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Netflix Gaming: Squid Games ‘game’ could be worth £280 million a month

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As of this week, Netflix Gaming is available globally on Android and IOS.

But just how much revenue could their new platform be worth when they launch the game versions of Netflix’s all-time most watched shows?

Since the revenue of the global mobile gaming market last year was £57.68 billion – it’s no surprise that streaming giant Netflix wants a slice of the action.

Currently, members can play five mobile games, two of which are based on Stranger Things.

Tech experts Repair Outlet have calculated the true value of what the platform’s most beloved films and TV shows would be if they were released as games on the app market.

For example, a ‘Squid Games’ game could make Netflix Gaming over £280 million in revenue every month.

Here are the full findings:

English TV

Title

Monthly Viewers

Monthly Revenue

Bridgerton

82,000,000

£161,752,774

The Witcher

76,000,000

£149,917,205

Maid

67,000,000

£132,163,852

Sex/Life

67,000,000

£132,163,852

Tiger King

64,000,000

£126,246,067

Queen’s Gambit

62,000,000

£122,300,878

Sweet Tooth

60,000,000

£118,355,688

Emily in Paris

58,000,000

£114,410,498

The Winx Saga

57,000,000

£112,437,904

Non-English TV

Title

Monthly Viewers

Monthly Revenue

Squid Game

142,000,000

£280,108,462

Lupin

70,000,000

£138,081,636

Money Heist

69,000,000

£136,109,041

The Platform

56,000,000

£110,465,309

Who Killed Sara?

55,000,000

£108,492,714

Blood Red Sky

53,000,000

£104,547,524

Below Zero

47,000,000

£92,711,956

Barbarians

37,000,000

£72,986,008

Lost Bullet

37,000,000

£72,986,008

Elite

37,000,000

£72,986,008

Movies

Title

Monthly Viewers

Monthly Revenue

Extraction

99,000,000

£195,286,885

Bird Box

89,000,000

£175,560,937

Spenser Confidential

85,000,000

£167,670,558

6 Underground

83,000,000

£163,725,368

Murdery Mystery

83,000,000

£163,725,368

The Old Guard

78,000,000

£153,862,394

Enola Holmes

76,000,000

£149,917,205

Project Power

75,000,000

£147,944,610

Army of the Dead

75,000,000

£147,944,610

Fatherhood

74,000,000

£145,972,015

To reveal the potential revenue from Netflix Gaming’s future releases, Repair Outlet used the average revenue per player for the current top mobile games on the Android market, and then used Netflix’s monthly viewers per top title to calculate the potential value of a specialist game being released.

Comment from Tom Peet, Repair Outlet Manager:

“Netflix is an entertainment giant, and it was only a matter of time before they delved into other forms of tech-focused entertainment other than streaming.

The mobile gaming industry is predicted to be worth $272 billion by 2030, and with the rise of high-performance smartphones rivaling the gaming function of many handheld consoles, expanding into mobile gaming was a smart and predictable move for Netflix.

Since Netflix already has such a gigantic, loyal viewership, we wanted to see what the potential revenue would be for them when they inevitably release the gaming versions of their most-viewed titles – with Squid Games alone potentially bringing them in over £280 million in revenue.”

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Aaron Axisa Commercial Director at Vivid Gaming

Vivid Gaming signs Hub88 distribution deal for its slot portfolio

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Single API integration puts Vivid’s 34-game catalogue in front of Hub88-connected operators across regulated and emerging markets.

Vivid Gaming has signed a partnership with Hub88 to distribute its slot games to operators via Hub88’s aggregation platform.

The companies said the deal will make Vivid Gaming’s catalogue available through a single integration, expanding reach across “multiple regulated and emerging markets” supported by Hub88’s network.

Vivid Gaming said it has built a portfolio of more than 30 slot titles, with 34 games currently listed in its catalogue, and that the agreement is part of its broader commercial expansion strategy.

Aaron Axisa, Commercial Director at Vivid Gaming, said: “Partnering with Hub88 marks another exciting step in our growth journey. Their reputation, technical excellence and extensive operator network make them an ideal distribution partner as we continue to expand our global footprint. We’re committed to delivering high-quality entertainment that stands out in an increasingly competitive market, and this partnership enables even more operators to offer our games to their players with a fast and seamless integration”.

Jessica Inglott, Head of Supplier Relations at Hub88, said: “We are delighted to welcome Vivid Gaming to our platform, further diversifying our global offering with their highly engaging, top-tier content. Vivid Gaming has quickly established a stellar reputation for combining striking visuals with innovative, player-centric mechanics. This partnership perfectly aligns with our mission to provide operators with frictionless access to the industry’s most exciting emerging studios through our single API integration, and we look forward to a highly successful collaboration”.

The post Vivid Gaming signs Hub88 distribution deal for its slot portfolio appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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01.tech

Aviatrix goes live on 01.tech aggregation platform

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Deal adds Aviatrix’s crash game and connected titles, including Aviatrix Second Chance and Aviatrix Fruits, to 01.tech’s operator network.

Aviatrix has gone live on aggregator 01.tech under a new distribution agreement covering its crash game and broader iGaming Metaverse portfolio.

Under the deal, Aviatrix’s iGaming Metaverse is integrated into the 01.tech aggregation platform, giving operators access to the original Aviatrix crash game and other connected titles. Aviatrix said the line-up includes recent releases such as Aviatrix Second Chance and Aviatrix Fruits.

Aviatrix said its iGaming Metaverse is designed to let players move across multiple titles while maintaining progress and loyalty rewards, with the aim of improving retention.

Victoria Lambroza, Key Partnerships Executive at Aviatrix, said: “This partnership with 01.tech is an important step in bringing Aviatrix and our iGaming Metaverse to more operators and players around the world. What makes this deal especially exciting is that 01.tech’s operator partners gain access to a connected ecosystem of titles where players can build progress and continue their journey across multiple experiences.”

Inna Polly, Head of Game Aggregator at 01.tech, said: “Aviatrix has quickly established itself as one of the most innovative names in the crash and casino games space, and we are very pleased to add its content to the 01.tech aggregation platform. Our goal is to give operators access to high-quality and engaging content via a simple integration. Aviatrix is a strong addition to that offering, particularly because its iGaming Metaverse is driving such deep player engagement.”

The post Aviatrix goes live on 01.tech aggregation platform appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Central America

FeedConstruct takes exclusive data and streaming rights for Nicaragua’s Liga Primera

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Deal covers worldwide distribution of Liga Primera and Copa Primera content for sportsbooks and betting suppliers.

FeedConstruct has acquired exclusive worldwide streaming and data rights for Nicaragua’s top-tier football competitions, Liga Primera and Copa Primera.

The company said the agreement delivers start-to-finish coverage of every match across both competitions and expands its Central American football portfolio for sportsbook operators and providers using its data integration and streaming.

Ani Isakhanyan, Head of Rights and Content at FeedConstruct, stated, “Securing these exclusive rights is a highly valuable addition to our portfolio. Liga Primera and Copa Primera deliver the consistent football content that the global iGaming industry demands. This acquisition ensures our partners can offer comprehensive coverage of a rapidly emerging betting market.”

Allan J. Chamorro, Managing Partner at Apollo Sports Business Group, added, “Nicaragua has rapidly established itself as one of Central America’s fastest-growing football markets, attracting growing regional recognition and international commercial interest. Our partnership with FeedConstruct builds on that momentum by expanding the global distribution of Liga Primera and Copa Primera while powering sustainable commercial opportunities that strengthen clubs, elevate the competitions, and accelerate the long-term growth of the game.”

Liga Primera and Copa Primera are the main competitions in Nicaragua’s professional football calendar. FeedConstruct said the competitions are gaining regional recognition in Central America, supported by regular participation in CONCACAF tournaments.

 

The post FeedConstruct takes exclusive data and streaming rights for Nicaragua’s Liga Primera appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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