Central Europe

What is Betbazar expecting from the upcoming Prague Gaming & TECH Summit?

Published

3 years ago

March 23, 2023

Reading Time: 3 minutes

Ahead of next week’s highly-anticipated Prague Gaming and Tech Summit, Central and Eastern Europe (CEE’s) largest betting and gaming industry conference we sat donm with Betbazar’s COO Max Sevostianov for a quick chat.

We’re really looking forward to the Prague Gaming & TECH Summit where we’ll be talking about Betbazar’s rich array of cutting-edge products and services. The event will provide a great opportunity for Betbazar to engage with other professionals in the sector, exchange ideas, and stay up-to-date on the latest trends and technologies shaping the industry’s future.

As part of its growth strategy, Betbazar is also actively seeking new partnerships and collaborations that can help the company enhance its offerings and expand its reach.

By showcasing our products and services available within our B2B worldwide iGaming marketplace, Betbazar aims to capture the attention of potential partners and clients. Events like this provide an environment to demonstrate the company’s commitment to connecting creators with buyers to accelerate growth powered by best-in-class products. – Betbazar COO Max Sevostianov

How big a role do CEE markets play in Betbazar’s growth strategy for 2023 and beyond?

Betbazar identified the Central and Eastern European (CEE) region as a crucial area for growth and expansion in 2023 and beyond. The company recognizes the potential that the CEE markets offer, but also acknowledges that success in these markets will hinge on a variety of factors. Among these factors are regulatory compliance, effective marketing and localisation strategies, and the capacity to deliver competitive products and services that cater to the unique needs and preferences of players in the region.

Localised strategies play a vital role to help resonate with the diverse audiences in the CEE region. This includes tailoring marketing campaigns to the specific cultural nuances, languages, and preferences of players in each market. This approach means we’re able to effectively communicate Betbazar’s value proposition and establish a strong brand presence that appeals to regional audiences.

esports forms a strong part of the Betbazar service, what role do you see the vertical playing for operators?

Esports has emerged as a rapidly growing segment within the iGaming industry, and as a leading player in the space, Betbazar recognises its potential for attracting and retaining players. In particular, esports appeals to younger demographics, who are highly engaged with competitive gaming and represent a significant market opportunity for iGaming operators.

One of the most compelling aspects of esports is its global appeal. With millions of fans and players worldwide, operators that offer esports betting can tap into a vast and rapidly expanding market. This growth is fueled by the increasing popularity of competitive gaming across various genres and platforms.

The sheer volume of game formats and tournaments provides numerous betting options, catering to different interests and skill levels. Moreover, esports fosters opportunities for interaction and dialogue among fans, creating a sense of community and loyalty that can drive long-term engagement.

You recently added Prague-based Mancala Gaming to your iGaming offering, what do its games offer to Generation Y?

Generation Y, often recognised for their tech-savviness and preference for experiences over material possessions, has shown a strong inclination towards social and multiplayer gaming. This group also displays a particular interest in skill-based games, seeking challenges and the opportunity to showcase their abilities.

Mancala Gaming has strategically positioned itself to appeal to Generation Y by offering a diverse portfolio of games that cater to these preferences. The company’s range of games features various themes and mechanics, including skill-based options that engage players seeking a challenge.

Beyond the gameplay itself, Mancala Gaming ensures that its portfolio is visually appealing and highly engaging. Recognising that Generation Y players are accustomed to frictionless and immersive gaming experiences, Mancala Gaming strives to provide graphics and designs that capture and maintain the attention of this audience.

Central Europe

ScatterKings adds sugar-coated spin to Austria with bespoke win2day partnership

Published

1 day ago

December 17, 2025

Wladimir P.

scatterkings-adds-sugar-coated-spin-to-austria-with-bespoke-win2day-partnership

ScatterKings has made its debut in Austria, partnering with operator win2day to bring its vibrant, hand-crafted portfolio to one of Europe’s most tightly regulated markets.

Headlining the partnership is Sweet win2day, a mouth-watering title designed exclusively for the operator. Other standout ScatterKings games, including Coins of Cleo, Vikings and Hogs Christmas and Big Bob, have also hit the screens of win2day’s customers, with further releases scheduled to follow.

Win2day is operated by Austrian Lotteries, which was founded more than 50 years ago and holds the only licence to offer online casino gaming in the country. The brand has gained a rich heritage as a trusted name in the market, priding itself on being one of the industry’s most responsible operators.

Through this deal, the new and fiercely passionate provider is redefining what modern slot content looks like for local players.

For ScatterKings, every game stands as a testament to its philosophy – proven mechanics fused with genuine artistic vision. A true labour of love from battle-tested developers, the brand-new studio, years in the making, is channelling its expertise into games crafted with soul.

With a leadership team of seasoned industry veterans spanning years of experience, ScatterKings is primed to accelerate its global growth and continue building games that deliver non-stop thrills.

Steven Cross, CCO at ScatterKings, said: “Our launch with win2day is such a proud moment for us and it’s a partnership built on trust in both our vision and craft.

“Entering such an exclusive market is a powerful endorsement of the quality and personality our content brings. We’re here to deliver premium entertainment to players under the most respected regulatory standards.”

Georg Wawer, Managing Director at win2day, said: “As Austria’s only licensed online gambling operator, it is our responsibility to offer players exclusively high-quality, secure and fully compliant gaming content. With ScatterKings, we welcome a highly innovative partner whose technological excellence and creative strength perfectly match our uncompromising standards.

“The studio’s games are optimised to meet the strictest player protection requirements, ensuring that every title on our platform delivers not only great entertainment but also the highest level of safety and responsibility. Their growing portfolio will be a valuable and exciting addition to win2day.”

The post ScatterKings adds sugar-coated spin to Austria with bespoke win2day partnership appeared first on Gaming and Gambling Industry Newsroom.

Central Europe

Tom Horn Gaming strengthens its presence in Czech market through partnership with Kingsbet.cz

Published

2 weeks ago

December 4, 2025

George Miller

tom-horn-gaming-strengthens-its-presence-in-czech-market-through-partnership-with-kingsbet.cz

Reading Time: < 1 minute

Leading iGaming software supplier Tom Horn Gaming has announced a new partnership with Kingsbet.cz, marking another significant step in the company’s strategic expansion within the Czech market.

The collaboration sees Tom Horn Gaming’s engaging suite of top-performing games, including player favourites like 81 Frutas Grandes, Book of Aladdin, Flaming Fruit Deluxe, and 243 Crystal Fruits Deluxe, go live with Kingsbet.cz, providing Czech players with access to a rich selection of locally tailored gaming content.

With a portfolio built on distinctive mechanics that combine classic slot features popular among Czech players with innovative twists, the supplier is steadily enhancing its market presence and remains committed to delivering gaming titles tailored to local player tastes.

“The Czech Republic is one of our key regulated markets with strong potential, and the partnership with Kingsbet.cz, a trusted and fast-growing operator in the region, is another step in our expansion plans,” said Ondrej Lapides, CEO at Tom Horn Gaming. “We’re firmly focused on deepening our footprint in the region and delivering premium localised entertainment that Czech players love while supporting our operator partners’ growth in this dynamic market.”

David Vanek, CEO at Kingsbet.cz added: “Partnering with Tom Horn Gaming brings tremendous value to our offering. Their portfolio combines quality, innovation, and an understanding of what Czech players enjoy most. We’re confident this collaboration will help us deliver even more engaging gaming experiences and strengthen our position in the market”.

This latest partnership underlines Tom Horn Gaming’s continued focus on regulated market growth, reinforcing its mission to bring distinctive and entertaining gaming experiences to players worldwide while building strong, mutually beneficial relationships with operators in key regions.

The post Tom Horn Gaming strengthens its presence in Czech market through partnership with Kingsbet.cz appeared first on European Gaming Industry News.

Central Europe

game’s 2026 industry barometer – the mood in the German games industry is beginning to brighten

Published

2 weeks ago

December 3, 2025

George Miller

game’s-2026-industry-barometer-–-the-mood-in-the-german-games-industry-is-beginning-to-brighten

Reading Time: 2 minutes

• Nearly one third of games companies in Germany foresee an industry upswing in the coming year

• More than half expect a positive business development for their own company in the next twelve months

• Around one in three games companies anticipate new hires

After three challenging years, games companies in Germany are looking ahead with increased optimism. Nearly one in three companies (29 per cent) anticipate a positive development in the games industry in the coming twelve months, as compared with just 17 per cent one year ago. 31 per cent of games companies expect a negative development in the industry – a considerable drop from last year’s level of 45 per cent. These are the results of game’s annual industry barometer, which was published by game – The German Games Industry Association. Games companies in Germany look towards their own business development in the coming year significantly more positively, with over half (53 per cent) expecting business to be good in 2026, similar to last year’s number of 52 per cent. Only 12 per cent anticipate a downturn in business, compared to 15 per cent last year. In their personnel planning, the companies nonetheless remain initially cautious: around one third of games companies in Germany (32 per cent) anticipate hiring new employees in 2026, the same percentage as last year.

‘Confidence is returning to Germany’s games industry,’ says Felix Falk, Managing Director of game. ‘Following a difficult phase both here and abroad, positive signals, such as the strong gamescom 2025, and important policy initiatives, like the increased federal games funding and the announced federal tax incentives, are bringing improved prospects and greater optimism compared to a year ago.’

About game’s 2026 industry barometer

The data is based on an online survey conducted by game – The German Games Industry Association between 12 and 21 November 2025, involving a total of 202 German games industry association members, including in particular developers and publishers.

The post game’s 2026 industry barometer – the mood in the German games industry is beginning to brighten appeared first on European Gaming Industry News.

Latest News7 days ago

Boomerang Partners has been included in 3 prestigious industry Awards, which will be presented in January 2026

Latest News6 days ago

Kazakhstan Authorities Dismantle Large-Scale Illegal Payment Scheme Linked to Online Casinos

Alyona Suvorova6 days ago

Law enforcement officers from Kazakhstan eliminated the organized financial criminal group organized by Vadim Gordievsky, Larisa Ivchenko, and Alyona Suvorova from Ukraine