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Gambling Business Group Appoints Steve Sharp as Chairman

Published

5 years ago

January 25, 2021

Reading Time: 2 minutes

British cross-sector organisation Gambling Business Group has appointed Steve Sharp, an executive with Gauselmann Group’s UK arm, as its new chairman.

Steve is having 40 years of experience in the gambling industry. He has gained an unrivalled breadth of experience representing high profile organisations including Global Draw/SG, Inspired Gaming Group, Stanleybet Group and Leisure Link.

Peter Hannibal, chief executive of Gambling Business Group, said: “With over four decades in UK gambling and from humble beginnings as a Service Engineer, through to clocking up some 13-years working with SG Gaming – formerly Global Draw – Steve has accumulated a wealth of knowledge and experience touching most, if not all gambling products and services. That same breadth of insight and knowledge also underpins his current role working across the Gauselmann UK owned brands active across the AGC, Bingo and Pub sectors.

The industry is facing arguably its most challenging year on record for both consumer-facing brands and the business supply chain which has been largely overlooked by the government support measures during Covid. Added to this we have what is the increasingly toxic negative narrative being driven by groups lobbying against the industry and of course the government’s review of the 2005 Gambling Act which itself represents a once in a generation opportunity to bring gambling up to speed with other sectors in the entertainment and retail space.

There has never been a more crucial time for the Gambling Business Group to ensure that members’ interests are represented through evidence-based arguments and a compelling vision for the future. I welcome Steve to the role of GBG Chair and the opportunity to draw on his cross-sector experience as we navigate these unprecedented challenges.”

Steve Sharp said: “The Gambling Business Group has recorded some notable achievements since its formation seven years ago and it has done so by bringing a strategic approach to the development of the industry and also to its engagement with government.

I am honoured to be named as GBG Chairman and I look forward to bringing my hands-on, 40+ year career experience including my current role with Gauselmann UK to the task. The Review of Gambling is a seminal opportunity which we cannot waste. It provides a chance to re-set the gambling entertainment proposition that we are able to provide consumers set against a robust commitment to safe gambling which is at the heart of everything GBG members do.”

Formula 1

PlayamoPartners brings Formula 1 Precision to iGB Affiliate Barcelona 2026 — Visit Booth 81-M10.

Published

5 hours ago

January 14, 2026

Wladimir P.

playamopartners-brings-formula-1-precision-to-igb-affiliate-barcelona-2026-—-visit-booth-81-m10.

Barcelona, January 20–21, 2026 — At iGB Affiliate Barcelona, PlayamoPartners invites industry leaders to experience an affiliate program built on discipline, precision, and stability — a philosophy closer to Formula 1 than to show business. Because speed without a system is a risk, and long‑distance victories are won by control and consistency.

Meet the Program That Runs on Timing, Control, and Accountability

This year at Fira Barcelona Gran Via, PlayamoPartners will be at Booth 81-M10 with a program engineered for performance under pressure. The PlayamoPartners × TAG Heuer × Formula 1 alignment is not a “collaboration” — it’s a statement of approach: master the clock, execute with accuracy, own the result.

What to Expect at Booth 81-M10

Beyond offers and conversations, the stand is a live demonstration of service as a ritual — where premium is the standard of execution, not a marketing trick.

Butler-Led Service: Guests are welcomed by a real butler and guided through a streamlined experience designed for clarity and confidence at every touchpoint.
Code of Honor: An invitation-only club where recognition is earned by level. Become part of the Code by inscribing your partnership values in the Book of Honor at the stand — your commitment becomes your entry to win MacBook Air, iPhone 17 Air, and AirPods Max headphones. VIP partners reinforce their status with TAG Heuer timepieces.
House of PlayamoPartners: The space extends this logic with a photo mirror that captures the moment of entry — not for noise, but as a mark of belonging to a system where premium is the baseline, not a marketing trick.
Gifts as House Rules: In our House, gifts are customary. Snap your photo at the PlayamoPartners photo mirror and follow the posted instructions to enter a 3,000 USDT raffle — their way of welcoming you.

Engineered for Partners Who Choose Reliability Over Hype

At the booth, you’ll find:

Data-driven planning with transparent pacing and measurable milestones
Custom deal structures built for sustained, compounding ROI
Direct manager access for integrations, optimizations, and partner onboarding
A framework that values long-run consistency over short-term spikes

One-to-One Conversations That Move the Needle

Sit down with the team to align on:

Conversion architecture and funnel precision
GEO prioritization (Tier 1 mostly) and partner-specific vertical focus
Real-time reporting cadence, compliance, and long-term workload planning
Growth pathways inside the Code of Honor framework

How to Participate in Rewards and Raffles

Book of Honor: Inscribe your partnership values to enter for MacBook Air, iPhone 17 Air, and AirPods Max headphones.
Photo Mirror Raffle: Take a mirror selfie at House of PlayamoPartners and follow the on-stand posting/sharing steps to enter the 3,000 USDT draw.
Notes: Winners will be selected on the 21st of January at 13:00 at Booth 81-M10; participation is subject to on-site rules and eligibility requirements.

Choose the System. Choose the Standard.

If your benchmark is discipline over noise, your place is on our grid.

iGB Affiliate Barcelona 2026
Fira Barcelona Gran Via
Booth 81-M10

PlayamoPartners. Where time is measured, performance is earned, and premium is the baseline.

The post PlayamoPartners brings Formula 1 Precision to iGB Affiliate Barcelona 2026 — Visit Booth 81-M10. appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

BC.GAME

BC.GAME launches Zero Edge: BC Originals titles return 100% of HE in tradable BC tokens

Published

5 hours ago

January 14, 2026

Wladimir P.

bc.game-launches-zero-edge:-bc-originals-titles-return-100%-of-he-in-tradable-bc-tokens

BC.GAME has launched Zero Edge, an initiative that returns 100% of the House Edge (HE) on BC Originals titles via Tacoback, paid out in BC tokens.

No complicated bonuses: turn HE into a visible return

BC.GAME says Zero Edge is designed to feel straightforward in real play. Rather than pushing players through layered tasks and bonus mechanics, the programme calculates Tacoback from a game’s actual HE and settles it in-token, so the return is easier to understand and track.

Designed for most players

According to the activity details, Zero Edge is available to BC main-site users from VIP 5, and runs on a UTC day cycle.

The initiative uses a daily-cap model. Users with 7-day turnover starting from 0 can participate, and each player has a daily eligible wagering cap. The next-day cap is updated based on the player’s current VIP level and their wagering over the previous seven days. The applicable cap and programme details (including the eligible BC Originals scope) can be viewed on the official activity page.

BC.GAME also states it has allocated a total of 1 billion tokens for distribution under the programme.

To illustrate how the calculation works, BC.GAME provides an example method: Tacoback is approximately Wager x HE / BC token spot price (final settlement is based on the system). For instance, assuming a wager is 2,000 USDT, the HE at that moment is 2%, and the BC token price is 0.007, the illustrative result would be 2,000 x 2% / 0.007 is approximately 5,714.29 BC. This is only to demonstrate the calculation method; HE and token price vary by game and market conditions and should be taken from real-time data.

BC.GAME notes that wagering counted inside a player’s Zero Edge daily cap does not stack with other promotions/benefits or affiliate commission calculations. Once the daily cap is reached, further wagering reverts to the platform’s standard system for the rest of the UTC day.

BC token trading: in-platform and on-chain venues

BC.GAME says BC tokens can be traded within the platform. As an on-chain asset on Solana, BC can also be viewed and traded via public pages such as OKX Web3 and GMGN.

What’s next

Alongside Zero Edge, BC.GAME has also teased follow-on launches including “Bet Anything” synthetic markets, lower-barrier prediction-style products, and a “Trustless Trust” decentralized architecture.

About BC.GAME

BC.GAME is a crypto-first online entertainment platform offering casino and sports products alongside a growing suite of in-house “BC Originals” titles. Built around fast, streamlined crypto payments, the platform supports a wide range of digital assets and focuses on product-driven features that make gameplay and value exchange more transparent.

Contact

Pr manager

Olivia Dixon

BC.GAME

[email protected]

The post BC.GAME launches Zero Edge: BC Originals titles return 100% of HE in tradable BC tokens appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.