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Scuti and Gambit Introduce Brand-Fueled Rewards to Sports Betting and Gaming

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Gambit’s Free-to-Play Betting and Gaming Platform Partners with Scuti’s Rewards Marketplace, Offering Dual Revenues to Players and Brands

Scuti, the pioneer of gCommerce and the world’s first universal rewards marketplace, today announced their partnership with Gambit Rewards, a regulator-approved consumer network that integrates loyalty programs with online gaming and sports betting in America. This partnership will allow Gambit members access to the Scuti Marketplace and full integration to Scuti-based platforms and rewards. Players will be able to purchase physical goods through Scuti and use their rewards to place free bets on Gambit’s platform.

Created by an experienced group of video game veterans, Scuti’s marketplace provides players direct access to curated products, promotional offers, and rewards. These rewards can be redeemed for in-game virtual items, exchanged for native currency, or used to purchase any physical goods in the Scuti catalog. Gambit joins Scuti’s growing list of video game and metaverse partners who are providing their players access to Scuti’s gCommerce and rewards marketplace.

“Partnering with Scuti is a natural extension of the user experience,” said Richard Pistilli, founder and CEO of Gambit. “Together, we can bring Gambit’s unique take on free-to-play betting with real cash prizes to the gaming community at large. Scuti’s audiences enjoy in-game experiences, and Gambit turbo charges that with risk-free betting.”

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Players can now swap their rewards, called Scuti$, for Gambit tokens to activate risk-free wagers on any game of choice and win cash or other prizes at no personal cost. Each purchase of consumer goods from the Scuti Marketplace rewards players with up to 5% of the purchase prices, in Scuti$.

“We see this partnership as a pivotal turn for gCommerce and rewards in the betting and gaming arena,” said Nicholas Longano, Founder and CEO of Scuti, “Play-to-earn games are moving mainstream and this partnership makes it easier for players to enjoy gaming with rewards fueled from the very products they purchase every day. Gamers can now shop or play-to-earn and use those rewards to place bets that come at no personal cost.”

Through Scuti, players discover fully curated products and promotional offers from top brands directly from their games. Players receive brand-fueled rewards with every engagement and purchase they make through the Scuti marketplace.  Because Scuti is a universal rewards system, players can earn and redeem Scuti$ from any game on any device connected to the Scuti network, including Gambit Rewards.

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Betty

Thunderkick commits to growth in Ontario with Betty partnership

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Independent slots studio Thunderkick has agreed a deal with Ontario-based operator Betty to supply the rapidly growing online casino with a diverse collection of globally popular titles.

Betty, an official partner of sporting franchises Toronto Maple Leafs and Toronto Raptors, has risen to prominence since its 2022 establishment, when it was built following the consultation of 300 casino players to create the optimal iGaming environment.

Distinguishing itself from North American competitors by catering specifically to slot enthusiasts rather than sports bettors, the operator has curated a portfolio of 2,800 games, hand-picked to deliver customers maximum entertainment value.

Thunderkick’s content is the latest to be integrated into Betty’s online casino, and the agreement will see a selection of its most popular titles, including The Wildos 2, Midas Golden Touch 3, and Esqueleto Explosivo 3, made available to a greater number of Ontarian players.

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Thunderkick marked its debut in the Canadian province in Q2 of 2024, and has since partnered with a network of leading operators to improve its market position. The collaboration with Betty will further amplify its visibility in a key jurisdiction as the provider looks to reinforce its reputation as a global slot developer.

Svante Sahlström, CCO at Thunderkick, said: “It’s our mission at Thunderkick to go deeper, not wider, in 2025. That means forging meaningful, lasting relationships in target markets as opposed to securing as many commercial deals as possible.

“Since entering Ontario over 12 months ago, we have worked tirelessly to enhance our presence in the province, and working with leading brands such as Betty allows us to bring our unique games to a deeper pool of Canadian players.”

Paraskeva Smirnova, Casino Operations Manager at Betty, added: “Betty’s USP has always been our drive to build a slot portfolio with the very best titles from the industry’s most creative suppliers.

“Thunderkick’s passion for slot development is there for all to see, and the introduction of its games to our casino further elevates the consumer experience.”

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BCLC

Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026

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BCLC is pleased to announce the return of the New Horizons in Safer Gambling Conference, taking place November 2–4, 2026, at the JW Marriott Parq Vancouver.

This global event brings leading voices in research, policy and industry together to explore innovative approaches to safer gambling. Attendees can expect two days of forward-thinking dialogue, evidence-based insights and collaborative solutions to help shape the future of player health.

Sponsorship Opportunities Now Available

New to the 2026 conference, BCLC is excited to offer sponsorship opportunities to organizations that share BCLC’s passion for safer gambling. Benefits of sponsoring New Horizons 2026 include industry visibility, leadership recognition and meaningful engagement with a global audience. To learn more about sponsorship, please e-mail [email protected].

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Registration and program details will be released later this fall.

The post Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026 appeared first on Gaming and Gambling Industry in the Americas.

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Canada

absolutebet Secures AGCO Registration as an Internet Gaming Operator in Ontario

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Internet Gaming Operator by the Alcohol and Gaming Commission of Ontario (AGCO).

This significant milestone authorizes absolutebet to offer regulated iGaming services in Ontario’s legal market under the oversight of AGCO and iGaming Ontario (iGO).

The registration marks a key step in absolutebet’s mission to bring a trusted, responsible, and innovative online casino experience to Ontario players. absolutebet is committed to operating with integrity and transparency, meeting all provincial standards for player protection, responsible gambling, anti-money laundering, and game integrity.

Securing AGCO registration is more than a milestoneit’s the start of absolutebet’s journey in one of the most exciting regulated markets in the world,” said Chen Truman, Founder of absolutebet. “We are building a brand that will grow with the Ontario community and set the stage for future expansion.”

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On the regulatory milestone, Krisztina Kalla, Legal & Regulatory Compliance Advisor of absolutebet, commented: “I’m incredibly proud to see all the hard work behind this license pay off. Securing AGCO registration has taken months of preparation and close collaboration with regulators and partners. I am very happy to see the result of that work, and even more excited as we move into the launch phase and open up the absolutebet community to Ontario players in a fun and responsible way.”

Ontario is recognized as one of the most competitive and fast-growing regulated iGaming markets in North America. With AGCO registration secured, absolutebet will move forward with the final stages of its iGO onboarding process in preparation for launch.

 

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