lottery players have redeemed more than $137 million in winnings from Scratch & Win.
Since 1985, BCLC has delivered more than $29 billion to the provincial government to support communities, provincial programs and services, charities and major events that have helped shape B.C.
The post BCLC Celebrates its 40th Anniversary With New Scratch & Win that Lets Winners Give Back appeared first on Gaming and Gambling Industry in the Americas.
Adam Fonsica Co‑Founder & COO at Random State
Random State obtains Ontario iGaming licence

Random State (“RS”), the Swedish studio behind next‑generation iLottery and multiplayer bingo content, has been granted a Gaming‑Related Supplier – Manufacturer licence by the Alcohol and Gaming Commission of Ontario (AGCO). The approval, effective 14 May 2025, authorises RS to offer its games and platform services to licensed operators across Ontario.
“Securing the Ontario licence is a milestone our entire team has worked tirelessly toward,” said Adam Fonsica, Co‑Founder & COO at Random State. “Ontario not only validates the quality and integrity of our technology; it provides a launchpad for our broader North‑American expansion. We can’t wait to introduce our eInstant titles and multiplayer bingo hub to Ontario players later this year, together with a soon‑to‑be‑announced operator.”
The licence clears the way for RS to roll out its full product portfolio in Ontario:
Interactive eInstants – instant‑win games that re‑imagine traditional lottery mechanics with modern gameplay and rich visuals.
Multiplayer bingo – a complete suite of 90-, 75-, 80/60/40‑ and 30‑ball variants, featuring progressive jackpots, Pot Booster and real‑time chat hosting.
Turn‑key iGaming platform – advanced Player Account Management (PAM), certified RNG, gamification engine and a WYSIWYG game‑configuration tool that lets operators launch new games in minutes.
Random State expects its first Ontario go‑live in Q3 2025, delivering both eInstants and multiplayer bingo on day one.
The post Random State obtains Ontario iGaming licence appeared first on Gaming and Gambling Industry in the Americas.
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