Asia
Vivo Becomes Official Exclusive Supplier of Mobile Phones for 19th Asian Games Hangzhou
Vivo, a global leading technology company, announced that it has been named the Official Exclusive Supplier of Mobile Phones for the 19th Asian Games Hangzhou (Hangzhou Asian Games) on June 15. This date also signifies the commencement of the 100-day countdown to the Hangzhou Asian Games. Vivo’s sub-brand, iQOO, has been selected as the Official Esports Gaming Phones for the esports events during the Games. Vivo’s sub-brand, iQOO, has been selected as the Official Esports Gaming Phones for the esports events during the Games.
Mao Genhong, the Deputy Secretary General and Director of the Executive Office of HAGOC (Hangzhou Asian Games Organizing Committee), Xu Jianfeng, Deputy of the International Relations Department of HAGOC, Du Mengfei and Ye Hong, Deputies of the Market Development Department of HAGOC, and Jia Jingdong, the Vice President of Branding at Vivo, and other guests attended the signing ceremony.
The 19th Asian Games will be held in Hangzhou, China, from September 23 to October 8, 2023, bringing together 45 participating countries and regions. As the continent’s largest multi-sport event, the Hangzhou Asian Games celebrate unity and camaraderie through sports across Asia.
“We are greatly looking forward to partnering with Vivo on the occasion of the 100-day countdown to Hangzhou Asian Games. We believe that together with Vivo’s extensive experience in sports event cooperation and its commitment to meeting users’ needs with innovative technology products, we can effectively make strong connection with people and promote this event together,” Mao Genhong said.
To commemorate the official partnership with Hangzhou Asian Games, Jia Jingdong, Vice President of Branding at Vivo, presented two of the company’s latest models, Vivo X90s and iQOO 11S, to HAGOC. Both models will soon be released in the Chinese domestic market.
“Smart” Asian Games Empowered with Exceptional Products
“The 19th Asian Games showcases the cultural and sporting charm of Hangzhou to Asia and the whole world. As the Games’ Official Exclusive Supplier of Mobile Phones and Official Esports Gaming Phones, Vivo and iQOO will bring professional imaging technology and ultimate esports experience, helping promote the unity of sports and celebrating this grand occasion,” Jia Jingdong said.
As a leading global technology brand, Vivo has always been driven by its vision of creating “technology for a better world”. Its partnership with the Hangzhou Asian Games showcases how the power of technology elevates the sporting experience to new heights.
Over the years, Vivo has also collaborated with other prestigious sporting events such as the Sudirman Cup, NBA, FIFA World Cup and the UEFA EURO, gaining further recognition from a growing global audience.
In partnership with ZEISS, the flagship Vivo X series brings users top-of-the-line professional imaging experiences, empowering users to capture all the breathtaking sporting moments during the highly anticipated Hangzhou Asian Games. Vivo X Fold2 and X Flip feature self-developed ultra-durable and ultra-light aerospace-grade hinges and ZEISS Imaging with Free-Stop Shooting Experience. The upcoming Vivo X90s, set to debut in the Chinese domestic market, will boast exceptional Zero-Shutter-Lag Motion Snapshot capabilities, ideal for photographing action-packed sporting events.
As the Official Exclusive Supplier of Mobile Phones for Hangzhou Asian Games, Vivo will also record and share the event’s most exciting moments with users worldwide through its cutting-edge professional imaging technology, bringing the joy of sports to everyone on and off the pitch.
iQOO Celebrates the Debut of Esports at Hangzhou Asian Games
The addition of esports as an official competition category in the 19th Asian Games is a significant milestone in both the world of sports and esports. As the Official Esports Gaming Phones for Hangzhou Asian Games, iQOO is poised to elevate the gaming competition to a new level and share the thrill with global audiences.
Since its inception, iQOO has been dedicated to developing smartphones that meet the speed, stability and precision requirements for esports competitions. Over the years, several iQOO products have undergone rigorous testing by professional players and have been designated as official gaming devices for numerous esports events.
The signing ceremony also showcased the popular Vivo X series and iQOO products. Throughout the years, Vivo has consistently achieved remarkable market performance and solidified its reputation in the high-end smartphone market, offering top-notch products and services to over 500 million users across more than 60 countries and regions worldwide. As a sub-brand of Vivo, iQOO will also persist in delivering products with outstanding performance and the ultimate user experience.
The Advertising Standards Council of India (ASCI) has signed a Memorandum of Understanding (MoU) with the Federation of Indian Fantasy Sports (FIFS), the All India Gaming Federation (AIGF) and the E-Gaming Federation (EGF).
The MoU between ASCI and the online gaming industry federations establishes a framework to address these challenges through a special monitoring cell that will focus on screening and reporting offshore betting and gambling advertisements to the concerned ministries. The cell will also screen and process real-money gaming advertisements that are found to be in potential violation of the ASCI Code. The partnership aims to surface illegal ads and also strengthen compliance of the RMG industry.
Since the kickoff of the MoU in January 2025, ASCI has flagged 413 ads of offshore betting to the Ministry of Information and Broadcasting and processed 12 advertisements for potential violation of ASCI’s RMG guidelines. Previously, ASCI flagged off 1336 ads in the period April 2023–March 24, to the Ministry of I&B. Based on this, the Ministry has taken action to block such ads and platforms. During the same period, 492 cases pertaining to Real Money Gaming were also taken up by ASCI.
Indian state laws prohibit gambling and offshore betting activities; making advertisements for these activities, illegal in these states. However, online real-money games (RMG) that require a predominance of skill, are permitted by most state laws, and their advertising is therefore allowed. Some offshore betting and gambling operators attempt to portray themselves as legally permitted gaming companies, necessitating the need to identify such advertisements and escalate the same to regulators. For the real-money gaming sector, ASCI’s guidelines for “Advertising of Online Gaming for Real Money Winnings” needs advertisements to ensure that the content of such ads remains responsible and does not depict minors or represents winnings as a means of livelihood. In addition, these ads are required to carry disclaimers to inform consumers of the risks associated with such games.
Manisha Kapoor, CEO and Secretary General of ASCI, said: “Indian consumers are exposed to numerous ads of offshore betting and gambling companies that have no accountability in India. Several Indian celebrities too have been a part of such advertisements. Since gambling ads are prohibited in most parts of the country, their large-scale presence is a breach of the law. ASCI would like to surface such advertising to the regulators for necessary action. It is also key that the gaming industry, whose advertising is permissible in India, remains compliant with the ASCI Code. We welcome the proactive initiative of the gaming associations of working with the self-regulator to create a special monitoring cell for the industry.”
Neil Castelino, CEO of Federation of Indian Fantasy Sports, said: “Members of FIFS have demonstrated their commitment and compliance to responsible advertising through implementation of the ASCI guidelines and FIFS Charter. We are further committed to adopting the global best standards in responsible advertising, and through this collaboration, we hope that Indian consumers are not exposed to illegal platforms in the guise of online gaming while promoting responsible advertising practices amongst the Indian RMG industry.”
Anuraag Saxena, CEO of E-Gaming Federation, said: “Indian citizens have been duped and scammed by unscrupulous operators for years. The nation suffers, so do consumers, so does the domestic industry. Which is why we at EGF have been pioneering responsible gaming, and mandatory audits of our gaming companies. The monitoring cell of ASCI will only turbo-boost our efforts. Together, we will uphold high ethical standards and create a safer, more trusted gaming landscape for all.”
Roland Landers, CEO of All India Gaming Federations, said: “As the oldest and largest industry federation, AIGF has been at the forefront of advocating for responsible gaming practices and addressing the menace of offshore and illegal betting and gambling. We remain steadfast in our mission to ensure a robust, transparent, and responsible gaming environment in India. By collaborating with ASCI and fellow industry federations, we aim to tackle the growing challenge of offshore gambling ads and non-compliant advertising practices. This MoU marks a pivotal step towards protecting consumers, fostering ethical advertising, and elevating the credibility of India’s online gaming sector. Together, we are dedicated to shaping a fair and sustainable ecosystem for all stakeholders.”
The post ASCI Signs MoU with FIFS, AIGF and EGF appeared first on European Gaming Industry News.
Partnership to drive EWC’s expansion in China, leveraging Tencent E-sports’ networks and expertise to connect Chinese esports with EWC’s global ecosystem
The Esports World Cup Foundation (EWCF) announced a partnership with Tencent, making Tencent E-sports the EWCF’s strategic partner in China to drive the expansion of the Esports World Cup’s presence in the region. This partnership marks a significant milestone in the EWCF’s purpose to unite global esports fans under one competitive umbrella and underscores its commitment to integrating the world’s most important and rapidly growing esports market into the Esports World Cup platform. The agreement was formalized at the Empower Esports Worldwide Series – The Esports Operation and Technology Session in Shenzhen, China.
The collaboration will establish a dedicated Development Team to enhance EWC’s visibility, engagement, and industry collaboration in China, while leveraging EWC’s and Tencent E-sports’ networks and expertise to connect Chinese esports with EWC’s global ecosystem. Tencent E-sports will provide marketing expertise, strategic consulting, and operational support to deliver diverse content and experiences.
“The Esports World Cup has created a global stage for competitive gaming, demonstrating its influence not only in China but across the world,” said Mars Hou, Vice President of Tencent Games and General Manager of Tencent E-sports. “Through this partnership, we are committed to elevating EWC’s presence in China and integrating our esports industry with the world’s largest competitive gaming event. We look forward to deepening our collaboration with EWCF to push esports forward on a global scale.”
“The Esports World Cup’s purpose is to create a global platform for esports and gaming fans worldwide, and investing in key growth markets for esports is a core pillar of our mission,” said Thamer Al Shuaibi, Chief of Staff at the Esports World Cup Foundation. “China plays a critical role in this vision, and Tencent’s leadership in gaming and esports positions it as an essential partner. By combining our expertise, we will continue to strengthen esports as an industry, providing new opportunities for Chinese players and Clubs, and bringing the best of the Esports World Cup to Chinese fans.”
Esports World Cup 2025 will once again unite gaming and esports communities in Riyadh, Saudi Arabia, for a global competition that will crown the next Esports World Cup Champion. The tournament’s unique cross-game format will reward Clubs and players competing for a life-changing prize pool in a mix of platforms and genres, bringing together esports’ best players, Clubs and games under one banner in the largest-ever celebration of esports.
The post Esports World Cup Foundation Announces Strategic Partnership with Tencent appeared first on European Gaming Industry News.
Angel Group has successfully completed the implementation of its Smart Table System on all baccarat tables, over 1100 tables, in the mass market areas operated by Sands China Limited, one of the leading Integrated Resort (IR) companies in Macao.
With this latest deployment, approximately 2000 baccarat tables in Macao, Singapore, the Philippines and Australia are now operating with Angel’s Smart Table System.
The operation of Angel Smart Table “Hybrid” Solution utilises both Artificial Intelligence (AI) and Radio Frequency Identification (RFID) technology to capture each and every chip information including quantity, type and exact location on the table. This smart table technology revolutionises casino operations on their marketing strategies, game protection, operational efficiency as well as customer experience based on the real-time data analysis, supporting optimal game management.
The post Angel Group Completes Implementation of Smart Table Systems at Sands China Properties in Macao appeared first on European Gaming Industry News.
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