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1xBet kick off ‘big plans for Africa’ with Nigerian licence acquisition
For football-focused Nigeria, the confirmation that one of the leading sports betting brands 1xBet has been granted a full National Licence in the country until 2024 is a major coup for players, operators and Nigerian sports clubs alike.
1xBet’s expansion plans across Africa have reached a fever pitch as the company prepares to bolster its position in Nigeria with a new license, new partnerships and an aim to “set new standards of betting culture” on the continent, according to the 1xBet team.
“We are well aware of Nigeria’s position as a renowned football-focused market,” they said. “In 2018 we signed a partnership agreement with the Nigeria Football Federation, the Nigeria national football team, as well as the Nigerian Premier League. In addition, we are official partners of the African Confederation of Football and the largest club tournaments of the continent. We have accumulated considerable experience while working with top football clubs such as Barcelona. Therefore, we not only offer Nigerian fans a wide range of betting options, but also a sense of involvement in the victories of their favorite teams. Football fans can be sure of 1xBet, where they always have a winning chance alongside their favorite clubs.”
As one of the leading operators now licensed in the country, 1xBet is keen to showcase how it will offer the Nigerian sports fans one of the widest lines of sports betting as well as odds on the world of cinema, music, politics and other areas of life. Commenting on how this new license will allow the brand to work more with local partners, the 1xBet team explained: “1xBet has decided to establish ourselves in Africa as we feel we have something valuable to offer the African betting market including players and affiliates. With over 1000 events offered daily across more than 60 sports, the 1xBet experience is an exciting world of betting enjoyment. We also have a great selection of online games. All this means that everyone can find viable options to make money. We want to give everyone who is legally able to place bets access to earning potential and look forward to finding interesting new partners in Nigeria with like-minded goals.”
The newly acquired National Licence by 1xBet has positioned the brand to legitimately operate in any part of the country, including in all the states and local government areas, broadening the company’s footprint across Africa. “In addition to Nigeria, on the African continent, we work in Ghana, Senegal, Uganda, DR Congo, Cameroon, Zambia, and Burundi. We have big plans for the region and consider Africa a very promising continent, where the number of fans of betting in general, and our company in particular, is constantly growing.”
Following headlines about betting on the continent in 2019, there is a renewed focus on responsible gaming across Africa, something which 1xBet is keen to drive forward with its unique position as one of the only full National Licence holders in Nigeria. “1xBet is a supporter of responsible betting,” the 1xBet team continued. “We comply with the laws of each country in which we operate. Given that our license to work in Nigeria is valid until 2024, in the next five years we want to set new standards of betting culture. We will teach fans that with 1xBet they play according to simple and understandable rules that must be observed.
“In addition to the financial regulatory body’s transaction limit in Nigeria, and our concerted efforts to drastically reduce gaming addiction, we have also implemented a spending limit on our platform to further promote responsible gaming. Also, we ensure regular 1xBet attendance at various seminars of the regulatory authorities on responsible gaming.”
1xBet will be commencing its meetings with regulators and operators from Nigeria and other African countries at ICE London 2020, where the 1xBet team will be attending a dedicated ICE Africa networking breakfast as well as exhibiting on the show floor and delivering its expansion strategy in full. “We have a strong presence in many countries spread over continents around the world, so there will be a lot to showcase at ICE London,” they said. In regards to Nigeria, we will be using our position as a National Licence holder to highlight the fact that we are a fully compliant brand in the sports betting industry.”
The 1xBet team concluded: “Our intention at ICE London 2020 is to promote 1xBet as an operator who brings their same level of established excellence to Nigeria as well as other African countries. We will also promote 1xBet’s wide range of betting options to the African market and beyond whilst sharing our vision for 2020 and what exciting upcoming events and industry related news we have to offer. The thrust of our message will be that by joining 1xBet you will always be riding the crest of a wave.”
The full 1xBet team will showcase its high odds, video streaming, in-house affiliate platform and portfolio of bonuses, live casino, branded slot games and more from Stand S3-250 at ICE London, ExCeL London, UK in February.
BETANO
Betano unveiled as Tournament Supporter of FIFA World Cup 2026™ for Europe and South America
Betano has been named as an Official Tournament Supporter of the FIFA World Cup 2026
for Europe and South America thanks to a new partnership between FIFA and Kaizen Gaming’s lead brand. The international showpiece tournament taking place across Canada, Mexico and the United States from Thursday, 11 June until Sunday, 19 July is set to be the biggest FIFA World Cup
in history, as for the first time ever it will feature 48 teams contending for the coveted crown.
This is the third time that Betano and FIFA have joined forces. Four years ago, Betano became the first sports betting operator to ever partner with FIFA when it joined as an Official Regional Supporter of the FIFA World Cup Qatar 2022
for Europe. More recently, Betano was announced as an Official Partner of the FIFA Club World Cup 2025
.
“We are delighted to welcome Betano among the Tournament Supporters of the FIFA World Cup 2026,” said FIFA’s Chief Business Officer, Romy Gai.
“Since we first partnered with Betano four years ago, we have seen a genuine commitment to sporting integrity, bringing fans closer to our game and finding new, engaging ways to entertain them. We share these objectives and are glad to have this powerhouse by our side as we look forward to uniting the world through football once again in North America and beyond,” he stated.
“Partnering with FIFA for the third time is a proud milestone for everyone at Kaizen Gaming and a clear reflection of our global evolution,” added George Daskalakis, co-founder and CEO of Kaizen Gaming.
“The FIFA World Cup 2026 is the ultimate intersection of sport and entertainment, reaching billions of people. For us, it is the perfect stage to solidify Betano as the most trusted brand globally for responsible online sports betting. Our focus now is to deliver a thrilling, innovative and secure experience for fans throughout the tournament.”
Owned by Kaizen Gaming, which was recognised in both 2024 and 2025 as Operator of the Year at the EGR Operator Awards and Operator of the Year – Large at the SBC Awards, Betano will provide fans with a unique and exclusive opportunity to experience the excitement of the FIFA World Cup and to engage responsibly with the tournament’s matches. Fans will benefit from a range of responsible gaming tools, enabling them to set financial limits, manage their time and access specialised customer support 24/7. Betano is also organising a number of physical and digital fan engagement activations in Europe and South America to celebrate the FIFA World Cup 2026.
The post Betano unveiled as Tournament Supporter of FIFA World Cup 2026™ for Europe and South America appeared first on Americas iGaming & Sports Betting News.
Alina Avekse Mathiasen
Tequity signs RGS deal with DELULU to power cinematic slot portfolio
Tequity, the pioneering iGaming software provider, has entered into a strategic partnership with new slot studio DELULU to provide the infrastructure for its upcoming market debut through its licensed modular Remote Gaming Server (RGS) platform.
The agreement allows DELULU to leverage Tequity’s advanced RGS to deploy titles designed to blend high-end cinematic quality with measurable performance. By utilising Tequity’s streamlined infrastructure, DELULU maintains creative control and rapid development speeds as it prepares to bring its titles to global operators.
DELULU is currently finalising development on its initial portfolio, working closely with aggregators to prepare for a full market release. Every title will feature the studio’s signature bold art direction and character-driven narratives, optimised for the modern player’s appetite for engagement and streamability.
The partnership comes during a period of rapid scaling for Tequity, which now supports 30 RGS clients and over 120 integrations across regulated markets.
The agreement, which follows on from a recent flurry of partnerships with game providers and operators, further cements Tequity’s reputation as the technical partner of choice for studios looking to bypass the friction of traditional game delivery.
Tanja Bergman, Head of Growth – RGS at Tequity, said: “DELULU is a studio that refuses to compromise. Their focus on visuals that catch the eye and math that feels right aligns perfectly with our philosophy of providing technology that does all of the heavy lifting.
“We are excited to provide the stable, high-performance environment they need to turn their creative vision into a market-leading reality.”
Alina Avekse Mathiasen, CPO at DELULU, said: “When building a studio, the crucial difference lies in how complete the platform is. With Tequity, everything from the promo toolkit to the frontend SDK works as one system and this is highly beneficical.
“It allows us to ensure our creative decisions reach the player exactly as intended. Tequity gives us the technical freedom to focus entirely on the game, ensuring our titles hit the market fast, stable, and ready to perform.”
The post Tequity signs RGS deal with DELULU to power cinematic slot portfolio appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
bet365
Gaming Corps extends bet365 partnership into Brazil
Gaming Corps – a publicly-listed game development company based in Sweden, has extended its partnership with bet365, taking its games live with the operator in Brazil as part of its continued expansion across regulated markets.
The launch builds on Gaming Corps’ existing relationship with bet365 and signals another important step in the studio’s wider Latin American growth strategy. The rollout has been delivered through Gaming Corps’ distribution partnership with Light & Wonder, supporting efficient market access through one of the industry’s most established content networks.
bet365 players in Brazil will gain access to Gaming Corps’ full line up, including Penalty Champion, the instant win game that puts players in a sudden-death penalty shootout where each successful strike increases the potential return. The launch also includes popular franchise titles such as 3 Pigs of Olympus and 3 Pigs of the Caribbean, while Brazilian players can also look forward to Gaming Corps’ three-game football suite arriving in time for the World Cup.
With a portfolio that stretches beyond standard slot content, Gaming Corps has focused on building games with more variety in both format and play style. Alongside proprietary concepts such as Smash4Cash
, A-MAZE-CADES
and X-MY-WAY
, the studio also develops Mine, Table, Multiplier and Plinko games, helping operators introduce a wider mix of experiences for different types of players.
Juha Kauppinen, CEO at Gaming Corps, said: “Extending our partnership with bet365 into Brazil is an exciting development for Gaming Corps and an important next step in how we grow with major operators across regulated markets. bet365 is one of the most recognised names in online gaming and expanding our reach with them into a market like Brazil underlines both the strength of the relationship and the wider appeal of our portfolio.”
A bet365 spokesperson, added: “Gaming Corps has established a clear identity within the market through a mix of creative game concepts and distinctive mechanics. We are delighted to expand our partnership with the studio into Brazil and look forward to making this content available to our players in the market.”
The post Gaming Corps extends bet365 partnership into Brazil appeared first on Americas iGaming & Sports Betting News.
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