Affiliate Industry
Which Euro-based bookmakers are making the biggest gains in the Indian market?

With a population of more than 1.3 billion, analysts are predicting that more than 600 million people will have access to the internet in the subcontinent by 2021 with the potential of the online betting market in one of the world’s biggest countries looking to be simply astronomical.
Yet the online betting market in India is still largely underdeveloped. This is in part due to the murky legal status of online gambling in India. Gambling is illegal in India and often takes place illicitly under the radar of government authorities. The current legislation under The Public Gambling Act of 1867 unsurprisingly does not take into account the role of online gambling.
It leaves off-shore international operators free to offer their services to Indian players – a trend that is increasingly on the rise, as serious attempts by European based and licensed bookmakers looking to tap into the lucrative Indian are already well under way.
A question of trust
The likes of British based Betway and Bet365, as well as Swedish-founded operators LeoVegas, Unibet and ComeOn! have all expanded their portfolios to meet the needs of, and to attract Indian players. However, the big issue in reaching Indian players is the question of trust.
When speaking to leading sports betting affiliate and CEO of Leadstar Media Eskil Kvarnström he emphasised the importance of enforcing the trust factor in using major online bookmakers.
“With on-shore gambling illegal in India and with recent betting scandals in the IPL, many Indians are reluctant to gamble with online betting sites, even if it might be something they are interested in”.
“With our Indian products, particularly our Indian betting sites page on BetBlazers.com, we aim to reinforce the legitimacy of major international bookmakers, not simply just to present an overview on what is on offer”.
Specialise and localise
Many of the aforementioned betting sites are starting to meet the challenges of the Indian market head on, and are beginning to understand the basic needs of the average Indian player.
Offering payment methods that are compatible with the Indian market is an important ground principle in allowing players from India to access global operators, particularly as some Indian banks seek to block transactions related to gambling. A variety of payment options such as e-wallets to circumvent this obstacle are particularly important.
The role of affiliates
The unique position of the Indian market in this respect is something that some affiliates such as Leadstar Media have sought to take a hands on approach to tackling.
“Because India is still such a young market, we find it extremely important to provide an overview of what is on offer, but also the basics on how to access betting sites and how to actively participate.”
“If you take our Betway review for example – as one of the leading online bookmakers in the world today, their expansion into India has been quiet but extremely successful. We see it as our job to rank and review the pros and cons of betting sites, but with such a nascent market as India we also offer tutorials on how to use betting sites like Betway, as well as how to access all the features available to Indian players.
Challenges going forward
The question of internet access, especially on mobile platforms, is still an issue for online bookmakers. However exposure to wireless internet is set to increase in the coming years, a trend that has been seen in Africa in particular.
The question of accessibility, but also of education is a core principle that online bookmakers and only the most service-conscious affiliates are seeking to tackle right now. However, the fact of the matter is, European-based bookmakers such as Betway, Bet365 and Swedish operators are already taking the lion’s share of gains in the Indian market by offering tailor-made products to entice potential Indian players.
Affiliate Industry
Meet MegaList: The Rising Force in iGaming Affiliation

There are affiliate networks, and then there’s MegaList – a performance-first, hype-last kind of operation built for casino and sportsbook brands that prefer results over buzzwords.
In an industry that sometimes feels like it’s powered by vague metrics and recycled content, MegaList steps in as the “Mega Map” – a practical, data-driven network guiding both players and operators to higher ground. Less “look at our reach,” more “here’s your conversion rate.”
So no, this isn’t just another logo-stamped brand promising traffic and delivering bounce rates. This is a carefully engineered affiliate engine built on smart SEO, qualified leads, and just enough caffeine-fueled obsession with results to make even the most skeptical operators pay attention.
The iGaming Affiliate World: Why It (Still) Matters
Let’s be honest – the affiliate space in iGaming has had its fair share of bad actors and empty promises. But when done right, affiliate marketing is still one of the most effective and efficient ways to connect licensed operators with the right players.
Players want fewer popups, more clarity. Operators want actual ROI, not vague impressions.
Enter: the data-driven affiliate network.
It’s simple:
- Informed players make better choices.
- Strategic affiliates deliver better traffic.
- Everyone wins. Except, of course, the shady operators who preferred it the other way.
Meet the MegaList Brands
These aren’t vanity microsites. Each MegaList brand has a specific mission, actual humans behind the content, and a reputation for, well… telling it like it is.
MegaCasinoList
Let’s face it – players don’t need another affiliate promising “top 10 casinos” based on whatever ad paid the most. They need honest, transparent, expert-backed reviews.
That’s where MegaCasinoList comes in – a platform that filters out the noise and delivers legit info on licensed casinos, security, fairness, and gameplay. Slots? Live dealer games? Payout speed? Yep, it’s all in there, and it’s all vetted.
They work with reliable operators only, because – and here’s a crazy idea – not every shiny site deserves your deposit.
MegaTipsList
If you like sports predictions that read like a 20-page legal document, you’re in the wrong place.
MegaTipsList is built for bettors who want real insights, fast reads, accurate tips, and actual value. It delivers predictions, sports news, and timely promotions – minus the fluff and with none of that “win guaranteed” nonsense.
Designed for bettors who like to stay informed without needing a PhD to understand the odds.
MegaBetList
For the practical bettor who just wants the facts: which sites are legit, which ones pay fast, and what to expect before placing your first wager.
MegaBetList reviews betting platforms with a clear, no-nonsense voice. It’s not trying to dazzle; it’s trying to help people bet smarter – and it’s doing a pretty solid job of it.
From licensing to promotions to usability, everything is covered – and everything is filtered through what actually matters to sports fans.
Why This All Matters (And Why It’s Working)
The iGaming world doesn’t need more noise. It needs better filters, smarter partners, and affiliates that actually care whether the traffic leads somewhere useful.
That’s where MegaList comes in – not to impress with buzzwords, but to perform, to scale, and to make sure both operators and players are on the same page for once.
And if we may drop in a little vision while we’re at it:
“At MegaList, we believe informed players and strategic operators shape a stronger, smarter iGaming industry.”
For once, a statement that isn’t just inspirational filler.
So the next time someone pitches you an affiliate network, ask one thing: “Do they have a plan, or just a landing page?”
MegaList has both, and a track record to prove it.
Explore MegaList’s network:
🔗 MegaAffiliatesList.com
The post Meet MegaList: The Rising Force in iGaming Affiliation appeared first on European Gaming Industry News.
Affiliate Industry
Meet MegaList: The Rising Force in iGaming Affiliation

There are affiliate networks, and then there’s MegaList – a performance-first, hype-last kind of operation built for casino and sportsbook brands that prefer results over buzzwords.
In an industry that sometimes feels like it’s powered by vague metrics and recycled content, MegaList steps in as the “Mega Map” – a practical, data-driven network guiding both players and operators to higher ground. Less “look at our reach,” more “here’s your conversion rate.”
So no, this isn’t just another logo-stamped brand promising traffic and delivering bounce rates. This is a carefully engineered affiliate engine built on smart SEO, qualified leads, and just enough caffeine-fueled obsession with results to make even the most skeptical operators pay attention.
The iGaming Affiliate World: Why It (Still) Matters
Let’s be honest – the affiliate space in iGaming has had its fair share of bad actors and empty promises. But when done right, affiliate marketing is still one of the most effective and efficient ways to connect licensed operators with the right players.
Players want fewer popups, more clarity. Operators want actual ROI, not vague impressions.
Enter: the data-driven affiliate network.
It’s simple:
- Informed players make better choices.
- Strategic affiliates deliver better traffic.
- Everyone wins. Except, of course, the shady operators who preferred it the other way.
Meet the MegaList Brands
These aren’t vanity microsites. Each MegaList brand has a specific mission, actual humans behind the content, and a reputation for, well… telling it like it is.
MegaCasinoList
Let’s face it – players don’t need another affiliate promising “top 10 casinos” based on whatever ad paid the most. They need honest, transparent, expert-backed reviews.
That’s where MegaCasinoList comes in – a platform that filters out the noise and delivers legit info on licensed casinos, security, fairness, and gameplay. Slots? Live dealer games? Payout speed? Yep, it’s all in there, and it’s all vetted.
They work with reliable operators only, because – and here’s a crazy idea – not every shiny site deserves your deposit.
MegaTipsList
If you like sports predictions that read like a 20-page legal document, you’re in the wrong place.
MegaTipsList is built for bettors who want real insights, fast reads, accurate tips, and actual value. It delivers predictions, sports news, and timely promotions – minus the fluff and with none of that “win guaranteed” nonsense.
Designed for bettors who like to stay informed without needing a PhD to understand the odds.
MegaBetList
For the practical bettor who just wants the facts: which sites are legit, which ones pay fast, and what to expect before placing your first wager.
MegaBetList reviews betting platforms with a clear, no-nonsense voice. It’s not trying to dazzle; it’s trying to help people bet smarter – and it’s doing a pretty solid job of it.
From licensing to promotions to usability, everything is covered – and everything is filtered through what actually matters to sports fans.
Why This All Matters (And Why It’s Working)
The iGaming world doesn’t need more noise. It needs better filters, smarter partners, and affiliates that actually care whether the traffic leads somewhere useful.
That’s where MegaList comes in – not to impress with buzzwords, but to perform, to scale, and to make sure both operators and players are on the same page for once.
And if we may drop in a little vision while we’re at it:
“At MegaList, we believe informed players and strategic operators shape a stronger, smarter iGaming industry.”
For once, a statement that isn’t just inspirational filler.
So the next time someone pitches you an affiliate network, ask one thing: “Do they have a plan, or just a landing page?”
MegaList has both, and a track record to prove it.
Explore MegaList’s network:
MegaAffiliatesList.com
The post Meet MegaList: The Rising Force in iGaming Affiliation appeared first on Gaming and Gambling Industry in the Americas.
Affiliate Industry
Boomerang Partners co-founder Ivan Kraynov steps away to explore new industries

Ivan Kraynov, co-founder of Boomerang Partners, is stepping away from the company to focus on new investment projects across various industries. Boomerang Partners, a dynamic global brand, will continue its growth trajectory by expanding its market share and reaching new industry heights.
Since co-founding Boomerang Partners in 2020, Ivan Kraynov has played a key role in shaping the company’s strategic direction and driving its growth.
“Looking back over the past five years, I’m truly proud of what we’ve accomplished so far — from forming a brilliant team and launching award-winning campaigns to turning Boomerang into a recognized name in the industry. I’m grateful to everyone who’s been part of this journey and am now excited to see what the future holds for my new team during our transition into different types of investment opportunities” said Kraynov about his departure. “I believe one of the most important principles in business is knowing when to shift your focus and let go — and for me, that time is now. I’m moving on to concentrate on other projects where I’m involved as a co-founder or as an investor. I am proud to be leaving Boomerang Partners in the capable hands of true industry leaders.” According to Ivan Kraynov, his upcoming ventures involve projects in IT, HoReCa, and other sectors.
Boomerang Partners is a global brand operating as an affiliate program and agency from a direct advertiser. Its growing portfolio includes more than 15 iGaming brands. The company has strengthened its market presence through notable partnerships — including with AC Milan and football star Alisha Lehmann. In 2024, Boomerang launched the first annual affiliate traffic tournament, the Golden Boomerang Awards. This year, the awards ceremony has attracted more than 400 teams worldwide, highlighting both the scale of the event and Boomerang Partners’ recognized status in the market.
The post Boomerang Partners co-founder Ivan Kraynov steps away to explore new industries appeared first on European Gaming Industry News.
-
Africa6 days ago
Accelerating Ambitions in Africa: SYNOT Games Teams Up with Codium
-
Canada5 days ago
Tsleil-Waututh Nation Signs MoU to Acquire Casino Business at Hastings Racecourse & Casino
-
Andreas Rentner6 days ago
Zimpler Becomes Certified Payment Institution in Brazil, Strengthens Local Open Finance Ecosystem
-
Australia6 days ago
ACMA: Four Betting Services Breach Gambling Self-Exclusion Rules
-
Balkans6 days ago
Merkur Showcased its Latest Product Portfolio at Belgrade Future Gaming
-
Africa5 days ago
Uganda: National Lotteries and Gaming Regulatory Board and Uganda Police- Rwizi Region Deepen Ties in Enforcing the Gaming Law
-
Conferences5 days ago
Win Systems will showcase its new range of Gold Club Colors electronic roulettes at PGS.
-
Asia6 days ago
BetConstruct Wins “Digital Sports Betting Supplier of the Year” Award at Global Gaming Awards Asia-Pacific 2025