Central Europe
Pixel Federation joins the Playing for the Planet Alliance
Together with SEGA Europe, Bandai Namco Entertainment Inc, Perp Games and Creative Assembly, Pixel Federation joins the fight to save our planet.
Pixel Federation is the first games company in Slovakia to pledge to keep environmental activity at the heart of its games.
Pixel Federation, a Slovakia-based game development studio, today announces its membership of the Playing for the Planet Alliance. After a successful year of landmark new games and local efforts to fight the pandemic, Pixel Federation is now implementing environmental initiatives, joining the Playing for the Planet Alliance, facilitated by the UN Environment Programme (UNEP).
The Playing for the Planet Alliance is driving the video games industry to reduce its carbon footprint and integrate environmental activities in live games. In joining the Alliance, game companies have made commitments to positively impact the environment, ranging from integrating green activations in games to reducing emissions. Green activations refer to educational content focusing on different environmental topics integrated in video games. Pixel Federation is determined to make environmental contributions a key part of its strategy moving forwards; prior to joining the Playing for the Planet initiative, it participated in a project ‘10,000 trees’ by the city of Bratislava planting close to 100 trees in the city.
Lucia Sickova, one of four co-founders and Chief Learning Officer at Pixel Federation said, ‘Participating in the Playing for the Planet Alliance will drive us even further in our awareness of our climate change activities.’
She continued: ‘The world is changing in front of our eyes and I truly believe each and every one of us can be the cause for the change that needs to happen. Every small decision an individual makes is the difference we can make to our planet. Being the first game developer in Slovakia to join Playing for the Planet Alliance is just the start of a set of new initiatives we are putting in place so we can play our part in making the world a greener and cleaner place for future generations.’
Core Commitments
As part of the Playing for the Planet Alliance Pixel Federation has committed to undertake the following initiatives, among others:
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First, Pixel Federation will inspire action by supporting off-the-grid (physical) innovation through education. Pixel Federation already supports and works with a number of key educational projects aimed at supporting tech and innovative education and opportunities for young people in Slovakia. Pixel Federation’s next initiative is to educate people around supporting our planet and provide students with tangible and innovative solutions to tackle climate change.
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Pixel Federation will host on-the-grid events (in game) to target its already dedicated fanbase, encouraging action against deforestation and ocean cleaning. Games including fan favourites Diggy’s Adventure, Trainstation 2 and Port City – which cumulatively see 250,000 DAU (daily active users) – will host these in-game events to drive action in a rewarded capacity, and inspire physical activity outside of the game.
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Pixel Federation pledges to map its carbon footprint in 2021, with the long-term aim of achieving net-zero emissions.
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Pixel Federation will also participate in the Green Game Jam 2022.
These commitments will see Pixel Federation driving environmental change in the gaming industry, and even further within tech in Eastern Europe, encouraging fans and users to take action.
Annually, the Playing for the Planet Alliance’s Green Game Jam brings together the biggest names in the games industry across mobile, consoles and PC to educate and empower millions of players to act for the environment. Thrilled to be part of the Green Game Jam, one of Pixel Federation’s core beliefs is supporting the next generation of game developers. It is already doing this through a number of impactful charitable projects that focus on encouraging and driving education, technology skills and opportunities for young people in Slovakia as well as existing Pixel Federation employees and Slovakian developers.
“When it comes to climate, keeping all our emissions down will require all hands on deck. The video gaming industry is a new ally in the race for a net zero and nature positive planet.” said Sam Barratt, Chief of Youth, Education and Advocacy Unit of the UN Environment Programme (UNEP). “We are delighted to have the support of Pixel Federation. The commitment of these gaming companies shows recognition that we all must play our role in the global effort to lower carbon emissions and effect real change towards sustainability.”
The games industry and related technologies are constantly growing and adapting, and with a global reach, people are rightfully looking to this industry to see how it is participating in the fight against the climate crisis. The Playing for the Planet Alliance already has the likes of Sony, Microsoft and Ubisoft in its corner, and now with Pixel Federation joining the ranks, game developers from every corner of the globe are coming together to tackle this emergency head-on.
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Barbie Nerz Head of Online Games at Staatliche Toto-Lotto GmbH Baden-Württemberg
Peter & Sons Partners with Staatliche Toto-Lotto GmbH Baden-Württemberg for German Market Entry
The innovative iGaming studio Peter & Sons, based in Barcelona, has enhanced its presence in Europe by entering a new partnership with erwin, the virtual slot platform of Staatliche Toto-Lotto GmbH Baden-Württemberg, a prominent and well-established gaming operator in Germany.
Established in 1948, Staatliche Toto-Lotto GmbH Baden-Württemberg has earned a solid reputation for dependability, integrity, and creativity in Germany’s regulated gaming industry. The operator is key to the nation’s lottery landscape and is enhancing its digital entertainment services with authorized online gaming products. Since 2023, Staatliche Toto-Lotto GmbH Baden-Württemberg provides virtual slot games at www.lotto-bw.de/erwin. Here, you can explore a diverse range of fun and appealing slots that are refreshed frequently.
Additionally, Staatliche Toto-Lotto GmbH Baden-Württemberg seeks to provide gambling products in its range that cater to the changing requirements of its customers. By doing so, the organization emphasizes trust and safety. Ensuring adherence to measures for the protection of youth and players is consequently a foremost concern.
Famous for its collection of art-focused games, unique characters, and captivating game environments, Peter & Sons has gained global acclaim for advancing the limits of creativity in slot design.
Yann Bautista, Founder and Commercial Director at Peter & Sons, said: “We are delighted to partner with Lotto Baden-Württemberg, an operator that has earned enormous trust within the German gaming community. Germany represents an important regulated market for us, and working with such a respected partner allows us to introduce our games to a broad audience of players who appreciate high-quality entertainment and distinctive design.”
Barbie Nerz, Head of Online Games at Staatliche Toto-Lotto GmbH Baden-Württemberg: “Peter & Sons has developed a reputation for producing visually striking and highly engaging games, and we are excited to welcome their portfolio to our platform. Our goal is always to provide players with diverse, high-quality content, and this partnership represents another step forward in expanding the entertainment experiences we offer.”
The post Peter & Sons Partners with Staatliche Toto-Lotto GmbH Baden-Württemberg for German Market Entry appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Central Europe
Sportradar Extends its Data and Audiovisual Betting Rights Agreement with Deutscher Fussball-Bund
Sportradar Group AG announced a multi-year extension of its data and audiovisual (AV) betting rights agreement with Deutscher Fussball-Bund (DFB), the German Football Association. The rights were originally secured as part of the company’s acquisition of IMG ARENA in 2025.
Under the renewed agreement, Sportradar acquires exclusive data and streaming betting rights for Germany’s prestigious cup competition, DFB-Pokal, worldwide outside of the DACH region, in addition to non-exclusive global media data rights. For the first time in this competition, skeletal data will be introduced to fuel fan engagement products in the same way Sportradar provides for partners including UEFA, Bundesliga and the NBA.
The deal represents the first direct agreement between the parties relating to DFB’s premium cup competition. The new agreement begins at the start of 2026/2027 c and Sportradar will cover all 63 DFB-Pokal matches per season. Sportradar and DFB have previously enjoyed a longstanding partnership including content production and editorial services.
With global Gross Gaming Revenue in soccer betting expected to increase by approximately 50% over the next four years, Sportradar is uniquely positioned to support its clients capture further market share through next generation, hyper-personalized, hyper-immersive experiences.
Sportradar continues to innovate in soccer, combining deep data with proprietary AI technology to create new dynamic betting products such as micro markets and live player markets, which its sportsbook operator clients can leverage to engage customers and generate more revenue.
Moritz Gloeckler, EVP of Rights and Strategic Projects at Sportradar, said: “Our extension of the agreement with DFB is a key addition to our already strong portfolio of global soccer rights. With more than five billion soccer fans worldwide, there’s massive appetite for content. Through partnerships with FIFA, UEFA, AFC, Bundesliga, CONMEBOL and more, Sportradar is well positioned to create the next generation of tech driven products and services for clients to use to engage fans, reach new audiences and open fresh revenue opportunities.”
Kay Dammholz, Director Media Rights at DFB GmbH & Co. KG, said: “With this agreement, we are further advancing the international media rights distribution of the DFB-Pokal. Together with Sportradar, we are ensuring a professional and safe global distribution of our betting streaming rights outside the DACH region, while upholding the highest standards of integrity and unlocking additional commercial potential for our premium cup competition.”
The post Sportradar Extends its Data and Audiovisual Betting Rights Agreement with Deutscher Fussball-Bund appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Wazdan, the results-oriented developer, has further grown its notable European presence through a partnership with Casino Interlaken, a top operator in Switzerland.
The collaboration offers players at Casino Interlaken’s StarVegas.ch online platform access to Wazdan’s dynamic slot collection, showcasing its best-selling Coins
and Hot Slot series, which emphasize engaging gameplay mechanics and consistently achieve high retention rates for compliant operator partners throughout Europe.
Inaugurated in 2020 by the renowned land-based Casino Interlaken, StarVegas.ch has emerged as a prominent online provider of engaging slot games, with its collection enhanced by numerous feature-rich titles from top global suppliers.
In addition to Wazdan’s launches, players at StarVegas.ch will be presented with the studio’s engagement-enhancing features, such as Hold the Jackpot, Cash Infinity, Collect to Infinity, Sticky to Infinity and Cash Out, which consistently enhance the slot experience with innovative improvements to gameplay.
Wazdan’s newest partnership strengthens its dedication to collaborating with reputable brands in regulated markets across the globe. Players throughout Switzerland are poised to gain from an enhanced content selection by merging its top-notch portfolio with StarVegas.ch’s standing for outstanding entertainment and technical proficiency.
Radka Bacheva, Head of Sales at Wazdan, said: “StarVegas has built a strong reputation for premium entertainment, making it a fantastic platform for our vast range of titles and engagement tools. Combining the company’s strong market positioning with our rewarding experiences ensures we can deliver measurable growth and rewarding entertainment for players nationwide.”
Mayke Wolf, Chief Operating Officer at StarVegas, said: “As one of the first licensed Swiss online casinos, StarVegas offers a wide selection of games from leading international providers. Players can access the full portfolio via Starvegas.ch as well as through the StarVegas mobile apps, which are among the most popular casino apps in Switzerland. With the addition of Wazdan’s content, StarVegas further expands its portfolio with innovative titles and new gaming highlights. This step underlines StarVegas’ commitment to continuously developing its offering and providing Swiss players with a diverse and high-quality online gaming experience.”
Oliver Grimm, Chief Executive Officer at Casino Interlaken, said: “Casino Interlaken stands for personal service and Swiss quality in the heart of the Alps, values that we carry into the online space with StarVegas through a technologically advanced and trusted platform. By partnering with Wazdan, we are further enhancing our offering with innovative slot content that delivers engaging experiences for players across Switzerland.”
The post Casino Interlaken teams up with Wazdan to bolster Swiss market presence appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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