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FACEIT and NAVI enter a multiyear partnership to develop new competitive programs and level up engagement for fans

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The partnership will see Natus Vincere (NAVI) leverage the unique tools and technologies available on FACEIT to develop new competitive programs and experiences for NAVI Fans

FACEIT, the world’s leading competitive online gaming platform and Natus Vincere (NAVI) home to the current #1 HLTV ranked CS:GO roster, have joined forces to bring fan engagement and talent scouting to the next level. By leveraging unique tools available on the FACEIT platform, the partnership aims to provide NAVI fans with new and innovative ways to compete online, support their favourite esports brand, and even kick start their career as a pro player for NAVI.

The partnership will see the launch of different programs and initiatives in the coming months, with the first being NAVINATION Hub, a system of private CS:GO leagues managed by NAVI. Players of all skills levels from the CIS region wil be able to play, compete, improve, win unique prizes and get noticed by NAVI scouts. Each month, the top 20 players from the highest league will be invited to play in the qualifier for FPL Challenger, one step closer to playing in the FPL, the ultimate competitive league where some of CS:GOs biggest pros were forged.

All NAVINATION leagues will offer a robust and fair competitive experience for all players, with low latency servers, FACEIT’s industry leading anti-cheat technology and 24/7 moderation. While this first initiative focuses on competitive players and talent scouting, the partnership will also introduce other exciting initiatives which will focus on levelling up fan engagement and content creation.

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“Our partnership with NAVI is a perfect example of how organisations can use FACEIT tools to create bespoke experiences for their communities, increase fan engagement, and find new ways to scout the next generation of talent for their teams. Partnering with and supporting esport organizations is core within our mission, being esport organizations a key element for the whole ecosystem and we are particularly proud to enter into an official partnership with NAVI, an internationally renowned brand with one of the most impressive legacies in esports ” said Cristian Duca, Senior Partnerships Manager, FACEIT.

“Our partnership with FACEIT is extremely valuable on both a commercial, and product level. Thanks to the platform we are able to unlock new revenue streams from sponsorship sales, and we’ve also gained new powerful instruments to scout new talent for our academy rosters, and to engage with our fanbase in a different and unique way,” said Yevhen Zolotarov, NAVI CEO.

NAVINATION Hub is now available on FACEIT for all CS:GO players playing from the CIS region via a monthly subscription of $3.99.

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Gaming

Flexion partners with King to launch Candy Crush Solitaire© simultaneously across platforms

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Significant industry first will see game launch from day one across 5 alternative stores in addition to Apple and Google.

Flexion, the games marketing company, announces a partnership with preeminent developer King to market new game Candy Crush Solitaire© in alternative app stores.

Expected to be one of the exciting game announcements of the year, Candy Crush Solitaire© will be available on the Amazon Appstore, Samsung Galaxy Store, Huawei App Gallery, Xiaomi GetApps and ONE store from the get-go thanks to Flexion’s expertise and technology. The game launches globally across platforms on 6 February and is already available for preregistration in all the stores.

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Flexion has had a partnership with King since June 2024 to market Candy Crush Saga© on the alternative stores. With this latest deal, both companies are breaking new ground with concurrent launches, taking them to the leading edge of games marketing.

“This is the first time King will launch simultaneously across such a wide range of platforms,” says Jens Lauritzson, Flexion’s CEO. “King has recognised that mobile audiences come from a more diverse range of markets these days, and we are thrilled to be able to help them reach those markets. Flexion has brought to the partnership the tech, experience and expertise to ensure the ultimate in user choice.”

Commenting on the deal, Benjamin Pommeraud, General Manager of Strategic Initiatives at King, says: “We’re excited to partner with Flexion to make Candy Crush Solitaire available to more players. As our first expansion of the Candy universe into a new genre, this collaboration reflects our ongoing commitment to delivering high-quality experiences that are accessible to everyone, no matter where they choose to play.”

The post Flexion partners with King to launch Candy Crush Solitaire© simultaneously across platforms appeared first on European Gaming Industry News.

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10-15% Of Gamers In Florida Show Signs Of Gaming Addiction: Here Are 10 Signs Your Kid Is Suffering From It (And How You Can Help)

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Recent studies indicate that 10-15% of young gamers in Florida exhibit signs of gaming addiction. These findings underscore the need for early identification of symptoms to prevent negative impacts on children’s mental and physical health. Gaming addiction, if not dealt with, can lead to poor academic performance, social withdrawal, and even health problems.

Marin Cristian-Ovidiu, CEO of FreezeNova, discusses key indicators of gaming addiction and offers practical advice for parents.

Recognizing Early Signs

“Early recognition of gaming addiction is crucial in preventing long-term negative outcomes,” Marin explains. The following signs can help parents identify if their child might be developing an addiction:

Exhaustion and Irritability

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Constant tiredness and grumpiness during the day could indicate late-night gaming sessions interfering with sleep.

Gaming Obsession 

If gaming dominates your child’s thoughts and conversations, and they plan their day around it while neglecting other responsibilities, it could be a sign of addiction.

Decline in Academic Performance and Lost Interests

A noticeable decline in academic performance or loss of interest in previously enjoyed activities may suggest your child is prioritizing gaming over more important tasks.

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Emotional Volatility

Extreme emotional reactions to in-game outcomes, such as uncontrolled anger, known as ‘Gamer Rage’, or intense celebrations, could indicate an unhealthy attachment to gaming.

Physical Strain

Signs of repetitive strain injuries like ‘Gamer’s Thumb’ or ‘Nintendo Neck’ from prolonged screen time are warning signals.

Neglecting Basic Needs 

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If your child is neglecting basic needs like eating, sleeping, or hygiene to keep playing, gaming has likely taken an unhealthy control over their life.

Creating a Supportive Environment

While video games can be a great source of entertainment and connection, around 70% of people with signs of gaming addiction also experience social disorders. Marin recommends a few tips for building a supportive and open environment for your child.

Teamwork and Setting Boundaries

“Parents and children should work together to create a healthy gaming environment. Gaming addiction requires a holistic approach,” Marin advises. Start by setting clear boundaries on gaming time to ensure there’s room for schoolwork, chores, and quality family time.

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Revisit activities your child once loved, like football practice or exploring new hobbies together. It’s vital for your child to take breaks from screens, so create a balanced daily routine that includes homework, chores, exercise and just some gaming time. This allows your child to enjoy their games without neglecting other aspects of their life.

Open Communication

Maintain open communication. Discuss the games your child enjoys and any concerns you might have. By understanding their world, you can work together to find solutions.

Remember, you’re not alone. If you feel overwhelmed, seek professional help from specialists in gaming addiction. Marin concludes, “By working as a team, setting clear boundaries, and fostering open communication, we can help your child develop a healthy relationship with gaming and thrive in all areas of life.”

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Compliance Updates

SYNOT Games Officially Certifies Over 140 Games in Brazil

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SYNOT Games has announced that more than 140 of its games have now been officially certified in Brazil.

“We are delighted to announce that more than 140 of our games have now been officially certified in Brazil. This significant achievement allows us to expand our reach and introduce a diverse selection of games to this dynamic market. Brazil represents a key opportunity for growth, and we are committed to delivering exceptional gaming experiences to the Brazilian audience,” the Company said.

“We are thrilled to introduce our portfolio in Brazil, offering innovative and engaging gameplay that promises to captivate and entertain players,” Martina Krajci, CCO at SYNOT Games, said.

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