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2021 has already overtaken 2020 with more female-led games

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While women make up nearly half of all gamers, a continued study by Buzz Bingo has revealed that only 12% of next-generation video games exclusively feature a female protagonist, with 2020 being the worst year yet for female representation.

As part of this continued study, Buzz Bingo analysed every game released on PlayStation and Xbox since 2016 to see how female representation in the gaming industry has developed, as well as how this representation is unfolding in 2021.

1. PlayStation Games Year-on-Year

  • Our research showed us that 2020 was the lowest year in terms of the number of female-led games released on PlayStation consoles, with only 14 games (8.6%) released that year featuring a female protagonist.
  • 2021 is already looking more promising in terms of the number of games set to be released featuring a female lead, with 23 games (18.4%) with a female protagonist having been announced so far.
Year Female Male Mixed Ambiguous/NA/TBC Total
2016 27 120 97 62 306
2017 49 85 115 61 310
2018 27 90 98 42 257
2019 22 87 91 24 224
2020 14 53 67 29 163
2021 23 50 30 22 125

2. Xbox Games Year-on-Year

  • In three out of the six years we analysed, only 9 of the games that were released for Xbox consoles featured a female lead.
  • So far, 2021 already ranks second for the highest number of female protagonist led games for Xbox, with 14 games (12.8%) featuring a female lead having been announced or released.
Year Female Male Multiple Options Ambiguous/NA/TBC Total
2016 16 83 54 34 187
2017 9 49 65 21 144
2018 10 46 56 29 141
2019 9 49 74 16 148
2020 9 27 49 22 107
2021 14 43 30 22 109

3. The New Generation: Xbox Series X/S and PS5

  • Research from Buzz Bingo has revealed that only 51 games (12%) out of the 414 confirmed PS5 and Xbox Series X/S exclusively feature a female protagonist compared to 139 (34%) games with a male-only lead.
  • 33% of all games had both male and female protagonists or allowed the user to customise the gender.
Gender of Lead(s) Xbox Series X/S PlayStation 5 Xbox % PS5 % Total %
Female 21 30 11% 13% 12%
Male 58 81 31% 35% 34%
Multiple Options 68 68 37% 30% 33%
Ambiguous/NA/TBC 38 50 21% 22% 21%

Methodology

  • We analysed every game released on PlayStation and Xbox since 2016, and then manually checked each game to find out whether the playable character was male, female, ambiguous or had mixed options.
  • We then broke this down to find out the best and worst years for female representation in video games.
  • To determine gender, we researched wiki pages for the individual games and searched for the corresponding pronouns when necessary.

 

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Relax Gaming Releases its Latest Slot Game “Midnight Marauder – ClusterBreaker”

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Relax Gaming, the unique content provider and aggregator, has released its latest slot game Midnight Marauder – ClusterBreaker, the newest chapter in the popular Midnight Marauder series.

This latest release introduces fresh gameplay centred around a dynamic cluster-based mechanic, combined with high-impact bonus potential. Relax Gaming brings together familiar DNA with a distinctly new experience for both returning fans and new audiences alike.

Midnight Marauder – ClusterBreaker has been produced to engage high value and high volatility players with its “All or Nothing” Free Spins gamble feature, creating moments of heightened anticipation and excitement.

Tony O’Mahony, Chief Product Officer at Relax Gaming, said: “We’ve combined a recognisable brand with a powerful proven mechanic, designed not only to excite players, but to give operators a clear value proposition for their high value players.”

The post Relax Gaming Releases its Latest Slot Game “Midnight Marauder – ClusterBreaker” appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Wazdan schedules three-stage Network Promotion campaign for summer

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The operator-facing series runs 29 June to 13 September and uses Mystery Drop and Mystery Multiplier Drop mechanics.

Wazdan will launch a summer-long Network Promotion series for partner casinos, running from 29th June to 13th September. The campaign is structured in three stages with breaks between each phase.

The promotion will use Wazdan’s Mystery Drop™ and Mystery Multiplier™ Drop mechanics. The supplier said the programme is designed to be easy for operators to activate and will be supported with marketing materials, including promotional assets, brochures and newsletter content for partners to use across their own channels.

Alongside the promotion, Wazdan has a summer content roadmap with three slot releases scheduled: Mighty Hot™: Amazonia (30th June), Magic Fruit$: Cherries (30th July) and Mighty Crown™: Empire of Gold (6th August).

Radka Bacheva, Head of Sales and Business Development at Wazdan, said: “Summer presents a valuable opportunity for operators to keep engagement levels high, and this promotion has been designed to deliver exactly that through Wazdan’s proven promotional tools.

“Combined with our upcoming game releases, we are excited to offer partners a strong seasonal campaign with plenty of player appeal.”

The post Wazdan schedules three-stage Network Promotion campaign for summer appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Financial Trader Health and Safety Initiative

NCPG Launches Financial Trader Health and Safety Initiative

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The National Council on Problem Gambling (NCPG) has launched the Financial Trader Health and Safety Initiative in order to address potential behavioral risks associated with emerging financial trading platforms and prediction markets.

A donation of $2 million from Kalshi allows NCPG to build national capacity for this initiative in three key areas: building national infrastructure; expanding public awareness and access to support; and advancing research, education and collaboration.

Building National Infrastructure

NCPG will invest in educational resources, industry engagement, dedicated staff, and best-practice development to help ensure that responsible participation and consumer protection efforts evolve in response to emerging financial trading platforms.

This work will also include evaluating NCPG’s existing Internet Compliance Assessment Program (iCAP) for adaptation across the financial services and trading sector. As the nation’s first independent responsible gambling accreditation program for online gambling operators and suppliers, iCAP offers valuable guidance that can inform future responsible participation and consumer protection standards.

Expanding Public Awareness and Access to Support

A significant portion of the initiative will support public education efforts focused on trading-related behavioral risks, screening tools, responsible participation, and increased awareness of available support services, including the National Problem Gambling Helpline.

Advancing Research, Education, and Collaboration

The initiative will support training programs, stakeholder convenings, industry partnerships, and a national summit focused on financial trader health, consumer protections, and emerging financial markets.

The post NCPG Launches Financial Trader Health and Safety Initiative appeared first on Americas iGaming & Sports Betting News.

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