eSports
ESPORTS INSIDER ANNOUNCES THE RETURN OF ESI DIGITAL SUMMER AND START-UP INVESTMENT COMPETITION, THE CLUTCH

Esports Insider, the leading B2B esports events and media company is excited to reveal the return of ESI Digital Summer on 8-9th September, and The Clutch, a pitch investment competition which provides some of the most promising esports focused startups with a chance to pitch to a panel of investors and judges, and the opportunity to promote themselves. This year’s winner of The Clutch will receive an exclusive place in Level 256’s leading incubator program, worth 5,000 Euros, and includes meetings with notable investors , partners, organisations, institutions and key accounts from around the world.
ESI Digital Summer will bring together industry leaders in esports, sports and global brands to discuss and debate investment, esports ecosystems, education and more, and will feature some of the world’s most innovative brand showcases. With over 60 speakers, 400 attendees and more than 16 hours of live content across two days, ESI Digital Summer is also offering unparalleled networking opportunities for all attendees. Speakers for ESI Digital Summer will include some of the industry’s most prominent thought leaders and brand authorities, and is set to be announced over the coming months.
The Clutch, in partnership with Level 256, an innovation & economic development platform dedicated to esports by Paris&Co launched in 2018 and supported by the City of Paris, has become a standout initiative within the industry. With applications now open, esports focused startups can enter to take part in this prestigious competition taking place on September 9th. Entrants will have just minutes to pitch before an esteemed judging panel starts their questions and investigation. The panel will decide the best company with the winner to be announced during the final moments of ESI Digital Summer.
The winner of The Clutch in 2021 will secure an exclusive place in Level 256’s industry leading incubator program worth 5,000 Euros. The winning company will also be offered both extensive promotion, and access to mentorship and guidance that will help elevate their company to the next level. Level 256 launched in November 2018 by Paris&Co and with the initiative of the City of Paris, has incubated 32 projects dedicated to esports, which created 168 jobs and raised over 20M€. The platform has gathered more than 103 speakers and mentors during their hosted events since its launch.
In its fourth edition, and now an annual ESI event, The Clutch has seen over 50 startups in its first two editions and seen some of the most impressive and industry-changing esports startups showcased. Previous winners have included esports performance company GScience who build performance systems tailored to gamers, and TEAMS.GG, a gaming matchmaking platform allowing players to find like minded people to create ideal teams, and play better together.
“It was extremely important and exciting for us to win The Clutch Digital as it was another proof [statement] that this kind of technology is relevant to the esports space, and that Anzu specifically is relevant in the ad space. It was great to be recognised by leaders in the space.” said Natalia Vasilyeva, VP of Marketing at Anzu.
“We are very thrilled to be a partner in this 4th edition of the ESI and The Clutch. We are looking forward to discovering the amazing entrepreneurs of the British esports world. It is also a great opportunity to support the European esports ecosystem by encouraging cooperation between France and the UK. We are happy to welcome the winner to benefit from our incubation program and we hope that this first step is just the beginning!” said Vincent Vercelli, Head of Incubation for Level 256 (Paris&Co).
“I am really excited ESI Digital Summer will return this September providing world class content and presenting some of the largest global brands, and will also host the fourth edition of The Clutch. This year we are looking forward to showcasing the most ground-breaking startup ideas and first-rate pitches in the industry, and as always, it will be a difficult process to whittle it down to a final four. Since its inception in 2019, we have continued to see more and more esports startups enter the space and here at Esports Insider, we are proud to continue providing a platform for those companies looking to stand out, and unapologetically push boundaries in the esports industry.” said Sam Cooke, Managing Director and Co-founder of ESI.
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eSports
Brook Gaming Launches Wingman FGC 2 in UAE

Brook Gaming, a leader in cross-platform gaming hardware solutions, announced the official launch of its highly anticipated Wingman FGC 2 Converter in the United Arab Emirates (UAE). Available immediately on Amazon AE, the Wingman FGC 2 empowers UAE gamers to use over 150 of their favorite wired controllers – including elite fight sticks, racing wheels and gamepads – seamlessly across all PlayStation 5 games and PC (X-Input).
The UAE boasts a vibrant and rapidly growing gaming community, with a strong passion for console gaming, particularly fighting games (FGC) and racing titles. As the region emerges as a significant esports hub, players demand precision and performance. However, many gamers face the frustration of their high-investment PS4 fight sticks or preferred controllers being incompatible with the PS5.
The Wingman FGC 2 directly addresses this critical pain point. Its core unique selling proposition (USP) lies in its unparalleled, tournament-proven compatibility and performance:
Play All PS5 Games: Unlike many alternatives, the FGC 2 supports every PS5 title, not just fighting games.
Extensive Controller Support: It works flawlessly with over 150 official and third-party wired controllers, including popular brands like Hori, Madcatz, Logitech and Thrustmaster.
Ultra-Low Latency: Leveraging Brook’s renowned low-latency technology, it ensures near-instantaneous response times crucial for competitive play.
Plug-and-Play & Customisation: It offers simple operation plus advanced features like Turbo, Remap and Macro functions via software.
Tournament Ready (EVO Compliant): Designed with esports in mind, the FGC 2 is compliant with major tournament regulations, including EVO, making it a reliable choice for competitors.
This tournament-level performance was recently showcased when British player “EndingWalker” secured a stunning victory at Combo Breaker 2025 using a Brook Wingman FGC series converter, proving its reliability under the highest competitive pressure.
“We are incredibly excited to officially introduce the Wingman FGC 2 to the dynamic gaming market in the UAE. Seeing champions like EndingWalker trust our technology at major events like Combo Breaker fuels our commitment. The FGC 2 is our answer for UAE gamers – it’s the bridge that allows them to bring their legacy gear, skills and passion to any PS5 experience without compromise, especially for the thriving FGC and esports scene here,” said a spokesperson for Brook Gaming.
The post Brook Gaming Launches Wingman FGC 2 in UAE appeared first on European Gaming Industry News.
Brazil
Esportes Gaming Brasil certified as Great Place To Work®

Esportes Gaming Brasil, the owner of Onabet and Esportes da Sorte, has been certified as a Great Place To Work®. The recognition – a global reference in people management and organizational climate – highlights the company’s efforts in promoting a positive environment, with development, well-being and inclusion initiatives aligned with the needs of its approximately 600 employees.
The GPTW survey assesses employee perceptions across five pillars – credibility, respect, impartiality, pride and camaraderie. For Sophia Serak, Director of People, participating in the assessment was essential to identify strengths and opportunities for improvement. “We want to be more than a workplace: we’ve created a framework for everyone to develop and feel valued. The certificate proves we are on the right path and motivates us to evolve further”, says the executive.
More than just a welcoming environment, Grupo Esportes Gaming Brasil has built a space where everyone has the freedom to be themselves, clarity about where they can go, and real support to grow. An environment where values such as trust, listening, and collaboration are at the heart of decisions — from the selection process to the choice of leaders.
In 2024, the group accelerated its mission to strengthen leadership, with training, assessments linked to values and programs offering regular management training. More than 60 leaders participated in development paths and initiatives such as “Impulso EGB” — an educational incentive program that subsidizes technical courses and specializations for employees.
Trust is the foundation of Esportes Gaming Brasil’s culture. It manifests itself in small gestures, spontaneous feedback, the freedom to propose new ideas and the construction of real bonds between people. The company invests in inclusive communication, active listening and collective actions that strengthen the sense of belonging — such as themed parties, recognition rituals and direct chats with leadership.
The post Esportes Gaming Brasil certified as Great Place To Work® appeared first on Gaming and Gambling Industry in the Americas.
eSports
Cristiano Ronaldo Named Global Ambassador of the Esports World Cup 2025

The Esports World Cup Foundation (EWCF) today announced that Cristiano Ronaldo, one of the most celebrated athletes of all time, has been appointed as the Global Ambassador of the Esports World Cup 2025 (EWC), further solidifying EWC’s position as one of the world’s most prestigious sporting events.
Ronaldo’s appointment marks a defining milestone for the Esports World Cup and signals the continued rise of competitive gaming as a global sport. A five-time Ballon d’Or winner and a symbol of elite performance, Ronaldo brings a powerful presence and cultural resonance that transcends traditional sports, helping connect millions of fans to the next generation of esports athletes.
“Cristiano Ronaldo connects generations — from lifelong football fans to today’s emerging competitors,” said Ralf Reichert, CEO of the Esports World Cup Foundation. “His pursuit of greatness mirrors the spirit of the Esports World Cup: the biggest stage for the best players. As Global Ambassador, he bridges traditional sport and competitive gaming, helping spotlight the next generation of athletes competing for global glory. We’re humbled to have the greatest of all time stand with us in this moment for esports.”
Ronaldo has already played a formative role in the evolution of the Esports World Cup. He participated in the global announcement of the creation of EWC in 2023 and attended last summer’s Closing Ceremony in Riyadh, where he celebrated Team Falcons’ historic Club Championship win. With unmatched reach and fan engagement across every major platform, Ronaldo has helped elevate EWC’s profile since its inception.
As Global Ambassador, Ronaldo will headline the tournament’s global campaign leading up to and throughout the seven-week competition and festival in Riyadh. He also stars as a playable character in FATAL FURY: City of the Wolves, one of the 25 tournament titles in this year’s Esports World Cup games lineup. With a social media following of over one billion, Ronaldo’s voice will help bring the tournament to new audiences, and introduce the next generation of fans to the elite players of competitive gaming.
Ronaldo’s participation will also highlight the Esports World Cup’s 2025 creative theme, “Rise Above,” a campaign celebrating unlocking human potential, pushing the boundaries and going beyond the norms in the pursuit of greatness — values exemplified by Ronaldo and mirrored by the athletes competing across 25 tournaments this summer.
“Sport is always evolving – and esports is one more frontier,” said Ronaldo. “The commitment, drive, talent, and intensity I have been able to see in esports athletes is no different from what I’ve experienced on the pitch. I’m proud to stand alongside these competitors and be part of a global event that’s inspiring a new generation.”
The Esports World Cup 2025 will once again unite gaming and esports communities in Riyadh, Saudi Arabia, for a global competition that will crown the next Esports World Cup Champion. The tournament’s unique cross-game format will reward Clubs and players competing for a life-changing prize pool across a mix of platforms and genres, bringing together esports’ best teams, players and games under one banner in the largest-ever celebration of esports.
The EWC 2025 will feature 2,000 elite players and 200 Clubs from more than 100 countries, competing in 25 tournaments across 24 games for a record-breaking $70+ million prize pool. Tickets are now available at esportsworldcup.com.
To learn more about EWC, visit esportsworldcup.com and follow Esports World Cup Foundation on LinkedIn. “Esports World Cup: Level Up,” a five-part docuseries directed by Emmy winner R.J. Cutler that chronicles the inaugural EWC, is now streaming exclusively on Prime Video with new episodes released weekly.
The post Cristiano Ronaldo Named Global Ambassador of the Esports World Cup 2025 appeared first on European Gaming Industry News.
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