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INSIDE THE POCKET SECURES INSTITUTIONAL INVESTMENT FOR GLOBAL EXPANSION IN THE AMOUNT OF $4M

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Free-to-play specialist, led by former senior NFL executive, attracts core investment from key heavyweights to accelerate growth

Inside The Pocket (ITP), the leading free-to-play (F2P) aggregation platform, has secured institutional investment of $4m from a consortium of heavy-hitting investors, spearheaded by WinSure Global, as it bids to expand its global footprint.

The core financing will be used to power further development of its proprietary platform for international growth. As a result, Inside The Pocket’s experienced leadership team, led by CEO and former senior NFL executive Hussain Naqi (previously SVP of both Fan Engagement and International Development at the Jacksonville Jaguars) will also be able to draw on the added expertise of senior WinSure Global executives, alongside other notables in this formative funding round, including The Rokker Network and its CEO Andy Rogers.

This strategic funding accordingly positions Inside The Pocket for a defining Series A round later this year, bolstering its reach into untapped territories. There, its proven international scope and flair for localization promises to drive diversified fan engagement around targeted free-to-play sports games. Thanks to its open-aggregation approach, Inside The Pocket already offers the broadest and best-curated mix of games available, with one platform integration acting as a gateway to virtually unlimited content.

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As a pioneering free-to-play aggregation platform for the gaming industry, Inside The Pocket is committed to being an agile customer acquisition and retention tool, driving engagement through a range of games whose formats responsibly acquire and retain customers at low cost but also remain fully compliant as regulation continues to roll out across regions from the U.S. to Asia, Africa and LatAm. Its agnostic platform offers a strategic solution which works territory-by-territory, educating uninitiated audiences with fully-integrated games.

Consequently, this pre-Series A round, bolstered by the backing of some of the industry’s most successful proponents in the F2P domain, marks a significant milestone for the company. Inside The Pocket’s technical know-how sets it apart in the crucial F2P domains of game development, player management and, above all, multi-level data. Its dashboards provide clients with the full picture on player activity, thanks to aggregated cross-network player data (e.g. from individual customer journeys to in-play data, and other shared insights on player segments).

Hussain Naqi, Founder and CEO of Inside The Pocket, said: “Inside The Pocket provides the most modular and democratised strategic F2P platform around, assembling the best minds and models for a new era in sports fan engagement, localized to specific global markets. When you’re signed up individually to one or more developers, you can end up with a set of expensive integrations or all your eggs in one basket. Our open-aggregation platform takes the sting out of such outmoded deals by providing the requisite flexibility for maturing markets.

“We’re supremely well-positioned to leverage this opportunity because we can diversify content, leverage consumer data and partition it for our partners as the international markets’ shifting sands coalesce. Harte Hanks, the world’s leading consumer-data provider, also grants us unique consumer insights that will allow us to hyper-segment our audience communication over time, including the World Cup 2022 football.

“It’s a real validation to be backed on our journey by such proven players, many of whom have fantastic track records in building, investing and marshalling innovative digital companies to larger scale and leadership positions in the ever-evolving global gaming landscape.”

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Andy Rogers, Founder and CEO of The Rokker Network, commented: “At Rokker, we provide a natural habitat for rapid growth among some of the emerging forces in the igaming sector. We’ve monitored and supported Inside The Pocket’s impressive development, and are keen to assist them in this, a key moment in the evolution of their agnostic F2P platform whose core philosophy is truly democratising gaming for global operators. These game-changing steps cohere with our own vision around the power of tech in digital sports betting.”

James Bridges, Director at WinSure Global added: “We specialise in identifying best-in-breed solutions across a range of asset classes and investment strategies. Indeed, WinSure Global undertakes to generate capital growth by holding long-term strategic investments in companies that can influence the future of industry. Inside The Pocket’s offering, on both B2B and B2C fronts, immediately improves and delivers a step change for F2P aggregation, so it’s another strong story for WinSure to get behind.

“Hussain and his team articulate a simple yet transformative vision: one single integration to open the door to the entire F2P marketplace. So, it’s this highly-flexible platform, combined with their ability to execute, which sets Inside The Pocket up for international expansion – particularly across some formative and fragmented markets which demand localized solutions.”

 

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ROGA Launches National College Education Campaign

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The Responsible Online Gaming Association (ROGA) has launched the “Know Your Play” campaign in partnership with EPIC Global Solutions, Kindbridge Behavioral Health, and the Responsible Gambling Council (RGC). This is a major initiative designed to provide college-aged students with detailed content focused on responsible gaming, mental health and well-being, and financial literacy.

“College students are learning to navigate newfound financial independence and equipping this age group with resources to make informed decisions that can build good financial habits will serve them throughout their lives, whether they engage in gaming or not. While previous programs have focused on student-athletes, our campaign intends to educate the broader student population about responsible gaming concepts that can help this age group set realistic expectations and see gaming as a form of entertainment, not as a way of making money,” ROGA Executive Director Dr. Jennifer Shatley said.

The campaign utilizes digital learning tools, resources, and videos available to all college-aged students at knowyourplay.org, even if they are not enrolled in a university. These resources will educate students on key responsible gaming concepts, including randomness, impulsiveness, and limit setting, while addressing myths like the illusion of control in sports betting. It will also focus on the role stress and mental health play in overall student wellbeing and provide practical tips for management. Additionally, extended resources will be piloted with select universities.

“EPIC has vast expertise and experience in creating programs that resonate with college-aged audiences and are delighted to partner with ROGA on a campaign that will provide critical education to college students across the country. By combining expert knowledge with personal stories, our program aims to foster a well-rounded understanding of financial literacy, decision-making, and risk-taking,” Teresa Fiore, SVP of Partnerships at EPIC Global Solutions, said.

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The campaign will begin rolling out at college campuses over the next several weeks with in-person learning sessions and workshops in tandem with digital delivery tools for greater accessibility and reach, ensuring that the program effectively engages students across diverse campuses and demographics.

“College life presents unique pressures, from financial independence to academic performance, all of which can impact mental health. By fostering decision-making skills that bridge these areas, we’re helping students build resilience, manage stress, and develop healthy habits that will serve them well beyond their college years,” Kindbridge Group CEO Daniel Umfleet, said.

“College students face an increased risk of harm from gambling, making prevention education essential in protecting this important audience. RGC has a long history of creating prevention programs for young adults, and we are proud to partner with ROGA on this crucial initiative. This campaign will equip students with the knowledge and skills needed to make informed decisions should they choose to gamble. By providing valuable information, digital tools, and resources, we are empowering young adults to approach gambling with a lower-risk mindset and reduce potential harm,” RGC CEO Sarah McCarthy said.

The post ROGA Launches National College Education Campaign appeared first on Gaming and Gambling Industry in the Americas.

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Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company

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Siyata Mobile Inc, a global vendor of Push-to-Talk over Cellular (PoC) devices and cellular signal booster systems, announced a new order for SD7 handsets and related accessories for a new customer, a leading gaming and entertainment company located in Canada.

This order marks one of Siyata’s first entries into the gaming and casino industry, a sector with significant growth potential for the Company. The customer operates dozens of gaming, entertainment, and hospitality venues across Canada and will deploy the SD7 handsets for Push-to-Talk (PTT) communications among its security and maintenance teams.

“This new order is an exciting milestone for Siyata as we expand further into the gaming and casino market. There is a growing industry trend toward modern, cellular-based communication solutions. Casinos require reliable, cost-effective, and easy-to-use communication tools with exceptional audio clarity, and our SD7 handsets and accessories are an ideal fit for those demands. This casino is replacing traditional Land Mobile Radio (LMR) two-way radios with advanced PoC technology for its security and maintenance personnel. The SD7’s robust capabilities, including instant push-to-talk functionality and superior coverage, make it an attractive choice for businesses prioritizing security and operational efficiency,” Marc Seelenfreund, CEO of Siyata Mobile, said.

The post Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company appeared first on Gaming and Gambling Industry in the Americas.

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CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars

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CasinoCanada, the number one gambling guide for players in Canada, is thrilled to announce its new partnership with Ocean Spin a brand under the umbrella of LaLa Stars.

This collaboration marks an exciting step in CasinoCanada’s mission to provide its audience with the most comprehensive and up-to-date information on top gaming experiences.

The partnership agreement will grant LaLa Stars premium visibility across high-traffic sections of CasinoCanada’s website, which has been a trusted source for Canadian players for over 20 years.

LaLa Stars presents itself as an affiliate program that generates double-digit profits by making it easy and enjoyable to promote the brands. The program features a memorable design, a player-centric retention system, top-tier payment options, and game providers. Fast payments, flexible commission models, high-converting brands, powerful reporting, no middlemen, and outstanding conversion make LaLa Stars a popular choice. Additional company benefits are: a revenue share of up to 60%, a CPA of up to €500, hybrid CPA.

Ocean Spin Casino, a brand of LaLa Stars company, despite being quite new on the iGaming market, is a huge online gambling platform where all casino newcomers are greeted with a welcome bonus of 100% for up to €500, and 200 free spins plus one Bonus Crab. It comes as a first deposit bonus for a minimum deposit amount of €20. Sports-betting enthusiasts can also claim a welcome bonus of 100% for up to €100.

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Ocean Spin Casino’s games include: gaming machines, roulette blackjack, betting, video poker, bingo, baccarat, jackpot games, and live games.

“We are excited to meet our new partner Ocean Spin Casino, and hope to bring maximum use and value to our community,” said Aleksandra Drigo, Sales Director at CasinoCanada. “This partnership perfectly reflects our dedication to highlighting the best in the gaming industry while offering our audience valuable insights and chances to experience top-notch gaming. We hope for a productive and long-term partnership!”

The partnership is now live, featuring LaLa Stars reviews and exclusive offers on the CasinoCanada website. This collaboration is set to deliver even more thrilling updates, exclusive content, and personalized promotions for the Canadian gambling community.

The post CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars appeared first on Gaming and Gambling Industry in the Americas.

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