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Dive changes the game for Roblox developers

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For the first time, Roblox game developers can analyse their data with customised cross-platform connections and LiveOps support through the Dive platform. Gaining this kind of deep insight into the metaverse is a unique proposition that Dive is currently the first analytics platform to deliver, proving invaluable for the performance of Roblox games and pioneering for the rest of the analytics market. Having the unique ability to determine data pain points and value will take Roblox games to the next level and with Dive’s custom analytics, innovative game developers can invest in their future.

Data analytics within games provides the backbone of longevity. Data helps to elevate games, keeping them relevant and modern, ensuring the audience is continuously playing and iterating, making micro-changes to refresh and re-engage. This, alongside the innate ability to optimise for seasonal trends and events, is what will now extend Roblox games’ anticipated shelf life. Analysing data points, and reiterating the game based on the results, is crucial to longevity and success, and the demand for customised and deep insight amongst the Roblox developer community is high.

Recent figures show that the Roblox platform now nets over 40 million daily active users, with many playing over two hours a day. With such a high DAU database, it’s imperative that developers can and do optimise their data. For developers, Roblox as a platform opens the doors to an active, unique audience that is hungry for innovation and new methods to engage. This provides the perfect opportunity for highly specific game analytics, more so than ever before. At the heart of this, understanding your player base, retaining and growing your audience and truly setting your game above the rest is down to analysing what you have, and making it better.

For Roblox developers, custom analytics through Dive will provide invaluable insight into their games and help them lead the charge into developing the metaverse. Roblox’s platform offers unrivalled engagement and appetite for innovation, and its mission focuses on supporting players and encouraging them to imagine and create.

Elad Levy, the CEO of Dive says “The demand for data analytics and insight in games is high and even higher within Roblox games. As the metaverse develops, games will live and die based on the depths of their insight and own knowledge of how their players engage. Dive is uniquely positioned to provide specific, custom and tailored insight into games not previously serviced by any form of bespoke analytics. It’s no longer two dimensional – games must look inward in order to serve their players best.”

Dive is a unique analytics platform, combining an expert bespoke data team with a practical hands-on approach, offering limitless tailored and customisation possibilities. Traditional platforms like PC and Mobile are supported, however, Dive also provides support to more innovative platforms like Roblox, Minecraft and NFT games, with the same high level of unique bespoke data analysis and customisation. LiveOps features like segmentation and A/B testing are also available for all platforms that Dive works across, including the Roblox platform. The elite Dive platform, coupled with the expert data teams and custom analytics all combine to support and encourage data-driven games.

Dive, recently integrated with Roblox games, is the first analytics platform in the industry to provide deep metaverse insight, pioneering data analytics for the future. Dive allows developers to focus on what they do best: creating games and furthering their mission to grow and reiterate for success. Dive is available now for use across Roblox and all other innovative platforms.

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Alberta

Play’n GO granted Alberta iGaming licence, expanding Canadian market footprint

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The Swedish gaming giant confirms its entry into another regulated market, with its industry-leading portfolio of games set to launch in Alberta.

Play’n GO, one of the world’s leading casino entertainment providers, has been granted a licence to supply online gaming content in the Canadian province of Alberta, marking another milestone in the company’s expansion across regulated North American markets.

The licence, awarded by the Alberta Gaming, Liquor & Cannabis Commission (AGLC), allows the company to offer its portfolio of premium online casino titles to licensed operators in the province ahead of Alberta’s planned market launch later this year.

Alberta represents an important new regulated opportunity within Canada, complementing Play’n GO’s established presence in Ontario and Quebec, while reinforcing the company’s commitment to operating exclusively in regulated jurisdictions.

Magnus Olsson said: “Being granted a licence in Alberta is another important step in our North American growth journey and further strengthens our presence in Canada.

“Regulated markets are the foundation of our business, and Alberta represents an exciting opportunity to expand our footprint in a jurisdiction that shares our commitment to high standards, player protection and long-term sustainability.”

The Alberta licence forms part of Play’n GO’s broader strategy of expanding through regulated markets, working closely with licensed operators to deliver compliant, high-quality gaming content focused on innovation, responsibility, and long-term commercial value.

As part of its market entry preparations, the company has aligned its technology and game portfolio with Alberta’s regulatory standards and requirements, with an initial batch of titles already undergoing certification to ensure launch readiness.

About Play’n GO

With more than 20 years of experience in mobile-first gaming, Play’n GO is a global leader in casino entertainment and the creator of some of the industry’s most iconic online titles, including Rich Wilde and the Book of Dead, Reactoonz, and Moon Princess.

A pioneer in the sector, Play’n GO was among the first to recognize the potential of mobile gaming, developing casino content for mobile devices as early as 2005, before the smartphone era.

Today, the company offers a portfolio of more than 450 premium titles, available to regulated operators across over 35 jurisdictions.

Play’n GO is strongly committed to a fully regulated, sustainable gaming industry built around entertainment, safety, and long-term collaboration.

The company works closely with operators, regulators, and research institutions to promote responsible gaming standards across all markets in which it operates.

With a deep understanding of both operators’ and players’ needs, Play’n GO focuses on creating high-quality, enduring content designed for long-term engagement.

In addition to game development, the company also provides backend services and solutions that support operators in delivering a seamless gaming experience.

Beyond gaming, Play’n GO has expanded into complementary entertainment verticals with Play’n GO Music and Play’n GO Shop, and is also a proud partner of the TGR Haas F1 Team.

For more information, please visit www.playngo.com

The post Play’n GO granted Alberta iGaming licence, expanding Canadian market footprint appeared first on Americas iGaming & Sports Betting News.

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Alberta

Play’n GO secures Alberta iGaming supplier licence from AGLC

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Play’n GO has been granted a licence to supply online gaming content in Alberta, as the province prepares to launch its regulated online market later this year.

The licence was awarded by the Alberta Gaming, Liquor & Cannabis Commission (AGLC). Play’n GO said the approval allows it to provide its online casino games to licensed operators in the province.

Magnus Olsson, Chief Commercial Officer at Play’n GO, said:

“Being granted a licence in Alberta is another important step in our North American growth journey and further strengthens our presence in Canada.

“Regulated markets are the foundation of our business, and Alberta represents an exciting opportunity to expand our footprint in a jurisdiction that shares our commitment to high standards, player protection and long‑term sustainability.”

Play’n GO said it has aligned its technology and game portfolio with Alberta’s regulatory requirements, with an initial batch of titles undergoing certification ahead of launch. The supplier is already active in Canada, with an established presence in Ontario and Quebec, according to the company.

The post Play’n GO secures Alberta iGaming supplier licence from AGLC appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Alberta iGaming Corporation Appoints Dan Keene as its CEO

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Dan Keene, who served as the interim CEO of the Alberta iGaming Corporation (AiGC), has been appointed to the role permanently, effective April 21, 2026. Under his leadership, AiGC will launch Alberta’s regulated iGaming market on July 13. Keene has played a pivotal role in shaping the province’s gaming landscape, both through his work standing up AiGC and in his previous roles at the Alberta Gaming, Liquor, and Cannabis Commission (AGLC).

“Dan brings deep operational experience and a strong track record in gaming and market development. His leadership will be essential as the Alberta iGaming Corporation prepares for launch and delivers a regulated market built on social responsibility and player protection,” said Sanjeev Kad, Board Chair, Alberta iGaming Corporation.

About Dan Keene

Serving as Vice-President, Gaming at AGLC since July 2022, Keene overseen a broad portfolio, including gaming retail services, technical operations, compliance, online gambling, player loyalty, supply chain, electronic gaming, and product development across Alberta. He has been instrumental in advancing consumer-focused initiatives. He co-led the creation of Winner’s Edge, Alberta’s first province-wide casino loyalty program, and guided the operations of PlayAlberta.ca, currently, the province’s only regulated online gambling platform. Previously, Keene worked at AGLC as Manager, Casino Products. In this role, he led a team of specialists responsible for selecting slot games and terminals for Alberta’s 30 casinos and 750 VLT locations. Before joining AGLC, he completed successful tenures with Molson Breweries and Century Casinos Inc.

The post Alberta iGaming Corporation Appoints Dan Keene as its CEO appeared first on Americas iGaming & Sports Betting News.

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