Industry News

Paysafe Enters into Partnership with Bitrise

Published

4 years ago

October 29, 2021

Niji Narayan

Reading Time: 2 minutes

Payments platform Paysafe has entered into a partnership with mobile development operations company Bitrise.

Leveraging Bitrise’s mobile development platform, Paysafe has automated and accelerated the core mobile practices behind its digital wallets Skrill and NETELLER, which provide popular alternative payment methods for millions of users around the world.

The move to Bitrise has enabled Paysafe to automate and scale the operational processes and workflows that ultimately influence users’ in-app experience leading up to and including payments. Paysafe is now releasing updates to app stores more frequently and faster than ever before, and has exponentially accelerated its app build times from hours to minutes, while also decreasing the overall cost of builds by as much as 50%.

The collaboration with Bitrise has enabled Paysafe to eliminate the need for manual troubleshooting. It now understands more quickly how new pieces of code affect live apps. Working with Bitrise, Paysafe can identify issues that might interfere with the user experience before submitting releases to app stores. Importantly, Paysafe has maintained its high security standards without sacrificing speed. With Bitrise, Paysafe can now automatically run a number of security tests and checks at a faster rate, which frees up developers’ time to focus on driving innovation and efficiency for its consumers.

“Paysafe runs hundreds of builds per week, resulting in thousands of build minutes on a monthly basis. Bitrise has been instrumental in helping us run these builds more efficiently, increasing their overall speed and reducing maintenance efforts,” Sujit Unni, Chief Technology Officer at Paysafe, said.

“At Paysafe we’re committed to attracting and retaining the best developers in the world. When investing in and retaining top-level talent, it is critical not to waste their skills on troubleshooting, waiting to test builds, or manually fixing problems. By automating our processes we’re not only increasing efficiency but also enabling our team to focus on driving innovation – both of which improve the end user experience,” Unni added.

“Moving fast is the only way to succeed in iGaming. And with mobile payments accounting for nearly $132 billion of all digital payments over the last year, the payments part of the mobile process is a very expensive place to be slow. Paysafe continues to be a leader in mobile and iGaming because it has committed to automating every process possible and reserving its talent for innovation. We’re honoured that they have partnered with us to do that,” Barnabas Birmacher, CEO of Bitrise, said.

ESG

Play’n GO publishes 2025 Sustainability Report with emissions and governance updates

Published

15 hours ago

April 22, 2026

Wladimir P.

play’n-go-publishes-2025-sustainability-report-with-emissions-and-governance-updates

Play’n GO has published its 2025 Sustainability Report, framing the year as a milestone as the supplier marks 20 years in the gaming industry. The report covers performance across four pillars—Players, Partners, People and Planet—and positions sustainability as tied to product design, operations, and partner expectations.

On climate reporting, the company said it has “achieved and exceeded” its long-term 90% reduction target for Scope 1 and 2 emissions, and reported a 69% absolute reduction in Scope 3 emissions versus its 2023 base year. Play’n GO also said its total material emissions for 2025 were kept below 500 MTCO2e.

The report also points to a move into land-based delivery. In 2025, Play’n GO said it launched its first land-based gaming solution in partnership with Genting UK, positioning the rollout as part of a “player-first, low-footprint approach” for regulated venues.

On responsible entertainment, the company said it continues to reject game mechanics it believes “compromise player trust or wellbeing,” and highlighted participation in discussions on digital wellbeing and cognitive health, including at the United Nations and G7. “We have always believed that great entertainment should be fun, safe and fair,” said Vanessa Björkbacka, Director of CSR at Play’n GO.

The report also outlines internal development and reporting infrastructure. Play’n GO said 43% of employees engaged in AI-related learning during 2025 and that average training time exceeded seven hours per employee globally. It added that reporting was further aligned to the UN Sustainable Development Goals and World Economic Forum Stakeholder Capitalism Metrics, alongside investment in “secure, AI-supported carbon data management.” “As expectations on transparency and accountability continue to rise, we see it as our responsibility to lead,” Björkbacka added.

The post Play’n GO publishes 2025 Sustainability Report with emissions and governance updates appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

complaint resolution

Casino Guru CRC returns $5.3m to players in Q1 2026

Published

2 days ago

April 21, 2026

Wladimir P.

casino-guru-crc-returns-$5.3m-to-players-in-q1-2026

Casino Guru’s Complaint Resolution Center (CRC) published 3,986 complaints in Q1 2026 and says it resolved 1,321 cases, returning $5,304,894 to players during the quarter.

Casino Guru said March was one of the CRC’s most active months on record, with the second-highest number of published complaints to date. The company added that ongoing cases exceeded 1,300, pointing to rising demand for third-party dispute mediation.

By volume, the most active complaint markets were Germany (657), the United Kingdom (270), Canada (240), Italy (207) and Australia (194), according to the CRC update.

Delayed payments remained the most common player-reported issue. Casino Guru also reported a March shift in complaint mix, with self-exclusion-related complaints rising to the second most frequent category for the first time in CRC history. KYC-related issues and blocked accounts were also among the most common complaint types, often linked to withdrawal delays.

Casino Guru said the quarter’s results reflect the increasing role of independent mediation as players look to third-party platforms to resolve disputes.

The post Casino Guru CRC returns $5.3m to players in Q1 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

branded content

RubyPlay launches Firerose studio for operator-specific casino games

Published

3 days ago

April 20, 2026

Wladimir P.

rubyplay-launches-firerose-studio-for-operator-specific-casino-games

RubyPlay has launched Firerose, a new studio aimed at building operator-specific casino game experiences, as suppliers and operators push for more branded content to stand out in crowded markets.

The company said Firerose is designed to let operators combine RubyPlay’s existing game catalogue with the studio’s technology and creative resources, using operator-led insight to shape games around an operator’s brand identity rather than standardised supplier content.

RubyPlay said Superbet is among the first operators to launch Firerose-powered titles. The supplier did not disclose game names or specific performance figures, but said early results showed “strong engagement metrics”.

Firerose becomes part of RubyPlay’s multi-studio structure alongside Koala Games, Mad Hat Games, Ruby Studio, and Xslots, which the company said share technology, infrastructure and distribution.

Dima Reiderman , Chief Commercial Officer at RubyPlay, said: ”Firerose represents a deliberate shift in how we think about content creation and partnership. The market is no longer driven solely by volume, but by identity. Operators want experiences that feel native to their brand and help them clearly differentiate in increasingly competitive casino environments.”

Dr. Eyal Loz, CPO at RubyPlay, added: “Firerose was created to put the operator’s voice at the centre of the creative process. Every game starts with their brand, their audience and their story, and our role is to bring that to life through the full weight of RubyPlay’s creative capabilities.

“We’re shaping experiences that players immediately associate with the operator itself. That level of ownership is what allows operators to stand out in increasingly crowded casino environments.”

The post RubyPlay launches Firerose studio for operator-specific casino games appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.