Asia
MGM China Promotes Responsible Gaming via Interesting and Diversified Initiatives
With the aim to build a harmonious, healthy and sustainable society, MGM has been working with different stakeholders in Macau to promote responsible gambling (RG) through various initiatives. The Company has unveiled the “MGM Financial Education School Tour 2024 – Hero of Egg Waffle” earlier, aiming to convey positive messages such as the prevention of gaming and financial awareness to the students. This initiative features interesting interaction and vivid story from the perspective of education and prevention, allowing students to have rational financial plans.
Tian Han, EVP of Gaming Operations & Strategic Marketing at MGM, said: “MGM organizes a series of RG promotional activities with different themes for all ages in society. We launched the ‘MGM Financial Education School Tour’ in 2023, presenting a musical drama every year addressing current social issues such as blind box purchases and online game recharging, helping students develop a proper concept of money and values in a fresh and fun way. The school tour visits 20 local primary and secondary schools, helping promote to more than 3000 students in every academic year.”
Aside from primary and secondary students, MGM is also conveying RG information to university students in a bid to make further contribution to local youth’s growth. Recently, MGM has signed a memorandum of understanding with City University of Macau (CityU) to inaugurate the “Responsible Gaming Project at Campus”. Under this partnership, MGM will host RG training and lectures at the university campus, enabling the students who have completed the training to act as RG ambassador in MGM’s RG promotional events. The project aims to encourage students to gain a deeper understanding of RG’s importance in Macau while building a broader and more robust safety net in the community.
Beyond promoting RG in schools, MGM is also committed to raise the public awareness of RG. The Company recently launched the “Photo Exhibition of Gaming Industry and Responsible Gaming Promotions in Macau – MGM Special Session”, revolving around three topics – “History of Gaming Industry Development,” “History of Responsible Gaming” and “Introduction to MGM’s Responsible Gaming Initiatives”. The exhibition showcased the evolution of Macau’s gaming industry and the city’s social efforts on RG, attracting audiences from local associations, gaming industry as well as residents and tourists. Additionally, MGM joined forces with Macao New Chinese Youth Association to hold the “Responsible Gaming City Orienteering Competition” with 30 participating teams. The competition required participants to finish a series of games and challenging tasks and arrive at the service point of a designated RG stakeholder within the specified time period, so that they can acquire RG knowledge of RG through sports competition.
The post MGM China Promotes Responsible Gaming via Interesting and Diversified Initiatives appeared first on European Gaming Industry News.
Asia
EGT Digital wins Sportsbook Player Experience Innovation at SiGMA Asia Awards 2026
Award cites engagement features in EGT Digital’s Sportsbook, including Jackpot Sport and an Early Payout Suite.
EGT Digital has won the Sportsbook Player Experience Innovation award at the SiGMA Asia Awards 2026, the company said.
According to EGT Digital, the award recognises engagement features built into its Sportsbook product, aimed at combining live betting, gamification and real-time rewards in a single user experience.
The company highlighted Jackpot Sport, which it describes as a progressive jackpot integrated into live betting. EGT Digital said qualifying in-play bets also act as entries into a jackpot pool.
EGT Digital also pointed to its Early Payout Suite, which it said enables selected bets to settle before full time in specific match scenarios. The company said these features sit alongside its integration models, personalisation tools and promotional mechanics.
The post EGT Digital wins Sportsbook Player Experience Innovation at SiGMA Asia Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Asia
EGT Brings High-Impact Asian-Themed Portfolio to SiGMA Asia 2026
EGT is thrilled to announce that it will take part in SiGMA Asia 2026. The company will show its slot and ETG developments, created specifically for the Asian markets, which will be at the visitors’ disposal at booth 2318 on June 2nd and 3rd.
The main focus in EGT’s product selection will be the hit Asian-themed jackpots Zhao Cai Shuang Yu, Sheng Sheng Bu Xi and Cai Fu Tian Jiang. Standing out with eye-catching outlook, numerous attractive bonus features and highly engaging gameplay, they have already proved to be a preferred choice in many gaming venues around the world and will certainly attract the attention of local operators and players. The three jackpots will be presented in one of the most popular slot cabinet models from the General series – G 50 J2 Up.
The brand-new ETG multigame series Supreme, which recently made its official debut, will also be on display. Guests at the EGT booth will be able to try out two of the mixes included in it – Supreme Green Union and Supreme Wang Union. Featuring a vast library of top slot titles, roulette, Blackjack, Baccarat, and Keno, these multigames provide the perfect combination of innovation, high-end design, and great entertainment.
The ETG terminals S 32 T and the compact Standalone Automatic Roulette center G RSA will complement EGT’s display for the show, demonstrating their enormous flexibility and vast diversity of gaming options.
EGT Digital will also showcase its extensive portfolio of iGaming solutions, including wide array of in-house developed casino games and jackpots, as well as the modular platform X-Nave, which integrates Casino, CRM, Sportsbook, Payment Gateway, Bonus Hub, and an Aggregator with 20,000+ titles from 200+ providers.
“I am very glad that we will participate in this year’s SiGMA Asia,” shared Mariana Manchina, Director of EGT Philippines Corp. “For several years now, this exhibition has become one of the most important events in our calendar, with each year’s performance surpassing the results from the previous edition. I am confident that the 2026 show will continue this trend, bringing us many new contacts and expanded current partnerships, and once again solidifying our positions in the region. We also look forward to the SiGMA Asia Awards, where EGT is a finalist in the Best Land-Based Game Feature category.”
The post EGT Brings High-Impact Asian-Themed Portfolio to SiGMA Asia 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Amusnet
Amusnet Strengthens Asian Expansion Strategy with Strong Presence at SiGMA Asia Manila 2026
Amusnet is going to participate in SiGMA Asia Manila 2026. This year’s participation marks a special milestone as Amusnet celebrates its 10th anniversary.
Against the vibrant backdrop of Manila, one of Asia’s fastest-growing gaming hubs, Amusnet will present a portfolio designed to reflect both its international expertise and its strong commitment to localised player experiences. The company’s presence at SiGMA Asia is about unveiling games and products for online casino, live casino and land-based, while building long-term partnerships and deepening its strategic footprint across the Philippines and the wider Asian market.
“SiGMA Asia represents an important strategic opportunity for Amusnet as we continue to strengthen our footprint across the Philippines and the wider Asian region. The market demonstrates exceptional growth potential, and our focus remains on delivering localised gaming experiences, building strong partnerships, and expanding sustainably in one of the industry’s most dynamic regions. Celebrating our 10th anniversary makes this year’s participation even more special for us,” said Desieriel Agdeppa, Director Philippines at Amusnet.
At the heart of the showcase will be Golden Tiger 1000, one of the standout titles leading Amusnet’s Online Casino presentation. Inspired by themes and mechanics that resonate strongly with Asian audiences, the game embodies the company’s ongoing focus on combining engaging storytelling, dynamic gameplay, and entertainment-driven features. Set against a vibrant Asian-inspired backdrop, every spin is a joyful chase for rewards. Stacked symbols, cheerful Wild Tigers and the Respin Feature keep the reels full of surprises, while multipliers can boost wins up to 25,000x the bet.
Alongside it, visitors will discover a diverse lineup that includes Coin Gobbler, 20 Golden Coins: Reel Fishing, Wenshi Lion, Hot Deco Super Pot, Roman Coins, Asian Palace, 40 Extra Crown Triple Boost Golden Coins Link, Crazy Red, Clover Super Pot and Gorgon’s Luck.
The experience extends beyond individual titles. Amusnet will also demonstrate how its broader engagement ecosystem supports operators through tools such as Golden Coins Link, Tournaments and the Bonus Platform, solutions created to enhance retention, increase engagement and deliver more personalised player journeys.
The company’s Live Casino offer will bring another layer of excitement to the exhibition floor. Designed to blend immersive entertainment with high-energy gameplay, the showcase will unveil new products like Golden Goal Roulette, Eye of Ra Roulette 2000x, Candy Wheel and Vegas Gobbler LIVE, highlighting the company’s ambition to continuously evolve the live gaming experience for players and operators alike. The portfolio will also feature existing titles such as Virtual Monaco 72x, Space 120x, Vegas Roulette 500x, Showtime Roulette 500x, Football Thrill, Dynamic Roulette 120x, Live European Roulette and Speed Baccarat.
Amusnet will also highlight selected solutions from its Land-based portfolio, further demonstrating the company’s comprehensive multi-channel strategy. Among the products on display will be the Type S 55J cabinet with a striking 55-inch J-curved monitor and Jackpot Signage, designed to deliver enhanced visual impact and elevated player engagement on the casino floor.
Type S55J slot cabinets will be powered by the Amusebox 3.0.0 software. The showcase will highlight the Golden Coins Link jackpot and the renowned Jackpot Cards Plus systems. One of Amusebox’s 3.0.0 key advantages is its ability to run Jackpot Cards Plus and Golden Coins Link simultaneously on a single machine, providing operators with greater flexibility and players with enhanced jackpot opportunities.
The presentation will also include specially developed Golden Coins Link titles and popular Triple Boost games, such as 40 Power Hot Triple Boost, 40 Vampire Beast Triple Boost, 40 Extra Crown Triple Boost and Trophy Rush Triple Boost Golden Coins Link, all designed to deliver engaging bonus features and dynamic gameplay.
Completing the land-based showcase, Amusnet will present an advanced roulette centre with four terminals, combining modern design, seamless functionality and interactive multiplayer gameplay, further reinforcing the company’s commitment to innovative casino entertainment solutions.
For Amusnet, SiGMA Asia Manila 2026 comes at a particularly important moment in the company’s regional journey. Asia continues to emerge as one of the most dynamic and strategically important markets in the gaming industry, offering significant opportunities for innovation, expansion and long-term collaboration.
As the company celebrates ten years in the industry, its presence in Manila reflects not only how far Amusnet has come, but also where it is heading next. With a strategy centered on localised content, scalable gaming solutions and strong regional partnerships, Amusnet continues to position itself as a trusted and forward-looking provider for the evolving Asian gaming landscape.
The post Amusnet Strengthens Asian Expansion Strategy with Strong Presence at SiGMA Asia Manila 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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