Latest News
How remakes and remasters are driving the UK gaming economy
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With 37.3 million gamers, the UK gaming industry is the biggest in Europe
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New report finds remastered games to be a driving force behind industry growth
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Gaming is more accessible than ever thanks to the rise of mobile gaming
Nineties teens are 69%1 more likely than the national average to spend between 21 and 28 hours gaming every week. And with this age group 47% more likely to have access to a Nintendo Switch, PS4 (42%) and Xbox One (44%), a new report reveals how developers are tapping into this market to drive the UK gaming economy.
From the impact of remakes and remasters, to how digital downloads are changing the industry, online smartphone retailer, Mobiles.co.uk, has taken an in-depth look at how the UK’s gaming industry is evolving.
The study reveals that the UK gaming industry has experienced huge growth in the past 10 years, with retail sales revenue between 2009 and 2019 increasing by a huge 72.6%2. Further insight also reveals that in 2019, the entire UK video game industry generated a huge £5.35 billion1 in revenue, with £3.77 billion3 of that total generated from video game software sales. But with an impressive 37.3 million4 gamers in the UK alone, what exactly is contributing to this growth?
According to Mobiles.co.uk’s report, the trend for remastered games including Crash Bandicoot N.Sane Trilogy, Resident Evil 2 and The Legend of Zelda Link’s Awakening, all play significant roles in the growth of the gaming industry here in the UK.
The new UKIE UK Top Selling Games List for 2019 revealed the below remakes/remastered games were amongst the top 100 best selling boxed games sold in 2019, while the more recent Final Fantasy VII remake quickly became one of the PS4’s best selling game to date:
|
Rank |
Title |
Monthly Search Volume |
|
16 |
Crash Bandicoot N.SaneTrilogy |
6,6005 |
|
21 |
Resident Evil 2 |
27,1005 |
|
32 |
The Legend of Zelda: Link’s Awakening |
8,1005 |
Still remaining in the top 20 for the UK’s best-selling games of 2019 two years after its release, Crash Bandicoot N.Sane Trilogy receives around 6,600 unique searches every month4, its continuing popularity indicates that British gamers are becoming increasingly nostalgic when it comes to their gaming choices.
Crash Bandicoot also features at number 21 in the 2019 list. The remaster spiked the interest of gamers in the UK with a huge 49% increase in search volume over the past 12 months alone5. With an average of 27,100 monthly searches5, the franchise’s decision to reboot this classic was certainly welcomed by the industry, indicating there is a huge appetite for nostalgic gameplay here in the UK.
The final remaster included in the list of the top-selling games is The Legend of Zelda Link’s Awakening. Originally launched on the Game Boy in 1993, the remake was designed for the Nintendo Switch. As of March 2020, the new Link’s Awakening had sold more than four million copies globally6, and it’s one of the best-selling games of all time for the Nintendo Switch.
Lee Chambers, Psychologist and gaming expert, commented on the research: “Gaming and nostalgia are heavily interconnected, to the point where it fuels trends and shapes the industry direction. Video games are incredible triggers for nostalgia, anchoring us back to an often carefree time, when we had fewer responsibilities and gaming became a social construct as groups of children all sat around in a bedroom socialising while playing.
“The reality of the industry is that nostalgic gamers are now the ones with purchasing power to relive past glories fighting dragons of their youth, while being decision-makers for buying games as presents for their children. And that is gradually shaping the industry, risk aversion for the new, settling for the old. Your average early millennial is approaching 40. They don’t have the time they did as a child to form an emotional bond to a game’s story with life’s distractions, but a remake removes that barrier, making it all the more attractive.”
The new study also reveals the impact digital downloads are having on the industry, with over two thirds (70%)6 of the UK’s total video game sales revenue, generating a total of £2.63 billion6, coming from digital downloads. Even more remarkably, 42%6 of this revenue came directly from mobile games, indicating a shift in the industry towards smartphone gaming.
The report indicates that UK gamers are not only changing the way they purchase games but thanks to recent advancements in smartphone technology – including cinematic displays, advanced GPUs and even the introduction of high-speed 5G – they’re also expanding the devices they play on.
With a projected 2%7 compound annual growth rate, the huge surge in the mobile gaming sector is predicted to maintain its momentum in 2020 and beyond. An estimated 21 million people in the UK played a mobile game in 20197, with 19% of users aged 18 to 24, 37% falling in the 25-34 age bracket and 23% aged 35-447.
Andrew Cartledge, mobile expert at Mobiles.co.uk, says “In the UK, and all across the world, there’s no doubt that the gaming industry is growing at a rapid speed. The excitement for the next remake or remaster makes sure there’s still a place for the old, while the huge shift towards digital assures the industry and its consumers can keep up with the new.
“Mobile gaming is already huge in 2020 and will only get bigger in the years to come. If you’re interested in trying out some of the very best mobile games like PUBG and Fortnite for yourself, make sure you have a powerful handset to play on.”
For the full report on the UK gaming industry, mobile gaming, remasters and more, please visit: https://www.mobiles.co.uk/blog/understanding-the-uk-gaming-industry-mobiles-remasters-and-more/#fn1
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Artificial intelligence
Kaizen Gaming rolls out GenAI-powered Betano Trivia across 20 markets
Kaizen Gaming has launched Betano Trivia, a live trivia product it describes as the world’s first fully GenAI-powered live trivia experience. The free-to-play game is now available across the 20 markets where Kaizen Gaming operates.
The product was developed by Kaizen Labs, the company’s innovation incubator. Kaizen Gaming said Betano Trivia uses generative AI to power the avatar presenter, create dynamic trivia content, and generate supporting audiovisual assets, positioning it as a new engagement format inside the Betano brand.
Players are invited to answer questions spanning sports, entertainment and pop culture and compete for prizes, according to the company. Kaizen Gaming also tied the timing of the launch to heightened global football attention, pitching the game as a second-screen-style entertainment layer for fans.
George Kourakos, Director of Innovation at Kaizen Gaming, stated: “Betano Trivia demonstrates how AI can be used to create entirely new forms of entertainment and customer engagement. At Kaizen Gaming we never use technology for its own sake. We have a clear goal to elevate the world-class gaming experience we offer to our customers. What makes this achievement particularly special is that it was developed entirely by our internal teams, combining creativity, engineering excellence and a shared passion for innovation across the board.”
Kaizen Gaming framed the release as part of its broader generative AI push, arguing that internal teams can use the technology to scale new product experiences across multiple regulated markets.
The post Kaizen Gaming rolls out GenAI-powered Betano Trivia across 20 markets appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
ELA Games
ELA Games adds slots portfolio to Fonbet.gr in Greece
Deal expands ELA Games’ distribution under its Hellenic Gaming Commission licence, with localized titles now live on Fonbet’s Greek site.
ELA Games has partnered with Fonbet to roll out a selection of its slot titles to Greek players via Fonbet.gr.
The supplier said the integration makes its portfolio available through Fonbet’s Greek-facing operation, including titles such as Piñatas Festival, Flame Fruit Frenzy and Riches Express. The release positions the launch as a lobby expansion for Fonbet and a further distribution step for ELA Games in the market.
ELA Games said the deal builds on its existing presence in Greece, citing its Hellenic Gaming Commission licence. The company also claimed active users in Greece rose 86.3% over the last two quarters, while bet counts increased 201.9% over the same period.
Yaroslav Soloshenko, Business Development Team Lead at ELA Games, said: “Partnering with Fonbet is a brilliant step forward for our brand visibility in Greece. The Greek market means a great deal to us and has been a strong focus for our growth strategy recently. Having our content available on their well-respected platform allows us to showcase the true depth of our portfolio to a dedicated audience. We welcome the opportunity to offer players and partners a full, detailed presentation of the immersive mechanics, unique art styles, and gamified features our team puts into every single release.”
The post ELA Games adds slots portfolio to Fonbet.gr in Greece appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Compliance Updates
HIPTHER Launches HALLO: The Standard in Compliance Expertise
A Pioneering Premium Platform Connecting Organizations with Elite Compliance Professionals, Legal Operations Experts, and Trusted Industry Vendors
Europe — HIPTHER proudly announces the launch of HALLO (Highly Aligned Leaders in Legal Operations), a pioneering platform redefining how organizations discover, connect with, and engage compliance expertise.
Embodying the tagline “The Standard in Compliance Expertise,” HALLO combines a premium professional directory, industry intelligence hub, community platform, and visibility ecosystem into a single destination for compliance professionals and the organizations that rely on them.
At a time when regulation is becoming more complex across gaming, fintech, payments, AI, cybersecurity, digital identity, AML, blockchain, and emerging technologies, the need for trusted expertise has never been greater. HALLO addresses that challenge by creating a structured environment where qualified professionals, legal operations specialists, compliance leaders, and service providers can be discovered, evaluated, and engaged with confidence.
Beyond a Directory
HALLO is built as more than a professional directory.
It serves as a dedicated ecosystem for compliance excellence, enabling organizations to identify the right expertise while giving professionals a platform to showcase their experience, achievements, thought leadership, and industry contributions.
Memberships Tailored for Professionals and Organizations
HALLO offers flexible participation options designed to support everyone from independent compliance professionals to large organizations building regulatory, legal, and compliance capabilities.
There is an Individual Professional Membership available as well as an Enterprise Membership for teams and organizations seeking expanded access, visibility, and networking opportunities. All memberships include a 14-day free trial.
Free Expert Profiles, Premium Visibility Opportunities
One of HALLO’s core principles is making compliance expertise discoverable.
Compliance professionals can join HALLO free of charge as Experts, creating publicly visible profiles that showcase their experience, areas of specialization, professional achievements, and industry expertise.
Whether joining as an independent expert, a growing consultancy, or an established enterprise, HALLO provides multiple pathways to build credibility, expand reach, and engage with a highly targeted audience of compliance, legal, regulatory, and operational decision-makers.
Introducing HALLO Resources: A Living Compliance Intelligence Hub
Alongside its directory and community functions, HALLO launches with one of its most powerful features: HALLO Resources.
The Resources section serves as a continuously updated compliance intelligence center featuring more than 17,000 regulatory and compliance-focused articles, bringing together regulatory updates, jurisdictional developments, enforcement news, legal analysis, compliance guidance, and industry intelligence from across the HIPTHER media network.
Designed to support both practitioners and decision-makers, HALLO Resources offers:
- Daily updates with continuously refreshed content
- Powerful search functionality by topic, jurisdiction, and keyword
- Open access with no login required
- Coverage spanning gaming, fintech, AI, payments, AML, digital policy, cybersecurity, and regulatory affairs
By combining expert discovery with practical intelligence, HALLO is a daily destination for compliance professionals.
Advertising & Thought Leadership
HALLO also introduces premium visibility opportunities through the Wayseers Booklet, the annual compliance handbook distributed at HIPTHER conferences across Europe.
The publication reaches more than 1,500 professionals across gaming, fintech, AI, compliance, and regulatory sectors, creating a unique opportunity for organizations to showcase expertise, promote services, and contribute thought leadership to the wider compliance community.
Advertising opportunities range from directory listings to half-page, full-page, and double-page placements through Standard, Premium, and Platinum packages.
Furthermore, HALLO serves as a trusted source of compliance expertise for HIPTHER’s media and conference initiatives, creating additional opportunities for members to contribute thought leadership, industry insights, and expert perspectives.
Building the Future of Compliance Collaboration
With regulatory complexity increasing across industries and jurisdictions, HALLO arrives at a critical moment for businesses navigating compliance, governance, risk management, legal operations, and regulatory change.
Zoltan Tuendik, Co-Founder & Head of Business at HIPTHER, stated about HALLO: “Navigating the modern regulatory landscape requires more than just standard legal advice; it demands highly specialized, agile compliance expertise. With the launch of HALLO, we are bridging the critical gap between organizations facing complex global standards and the elite professionals who can guide them through. By combining an active directory with a massive intelligence hub, we are setting a new standard for compliance collaboration and empowering businesses to move forward with absolute confidence.”
Join HALLO
Compliance professionals can create their Expert profiles free of charge.
Organizations can explore Professional and Enterprise memberships through a 14-day free trial.
For more information, visit: https://hallocompliance.net/
The post HIPTHER Launches HALLO: The Standard in Compliance Expertise appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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