Cryptocurrency

‘What is the role of social media within real-money gaming, and how will this change in the years to come?’

Published

5 years ago

March 15, 2021

Reading Time: 2 minutes

We sat down with Tom Leadbetter, Head of Marketing at multiplayer casino game developer FunFair Games, to discuss the increasingly important role played by social media within the modern-day gambling industry.

The casino industry’s use of social media is fundamentally outdated. Specifically, the world of iGaming has yet to understand the true value of community engagement.

The crypto space, by contrast, has long been ahead of the curve. That includes crypto-gambling, which places community at the heart of its acquisition strategy. Yes, many in the real-money gaming sector post about their activity, but that’s rarely followed up with a conversation.

That’s why FunFair Games uses social media to start a two-way dialogue with its community, stimulating discussions on platforms such as Discord, Reddit and Telegram, as well as more conventional social channels like Twitter, where we’ve got more than 35,000 followers.

I doubt there are many companies in the real-money space who use Reddit, but we’re proud to call ourselves pioneers in the gambling industry’s use of social media. And with a current membership count of nearly 17,000, as well as 72,000 page views in January alone, we’ve found the platform to be a fantastic engagement tool.

Keeping your community engaged takes more than just emailing a newsletter without response. We live stream our games at the prototype stage, and ask for community feedback on the names of the characters found in our titles.

In that regard, social media is a great way to garner instant feedback on your content. The crypto index is much younger, boasting a higher level of popularity among Gen Y and Z players than the mainstream casino sector.

Crypto is therefore a useful predictor of things to come. If the emerging generation of player wants more community-driven experiences, it’s likely that social media will prove key to the gambling industry’s future.

There’s a tendency for the real-money sector to fear community engagement. In some ways, that’s understandable: scroll through Twitter these days, and most of the stories you find about gambling tend to be negative.

That negativity, though, stems from a lack of trust. That’s a word you wouldn’t normally associate with the world of gambling, but social engagement allows you to cultivate it. Most of the feedback we get is positive, but our community often flags potential problems too. We don’t shy away from spirited discussions and debates with them – it’s not that everyone agrees, but that everyone cares.

$SCOR

BetOnline.ag Integrates $SCOR, the Premier Crypto Token of the Pro Sports Industry, Ahead of Super Bowl

Published

2 weeks ago

February 4, 2026

GamingAmericas.com

betonline.ag-integrates-$scor,-the-premier-crypto-token-of-the-pro-sports-industry,-ahead-of-super-bowl

BetOnline.ag, a preeminent global online sportsbook, casino and poker platform, announced a strategic partnership with Sweet to integrate $SCOR as a newly supported cryptocurrency.

$SCOR, the native token powering verified fan identity and rewards across major professional sports, is now available for deposits and withdrawals within the BetOnline cashier, just in time for Super Bowl Sunday on February 8.

This integration establishes a direct utility lane for the $SCOR, allowing fans to use tokens — earned through engagement in officially licensed sports games or purchased on exchanges — for real-world gameplay on a leading gaming platform.

For BetOnline, the partnership represents a strategic entry point into the burgeoning world of on-chain sports fandom, connecting the platform with high-value, verified fan liquidity.

“We are constantly evolving to meet our players where they are, and that now includes the intersection of sports fandom, gaming and blockchain. $SCOR isn’t just another cryptocurrency…it’s the premier token of the sports industry. This partnership allows us to directly engage with a new generation of sports fans who value real-world gameplay, verifiable achievements and interoperable rewards,” said Eddie Robbins III, CEO of BetOnline.ag.

$SCOR functions as the on-chain layer for fan identity, verifiable engagement and portable rewards across Sweet’s network of major professional sports IP partners that boast officially licensed sports-themed web3 PvP and mini games.

By accepting $SCOR, BetOnline gains a direct connection to verified fan activity from SCOR’s ecosystem of major professional sports IP partners, introducing a high-value audience of competitive sports fans and crypto-savvy players.

To celebrate the launch, BetOnline will offer exclusive deposit perks for $SCOR users, including free-play credits and casino spins for qualifying deposits. Future community activations are planned, featuring token-gated private poker and casino tournaments for verified $SCOR holders, with prizes awarded in both $SCOR and cash.

“We built $SCOR to bridge the passion of sports fandom with tangible utility and value. BetOnline’s integration is a landmark moment, turning fan-earned $SCOR into a key for premium gaming experiences. This partnership validates our vision of a reward-first portable fan identity,” Sweet EVP of Global Partnerships Betsy Proctor said.

The post BetOnline.ag Integrates $SCOR, the Premier Crypto Token of the Pro Sports Industry, Ahead of Super Bowl appeared first on Americas iGaming & Sports Betting News.

Crypto Turnkey

GR8 Tech Delivers 1.6× Higher Deposit Conversion and 3× Reduction in Transaction Costs for Crypto Turnkey Clients

Published

1 month ago

January 15, 2026

Wladimir P.

gr8-tech-delivers-1.6×-higher-deposit-conversion-and-3×-reduction-in-transaction-costs-for-crypto-turnkey-clients

Initial performance metrics from providers utilizing GR8 Tech’s Crypto Turnkey solution indicate notable enhancements in player conversion and operational efficiency within months of transitioning to cryptocurrency payments.

Operators utilizing Crypto Turnkey are indicating:

● 1.6 times greater conversion for initial and subsequent deposits

● Cost per transaction can be as much as 3 times lower than conventional payment methods.

● Withdrawal processing up to 2.5 times quicker

“The conversion improvements and cost reductions we see would take much longer to achieve through payment optimization alone,” said Denys Parkhomenko, GR8 Tech CPO. “Crypto Turnkey unlocks access to the fastest-growing and highly valuable player demographic in iGaming. When over half of your target audience is already using crypto for investments, offering it as a payment method is a must—numbers prove it.”

The findings confirm the business rationale presented at Crypto Turnkey’s inception: cryptocurrency eliminates reliance on payment providers and draws higher-value participants who deposit larger amounts and wager more often. With settlement finishing within minutes rather than days, operators are experiencing enhanced margins and clearly superior player satisfaction.

Crypto Turnkey is now accessible worldwide and can be implemented as a new option or transitioned from Hyper Turnkey.

Unlock Your Crypto Advantage at ICE Barcelona 2026

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Acebet

Golden Frog Launches Acebet, a Next-Gen Crypto Gaming Platform

Published

1 month ago

January 15, 2026

GamingAmericas.com

golden-frog-launches-acebet,-a-next-gen-crypto-gaming-platform

Golden Frog has launched Acebet, an online crypto gaming platform built on advanced blockchain infrastructure. Acebet delivers a seamless blend of casino action, sports betting, and innovative digital features in one unified ecosystem.

With intuitive navigation, fast onboarding, and seamless gameplay, Acebet prioritises ease of use above everything. Fast deposits, quick loading, and responsive support ensure a smooth user experience. Acebet also introduces Chat Rain, a social feature that randomly drops crypto rewards to active users in the chat, fostering a lively, community-driven gaming atmosphere.

Golden Frog says that Acebet reflects the evolving expectations of online players. The company explains that Acebet was developed to reflect the evolving expectations of digital users who value speed, security, global accessibility, and transparency. According to Golden Frog, Acebet demonstrates the company’s vision of merging high-level technology with a user-centred gaming experience.

Acebet launches with more than 2000 casino titles, including slots, table games, card games, and exclusive in-house content. The platform includes modern video slots, classic reel games, table games, card variations, and exclusive in-house content crafted to meet the expectations of both casual users and experienced players.

This broad portfolio ensures that new users immediately find familiar favorites while long-term players can continue discovering fresh experiences. The platform also features Acebet Originals, offering unique games that many competitors don’t provide.

Acebet integrates provably fair technology, allowing players to verify game outcomes using cryptographic hash seeds independently. This creates a fully transparent environment where fairness is not only promised but demonstrable and auditable.

Through its live casino features, Acebet brings professional dealers, real-time interaction, and high-definition streaming together in a refined digital environment. The live casino brings professional dealers, real-time interaction, and high-definition streams in a digital environment inspired by physical casino play.

The post Golden Frog Launches Acebet, a Next-Gen Crypto Gaming Platform appeared first on Americas iGaming & Sports Betting News.