Anthony Gaud

Comtrade Gaming Partners with G3 Esports

Published

3 years ago

September 16, 2021

Comtrade Gaming, a leading provider of online gaming technology, has entered into a partnership with G3 Esports.

Under the agreement, Comtrade will provide its iGaming platform – both iCore and backend technology – to G3’s upcoming betting product for gamers.

“When choosing partners for our forthcoming Esports platform, it was critical to find organizations that understand what is required to safely and responsibly operate a regulatory-compliant platform. Comtrade’s expertise in the online gaming industry is unmatched and we’re very excited to work with them to build a first-of-its-class offering for esports wagering,” Anthony Gaud, CEO of G3 Esports, said.

“We are absolutely thrilled to be working with G3 Esports and providing their igaming platform. It’s very rare to find something truly new and unique in the gambling space but the proprietary esports content that G3 are creating combined with how it will engage with players is absolutely breaking new ground. They have assembled a team of leading experts in many fields and we are very proud that this is our first platform partnership in the USA. At Comtrade, we specialise in igaming platform technology for leading operators where player retention and lifetime value is key. This allows our operators to focus their efforts on marketing, knowing that their backend technology is all taken care of,” Steven Valentine, Chief Commercial officer at Comtrade Gaming, said.

Aird & Bellis

Canadian Gaming Summit: Providing the Framework for Sports Betting Success

Published

2 weeks ago

April 3, 2024

GamingAmericas.com

canadian-gaming-summit:-providing-the-framework-for-sports-betting-success

As sports betting professionals seek to strengthen their connection with Canadian bettors, the Canadian Gaming Summit will provide the optimal framework for stakeholders to harness brand loyalty, innovate their offerings and strike lucrative partnerships, all aimed at solidifying their presence in the region.

The Sports Betting track is scheduled to take place on the first core day of the summit, Wednesday, June 19, at the Metro Toronto Convention Center. Catering to 3,000 industry stakeholders, discussions will encompass fostering mutually beneficial relationships with sports leagues, strategies to emulate the success of Canadian lotteries, analyzing the profiles of Canadian sports viewers and exploring the future of eSports and daily fantasy sports (DFS).

Opening the track is the panel entitled The Winning Ticket: How Sports Betting Can Emulate Lottery’s Appeal. It will explore the strategies sports betting operators can adopt to rival the popularity of traditional Canadian lotteries. Industry experts will examine whether sports betting operators are taking the right approach to emulate the success, brand loyalty and integrity of lotteries and whether a rise in the popularity of sports betting will affect provincial lottery models.

The session entitled It’s All In The Game: Innovations In Live Betting will shed light on how live, in-gaming betting is leading the way for innovation within sports betting. Industry luminaries will discuss the importance of crafting real experiences for bettors, analyze the profiles of potential bettors and explore strategies to fully integrate sports streaming content with sportsbooks.

The Game Changers: Collaborative Synergy With Sports Leagues panel will explore the power of sports league partnerships and how they are redefining the Canadian sports betting landscape. Expert panelists will delve into the intricacies of such partnerships and discuss how successful partnerships can be leveraged to enhance brand visibility, fan engagement and market presence. The panel will also examine successful case studies, partnership models and ideal strategies for achieving mutually beneficial partnerships.

Expert speakers set to appear across the track will include Conor Murray (VP Marketing, FanDuel), Nic Sulsky (CCO, Pointsbet), Owen Welsh (VP Gaming, Sports Betting and Innovation, CFL), Martin Lycka (SVP American Regulatory Affairs and Responsible Gambling, Entain), Britt Doll (Global Marketing Director, Rivalry), Tomer Imber (Senior Director of Sales, Optimove), Iain Montgomery (founder, Now or Never Ventures), Michael Sandalis (founder, Wait What), Peter Czegledy (Partner, Aird & Bellis), Anthony Gaud (founder, Gaud Hammer Gaming Group), Sean Simpson (Senior VP, IPSOS), Paul Burns (President, CGA), Scott Morasch (Senior VP, IPSOS), Sebastian Jedrzejewski (Director Regulatory Affairs, US Integrity), Greg Bloom (CEO, BYB Extreme), Steve McAllister (VP, Parleh Media), Troy Ross (President, TPM Public Affairs), Witek Wachinski (VP Strategy and Development, BetMGM), Patrick Harris (Managing Partner, Rubicon Strategy) with more to be announced.

Attendees will have the opportunity to strengthen their knowledge of the Canadian market through dedicated conference tracks on affiliation, advertising, leadership, land-based operations, payments and compliance. Additionally, attendees will have the opportunity to attend a pre-day player protection symposium.